Dstillery Audiences

BOJANGLES

Audience Size: 201.1 Thousand Devices

Explore the Bojangles Audience

Below you'll find more information about the Bojangles audience, broken down in different categories based on their digital and physical behaviors. These are 201.1 thousand unique devices whose actions qualify for the Bojangles audience.

Dstillery Crafted Audiences

INTERESTS

The Bojangles audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bojangles audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.22% 4.37x
Asheville Trip Planners 3.19% 4.08x
Myrtle Beach Trip Planners 5.55% 3.65x
South Carolina Gamecocks Fans 3.79% 2.93x
Restaurant Supply Shoppers 0.27% 2.85x
UNC Tar Heels Fans 5.44% 2.83x
Clemson Tigers Fans 5.00% 2.17x
Georgia Activities Researchers 2.03% 2.13x
Washington DC Trip Planners 1.32% 2.12x
Readers of Arabic Content 3.85% 2.08x
Composition Percentage: The overlap percentage between the Bojangles audience and the Interest attribute.
Index: A comparison of the Bojangles audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bojangles audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bojangles audience is Belk.

Location Composition Index
Belk 2.25% 22.53x
Brooks Brothers 0.72% 7.88x
Jos A. Bank Clothiers 1.22% 7.26x
Talbots 1.08% 5.61x
Kate Spade 0.28% 5.32x
Lane Bryant 1.15% 5.02x
Express Outlets 0.32% 4.60x
REI 0.37% 4.42x
LOFT 1.09% 4.28x
Abercrombie & Fitch 0.36% 4.23x
Composition Percentage: The overlap percentage between the Bojangles audience and the Location attribute.
Index: A comparison of the Bojangles audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bojangles audience is North Carolina.

Content Affinity Composition Index
North Carolina 5.61% 8.56x
North Carolina News 5.17% 6.97x
North Carolina Education 2.09% 6.63x
South Carolina News 6.87% 6.21x
Southeast College Athletics 0.27% 5.73x
Tennessee Cluster 3.35% 4.81x
Marketing Professionals 0.13% 4.25x
Children's Learning Tools 0.38% 4.22x
New England & Ivy League Sports 0.08% 3.77x
Eye Health & Vision 0.04% 3.76x
Composition Percentage: The overlap percentage between the Bojangles audience and the Content Affinity attribute.
Index: A comparison of the Bojangles audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bojangles audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female