Explore the Bose Audio Audience
Below you'll find more information about the Bose Audio audience, broken down in different categories based on their digital and physical behaviors. These are 14.1 thousand unique devices whose actions qualify for the Bose Audio audience.
INTERESTS
The Bose Audio audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Bose Audio audience is New York Rangers Fans.
| Interest | Composition | Index |
| New York Rangers Fans | 7.81% | 4.47x |
| Last Minute Travelers | 6.25% | 4.00x |
| Infiniti Vehicle Shoppers | 7.03% | 3.98x |
| Readers of Puerto Rican Content | 7.03% | 3.72x |
| New York Trip Planners | 5.47% | 3.62x |
| Luxury Watch Shoppers | 6.25% | 3.58x |
| Brooklyn Nets Fans | 5.47% | 3.48x |
| Preppy Clothing Shoppers | 6.25% | 3.43x |
| New York Knicks Fans | 5.47% | 3.26x |
| New York Mets Fans | 5.47% | 3.24x |
Composition Percentage:
The overlap percentage between the Bose Audio audience and the Interest attribute.
Index: A comparison of the Bose Audio audience to the internet population.
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APPAREL RETAILERS
The Bose Audio audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Bose Audio audience is Armani.
| Location | Composition | Index |
| Armani | 11.17% | 110.62x |
| Columbia | 9.76% | 98.92x |
| Zara | 10.88% | 96.13x |
| Abercrombie & Fitch | 4.49% | 91.18x |
| Free People | 15.87% | 89.66x |
| Hugo Boss | 16.15% | 83.40x |
| Club Monaco | 3.72% | 79.89x |
| Madewell | 12.64% | 73.64x |
| Anthropologie | 19.73% | 63.44x |
| Michael Kors | 30.76% | 62.69x |
Composition Percentage:
The overlap percentage between the Bose Audio audience and the Location attribute.
Index: A comparison of the Bose Audio audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Bose Audio audience is US Cycling.
| Content Affinity | Composition | Index |
| US Cycling | 2.34% | 5.23x |
| Data Centers | 0.39% | 4.47x |
| Computers & Accessories | 3.12% | 4.35x |
| Luxury Sneakers | 1.56% | 3.92x |
| Pet Adoption | 1.56% | 3.86x |
| Social & Demographic Trends | 0.20% | 3.75x |
| Texas News Cluster | 1.56% | 3.73x |
| Collectibles - Toys & Collectibles | 2.34% | 3.67x |
| Foreign Language Education | 0.24% | 3.66x |
| College Greek Life | 0.13% | 3.55x |
Composition Percentage:
The overlap percentage between the Bose Audio audience and the Content Affinity attribute.
Index: A comparison of the Bose Audio audience to the internet population.
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DEMOGRAPHICS
The Bose Audio audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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