Dstillery Audiences

BOOST MOBILE

Audience Size: 3.1 Million Devices

Explore the Boost Mobile Audience

Below you'll find more information about the Boost Mobile audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Boost Mobile audience.

Dstillery Crafted Audiences

INTERESTS

The Boost Mobile audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Boost Mobile audience is Boost Mobile Customers.

Interest Composition Index
Boost Mobile Customers 0.01% 2.46x
Sprint Customers 0.04% 2.24x
UMC Contextually Relevant Audience 4.90% 2.03x
Urban Movie Channel Watchers 5.26% 1.92x
Readers of Honduran Content 4.00% 1.83x
Hip Hop Fans 4.36% 1.82x
Readers of El Salvadoran Content 3.80% 1.76x
Burger Enthusiast 0.07% 1.68x
Readers of Mexican Content 3.57% 1.64x
Readers of Caribbean Content 3.49% 1.64x
Composition Percentage: The overlap percentage between the Boost Mobile audience and the Interest attribute.
Index: A comparison of the Boost Mobile audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Boost Mobile audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Boost Mobile audience is Express Outlets.

Location Composition Index
Express Outlets 0.67% 5.43x
Charlotte Russe 0.41% 5.40x
The Childrens Place 6.08% 4.95x
Abercrombie & Fitch 0.31% 4.89x
Everlane 0.04% 4.65x
Aeropostale 3.88% 4.63x
Supreme 0.04% 4.46x
H&M 3.01% 4.37x
Forever 21 2.60% 4.36x
Topshop 0.11% 4.36x
Composition Percentage: The overlap percentage between the Boost Mobile audience and the Location attribute.
Index: A comparison of the Boost Mobile audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Boost Mobile audience is Alternative Streaming Services.

Content Affinity Composition Index
Alternative Streaming Services 0.02% 4.78x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.07% 3.94x
Scuba Diving 0.02% 2.84x
Canada Tax and Finance Research Cluster 0.02% 2.77x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.02% 2.55x
Canada Online Shopping Cluster 0.01% 2.32x
Beach & Intimate Wear 0.05% 2.32x
Discount Books 0.02% 2.23x
Mysticism 0.03% 2.19x
Assorted Topics (Toys, T-Shirts, Volvos) 0.01% 2.18x
Composition Percentage: The overlap percentage between the Boost Mobile audience and the Content Affinity attribute.
Index: A comparison of the Boost Mobile audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Boost Mobile audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male