Dstillery Audiences

BOSTON MARKET

Audience Size: 352.3 Thousand Devices

Explore the Boston Market Audience

Below you'll find more information about the Boston Market audience, broken down in different categories based on their digital and physical behaviors. These are 352.3 thousand unique devices whose actions qualify for the Boston Market audience.

Dstillery Crafted Audiences

INTERESTS

The Boston Market audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Boston Market audience is Readers of Caribbean Content.

Interest Composition Index
Readers of Caribbean Content 2.80% 2.04x
Miami Trip Planners 2.16% 1.93x
Palm Beach Trip Planners 2.25% 1.91x
Readers of Puerto Rican Content 2.03% 1.89x
Fort Lauderdale Trip Planners 2.46% 1.88x
Readers of Dominican Republic Content 2.65% 1.84x
Caribbean Trip Planners 2.11% 1.79x
Readers of Cuban Content 1.83% 1.73x
Readers of South American Content 2.23% 1.73x
Colombia Trip Planners 2.50% 1.72x
Composition Percentage: The overlap percentage between the Boston Market audience and the Interest attribute.
Index: A comparison of the Boston Market audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Boston Market audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Boston Market audience is Ann Taylor.

Location Composition Index
Ann Taylor 1.46% 13.06x
Abercrombie & Fitch 1.74% 12.90x
Zara 2.08% 12.67x
Club Monaco 1.11% 12.27x
Hugo Boss 1.09% 11.94x
Saint Laurent Paris 0.66% 11.76x
Armani 1.54% 11.60x
Gap 8.10% 11.38x
Forever 21 3.19% 11.28x
American Apparel 1.88% 11.03x
Composition Percentage: The overlap percentage between the Boston Market audience and the Location attribute.
Index: A comparison of the Boston Market audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Boston Market audience is Arabic News.

Content Affinity Composition Index
Arabic News 0.21% 3.00x
Central & South American News 0.22% 2.88x
Retail Industry News 0.10% 2.42x
Latin American News 0.25% 2.40x
New York City Family & Activity Cluster 1.05% 2.34x
Pakistan Cluster 0.23% 2.29x
South Florida Cluster 2.71% 2.26x
Latin American Spanish Language News 0.20% 2.23x
Spain News - Madrid & Seville 0.24% 2.16x
Delaware Cluster 0.38% 2.11x
Composition Percentage: The overlap percentage between the Boston Market audience and the Content Affinity attribute.
Index: A comparison of the Boston Market audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Boston Market audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male