Dstillery Audiences

BOJANGLES

Audience Size: 723.7 Thousand Devices

Explore the Bojangles Audience

Below you'll find more information about the Bojangles audience, broken down in different categories based on their digital and physical behaviors. These are 723.7 thousand unique devices whose actions qualify for the Bojangles audience.

Dstillery Crafted Audiences

INTERESTS

The Bojangles audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bojangles audience is North Carolina Football Fans.

Interest Composition Index
North Carolina Football Fans 6.04% 5.00x
South Carolina Gamecocks Fans 4.27% 4.68x
North Carolina Travel Researchers 11.27% 4.09x
Myrtle Beach Trip Planners 3.96% 3.94x
Carolina Panthers Fans 3.77% 3.59x
UNC Tar Heels Fans 3.44% 3.52x
Asheville Trip Planners 3.26% 3.42x
Smoky Mountains Trip Planners 4.03% 3.34x
Clemson Tigers Fans 3.71% 3.17x
Georgia Trip Planners 4.39% 3.01x
Composition Percentage: The overlap percentage between the Bojangles audience and the Interest attribute.
Index: A comparison of the Bojangles audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bojangles audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bojangles audience is Belk.

Location Composition Index
Belk 6.19% 27.56x
Jos A. Bank Clothiers 4.41% 8.81x
Brooks Brothers 3.76% 7.31x
Aeropostale 2.16% 4.97x
Carhartt 13.31% 4.95x
Old Navy 4.00% 4.92x
Chicos 2.71% 4.87x
Mens Wearhouse 4.12% 4.83x
Charlotte Russe 1.28% 4.83x
American Eagle Outfitters 3.22% 4.37x
Composition Percentage: The overlap percentage between the Bojangles audience and the Location attribute.
Index: A comparison of the Bojangles audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bojangles audience is North Carolina Education.

Content Affinity Composition Index
North Carolina Education 4.48% 10.77x
North Carolina 5.45% 10.43x
North Carolina News 4.98% 7.84x
South Carolina News 4.66% 7.34x
South Carolina Beach Travel 0.80% 6.02x
Southeast College Athletics 0.59% 4.86x
Tennessee Cluster 2.57% 4.66x
Savannah Georgia News 0.60% 3.55x
Cars, Travel & Food 0.08% 3.00x
Consumer Rewards 0.10% 2.94x
Composition Percentage: The overlap percentage between the Bojangles audience and the Content Affinity attribute.
Index: A comparison of the Bojangles audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bojangles audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female