Explore the Bonefish Grill Audience
Below you'll find more information about the Bonefish Grill audience, broken down in different categories based on their digital and physical behaviors. These are 314.4 thousand unique devices whose actions qualify for the Bonefish Grill audience.
INTERESTS
The Bonefish Grill audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Bonefish Grill audience is Washington DC Trip Planners.
| Interest | Composition | Index |
| Washington DC Trip Planners | 3.55% | 2.55x |
| Hard Rock Hotel & Casino Trip Planners | 3.00% | 2.43x |
| Tampa and St Petersburg Trip Planners | 2.18% | 2.31x |
| South Atlantic Voters | 2.37% | 2.21x |
| Mid-Atlantic Voters | 2.37% | 2.17x |
| North Carolina Travel Researchers | 3.39% | 2.12x |
| Florida Atlantic Coast Trip Planners | 3.13% | 2.12x |
| North Carolina Football Fans | 2.89% | 2.11x |
| Florida Gulf Coast Travel Researchers | 2.87% | 2.10x |
| Baltimore Ravens Fans | 2.31% | 2.09x |
Composition Percentage:
The overlap percentage between the Bonefish Grill audience and the Interest attribute.
Index: A comparison of the Bonefish Grill audience to the internet population.
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APPAREL RETAILERS
The Bonefish Grill audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Bonefish Grill audience is Tommy Bahama.
| Location | Composition | Index |
| Tommy Bahama | 4.88% | 13.77x |
| Chicos | 8.62% | 12.88x |
| Jos A. Bank Clothiers | 8.82% | 12.55x |
| Belk | 2.78% | 11.98x |
| Gymboree | 4.86% | 11.36x |
| Brooks Brothers | 5.48% | 10.11x |
| LOFT | 7.20% | 9.97x |
| Charlotte Russe | 3.23% | 9.93x |
| Express | 3.82% | 9.13x |
| White House Black Market | 2.12% | 8.91x |
Composition Percentage:
The overlap percentage between the Bonefish Grill audience and the Location attribute.
Index: A comparison of the Bonefish Grill audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Bonefish Grill audience is Senior Care.
| Content Affinity | Composition | Index |
| Senior Care | 0.24% | 3.15x |
| Florida Naples News Cluster | 1.29% | 3.00x |
| Washington & Northern Virginia | 2.73% | 2.91x |
| Liberal Views on Government, Finance, and Economy | 0.42% | 2.89x |
| North Carolina Education | 1.31% | 2.81x |
| Baltimore Cluster | 3.55% | 2.80x |
| Food Cluster | 0.50% | 2.63x |
| Florida Local News Cluster | 4.39% | 2.53x |
| Internet Service Provider Sites | 0.16% | 2.51x |
| Marijuana | 0.18% | 2.16x |
Composition Percentage:
The overlap percentage between the Bonefish Grill audience and the Content Affinity attribute.
Index: A comparison of the Bonefish Grill audience to the internet population.
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DEMOGRAPHICS
The Bonefish Grill audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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