Dstillery Audiences

BOB EVANS

Audience Size: 165.8 Thousand Devices

Explore the Bob Evans Audience

Below you'll find more information about the Bob Evans audience, broken down in different categories based on their digital and physical behaviors. These are 165.8 thousand unique devices whose actions qualify for the Bob Evans audience.

Dstillery Crafted Audiences

INTERESTS

The Bob Evans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bob Evans audience is Ohio County and Local Fair Visitors.

Interest Composition Index
Ohio County and Local Fair Visitors 12.96% 4.94x
Cincinnati Bengals Fans 7.22% 4.17x
Cleveland Browns Fans 5.58% 3.40x
RC Helicopters and Drones Hobbyists 3.77% 3.40x
Family Adventures Travelers 0.41% 3.29x
Ohio State Buckeyes Fans 6.56% 2.76x
Aquarium Trip Planners 4.02% 2.64x
Golden State Warriors Fans 6.97% 2.49x
Pediatric Provider Researchers 1.89% 2.47x
Michigan County and Local Fair Visitors 7.38% 2.45x
Composition Percentage: The overlap percentage between the Bob Evans audience and the Interest attribute.
Index: A comparison of the Bob Evans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bob Evans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bob Evans audience is Abercrombie & Fitch.

Location Composition Index
Abercrombie & Fitch 0.42% 5.15x
Eddie Bauer 0.43% 5.02x
Charlotte Russe 0.50% 4.88x
Lane Bryant 0.95% 4.32x
Maurices 2.63% 4.24x
Buckle 1.61% 4.23x
Chicos 1.30% 4.16x
Journeys 2.15% 3.94x
Hollister 0.71% 3.80x
Mens Wearhouse 1.48% 3.80x
Composition Percentage: The overlap percentage between the Bob Evans audience and the Location attribute.
Index: A comparison of the Bob Evans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bob Evans audience is West Virginia News.

Content Affinity Composition Index
West Virginia News 4.10% 7.35x
Central & Northwest Ohio Cluster 7.38% 6.56x
Cleveland News 7.22% 5.14x
Cincinnati Cluster 8.37% 5.05x
Delaware Cluster 0.66% 4.23x
K-Pop 0.25% 3.81x
Indiana Finance & Business Cluster 1.48% 3.75x
Motorcycle Racing Researchers 0.16% 3.69x
Homesteading 0.16% 3.06x
Equestrian Cluster 0.16% 2.93x
Composition Percentage: The overlap percentage between the Bob Evans audience and the Content Affinity attribute.
Index: A comparison of the Bob Evans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bob Evans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female