Dstillery Audiences

BLOOMINGDALE'S

Audience Size: 147.5 Thousand Devices

Explore the Bloomingdale's Audience

Below you'll find more information about the Bloomingdale's audience, broken down in different categories based on their digital and physical behaviors. These are 147.5 thousand unique devices whose actions qualify for the Bloomingdale's audience.

Dstillery Crafted Audiences

INTERESTS

The Bloomingdale's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bloomingdale's audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 5.94% 4.05x
Ballet Enthusiasts 5.28% 3.59x
New York Trip Planners 5.77% 3.45x
Online Grocery Shoppers 9.40% 3.04x
Venture Capitalists 3.38% 2.83x
Real Estate Decision Makers 8.57% 2.81x
Restaurant Menu Researchers 3.46% 2.77x
SEO Specialists 4.62% 2.76x
Stay-at-Home Parents 4.45% 2.66x
Home Interior Design Enthusiasts 3.46% 2.63x
Composition Percentage: The overlap percentage between the Bloomingdale's audience and the Interest attribute.
Index: A comparison of the Bloomingdale's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bloomingdale's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bloomingdale's audience is Everlane.

Location Composition Index
Everlane 1.55% 108.65x
Club Monaco 11.27% 89.91x
Levi Strauss 13.18% 87.58x
Topshop 1.54% 85.57x
Saint Laurent Paris 9.54% 76.30x
Uniqlo 12.24% 66.77x
Armani 23.43% 60.45x
Zara 21.69% 58.83x
Joe's Jeans 3.95% 55.42x
Calvin Klein 6.77% 54.63x
Composition Percentage: The overlap percentage between the Bloomingdale's audience and the Location attribute.
Index: A comparison of the Bloomingdale's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bloomingdale's audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 3.38% 6.85x
New York City Real Estate Research Cluster 3.22% 6.75x
NYC Tourist Attractions 4.29% 5.89x
New York City Family & Activity Cluster 2.64% 3.89x
Furniture & Home Improvement 2.06% 2.77x
San Diego Cluster 1.98% 2.26x
Israel News 1.73% 2.15x
Wine, Liquor & Mixology 1.57% 2.01x
Apple Blogs & Hacks 2.64% 1.92x
New Jersey News Cluster 2.80% 1.90x
Composition Percentage: The overlap percentage between the Bloomingdale's audience and the Content Affinity attribute.
Index: A comparison of the Bloomingdale's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bloomingdale's audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male