Dstillery Audiences

BOSLEY

Audience Size: 58 Thousand Devices

Explore the Bosley Audience

Below you'll find more information about the Bosley audience, broken down in different categories based on their digital and physical behaviors. These are 58 thousand unique devices whose actions qualify for the Bosley audience.

Dstillery Crafted Audiences

INTERESTS

The Bosley audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bosley audience is Mens Business Clothes Shoppers.

Interest Composition Index
Mens Business Clothes Shoppers 4.77% 2.25x
New York City Events Researchers 4.94% 2.24x
Yale University Fans 4.85% 2.18x
Preppy Clothing Shoppers 5.29% 2.16x
Luxury Retail Researchers 4.42% 2.08x
Northwestern Wildcats Fans 4.59% 2.00x
Miami Trip Planners 4.51% 1.97x
College Students 4.07% 1.95x
Cycling Enthusiasts 4.07% 1.91x
Cape Cod News Readers 3.64% 1.90x
Composition Percentage: The overlap percentage between the Bosley audience and the Interest attribute.
Index: A comparison of the Bosley audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bosley audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bosley audience is Topshop.

Location Composition Index
Topshop 3.31% 40.11x
Intermix 4.27% 26.59x
Tommy Bahama 13.56% 26.50x
Bonobos 7.43% 25.66x
Zara 11.95% 23.67x
Armani 11.11% 22.93x
Club Monaco 5.48% 22.88x
Free People 10.53% 22.49x
Uniqlo 7.36% 21.78x
Ralph Lauren 7.03% 21.53x
Composition Percentage: The overlap percentage between the Bosley audience and the Location attribute.
Index: A comparison of the Bosley audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bosley audience is Brazil & Portugal News.

Content Affinity Composition Index
Brazil & Portugal News 0.43% 7.06x
Work Productivity 0.52% 5.87x
Texas News 3.38% 4.04x
US Soccer 0.43% 3.85x
Audio Clips & Sound Effects 0.15% 3.74x
Diamonds & Precious Metals 0.52% 3.54x
India Cluster 0.35% 3.48x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.15% 3.47x
Website Launchers 0.26% 3.47x
Quebec Vacations 0.17% 3.43x
Composition Percentage: The overlap percentage between the Bosley audience and the Content Affinity attribute.
Index: A comparison of the Bosley audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bosley audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female