Dstillery Audiences

BOJANGLES

Audience Size: 210 Thousand Devices

Explore the Bojangles Audience

Below you'll find more information about the Bojangles audience, broken down in different categories based on their digital and physical behaviors. These are 210 thousand unique devices whose actions qualify for the Bojangles audience.

Dstillery Crafted Audiences

INTERESTS

The Bojangles audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bojangles audience is North Carolina Football Fans.

Interest Composition Index
North Carolina Football Fans 16.12% 6.77x
North Carolina Travel Researchers 14.50% 5.65x
Verizon Wireless Customers 0.22% 4.37x
UNC Tar Heels Fans 9.36% 4.35x
Carolina Panthers Fans 8.44% 4.19x
Asheville Trip Planners 8.52% 4.15x
Myrtle Beach Trip Planners 8.37% 4.08x
South Carolina Gamecocks Fans 6.26% 3.65x
Duke Blue Devils Fans 7.39% 3.59x
Clemson Tigers Fans 8.09% 3.36x
Composition Percentage: The overlap percentage between the Bojangles audience and the Interest attribute.
Index: A comparison of the Bojangles audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bojangles audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bojangles audience is Belk.

Location Composition Index
Belk 4.88% 17.02x
Brooks Brothers 1.53% 5.78x
Jos A. Bank Clothiers 2.86% 4.88x
Madewell 0.82% 4.75x
Ralph Lauren 0.94% 4.24x
Talbots 2.24% 4.22x
REI 0.72% 3.98x
Lane Bryant 3.06% 3.84x
Hollister 2.16% 3.80x
Aeropostale 3.10% 3.77x
Composition Percentage: The overlap percentage between the Bojangles audience and the Location attribute.
Index: A comparison of the Bojangles audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bojangles audience is North Carolina Education.

Content Affinity Composition Index
North Carolina Education 5.91% 8.78x
North Carolina 11.05% 8.55x
North Carolina News 13.37% 6.45x
South Carolina News 8.59% 4.74x
Internet Service Provider Sites 0.21% 4.68x
Marketing Professionals 0.13% 4.25x
Cakes & Sweets 0.21% 4.01x
Auto Body Upkeep & Repair Researchers 0.14% 3.91x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.35% 3.77x
Tennessee Cluster 4.22% 3.67x
Composition Percentage: The overlap percentage between the Bojangles audience and the Content Affinity attribute.
Index: A comparison of the Bojangles audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bojangles audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female