Explore the Bob Evans Audience
Below you'll find more information about the Bob Evans audience, broken down in different categories based on their digital and physical behaviors. These are 711.8 thousand unique devices whose actions qualify for the Bob Evans audience.
INTERESTS
The Bob Evans audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Bob Evans audience is Cleveland Indians Fans.
| Interest | Composition | Index |
| Cleveland Indians Fans | 6.74% | 3.44x |
| Cleveland Cavaliers Fans | 5.88% | 3.32x |
| Water Park Visitors | 6.85% | 3.31x |
| Ohio State Buckeyes Fans | 5.85% | 3.25x |
| Cininnati Reds Fans | 6.22% | 3.17x |
| Midwestern Voters | 5.48% | 3.16x |
| Cincinnati Bengals Fans | 4.52% | 2.45x |
| Cleveland Browns Fans | 4.48% | 2.37x |
| Drive-In Theater Enthusiasts | 4.29% | 2.36x |
| Smoky Mountains Trip Planners | 4.40% | 2.35x |
Composition Percentage:
The overlap percentage between the Bob Evans audience and the Interest attribute.
Index: A comparison of the Bob Evans audience to the internet population.
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APPAREL RETAILERS
The Bob Evans audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Bob Evans audience is Gymboree.
| Location | Composition | Index |
| Gymboree | 3.16% | 5.35x |
| Chicos | 4.81% | 5.29x |
| Buckle | 3.66% | 5.19x |
| Dressbarn | 4.32% | 5.07x |
| Express Outlets | 0.77% | 4.95x |
| Jos A. Bank Clothiers | 5.03% | 4.89x |
| Lane Bryant | 4.70% | 4.87x |
| Carhartt | 8.02% | 4.83x |
| Talbots | 4.35% | 4.79x |
| Brooks Brothers | 3.19% | 4.73x |
Composition Percentage:
The overlap percentage between the Bob Evans audience and the Location attribute.
Index: A comparison of the Bob Evans audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Bob Evans audience is Golf & Boats.
| Content Affinity | Composition | Index |
| Golf & Boats | 0.01% | 12.95x |
| Canada News | 0.01% | 12.70x |
| As Seen On TV Products | 0.07% | 9.95x |
| Ohio Universities | 3.44% | 8.94x |
| Local & Travel England - North Midlands | 0.01% | 8.68x |
| Quebec Hunting & Outdoors Cluster | 0.01% | 8.16x |
| Central & Northwest Ohio Cluster | 8.99% | 7.67x |
| ISPs & Local Services | 0.04% | 7.50x |
| Home Décor, Furniture, & Decorating | 0.01% | 7.00x |
| Assorted Topics (Coupons, Stain Removal, Seafood) | 0.11% | 6.96x |
Composition Percentage:
The overlap percentage between the Bob Evans audience and the Content Affinity attribute.
Index: A comparison of the Bob Evans audience to the internet population.
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DEMOGRAPHICS
The Bob Evans audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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