Dstillery Audiences

BOJANGLES

Audience Size: 651.3 Thousand Devices

Explore the Bojangles Audience

Below you'll find more information about the Bojangles audience, broken down in different categories based on their digital and physical behaviors. These are 651.3 thousand unique devices whose actions qualify for the Bojangles audience.

Dstillery Crafted Audiences

INTERESTS

The Bojangles audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bojangles audience is North Carolina Football Fans.

Interest Composition Index
North Carolina Football Fans 18.10% 8.16x
North Carolina Travel Researchers 16.10% 7.32x
Asheville Trip Planners 10.57% 5.39x
UNC Tar Heels Fans 10.23% 5.15x
Carolina Panthers Fans 9.70% 4.67x
South Carolina Gamecocks Fans 7.88% 4.55x
Verizon Wireless Customers 0.22% 4.37x
Myrtle Beach Trip Planners 8.05% 4.18x
Clemson Tigers Fans 8.44% 3.93x
Duke Blue Devils Fans 7.70% 3.93x
Composition Percentage: The overlap percentage between the Bojangles audience and the Interest attribute.
Index: A comparison of the Bojangles audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bojangles audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bojangles audience is Belk.

Location Composition Index
Belk 5.69% 21.79x
Levi Strauss 0.03% 6.25x
Talbots 3.25% 4.96x
Jos A. Bank Clothiers 4.18% 4.95x
Brooks Brothers 2.69% 4.94x
Lane Bryant 3.88% 4.52x
Aeropostale 5.18% 4.32x
Gymboree 3.92% 4.14x
Express Outlets 0.75% 4.08x
Hollister 3.55% 4.04x
Composition Percentage: The overlap percentage between the Bojangles audience and the Location attribute.
Index: A comparison of the Bojangles audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bojangles audience is North Carolina Education.

Content Affinity Composition Index
North Carolina Education 10.05% 12.51x
North Carolina 14.71% 10.39x
North Carolina News 16.88% 8.25x
Healthcare Jobs 0.39% 6.14x
South Carolina News 12.45% 5.69x
Airsoft & Paintball Equipment 0.13% 4.64x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.13% 4.35x
Southeast College Athletics 0.30% 4.33x
Humor & Entertainment 0.13% 4.18x
Motorsports 0.35% 3.90x
Composition Percentage: The overlap percentage between the Bojangles audience and the Content Affinity attribute.
Index: A comparison of the Bojangles audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bojangles audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female