Explore the Black Angus Audience
Below you'll find more information about the Black Angus audience, broken down in different categories based on their digital and physical behaviors. These are 48.6 thousand unique devices whose actions qualify for the Black Angus audience.
INTERESTS
The Black Angus audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Black Angus audience is Arizona Wildcats Fans.
| Interest | Composition | Index |
| Arizona Wildcats Fans | 20.00% | 11.26x |
| Blood Donors | 12.00% | 11.21x |
| Phoenix Suns Fans | 20.00% | 10.51x |
| Phoenix Trip Planners | 18.00% | 10.37x |
| Oregon Trip Planners | 18.00% | 9.53x |
| Financial News Readers | 12.00% | 8.86x |
| Arizona Trip Planners | 18.00% | 8.53x |
| Arizona Diamondbacks Fans | 16.00% | 8.20x |
| Organic Food Eaters | 12.00% | 7.83x |
| Agriculture and Climate Advocates | 12.00% | 7.79x |
Composition Percentage:
The overlap percentage between the Black Angus audience and the Interest attribute.
Index: A comparison of the Black Angus audience to the internet population.
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APPAREL RETAILERS
The Black Angus audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Black Angus audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 2.45% | 35.51x |
| Joe's Jeans | 0.61% | 20.64x |
| Abercrombie & Fitch | 1.70% | 18.23x |
| Calvin Klein | 0.99% | 14.73x |
| Free People | 4.72% | 11.55x |
| Uniqlo | 2.57% | 10.39x |
| Forever 21 | 8.57% | 9.85x |
| Gymboree | 8.96% | 9.46x |
| Topshop | 0.47% | 9.20x |
| REI | 2.31% | 9.13x |
Composition Percentage:
The overlap percentage between the Black Angus audience and the Location attribute.
Index: A comparison of the Black Angus audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Black Angus audience is Phoenix News.
| Content Affinity | Composition | Index |
| Phoenix News | 20.00% | 10.16x |
| Pacific Northwest Information Research Cluster | 10.00% | 6.86x |
| Saskatchewan Media & Retail Cluster | 0.07% | 6.52x |
| Oregon News | 12.00% | 6.47x |
| Classic Car Purchase Researchers | 8.00% | 5.96x |
| Coupons | 6.00% | 5.53x |
| Liberal Media | 10.00% | 5.01x |
| Israel News | 8.00% | 4.97x |
| Finance & Accounting Cluster | 6.00% | 4.60x |
| Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) | 6.00% | 4.30x |
Composition Percentage:
The overlap percentage between the Black Angus audience and the Content Affinity attribute.
Index: A comparison of the Black Angus audience to the internet population.
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DEMOGRAPHICS
The Black Angus audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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