Explore the Body Shop Audience
Below you'll find more information about the Body Shop audience, broken down in different categories based on their digital and physical behaviors. These are 124.1 thousand unique devices whose actions qualify for the Body Shop audience.
INTERESTS
The Body Shop audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Body Shop audience is New York City Events Researchers.
| Interest | Composition | Index |
| New York City Events Researchers | 3.24% | 3.57x |
| Luxury Retail Researchers | 2.31% | 3.25x |
| Denver Trip Planners | 4.63% | 2.89x |
| Aspen Trip Planners | 3.70% | 2.78x |
| Thrift Store Shoppers | 3.01% | 2.75x |
| Wine Lovers | 2.08% | 2.75x |
| Trendy Shoe Shoppers | 2.08% | 2.74x |
| Online Grocery Shoppers | 3.94% | 2.61x |
| Plant Based & Vegan Food Recipe Shoppers | 2.08% | 2.59x |
| Commercial Architects and Designers | 3.01% | 2.58x |
Composition Percentage:
The overlap percentage between the Body Shop audience and the Interest attribute.
Index: A comparison of the Body Shop audience to the internet population.
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APPAREL RETAILERS
The Body Shop audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Body Shop audience is Club Monaco.
| Location | Composition | Index |
| Club Monaco | 5.41% | 37.90x |
| Lorna Jane | 3.90% | 28.50x |
| Free People | 13.61% | 23.28x |
| Calvin Klein | 1.33% | 23.26x |
| Charlotte Russe | 3.82% | 20.92x |
| Michael Kors | 25.97% | 18.65x |
| Ann Taylor | 7.34% | 18.53x |
| Hollister | 28.21% | 17.77x |
| Zara | 5.57% | 16.73x |
| Urban Outfitters | 13.78% | 16.66x |
Composition Percentage:
The overlap percentage between the Body Shop audience and the Location attribute.
Index: A comparison of the Body Shop audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Body Shop audience is Discount Shopping.
| Content Affinity | Composition | Index |
| Discount Shopping | 0.15% | 4.09x |
| Studio & Franchise Video Game Players | 0.46% | 3.92x |
| Movie Reviews | 2.08% | 3.75x |
| Work Productivity | 0.21% | 3.64x |
| Math Education | 0.69% | 3.53x |
| New York City Real Estate Research Cluster | 0.69% | 3.39x |
| Motorsport Equipment | 0.39% | 3.32x |
| Children's Learning Tools | 0.46% | 3.32x |
| Hudson Valley New York Media | 0.93% | 3.31x |
| Ohio Universities | 0.46% | 3.20x |
Composition Percentage:
The overlap percentage between the Body Shop audience and the Content Affinity attribute.
Index: A comparison of the Body Shop audience to the internet population.
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DEMOGRAPHICS
The Body Shop audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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