Dstillery Audiences

BOJANGLES

Audience Size: 556.1 Thousand Devices

Explore the Bojangles Audience

Below you'll find more information about the Bojangles audience, broken down in different categories based on their digital and physical behaviors. These are 556.1 thousand unique devices whose actions qualify for the Bojangles audience.

Dstillery Crafted Audiences

INTERESTS

The Bojangles audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bojangles audience is North Carolina Travel Researchers.

Interest Composition Index
North Carolina Travel Researchers 13.07% 5.16x
North Carolina Football Fans 11.98% 4.55x
Verizon Wireless Customers 0.22% 4.37x
Asheville Trip Planners 4.79% 3.58x
UNC Tar Heels Fans 6.68% 3.55x
Myrtle Beach Trip Planners 6.91% 3.38x
Clemson Tigers Fans 6.47% 2.92x
Big Box Store Jewelry Sale Shoppers 0.10% 2.74x
Duke Blue Devils Fans 5.05% 2.70x
Smoky Mountains Trip Planners 4.79% 2.61x
Composition Percentage: The overlap percentage between the Bojangles audience and the Interest attribute.
Index: A comparison of the Bojangles audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bojangles audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bojangles audience is Belk.

Location Composition Index
Belk 8.77% 8.54x
Talbots 4.22% 2.72x
Jos A. Bank Clothiers 5.44% 2.51x
Brooks Brothers 1.97% 2.42x
Ralph Lauren 1.36% 2.28x
Levi Strauss 0.02% 2.04x
REI 1.07% 1.95x
Carhartt 35.96% 1.83x
Lane Bryant 4.98% 1.82x
Aeropostale 5.17% 1.80x
Composition Percentage: The overlap percentage between the Bojangles audience and the Location attribute.
Index: A comparison of the Bojangles audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bojangles audience is North Carolina Education.

Content Affinity Composition Index
North Carolina Education 4.00% 8.02x
North Carolina 9.10% 7.88x
Southeast College Athletics 0.79% 6.70x
North Carolina News 9.40% 6.01x
South Carolina News 9.28% 5.87x
Marketing Professionals 0.13% 4.25x
Career Cluster A 0.13% 4.02x
Eye Health & Vision 0.04% 3.76x
Tennessee Cluster 3.77% 3.74x
French News & Gossip Cluster 0.06% 3.72x
Composition Percentage: The overlap percentage between the Bojangles audience and the Content Affinity attribute.
Index: A comparison of the Bojangles audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bojangles audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female