Explore the Black Angus Audience
Below you'll find more information about the Black Angus audience, broken down in different categories based on their digital and physical behaviors. These are 58.5 thousand unique devices whose actions qualify for the Black Angus audience.
INTERESTS
The Black Angus audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Black Angus audience is Seattle Trip Planners.
| Interest | Composition | Index |
| Seattle Trip Planners | 15.65% | 6.65x |
| Costco Deal Blog Readers | 5.22% | 6.56x |
| Phoenix Trip Planners | 7.83% | 6.51x |
| California Trip Planners | 7.83% | 6.30x |
| North West State Fair Visitors | 13.91% | 5.93x |
| Readers of Filipinos Content | 4.35% | 5.67x |
| Seattle Seahawks Fans | 11.30% | 5.66x |
| Washington Skiers and Snowboarders | 9.57% | 5.60x |
| Shelf-Stable Food Content Readers | 2.61% | 5.56x |
| Lunar New Year Researchers | 2.61% | 5.53x |
Composition Percentage:
The overlap percentage between the Black Angus audience and the Interest attribute.
Index: A comparison of the Black Angus audience to the internet population.
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APPAREL RETAILERS
The Black Angus audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Black Angus audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 2.59% | 14.24x |
| Joe's Jeans | 0.47% | 10.39x |
| Topshop | 0.31% | 7.99x |
| Uniqlo | 2.00% | 7.95x |
| Abercrombie & Fitch | 1.26% | 6.00x |
| Saint Laurent Paris | 0.63% | 5.96x |
| Forever 21 | 10.84% | 5.41x |
| H&M | 9.84% | 5.26x |
| Free People | 3.97% | 5.25x |
| Zara | 2.07% | 4.64x |
Composition Percentage:
The overlap percentage between the Black Angus audience and the Location attribute.
Index: A comparison of the Black Angus audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Black Angus audience is Pacific Northwest Information Research Cluster.
| Content Affinity | Composition | Index |
| Pacific Northwest Information Research Cluster | 10.43% | 12.02x |
| Phoenix News | 8.70% | 8.82x |
| Saskatchewan Media & Retail Cluster | 0.07% | 6.52x |
| New Mexico News | 2.61% | 5.62x |
| Las Vegas Hotels | 2.61% | 4.15x |
| Canada News | 0.10% | 4.11x |
| Weather Information | 0.33% | 3.93x |
| Online Ticket Buyers | 1.47% | 3.54x |
| Canadian Homes | 1.74% | 3.54x |
| Oregon News | 4.35% | 3.47x |
Composition Percentage:
The overlap percentage between the Black Angus audience and the Content Affinity attribute.
Index: A comparison of the Black Angus audience to the internet population.
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DEMOGRAPHICS
The Black Angus audience resonates most for the following age bracket and gender.
Age
18-24
Gender
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