Explore the Bob Evans Audience
Below you'll find more information about the Bob Evans audience, broken down in different categories based on their digital and physical behaviors. These are 830.5 thousand unique devices whose actions qualify for the Bob Evans audience.
INTERESTS
The Bob Evans audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Bob Evans audience is Cleveland Indians Fans.
| Interest | Composition | Index |
| Cleveland Indians Fans | 5.40% | 3.30x |
| Cininnati Reds Fans | 4.99% | 3.14x |
| Water Park Visitors | 6.16% | 3.12x |
| Ohio State Buckeyes Fans | 5.02% | 3.05x |
| Cleveland Cavaliers Fans | 4.22% | 3.03x |
| Midwestern Voters | 4.71% | 2.92x |
| Cleveland Browns Fans | 3.69% | 2.36x |
| Cabin Rental Researchers | 3.96% | 2.22x |
| Smoky Mountains Trip Planners | 3.88% | 2.17x |
| Aquarium Trip Planners | 3.89% | 2.05x |
Composition Percentage:
The overlap percentage between the Bob Evans audience and the Interest attribute.
Index: A comparison of the Bob Evans audience to the internet population.
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APPAREL RETAILERS
The Bob Evans audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Bob Evans audience is Talbots.
| Location | Composition | Index |
| Talbots | 3.91% | 5.25x |
| Buckle | 4.26% | 5.12x |
| Chicos | 4.27% | 4.93x |
| Carhartt | 3.15% | 4.87x |
| Jos A. Bank Clothiers | 4.34% | 4.86x |
| Express Outlets | 0.77% | 4.73x |
| Lane Bryant | 4.13% | 4.72x |
| Gymboree | 3.18% | 4.66x |
| Dressbarn | 3.72% | 4.60x |
| Eddie Bauer | 1.68% | 4.51x |
Composition Percentage:
The overlap percentage between the Bob Evans audience and the Location attribute.
Index: A comparison of the Bob Evans audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Bob Evans audience is Canada News.
| Content Affinity | Composition | Index |
| Canada News | 0.01% | 11.90x |
| Handyman Tools | 0.01% | 9.52x |
| Decoration & Fabric | 0.02% | 9.47x |
| Golf & Boats | 0.01% | 8.93x |
| Ohio Universities | 2.89% | 8.58x |
| Quebec Hunting & Outdoors Cluster | 0.01% | 8.16x |
| Central & Northwest Ohio Cluster | 7.53% | 7.80x |
| Home Décor, Furniture, & Decorating | 0.01% | 7.18x |
| Assorted Topics (Elderly, Europe, Viral Media) | 0.01% | 6.65x |
| ISPs & Local Services | 0.02% | 6.09x |
Composition Percentage:
The overlap percentage between the Bob Evans audience and the Content Affinity attribute.
Index: A comparison of the Bob Evans audience to the internet population.
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DEMOGRAPHICS
The Bob Evans audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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