Explore the Bose Audio Audience
Below you'll find more information about the Bose Audio audience, broken down in different categories based on their digital and physical behaviors. These are 209.5 thousand unique devices whose actions qualify for the Bose Audio audience.
INTERESTS
The Bose Audio audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Bose Audio audience is Executive Travelers.
| Interest | Composition | Index |
| Executive Travelers | 0.04% | 3.77x |
| Work Hard, Play Hard Travelers | 0.04% | 2.77x |
| Work Comes First Travelers | 0.03% | 2.49x |
| Online Grocery Shoppers | 5.50% | 2.32x |
| Ballet Enthusiasts | 4.65% | 2.27x |
| New York City Events Researchers | 4.47% | 2.15x |
| Family Adventures Travelers | 0.04% | 2.09x |
| New Years Eve Party Ticket Purchasers | 4.83% | 2.05x |
| Northeastern Voters | 3.53% | 1.99x |
| New York Trip Planners | 4.74% | 1.97x |
Composition Percentage:
The overlap percentage between the Bose Audio audience and the Interest attribute.
Index: A comparison of the Bose Audio audience to the internet population.
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APPAREL RETAILERS
The Bose Audio audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Bose Audio audience is Topshop.
| Location | Composition | Index |
| Topshop | 5.08% | 85.47x |
| Calvin Klein | 4.87% | 50.55x |
| Columbia | 12.24% | 50.41x |
| Everlane | 0.93% | 49.19x |
| Kate Spade | 18.57% | 47.33x |
| Free People | 15.94% | 44.06x |
| Levi Strauss | 11.49% | 41.09x |
| Hugo Boss | 20.13% | 39.68x |
| Saint Laurent Paris | 5.49% | 39.15x |
| Zara | 15.99% | 38.74x |
Composition Percentage:
The overlap percentage between the Bose Audio audience and the Location attribute.
Index: A comparison of the Bose Audio audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Bose Audio audience is Watches & Jewelry.
| Content Affinity | Composition | Index |
| Watches & Jewelry | 0.04% | 57.27x |
| Custom T-Shirts | 0.09% | 49.05x |
| Decoration & Fabric | 0.07% | 38.98x |
| Sports - Skiing, Snowboarding | 0.03% | 29.29x |
| Canadian Construction & Renovation Research Cluster | 0.07% | 28.11x |
| Home Décor, Furniture, & Decorating | 0.05% | 23.77x |
| Saskatchewan Media & Retail Cluster | 0.07% | 21.44x |
| Washington D.C. Hotels | 0.02% | 19.21x |
| Local & Travel England - North Midlands | 0.05% | 17.50x |
| Assorted Topics (Elderly, Europe, Viral Media) | 0.03% | 15.60x |
Composition Percentage:
The overlap percentage between the Bose Audio audience and the Content Affinity attribute.
Index: A comparison of the Bose Audio audience to the internet population.
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DEMOGRAPHICS
The Bose Audio audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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