Dstillery Audiences

BOJANGLES

Audience Size: 888.5 Thousand Devices

Explore the Bojangles Audience

Below you'll find more information about the Bojangles audience, broken down in different categories based on their digital and physical behaviors. These are 888.5 thousand unique devices whose actions qualify for the Bojangles audience.

Dstillery Crafted Audiences

INTERESTS

The Bojangles audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bojangles audience is North Carolina Travel Researchers.

Interest Composition Index
North Carolina Travel Researchers 12.92% 6.01x
North Carolina Football Fans 13.13% 5.93x
South Carolina Gamecocks Fans 7.80% 4.34x
UNC Tar Heels Fans 8.36% 4.32x
Asheville Trip Planners 8.46% 4.06x
Carolina Panthers Fans 7.83% 3.82x
Myrtle Beach Trip Planners 7.35% 3.74x
Clemson Tigers Fans 7.51% 3.62x
Countdown to the Beach Travelers 0.03% 3.39x
Duke Blue Devils Fans 6.19% 3.16x
Composition Percentage: The overlap percentage between the Bojangles audience and the Interest attribute.
Index: A comparison of the Bojangles audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bojangles audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bojangles audience is Belk.

Location Composition Index
Belk 5.43% 20.65x
Talbots 3.97% 4.94x
Jos A. Bank Clothiers 4.64% 4.77x
Brooks Brothers 2.79% 4.49x
Express Outlets 0.89% 4.19x
Charlotte Russe 3.46% 3.95x
Buckle 4.45% 3.93x
Gymboree 4.20% 3.92x
Aeropostale 4.93% 3.92x
Lane Bryant 3.66% 3.84x
Composition Percentage: The overlap percentage between the Bojangles audience and the Location attribute.
Index: A comparison of the Bojangles audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bojangles audience is North Carolina.

Content Affinity Composition Index
North Carolina 10.71% 11.80x
North Carolina Education 6.75% 11.38x
South Carolina Travel 0.08% 9.10x
North Carolina News 10.74% 8.24x
South Carolina News 9.19% 6.73x
Southeast College Athletics 0.61% 6.71x
South Carolina Beach Travel 0.85% 6.31x
Cars, Travel & Food 0.06% 4.57x
Consumer Rewards 0.05% 4.49x
Tennessee Cluster 4.36% 4.00x
Composition Percentage: The overlap percentage between the Bojangles audience and the Content Affinity attribute.
Index: A comparison of the Bojangles audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bojangles audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female