Explore the BlinkFitness Audience
Below you'll find more information about the BlinkFitness audience, broken down in different categories based on their digital and physical behaviors. These are 340.2 thousand unique devices whose actions qualify for the BlinkFitness audience.
INTERESTS
The BlinkFitness audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the BlinkFitness audience is Online Grocery Shoppers.
| Interest | Composition | Index |
| Online Grocery Shoppers | 12.66% | 5.90x |
| Ballet Enthusiasts | 10.72% | 5.58x |
| New York City Events Researchers | 9.86% | 5.50x |
| New York Trip Planners | 9.22% | 4.76x |
| Burger Enthusiast | 5.34% | 4.18x |
| Restaurant Menu Researchers | 6.07% | 3.79x |
| Real Estate Decision Makers | 7.15% | 3.71x |
| Caribbean Trip Planners | 6.59% | 3.54x |
| Readers of Dominican Republic Content | 6.63% | 3.48x |
| Broadway Fans | 5.64% | 3.47x |
Composition Percentage:
The overlap percentage between the BlinkFitness audience and the Interest attribute.
Index: A comparison of the BlinkFitness audience to the internet population.
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APPAREL RETAILERS
The BlinkFitness audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the BlinkFitness audience is Everlane.
| Location | Composition | Index |
| Everlane | 1.82% | 74.97x |
| Supreme | 1.69% | 73.88x |
| Zara | 15.27% | 32.09x |
| Calvin Klein | 2.63% | 30.96x |
| Intermix | 4.90% | 29.93x |
| Topshop | 2.55% | 29.62x |
| Uniqlo | 9.14% | 28.09x |
| American Apparel | 16.34% | 27.34x |
| Saint Laurent Paris | 4.04% | 24.51x |
| Anthropologie | 6.53% | 23.29x |
Composition Percentage:
The overlap percentage between the BlinkFitness audience and the Location attribute.
Index: A comparison of the BlinkFitness audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the BlinkFitness audience is New York City Education & News Cluster.
| Content Affinity | Composition | Index |
| New York City Education & News Cluster | 5.77% | 17.13x |
| NYC Tourist Attractions | 6.37% | 12.93x |
| New York City Real Estate Research Cluster | 4.65% | 12.26x |
| Alternative Movie Streaming | 0.26% | 8.48x |
| New York City Family & Activity Cluster | 5.86% | 7.67x |
| Hudson Valley New York Media | 2.54% | 6.77x |
| French News & Gossip Cluster | 0.17% | 5.97x |
| Marketing Professionals | 0.78% | 5.05x |
| Russia Cluster | 0.17% | 5.01x |
| French Canadian Cluster | 0.13% | 4.98x |
Composition Percentage:
The overlap percentage between the BlinkFitness audience and the Content Affinity attribute.
Index: A comparison of the BlinkFitness audience to the internet population.
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DEMOGRAPHICS
The BlinkFitness audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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