Dstillery Audiences

BLOOMINGDALE'S

Audience Size: 130.9 Thousand Devices

Explore the Bloomingdale's Audience

Below you'll find more information about the Bloomingdale's audience, broken down in different categories based on their digital and physical behaviors. These are 130.9 thousand unique devices whose actions qualify for the Bloomingdale's audience.

Dstillery Crafted Audiences

INTERESTS

The Bloomingdale's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bloomingdale's audience is Ballet Enthusiasts.

Interest Composition Index
Ballet Enthusiasts 5.57% 3.49x
Executive Travelers 0.23% 3.29x
New York City Events Researchers 5.08% 3.23x
Opera Enthusiasts 4.09% 3.14x
New York Trip Planners 4.70% 2.93x
Restaurant Menu Researchers 3.98% 2.83x
Los Angeles Mass Transit Commuters 4.62% 2.70x
Online Grocery Shoppers 8.33% 2.65x
Real Estate Decision Makers 7.61% 2.58x
LGBT Activists 3.37% 2.57x
Composition Percentage: The overlap percentage between the Bloomingdale's audience and the Interest attribute.
Index: A comparison of the Bloomingdale's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bloomingdale's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bloomingdale's audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 9.63% 93.19x
Club Monaco 11.06% 91.76x
Armani 21.00% 86.30x
Levi Strauss 10.91% 83.28x
Uniqlo 10.74% 72.12x
Zara 17.72% 58.03x
Hugo Boss 14.20% 56.55x
Calvin Klein 6.30% 55.10x
Joe's Jeans 3.05% 54.00x
Ralph Lauren 4.85% 49.39x
Composition Percentage: The overlap percentage between the Bloomingdale's audience and the Location attribute.
Index: A comparison of the Bloomingdale's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bloomingdale's audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 2.69% 5.57x
LGBTQ Advocacy 2.58% 5.47x
Broadway Information 1.36% 4.95x
Institutional Investing 0.34% 4.91x
NYC Tourist Attractions 3.11% 4.64x
New York City Real Estate Research Cluster 1.78% 4.45x
Marketing Professionals 0.91% 3.94x
Caribbean Cluster 0.45% 3.53x
Hawaii News 1.17% 3.28x
Los Angeles Tourism 2.16% 3.23x
Composition Percentage: The overlap percentage between the Bloomingdale's audience and the Content Affinity attribute.
Index: A comparison of the Bloomingdale's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bloomingdale's audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male