Explore the BlinkFitness Audience
Below you'll find more information about the BlinkFitness audience, broken down in different categories based on their digital and physical behaviors. These are 12.2 thousand unique devices whose actions qualify for the BlinkFitness audience.
INTERESTS
The BlinkFitness audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the BlinkFitness audience is School Closings Updates Readers.
| Interest | Composition | Index |
| School Closings Updates Readers | 6.25% | 7.30x |
| Opera Enthusiasts | 14.06% | 6.82x |
| New York City Events Researchers | 7.81% | 6.09x |
| Telemedicine Content Readers | 4.69% | 5.91x |
| Readers of Puerto Rican Content | 12.50% | 5.56x |
| Burger Enthusiast | 12.50% | 5.54x |
| Miami Trip Planners | 10.94% | 5.46x |
| Readers of El Salvadoran Content | 12.50% | 5.44x |
| Readers of Dominican Republic Content | 10.94% | 5.27x |
| Readers of Guatemalan Content | 10.94% | 4.85x |
Composition Percentage:
The overlap percentage between the BlinkFitness audience and the Interest attribute.
Index: A comparison of the BlinkFitness audience to the internet population.
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APPAREL RETAILERS
The BlinkFitness audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the BlinkFitness audience is Hugo Boss.
| Location | Composition | Index |
| Hugo Boss | 3.72% | 30.77x |
| Urban Outfitters | 3.55% | 22.99x |
| H&M | 6.03% | 19.22x |
| Gap | 8.33% | 17.42x |
| Lululemon | 3.01% | 15.38x |
| Forever 21 | 4.61% | 14.77x |
| Coach | 3.72% | 14.68x |
| Banana Republic | 6.74% | 14.62x |
| Kate Spade | 2.30% | 13.94x |
| American Eagle Outfitters | 6.56% | 12.89x |
Composition Percentage:
The overlap percentage between the BlinkFitness audience and the Location attribute.
Index: A comparison of the BlinkFitness audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the BlinkFitness audience is New York City Family & Activity Cluster.
| Content Affinity | Composition | Index |
| New York City Family & Activity Cluster | 10.94% | 13.08x |
| Aid Groups | 0.40% | 7.96x |
| Spain News | 6.25% | 5.36x |
| Fire Fighting | 0.23% | 4.67x |
| Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) | 0.28% | 3.69x |
| Medical Diagnostics | 1.53% | 3.68x |
| Visa & Immigration | 0.11% | 3.58x |
| Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) | 0.17% | 3.53x |
| Parenting Blogs | 0.40% | 3.50x |
| Los Angeles Cluster | 0.06% | 3.31x |
Composition Percentage:
The overlap percentage between the BlinkFitness audience and the Content Affinity attribute.
Index: A comparison of the BlinkFitness audience to the internet population.
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DEMOGRAPHICS
The BlinkFitness audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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