Explore the Boost Mobile Audience
Below you'll find more information about the Boost Mobile audience, broken down in different categories based on their digital and physical behaviors. These are 769.4 thousand unique devices whose actions qualify for the Boost Mobile audience.
INTERESTS
The Boost Mobile audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Boost Mobile audience is Boost Mobile Customers.
| Interest | Composition | Index |
| Boost Mobile Customers | 0.01% | 2.46x |
| Sprint Customers | 0.04% | 2.24x |
| Houston Trip Planners | 4.62% | 1.79x |
| Readers of Argentinian Content | 3.18% | 1.75x |
| Urban Movie Channel Watchers | 4.78% | 1.65x |
| Restaurant Supply Shoppers | 0.23% | 1.63x |
| Readers of Honduran Content | 3.16% | 1.60x |
| Readers of Mexican Content | 3.29% | 1.52x |
| AT&T Wireless Customers | 0.06% | 1.51x |
| Texas County and Local Fair Visitors | 3.95% | 1.47x |
Composition Percentage:
The overlap percentage between the Boost Mobile audience and the Interest attribute.
Index: A comparison of the Boost Mobile audience to the internet population.
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APPAREL RETAILERS
The Boost Mobile audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Boost Mobile audience is Abercrombie & Fitch.
| Location | Composition | Index |
| Abercrombie & Fitch | 0.24% | 5.52x |
| Topshop | 0.03% | 5.11x |
| Forever 21 | 2.35% | 4.88x |
| H&M | 2.38% | 4.77x |
| Charlotte Russe | 0.34% | 4.75x |
| Aeropostale | 3.74% | 4.30x |
| Uniqlo | 0.23% | 4.27x |
| Express Outlets | 0.58% | 4.25x |
| The Childrens Place | 5.37% | 4.12x |
| Journeys | 5.80% | 4.04x |
Composition Percentage:
The overlap percentage between the Boost Mobile audience and the Location attribute.
Index: A comparison of the Boost Mobile audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Boost Mobile audience is Arts & Crafts.
| Content Affinity | Composition | Index |
| Arts & Crafts | 0.05% | 5.09x |
| Turkey & Iran Cluster | 0.05% | 3.91x |
| Jokes & Riddles | 0.05% | 3.91x |
| Mobile Phone Networks | 0.05% | 3.91x |
| Malaya | 0.03% | 3.90x |
| Natural & Healthy Living Researchers | 0.05% | 3.66x |
| Eye Health & Vision | 0.05% | 3.64x |
| Business News & Information Readers | 0.08% | 3.60x |
| Philanthropy - Charities & Fundraising | 0.10% | 3.20x |
| Children's Health | 0.05% | 3.02x |
Composition Percentage:
The overlap percentage between the Boost Mobile audience and the Content Affinity attribute.
Index: A comparison of the Boost Mobile audience to the internet population.
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DEMOGRAPHICS
The Boost Mobile audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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