Dstillery Audiences

BOOST MOBILE

Audience Size: 1.3 Million Devices

Explore the Boost Mobile Audience

Below you'll find more information about the Boost Mobile audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Boost Mobile audience.

Dstillery Crafted Audiences

INTERESTS

The Boost Mobile audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Boost Mobile audience is Boost Mobile Customers.

Interest Composition Index
Boost Mobile Customers 0.01% 2.46x
Sprint Customers 0.04% 2.24x
Readers of Argentinian Content 2.99% 1.79x
Readers of Honduran Content 3.05% 1.72x
Urban Movie Channel Watchers 3.99% 1.70x
Hip Hop Fans 3.08% 1.60x
Readers of Mexican Content 3.15% 1.58x
Readers of Caribbean Content 3.04% 1.58x
Readers of El Salvadoran Content 3.09% 1.56x
AT&T Wireless Customers 0.06% 1.51x
Composition Percentage: The overlap percentage between the Boost Mobile audience and the Interest attribute.
Index: A comparison of the Boost Mobile audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Boost Mobile audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Boost Mobile audience is Abercrombie & Fitch.

Location Composition Index
Abercrombie & Fitch 0.25% 5.16x
Forever 21 2.36% 5.01x
Charlotte Russe 0.36% 4.96x
H&M 2.33% 4.77x
The Childrens Place 5.53% 4.34x
Aeropostale 3.53% 4.29x
Journeys 5.70% 4.26x
Uniqlo 0.23% 4.23x
American Apparel 0.55% 4.23x
Hollister 2.37% 4.17x
Composition Percentage: The overlap percentage between the Boost Mobile audience and the Location attribute.
Index: A comparison of the Boost Mobile audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Boost Mobile audience is Malaya.

Content Affinity Composition Index
Malaya 0.03% 3.90x
Illinois Education 0.03% 3.79x
Greece Cluster 0.02% 3.36x
Bulgaria Cluster 0.02% 3.28x
Franco-African Cluster 0.02% 3.16x
Right Wing Blogs - Political Activism 0.02% 2.85x
Nepal News 0.02% 2.85x
Assorted Topics (Internet Slang, Hoaxes, Photography) 0.02% 2.84x
Romanian News 0.02% 2.78x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.03% 2.65x
Composition Percentage: The overlap percentage between the Boost Mobile audience and the Content Affinity attribute.
Index: A comparison of the Boost Mobile audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Boost Mobile audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male