Explore the Body Shop Audience
Below you'll find more information about the Body Shop audience, broken down in different categories based on their digital and physical behaviors. These are 37.9 thousand unique devices whose actions qualify for the Body Shop audience.
INTERESTS
The Body Shop audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Body Shop audience is New York Trip Planners.
| Interest | Composition | Index |
| New York Trip Planners | 2.67% | 2.80x |
| Online Health Researchers | 1.03% | 2.74x |
| Beer Aficionados | 1.44% | 2.69x |
| Accounting & CPA Continuing Education Researchers | 2.67% | 2.63x |
| Texas Activity Researchers | 0.82% | 2.61x |
| Property Insurance Researchers | 2.05% | 2.55x |
| Ski and Snowboard Enthusiasts | 1.64% | 2.53x |
| Medicaid Researchers | 2.67% | 2.52x |
| Readers of Jewish Content | 2.26% | 2.48x |
| International Womens Day Researchers | 2.67% | 2.46x |
Composition Percentage:
The overlap percentage between the Body Shop audience and the Interest attribute.
Index: A comparison of the Body Shop audience to the internet population.
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APPAREL RETAILERS
The Body Shop audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Body Shop audience is Club Monaco.
| Location | Composition | Index |
| Club Monaco | 4.89% | 135.92x |
| Calvin Klein | 1.45% | 95.14x |
| Ann Taylor | 7.99% | 85.10x |
| Abercrombie & Fitch | 5.34% | 76.50x |
| Free People | 8.24% | 68.55x |
| Michael Kors | 20.06% | 67.08x |
| Lorna Jane | 2.07% | 64.83x |
| Uniqlo | 3.30% | 63.11x |
| Hollister | 18.85% | 58.53x |
| Madewell | 7.74% | 58.04x |
Composition Percentage:
The overlap percentage between the Body Shop audience and the Location attribute.
Index: A comparison of the Body Shop audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Body Shop audience is New York City Real Estate Research Cluster.
| Content Affinity | Composition | Index |
| New York City Real Estate Research Cluster | 0.62% | 5.01x |
| NYC Tourist Attractions | 0.62% | 5.00x |
| Broadway Information | 0.62% | 4.88x |
| Discount Shopping | 0.15% | 4.09x |
| Work Productivity | 0.21% | 3.64x |
| Pacific Northwest Sports & News Cluster | 0.41% | 3.31x |
| Niche Dating Websites | 0.41% | 3.25x |
| Hudson Valley New York Media | 0.82% | 3.21x |
| Healthy Eating Researchers | 0.20% | 3.10x |
| Technology News | 2.05% | 3.09x |
Composition Percentage:
The overlap percentage between the Body Shop audience and the Content Affinity attribute.
Index: A comparison of the Body Shop audience to the internet population.
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DEMOGRAPHICS
The Body Shop audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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