Dstillery Audiences

BRIDGESTONE

Audience Size: 966.5 Thousand Devices

Explore the Bridgestone Audience

Below you'll find more information about the Bridgestone audience, broken down in different categories based on their digital and physical behaviors. These are 966.5 thousand unique devices whose actions qualify for the Bridgestone audience.

Dstillery Crafted Audiences

INTERESTS

The Bridgestone audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bridgestone audience is North Midwest State Fair Visitors.

Interest Composition Index
North Midwest State Fair Visitors 3.58% 1.52x
Involved Parents 0.86% 1.45x
Seasonal Recipe Blog Readers 1.25% 1.38x
Mother's Day Celebrators 0.94% 1.36x
Seasonal Lifestyle Blog Readers 1.27% 1.33x
Sweet Tooths 1.55% 1.32x
Tech-Savvy Moms 0.76% 1.32x
Kids Crafts Researchers 1.31% 1.29x
Prepaid Smartphone/Wireless Service Researchers 3.96% 1.29x
Colorado County and Local Fair Visitors 2.45% 1.29x
Composition Percentage: The overlap percentage between the Bridgestone audience and the Interest attribute.
Index: A comparison of the Bridgestone audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bridgestone audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bridgestone audience is Carhartt.

Location Composition Index
Carhartt 11.99% 3.78x
Maurices 2.83% 3.32x
Lane Bryant 1.26% 3.24x
Mens Wearhouse 1.77% 3.06x
Dressbarn 1.03% 3.06x
Buckle 1.63% 3.04x
Belk 0.43% 2.89x
Express Outlets 0.22% 2.82x
The Childrens Place 1.48% 2.67x
Old Navy 2.07% 2.65x
Composition Percentage: The overlap percentage between the Bridgestone audience and the Location attribute.
Index: A comparison of the Bridgestone audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bridgestone audience is Parenting & Children's Activities.

Content Affinity Composition Index
Parenting & Children's Activities 0.02% 3.97x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.02% 3.82x
Minnesota Community Business Cluster 0.04% 3.51x
Feminism 0.02% 3.29x
English as a Second Language 0.02% 3.20x
Vancouver British Columbia Research Cluster 0.02% 3.05x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.03% 2.95x
Lacrosse College Athletics 0.02% 2.95x
Nepal News 0.02% 2.92x
Internet Service Provider Sites 0.03% 2.78x
Composition Percentage: The overlap percentage between the Bridgestone audience and the Content Affinity attribute.
Index: A comparison of the Bridgestone audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bridgestone audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female