Explore the Boston Market Audience
Below you'll find more information about the Boston Market audience, broken down in different categories based on their digital and physical behaviors. These are 514.1 thousand unique devices whose actions qualify for the Boston Market audience.
INTERESTS
The Boston Market audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Boston Market audience is New York Rangers Fans.
| Interest | Composition | Index |
| New York Rangers Fans | 4.80% | 2.87x |
| New York Mets Fans | 4.20% | 2.63x |
| Restaurant Menu Researchers | 3.45% | 2.40x |
| Caribbean Trip Planners | 4.13% | 2.35x |
| Florida County and Local Fair Visitors | 6.98% | 2.32x |
| Sports Memorabilia Shoppers | 4.43% | 2.31x |
| Palm Beach Trip Planners | 4.28% | 2.19x |
| Fort Lauderdale Trip Planners | 4.50% | 2.18x |
| Miami Trip Planners | 3.83% | 2.14x |
| Miami Marlins Fans | 4.05% | 2.12x |
Composition Percentage:
The overlap percentage between the Boston Market audience and the Interest attribute.
Index: A comparison of the Boston Market audience to the internet population.
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APPAREL RETAILERS
The Boston Market audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Boston Market audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.25% | 15.34x |
| Topshop | 0.61% | 11.79x |
| Intermix | 1.21% | 11.42x |
| Supreme | 0.19% | 11.00x |
| Uniqlo | 2.52% | 10.20x |
| Calvin Klein | 0.64% | 9.61x |
| Armani | 3.59% | 9.60x |
| Club Monaco | 1.71% | 9.47x |
| Saint Laurent Paris | 1.13% | 9.01x |
| Ann Taylor | 2.96% | 8.95x |
Composition Percentage:
The overlap percentage between the Boston Market audience and the Location attribute.
Index: A comparison of the Boston Market audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Boston Market audience is Illinois Education.
| Content Affinity | Composition | Index |
| Illinois Education | 0.15% | 5.46x |
| College Sports | 0.30% | 4.27x |
| New York City Family & Activity Cluster | 3.00% | 3.98x |
| Lacrosse College Athletics | 0.15% | 3.79x |
| National Parks | 0.30% | 3.71x |
| Phone & Computer Game Downloaders | 0.30% | 3.61x |
| Motorsports | 0.30% | 3.54x |
| New England Universities | 0.68% | 3.54x |
| Hair & Beauty | 0.30% | 3.47x |
| Poland Cluster | 0.15% | 3.43x |
Composition Percentage:
The overlap percentage between the Boston Market audience and the Content Affinity attribute.
Index: A comparison of the Boston Market audience to the internet population.
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DEMOGRAPHICS
The Boston Market audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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