Dstillery Audiences

BOBS DISCOUNT FURNITURE

Audience Size: 20.5 Thousand Devices

Explore the Bobs Discount Furniture Audience

Below you'll find more information about the Bobs Discount Furniture audience, broken down in different categories based on their digital and physical behaviors. These are 20.5 thousand unique devices whose actions qualify for the Bobs Discount Furniture audience.

Dstillery Crafted Audiences

INTERESTS

The Bobs Discount Furniture audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bobs Discount Furniture audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 5.44% 4.41x
School Closings Updates Readers 3.40% 4.09x
North East State Fair Visitors 8.16% 4.05x
New York Rangers Fans 7.48% 4.04x
Retirement Planners 6.80% 3.82x
UConn Huskies Fans 5.44% 3.68x
Mid-Range Grocery Shoppers 6.12% 3.43x
Ballet Enthusiasts 4.76% 3.42x
Coffee Lovers 5.44% 3.40x
Restaurant Menu Researchers 4.76% 3.09x
Composition Percentage: The overlap percentage between the Bobs Discount Furniture audience and the Interest attribute.
Index: A comparison of the Bobs Discount Furniture audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bobs Discount Furniture audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bobs Discount Furniture audience is LL Bean.

Location Composition Index
LL Bean 0.85% 13.84x
Charlotte Russe 0.67% 10.92x
Ann Taylor 1.25% 10.88x
H&M 4.02% 9.22x
LOFT 5.81% 9.10x
Forever 21 3.71% 8.90x
Intermix 0.22% 8.89x
Uniqlo 0.40% 8.76x
Old Navy 11.61% 8.57x
The North Face 1.03% 8.52x
Composition Percentage: The overlap percentage between the Bobs Discount Furniture audience and the Location attribute.
Index: A comparison of the Bobs Discount Furniture audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bobs Discount Furniture audience is New York City Family & Activity Cluster.

Content Affinity Composition Index
New York City Family & Activity Cluster 4.08% 7.22x
Wisconsin Universities 4.76% 6.38x
Rochester New York Cluster 4.76% 6.00x
Wisconsin Local Research Cluster 4.08% 5.16x
Hockey 2.04% 5.06x
Romanian News 0.06% 4.67x
Upstate New York Local Information Cluster 3.40% 4.25x
Southern California Tourism 0.42% 3.75x
Golf Travel & Gear 1.36% 3.54x
South Carolina Beach Travel 0.34% 3.49x
Composition Percentage: The overlap percentage between the Bobs Discount Furniture audience and the Content Affinity attribute.
Index: A comparison of the Bobs Discount Furniture audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bobs Discount Furniture audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male