Explore the BlinkFitness Audience
Below you'll find more information about the BlinkFitness audience, broken down in different categories based on their digital and physical behaviors. These are 33 thousand unique devices whose actions qualify for the BlinkFitness audience.
INTERESTS
The BlinkFitness audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the BlinkFitness audience is Modern Art Museum Researchers.
| Interest | Composition | Index |
| Modern Art Museum Researchers | 5.67% | 7.56x |
| New York Trip Planners | 7.37% | 7.25x |
| New York City Events Researchers | 6.80% | 7.03x |
| Real Estate Decision Makers | 5.38% | 6.37x |
| Ballet Enthusiasts | 5.95% | 5.78x |
| Lawyers | 2.83% | 5.70x |
| Opera Enthusiasts | 8.78% | 5.22x |
| Restaurant Reservation Enthusiasts | 1.70% | 4.63x |
| Broadway Fans | 3.40% | 4.21x |
| Dance Enthusiasts | 3.12% | 3.87x |
Composition Percentage:
The overlap percentage between the BlinkFitness audience and the Interest attribute.
Index: A comparison of the BlinkFitness audience to the internet population.
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APPAREL RETAILERS
The BlinkFitness audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the BlinkFitness audience is Zara.
| Location | Composition | Index |
| Zara | 4.06% | 43.79x |
| Intermix | 0.64% | 32.51x |
| Uniqlo | 1.39% | 30.57x |
| Banana Republic | 4.08% | 29.62x |
| Club Monaco | 0.75% | 26.73x |
| Saint Laurent Paris | 0.79% | 26.15x |
| American Apparel | 4.06% | 25.70x |
| The North Face | 1.27% | 21.37x |
| Gap | 3.89% | 19.92x |
| Armani | 1.54% | 19.25x |
Composition Percentage:
The overlap percentage between the BlinkFitness audience and the Location attribute.
Index: A comparison of the BlinkFitness audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the BlinkFitness audience is New York City Family & Activity Cluster.
| Content Affinity | Composition | Index |
| New York City Family & Activity Cluster | 3.40% | 7.71x |
| Discount Travel | 1.19% | 7.19x |
| Chain Restaurants | 0.85% | 5.36x |
| Assorted Topics (Family, Household Wellness, The Beach) | 1.13% | 4.90x |
| Fire Fighting | 0.23% | 4.67x |
| K-12 Teacher Resources | 0.57% | 3.66x |
| Spain News - Madrid & Seville | 0.89% | 3.66x |
| Wine, Liquor & Mixology | 0.60% | 3.61x |
| Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) | 0.17% | 3.53x |
| Equestrian Cluster | 0.23% | 3.44x |
Composition Percentage:
The overlap percentage between the BlinkFitness audience and the Content Affinity attribute.
Index: A comparison of the BlinkFitness audience to the internet population.
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DEMOGRAPHICS
The BlinkFitness audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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