Dstillery Audiences

BOOST MOBILE

Audience Size: 6.9 Million Devices

Explore the Boost Mobile Audience

Below you'll find more information about the Boost Mobile audience, broken down in different categories based on their digital and physical behaviors. These are 6.9 million unique devices whose actions qualify for the Boost Mobile audience.

Dstillery Crafted Audiences

INTERESTS

The Boost Mobile audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Boost Mobile audience is Readers of Honduran Content.

Interest Composition Index
Readers of Honduran Content 4.07% 2.09x
Readers of Caribbean Content 3.93% 1.95x
Readers of El Salvadoran Content 3.85% 1.93x
Hip Hop Fans 4.63% 1.89x
Readers of Dominican Republic Content 3.55% 1.85x
Colombia Trip Planners 3.78% 1.85x
Readers of South American Content 3.61% 1.82x
Readers of Mexican Content 3.76% 1.81x
Readers of Puerto Rican Content 3.51% 1.79x
Readers of Guatemalan Content 3.56% 1.77x
Composition Percentage: The overlap percentage between the Boost Mobile audience and the Interest attribute.
Index: A comparison of the Boost Mobile audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Boost Mobile audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Boost Mobile audience is Topshop.

Location Composition Index
Topshop 0.42% 4.90x
Supreme 0.11% 4.78x
Express Outlets 1.00% 4.59x
The Childrens Place 8.69% 4.53x
Charlotte Russe 3.86% 4.48x
Everlane 0.11% 4.43x
Aeropostale 5.77% 4.39x
Uniqlo 1.41% 4.32x
Forever 21 4.40% 4.27x
Hollister 4.02% 4.24x
Composition Percentage: The overlap percentage between the Boost Mobile audience and the Location attribute.
Index: A comparison of the Boost Mobile audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Boost Mobile audience is Franco-African Cluster.

Content Affinity Composition Index
Franco-African Cluster 0.04% 3.23x
Spanish Health & Wellness 0.52% 2.56x
Spanish Lifestyle & Health 0.15% 2.46x
Peru Media 0.25% 2.43x
Gossip & Entertainment 0.61% 2.41x
Mexico Cluster 1.01% 2.36x
Caribbean Cluster 0.38% 2.33x
Latin American Spanish Language News 0.54% 2.32x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.02% 2.29x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.11% 2.29x
Composition Percentage: The overlap percentage between the Boost Mobile audience and the Content Affinity attribute.
Index: A comparison of the Boost Mobile audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Boost Mobile audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male