Dstillery Audiences

BRIDGESTONE

Audience Size: 297.4 Thousand Devices

Explore the Bridgestone Audience

Below you'll find more information about the Bridgestone audience, broken down in different categories based on their digital and physical behaviors. These are 297.4 thousand unique devices whose actions qualify for the Bridgestone audience.

Dstillery Crafted Audiences

INTERESTS

The Bridgestone audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Bridgestone audience is Michigan County and Local Fair Visitors.

Interest Composition Index
Michigan County and Local Fair Visitors 4.20% 1.40x
Restaurant Supply Shoppers 0.15% 1.34x
Nashville Trip Planners 3.19% 1.32x
St. Louis Trip Planners 3.59% 1.30x
Rapid City Trip Planners 2.71% 1.30x
Entry Level SUV Auto Intenders 1.64% 1.30x
Hunters 3.46% 1.28x
Quads and ATV Enthusiasts 3.51% 1.28x
North Midwest State Fair Visitors 3.55% 1.28x
Auto Body Shoppers 3.48% 1.27x
Composition Percentage: The overlap percentage between the Bridgestone audience and the Interest attribute.
Index: A comparison of the Bridgestone audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Bridgestone audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Bridgestone audience is Maurices.

Location Composition Index
Maurices 4.21% 3.85x
Eddie Bauer 0.83% 3.61x
Carhartt 32.64% 3.55x
Express Outlets 0.33% 3.50x
Buckle 1.87% 3.50x
Dressbarn 1.87% 3.38x
Mens Wearhouse 3.24% 3.35x
Lane Bryant 2.01% 3.30x
Talbots 1.43% 3.24x
Old Navy 3.41% 3.18x
Composition Percentage: The overlap percentage between the Bridgestone audience and the Location attribute.
Index: A comparison of the Bridgestone audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Bridgestone audience is Health & Safety Compliance.

Content Affinity Composition Index
Health & Safety Compliance 0.05% 3.76x
Holistic Medicine 0.05% 3.62x
Illinois College Sports 0.04% 3.30x
Mining & Natural Resources 0.02% 3.29x
Right Wing Blogs - Political Activism 0.04% 3.12x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.03% 3.05x
Electronic Document Assembly 0.02% 3.04x
Romanian News 0.03% 2.91x
Professional Audio Visual 0.03% 2.82x
Social & Demographic Trends 0.04% 2.82x
Composition Percentage: The overlap percentage between the Bridgestone audience and the Content Affinity attribute.
Index: A comparison of the Bridgestone audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Bridgestone audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female