Explore the Body Shop Audience
Below you'll find more information about the Body Shop audience, broken down in different categories based on their digital and physical behaviors. These are 76.4 thousand unique devices whose actions qualify for the Body Shop audience.
INTERESTS
The Body Shop audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Body Shop audience is Quarantine Planners.
| Interest | Composition | Index |
| Quarantine Planners | 2.13% | 3.99x |
| Modern Art Museum Researchers | 2.13% | 3.98x |
| Big Box Store Jewelry Sale Shoppers | 0.67% | 3.69x |
| Luxury Retail Researchers | 1.42% | 3.37x |
| Getaways Researchers | 2.48% | 3.25x |
| Lunar New Year Researchers | 1.77% | 3.19x |
| Aspen Trip Planners | 3.55% | 3.12x |
| Valentines Day Celebrators | 2.48% | 3.12x |
| Commercial Contractors & Designers | 2.13% | 2.96x |
| Telluride Trip Planners | 3.55% | 2.92x |
Composition Percentage:
The overlap percentage between the Body Shop audience and the Interest attribute.
Index: A comparison of the Body Shop audience to the internet population.
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APPAREL RETAILERS
The Body Shop audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Body Shop audience is Club Monaco.
| Location | Composition | Index |
| Club Monaco | 5.53% | 32.59x |
| Lorna Jane | 4.19% | 25.08x |
| Calvin Klein | 1.53% | 23.31x |
| Free People | 13.93% | 20.30x |
| Charlotte Russe | 4.20% | 17.51x |
| Uniqlo | 3.67% | 16.77x |
| Ann Taylor | 8.02% | 16.21x |
| Michael Kors | 27.68% | 15.89x |
| Urban Outfitters | 14.40% | 15.19x |
| Abercrombie & Fitch | 2.85% | 15.05x |
Composition Percentage:
The overlap percentage between the Body Shop audience and the Location attribute.
Index: A comparison of the Body Shop audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Body Shop audience is Discount Shopping.
| Content Affinity | Composition | Index |
| Discount Shopping | 0.15% | 4.09x |
| Colorado Cluster | 2.13% | 3.97x |
| Hawaii News | 0.71% | 3.95x |
| Travel Adventure | 0.71% | 3.79x |
| Party Planning & Invitations | 0.54% | 3.76x |
| New York City Family & Activity Cluster | 2.13% | 3.66x |
| Work Productivity | 0.21% | 3.64x |
| Dating & Relationships | 1.06% | 3.64x |
| Latin American Spanish Language News | 0.71% | 3.46x |
| Maine Cluster | 1.42% | 3.45x |
Composition Percentage:
The overlap percentage between the Body Shop audience and the Content Affinity attribute.
Index: A comparison of the Body Shop audience to the internet population.
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DEMOGRAPHICS
The Body Shop audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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