Explore the Bridgestone Audience
Below you'll find more information about the Bridgestone audience, broken down in different categories based on their digital and physical behaviors. These are 966.5 thousand unique devices whose actions qualify for the Bridgestone audience.
INTERESTS
The Bridgestone audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Bridgestone audience is North Midwest State Fair Visitors.
| Interest | Composition | Index |
| North Midwest State Fair Visitors | 3.58% | 1.52x |
| Involved Parents | 0.86% | 1.45x |
| Seasonal Recipe Blog Readers | 1.25% | 1.38x |
| Mother's Day Celebrators | 0.94% | 1.36x |
| Seasonal Lifestyle Blog Readers | 1.27% | 1.33x |
| Sweet Tooths | 1.55% | 1.32x |
| Tech-Savvy Moms | 0.76% | 1.32x |
| Kids Crafts Researchers | 1.31% | 1.29x |
| Prepaid Smartphone/Wireless Service Researchers | 3.96% | 1.29x |
| Colorado County and Local Fair Visitors | 2.45% | 1.29x |
Composition Percentage:
The overlap percentage between the Bridgestone audience and the Interest attribute.
Index: A comparison of the Bridgestone audience to the internet population.
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APPAREL RETAILERS
The Bridgestone audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Bridgestone audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 11.99% | 3.78x |
| Maurices | 2.83% | 3.32x |
| Lane Bryant | 1.26% | 3.24x |
| Mens Wearhouse | 1.77% | 3.06x |
| Dressbarn | 1.03% | 3.06x |
| Buckle | 1.63% | 3.04x |
| Belk | 0.43% | 2.89x |
| Express Outlets | 0.22% | 2.82x |
| The Childrens Place | 1.48% | 2.67x |
| Old Navy | 2.07% | 2.65x |
Composition Percentage:
The overlap percentage between the Bridgestone audience and the Location attribute.
Index: A comparison of the Bridgestone audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Bridgestone audience is Parenting & Children's Activities.
| Content Affinity | Composition | Index |
| Parenting & Children's Activities | 0.02% | 3.97x |
| Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) | 0.02% | 3.82x |
| Minnesota Community Business Cluster | 0.04% | 3.51x |
| Feminism | 0.02% | 3.29x |
| English as a Second Language | 0.02% | 3.20x |
| Vancouver British Columbia Research Cluster | 0.02% | 3.05x |
| Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) | 0.03% | 2.95x |
| Lacrosse College Athletics | 0.02% | 2.95x |
| Nepal News | 0.02% | 2.92x |
| Internet Service Provider Sites | 0.03% | 2.78x |
Composition Percentage:
The overlap percentage between the Bridgestone audience and the Content Affinity attribute.
Index: A comparison of the Bridgestone audience to the internet population.
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DEMOGRAPHICS
The Bridgestone audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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