Explore the Bosley Audience
Below you'll find more information about the Bosley audience, broken down in different categories based on their digital and physical behaviors. These are 82.4 thousand unique devices whose actions qualify for the Bosley audience.
INTERESTS
The Bosley audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Bosley audience is FC Barcelona Fans.
| Interest | Composition | Index |
| FC Barcelona Fans | 4.97% | 2.49x |
| Vegans | 4.04% | 2.46x |
| Preppy Clothing Shoppers | 4.66% | 2.46x |
| United Nations Donors | 3.42% | 2.34x |
| Hair Care Shoppers | 4.04% | 2.30x |
| Trendy Shoe Shoppers | 3.73% | 2.26x |
| Texas Longhorn Fans | 4.97% | 2.25x |
| Luxury Womens Brands Shoppers | 4.66% | 2.24x |
| Investment Banking Professionals | 3.73% | 2.14x |
| San Antonio Spurs Fans | 4.35% | 2.10x |
Composition Percentage:
The overlap percentage between the Bosley audience and the Interest attribute.
Index: A comparison of the Bosley audience to the internet population.
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APPAREL RETAILERS
The Bosley audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Bosley audience is Topshop.
| Location | Composition | Index |
| Topshop | 2.49% | 46.96x |
| Tommy Bahama | 10.37% | 30.98x |
| Intermix | 2.89% | 26.75x |
| Zara | 9.31% | 23.70x |
| Uniqlo | 5.83% | 23.32x |
| Bonobos | 5.13% | 23.27x |
| Armani | 8.75% | 23.09x |
| Ralph Lauren | 5.78% | 20.75x |
| Club Monaco | 3.79% | 20.61x |
| Supreme | 0.35% | 20.13x |
Composition Percentage:
The overlap percentage between the Bosley audience and the Location attribute.
Index: A comparison of the Bosley audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Bosley audience is Liberal Media - Political Activism.
| Content Affinity | Composition | Index |
| Liberal Media - Political Activism | 0.93% | 4.27x |
| Caribbean Vacation | 0.93% | 4.13x |
| New England & Ivy League Sports | 0.49% | 3.90x |
| Mommy Bloggers | 1.24% | 3.86x |
| LGBTQ Advocacy | 1.86% | 3.72x |
| Oil & Energy | 0.32% | 3.72x |
| New Hampshire News | 1.30% | 3.70x |
| Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) | 0.15% | 3.47x |
| Data, Analytics & Coding | 0.62% | 3.38x |
| Home Remodeling | 0.62% | 3.34x |
Composition Percentage:
The overlap percentage between the Bosley audience and the Content Affinity attribute.
Index: A comparison of the Bosley audience to the internet population.
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DEMOGRAPHICS
The Bosley audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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