Explore the Body Shop Audience
Below you'll find more information about the Body Shop audience, broken down in different categories based on their digital and physical behaviors. These are 455.2 thousand unique devices whose actions qualify for the Body Shop audience.
INTERESTS
The Body Shop audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Body Shop audience is Family Adventures Travelers.
| Interest | Composition | Index |
| Family Adventures Travelers | 0.02% | 4.43x |
| Countdown to the Beach Travelers | 0.02% | 2.13x |
| Online Grocery Shoppers | 4.26% | 1.84x |
| LGBT Activists | 3.18% | 1.74x |
| Symphony Music Enthusiasts | 2.99% | 1.71x |
| New York Trip Planners | 4.01% | 1.71x |
| Last Minute Travelers | 3.45% | 1.68x |
| Executive Travelers | 0.11% | 1.68x |
| Los Angeles Mass Transit Commuters | 3.31% | 1.66x |
| Luxury Womens Brands Shoppers | 2.56% | 1.66x |
Composition Percentage:
The overlap percentage between the Body Shop audience and the Interest attribute.
Index: A comparison of the Body Shop audience to the internet population.
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APPAREL RETAILERS
The Body Shop audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Body Shop audience is Topshop.
| Location | Composition | Index |
| Topshop | 2.79% | 46.95x |
| Uniqlo | 9.64% | 39.55x |
| Abercrombie & Fitch | 18.07% | 30.39x |
| Michael Kors | 19.60% | 30.13x |
| Club Monaco | 5.48% | 29.33x |
| Lorna Jane | 2.14% | 28.38x |
| Levi Strauss | 7.89% | 28.21x |
| Everlane | 0.53% | 28.02x |
| Madewell | 11.16% | 27.12x |
| Eddie Bauer | 9.53% | 25.58x |
Composition Percentage:
The overlap percentage between the Body Shop audience and the Location attribute.
Index: A comparison of the Body Shop audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Body Shop audience is Golf & Boats.
| Content Affinity | Composition | Index |
| Golf & Boats | 0.02% | 29.54x |
| Decoration & Fabric | 0.05% | 20.07x |
| Assorted Topics (Elderly, Europe, Viral Media) | 0.04% | 18.27x |
| Sports - Skiing, Snowboarding | 0.02% | 12.03x |
| Home Décor, Furniture, & Decorating | 0.02% | 11.37x |
| Canadian Construction & Renovation Research Cluster | 0.03% | 11.35x |
| Local & Travel England - North Midlands | 0.02% | 11.13x |
| Quebec Hunting & Outdoors Cluster | 0.02% | 8.70x |
| Assorted Topics (Self Improvement, Easy Money, Digital Currency) | 0.02% | 8.47x |
| Environmental Conservation | 0.02% | 8.34x |
Composition Percentage:
The overlap percentage between the Body Shop audience and the Content Affinity attribute.
Index: A comparison of the Body Shop audience to the internet population.
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DEMOGRAPHICS
The Body Shop audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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