Dstillery Audiences

BOBS DISCOUNT FURNITURE

Audience Size: 63.1 Thousand Devices

Explore the Bobs Discount Furniture Audience

Below you'll find more information about the Bobs Discount Furniture audience, broken down in different categories based on their digital and physical behaviors. These are 63.1 thousand unique devices whose actions qualify for the Bobs Discount Furniture audience.

Dstillery Crafted Audiences

INTERESTS

The Bobs Discount Furniture audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bobs Discount Furniture audience is School Closings Updates Readers.

Interest Composition Index
School Closings Updates Readers 2.25% 4.61x
Stay-at-Home Parents 6.43% 3.82x
Readers of Greek Content 4.82% 3.72x
Auto Insurance Shoppers 2.89% 3.45x
New York City Events Researchers 2.89% 3.34x
North East State Fair Visitors 5.79% 3.28x
New York Trip Planners 4.50% 3.25x
Winter Apparel Shoppers 4.50% 3.19x
Pet Boarding and Sitter Researchers 2.89% 3.19x
Northeastern Voters 4.50% 3.11x
Composition Percentage: The overlap percentage between the Bobs Discount Furniture audience and the Interest attribute.
Index: A comparison of the Bobs Discount Furniture audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bobs Discount Furniture audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bobs Discount Furniture audience is Lorna Jane.

Location Composition Index
Lorna Jane 1.43% 7.83x
Topshop 0.29% 7.65x
Levi Strauss 0.14% 7.42x
Charlotte Russe 1.65% 6.53x
Joe's Jeans 0.29% 6.41x
LL Bean 1.28% 5.66x
Calvin Klein 0.40% 5.62x
Uniqlo 1.27% 5.05x
LOFT 12.66% 4.60x
H&M 8.33% 4.49x
Composition Percentage: The overlap percentage between the Bobs Discount Furniture audience and the Location attribute.
Index: A comparison of the Bobs Discount Furniture audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bobs Discount Furniture audience is New York City Family & Activity Cluster.

Content Affinity Composition Index
New York City Family & Activity Cluster 3.86% 5.87x
New York City Real Estate Research Cluster 0.96% 5.03x
Detroit News 3.54% 3.86x
New Hampshire News 0.96% 3.75x
Southern California Tourism 0.42% 3.75x
Rhode Island Cluster 0.96% 3.72x
New Jersey Travel Location Cluster 0.63% 3.56x
Las Vegas Hotels 2.25% 3.51x
Fashion Cluster 0.96% 3.48x
Fox News Content Consumers 0.96% 3.39x
Composition Percentage: The overlap percentage between the Bobs Discount Furniture audience and the Content Affinity attribute.
Index: A comparison of the Bobs Discount Furniture audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bobs Discount Furniture audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female