Explore the Boston Market Audience
Below you'll find more information about the Boston Market audience, broken down in different categories based on their digital and physical behaviors. These are 138.5 thousand unique devices whose actions qualify for the Boston Market audience.
INTERESTS
The Boston Market audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Boston Market audience is Sunglasses Shoppers.
| Interest | Composition | Index |
| Sunglasses Shoppers | 1.14% | 2.46x |
| New York City Events Researchers | 2.82% | 2.24x |
| Miami Trip Planners | 4.06% | 2.16x |
| Florida County and Local Fair Visitors | 7.04% | 2.16x |
| Readers of Muslim Content | 3.40% | 2.14x |
| Coffee Lovers | 3.40% | 2.05x |
| Palm Beach Trip Planners | 3.89% | 1.95x |
| School Closings Updates Readers | 1.57% | 1.94x |
| Caribbean Trip Planners | 3.56% | 1.91x |
| Readers of Jamaican Content | 2.57% | 1.90x |
Composition Percentage:
The overlap percentage between the Boston Market audience and the Interest attribute.
Index: A comparison of the Boston Market audience to the internet population.
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APPAREL RETAILERS
The Boston Market audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Boston Market audience is Armani.
| Location | Composition | Index |
| Armani | 0.46% | 5.13x |
| Charlotte Russe | 0.26% | 5.07x |
| Saint Laurent Paris | 0.09% | 4.64x |
| Uniqlo | 0.24% | 4.52x |
| American Apparel | 0.45% | 4.39x |
| Ann Taylor | 0.45% | 4.38x |
| Brooks Brothers | 0.74% | 3.93x |
| Bonobos | 0.22% | 3.92x |
| Club Monaco | 0.15% | 3.88x |
| Jos A. Bank Clothiers | 1.81% | 3.87x |
Composition Percentage:
The overlap percentage between the Boston Market audience and the Location attribute.
Index: A comparison of the Boston Market audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Boston Market audience is NYC Tourist Attractions.
| Content Affinity | Composition | Index |
| NYC Tourist Attractions | 0.50% | 5.01x |
| China Cluster | 0.25% | 4.05x |
| Caribbean Cluster | 0.41% | 3.97x |
| Teen Hair | 0.29% | 3.83x |
| Female Lifestyle Content Readers | 0.47% | 3.63x |
| Online Mini Game Players | 0.17% | 3.31x |
| Brazil & Portugal News | 0.17% | 3.30x |
| Canada Consumer Product Cluster | 0.24% | 3.21x |
| Central & South American News | 0.17% | 3.04x |
| US Soccer | 0.17% | 2.98x |
Composition Percentage:
The overlap percentage between the Boston Market audience and the Content Affinity attribute.
Index: A comparison of the Boston Market audience to the internet population.
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DEMOGRAPHICS
The Boston Market audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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