Explore the Bonefish Grill Audience
Below you'll find more information about the Bonefish Grill audience, broken down in different categories based on their digital and physical behaviors. These are 313.4 thousand unique devices whose actions qualify for the Bonefish Grill audience.
INTERESTS
The Bonefish Grill audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Bonefish Grill audience is South Atlantic Voters.
| Interest | Composition | Index |
| South Atlantic Voters | 3.07% | 2.54x |
| Florida Atlantic Coast Trip Planners | 3.58% | 2.48x |
| Tampa and St Petersburg Trip Planners | 2.14% | 2.47x |
| Palm Beach Trip Planners | 3.43% | 2.47x |
| Florida Gulf Coast Travel Researchers | 3.15% | 2.43x |
| Hard Rock Hotel & Casino Trip Planners | 3.38% | 2.36x |
| Mid-Atlantic Voters | 2.66% | 2.35x |
| Work Comes First Travelers | 0.13% | 2.31x |
| Orlando Trip Planners | 3.57% | 2.22x |
| Washington DC Trip Planners | 2.86% | 2.17x |
Composition Percentage:
The overlap percentage between the Bonefish Grill audience and the Interest attribute.
Index: A comparison of the Bonefish Grill audience to the internet population.
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APPAREL RETAILERS
The Bonefish Grill audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Bonefish Grill audience is Tommy Bahama.
| Location | Composition | Index |
| Tommy Bahama | 4.07% | 13.45x |
| Chicos | 7.08% | 12.71x |
| Jos A. Bank Clothiers | 6.20% | 12.37x |
| Belk | 2.53% | 11.27x |
| Gymboree | 4.57% | 11.15x |
| Charlotte Russe | 2.95% | 11.10x |
| Brooks Brothers | 5.30% | 10.30x |
| LOFT | 5.20% | 9.82x |
| Hollister | 2.36% | 9.22x |
| Express | 3.11% | 9.16x |
Composition Percentage:
The overlap percentage between the Bonefish Grill audience and the Location attribute.
Index: A comparison of the Bonefish Grill audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Bonefish Grill audience is Brazil & Portugal News.
| Content Affinity | Composition | Index |
| Brazil & Portugal News | 0.17% | 3.65x |
| Florida Naples News Cluster | 1.33% | 3.51x |
| Vietnam Cluster | 0.13% | 3.44x |
| Florida Local News Cluster | 4.51% | 3.17x |
| Virginia Athletics | 0.11% | 3.13x |
| Washington & Northern Virginia | 2.41% | 2.98x |
| Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) | 0.09% | 2.71x |
| Baltimore Cluster | 2.77% | 2.59x |
| Florida Jacksonville & Orlando Cluster | 3.26% | 2.55x |
| Costumes | 0.11% | 2.54x |
Composition Percentage:
The overlap percentage between the Bonefish Grill audience and the Content Affinity attribute.
Index: A comparison of the Bonefish Grill audience to the internet population.
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DEMOGRAPHICS
The Bonefish Grill audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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