Explore the Body Shop Audience
Below you'll find more information about the Body Shop audience, broken down in different categories based on their digital and physical behaviors. These are 45.9 thousand unique devices whose actions qualify for the Body Shop audience.
INTERESTS
The Body Shop audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Body Shop audience is Life Insurance Researchers.
| Interest | Composition | Index |
| Life Insurance Researchers | 7.08% | 4.00x |
| Mid-Prestige Luxury Sedan Auto Intenders | 4.42% | 3.69x |
| Smart Home Product Researchers | 7.08% | 3.68x |
| Italy Trip Planners | 5.31% | 3.52x |
| FC Barcelona Fans | 6.19% | 3.31x |
| Small SUV Auto Intenders | 4.65% | 3.24x |
| Detroit Pistons Fans | 7.08% | 3.18x |
| Shared Work Space Researchers | 4.42% | 3.14x |
| Accounting & CPA Continuing Education Researchers | 5.31% | 3.14x |
| Houston Trip Planners | 7.08% | 3.08x |
Composition Percentage:
The overlap percentage between the Body Shop audience and the Interest attribute.
Index: A comparison of the Body Shop audience to the internet population.
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APPAREL RETAILERS
The Body Shop audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Body Shop audience is Topshop.
| Location | Composition | Index |
| Topshop | 1.14% | 58.52x |
| Calvin Klein | 1.47% | 43.55x |
| Everlane | 0.29% | 38.53x |
| Uniqlo | 3.92% | 33.03x |
| Express | 25.81% | 30.58x |
| Supreme | 0.22% | 26.31x |
| Victoria's Secret | 30.65% | 26.16x |
| Bonobos | 2.91% | 26.07x |
| Brooks Brothers | 7.54% | 24.83x |
| Columbia | 2.19% | 24.41x |
Composition Percentage:
The overlap percentage between the Body Shop audience and the Location attribute.
Index: A comparison of the Body Shop audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Body Shop audience is English as a Second Language.
| Content Affinity | Composition | Index |
| English as a Second Language | 0.31% | 5.05x |
| Discount Shopping | 0.15% | 4.09x |
| New Hampshire News | 1.77% | 3.94x |
| Flower Shopping | 0.10% | 3.91x |
| Rhode Island Cluster | 0.96% | 3.84x |
| Work Productivity | 0.21% | 3.64x |
| Online Games | 0.64% | 3.55x |
| LGBTQ Advocacy | 1.82% | 3.37x |
| College Planning | 1.77% | 3.35x |
| Addiction & Recovery Reference | 0.31% | 3.23x |
Composition Percentage:
The overlap percentage between the Body Shop audience and the Content Affinity attribute.
Index: A comparison of the Body Shop audience to the internet population.
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DEMOGRAPHICS
The Body Shop audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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