Dstillery Audiences

BLOOMINGDALE'S

Audience Size: 174.8 Thousand Devices

Explore the Bloomingdale's Audience

Below you'll find more information about the Bloomingdale's audience, broken down in different categories based on their digital and physical behaviors. These are 174.8 thousand unique devices whose actions qualify for the Bloomingdale's audience.

Dstillery Crafted Audiences

INTERESTS

The Bloomingdale's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bloomingdale's audience is Symphony Music Enthusiasts.

Interest Composition Index
Symphony Music Enthusiasts 7.23% 3.54x
Opera Enthusiasts 6.56% 3.53x
New York City Events Researchers 6.31% 3.36x
Executive Travelers 0.23% 3.29x
Online Grocery Shoppers 6.98% 3.15x
Ballet Enthusiasts 6.14% 3.11x
Los Angeles Mass Transit Commuters 6.90% 2.98x
Restaurant Menu Researchers 4.88% 2.91x
Luxury Womens Brands Shoppers 5.47% 2.80x
Shared Work Space Researchers 4.88% 2.73x
Composition Percentage: The overlap percentage between the Bloomingdale's audience and the Interest attribute.
Index: A comparison of the Bloomingdale's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bloomingdale's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bloomingdale's audience is Topshop.

Location Composition Index
Topshop 7.96% 91.93x
Joe's Jeans 3.65% 74.12x
Club Monaco 18.02% 73.31x
Everlane 1.71% 70.50x
Supreme 1.66% 69.90x
Uniqlo 18.68% 58.36x
Zara 27.10% 57.73x
Armani 29.11% 55.21x
Lorna Jane 5.28% 55.19x
Saint Laurent Paris 8.65% 52.96x
Composition Percentage: The overlap percentage between the Bloomingdale's audience and the Location attribute.
Index: A comparison of the Bloomingdale's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bloomingdale's audience is Men's Dress Shirt Shopping.

Content Affinity Composition Index
Men's Dress Shirt Shopping 0.34% 7.27x
Institutional Investing 0.42% 6.60x
San Francisco Tourism 0.34% 5.53x
California Universities 1.18% 5.01x
New York City Education & News Cluster 1.68% 4.80x
Brazil & Portugal News 0.25% 4.64x
NYC Tourist Attractions 2.35% 4.53x
Art News & Products 0.34% 4.35x
Spanish Lifestyle & Health 0.25% 4.16x
Marketing Professionals 0.67% 4.14x
Composition Percentage: The overlap percentage between the Bloomingdale's audience and the Content Affinity attribute.
Index: A comparison of the Bloomingdale's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bloomingdale's audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male