Explore the Boston Market Audience
Below you'll find more information about the Boston Market audience, broken down in different categories based on their digital and physical behaviors. These are 877.5 thousand unique devices whose actions qualify for the Boston Market audience.
INTERESTS
The Boston Market audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Boston Market audience is Readers of Caribbean Content.
| Interest | Composition | Index |
| Readers of Caribbean Content | 3.14% | 2.02x |
| Caribbean Trip Planners | 4.14% | 1.93x |
| Readers of Jamaican Content | 3.45% | 1.79x |
| Online Grocery Shoppers | 4.24% | 1.78x |
| Miami Trip Planners | 3.79% | 1.77x |
| Readers of Dominican Republic Content | 2.55% | 1.77x |
| New York City Events Researchers | 4.14% | 1.77x |
| Readers of Puerto Rican Content | 2.93% | 1.74x |
| New York Mets Fans | 3.21% | 1.67x |
| Readers of South American Content | 2.66% | 1.66x |
Composition Percentage:
The overlap percentage between the Boston Market audience and the Interest attribute.
Index: A comparison of the Boston Market audience to the internet population.
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APPAREL RETAILERS
The Boston Market audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Boston Market audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.26% | 13.15x |
| Topshop | 0.51% | 10.59x |
| Intermix | 1.53% | 9.89x |
| Zara | 4.08% | 9.05x |
| Supreme | 0.38% | 8.64x |
| Uniqlo | 2.12% | 8.50x |
| Gap | 11.34% | 8.37x |
| Levi Strauss | 1.78% | 8.27x |
| Calvin Klein | 1.08% | 8.25x |
| Saint Laurent Paris | 1.30% | 8.24x |
Composition Percentage:
The overlap percentage between the Boston Market audience and the Location attribute.
Index: A comparison of the Boston Market audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Boston Market audience is Assorted Topics (Insurance, Travel, Viral Media).
| Content Affinity | Composition | Index |
| Assorted Topics (Insurance, Travel, Viral Media) | 0.03% | 12.36x |
| ISPs & Local Services | 0.03% | 7.34x |
| Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) | 0.03% | 6.50x |
| Bulgaria Cluster | 0.07% | 6.22x |
| Romanian News | 0.10% | 5.67x |
| Illinois Education | 0.48% | 5.64x |
| Environmental Conservation | 0.03% | 5.33x |
| Franco-African Cluster | 0.10% | 5.14x |
| Barcode Site & App Users | 0.02% | 5.12x |
| Online Learning | 0.07% | 5.02x |
Composition Percentage:
The overlap percentage between the Boston Market audience and the Content Affinity attribute.
Index: A comparison of the Boston Market audience to the internet population.
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DEMOGRAPHICS
The Boston Market audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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