Dstillery Audiences

BLOOMINGDALE'S

Audience Size: 151.7 Thousand Devices

Explore the Bloomingdale's Audience

Below you'll find more information about the Bloomingdale's audience, broken down in different categories based on their digital and physical behaviors. These are 151.7 thousand unique devices whose actions qualify for the Bloomingdale's audience.

Dstillery Crafted Audiences

INTERESTS

The Bloomingdale's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bloomingdale's audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 6.02% 3.30x
Executive Travelers 0.23% 3.29x
Ballet Enthusiasts 5.51% 2.97x
Real Estate Decision Makers 5.16% 2.88x
Restaurant Menu Researchers 4.21% 2.78x
Miami Trip Planners 4.51% 2.76x
Chicago Trip Planners 4.66% 2.66x
New York Trip Planners 5.51% 2.56x
Online Grocery Shoppers 4.81% 2.51x
Opera Enthusiasts 3.11% 2.38x
Composition Percentage: The overlap percentage between the Bloomingdale's audience and the Interest attribute.
Index: A comparison of the Bloomingdale's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bloomingdale's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bloomingdale's audience is Topshop.

Location Composition Index
Topshop 4.48% 99.11x
Everlane 1.49% 82.53x
Club Monaco 13.03% 74.09x
Levi Strauss 13.76% 67.48x
Uniqlo 14.27% 63.49x
Saint Laurent Paris 7.92% 58.86x
Zara 22.62% 57.10x
Armani 28.64% 54.04x
Joe's Jeans 3.81% 52.16x
Supreme 1.57% 46.07x
Composition Percentage: The overlap percentage between the Bloomingdale's audience and the Location attribute.
Index: A comparison of the Bloomingdale's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bloomingdale's audience is Sports - Skiing, Snowboarding.

Content Affinity Composition Index
Sports - Skiing, Snowboarding 0.07% 50.87x
Golf & Boats 0.03% 38.04x
Fashion & Cosmetics 0.08% 33.04x
Washington D.C. Hotels 0.04% 28.61x
Custom T-Shirts 0.02% 26.97x
Barcode Site & App Users 0.08% 26.04x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.09% 25.12x
Assorted Topics (Viral Media, Paid Traffic) 0.01% 14.41x
Saskatchewan Media & Retail Cluster 0.04% 13.68x
Parenting & Nutrition 0.05% 13.60x
Composition Percentage: The overlap percentage between the Bloomingdale's audience and the Content Affinity attribute.
Index: A comparison of the Bloomingdale's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bloomingdale's audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male