Dstillery Audiences

BROOKS BROTHERS

Audience Size: 526.2 Thousand Devices

Explore the Brooks Brothers Audience

Below you'll find more information about the Brooks Brothers audience, broken down in different categories based on their digital and physical behaviors. These are 526.2 thousand unique devices whose actions qualify for the Brooks Brothers audience.

Dstillery Crafted Audiences

INTERESTS

The Brooks Brothers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Brooks Brothers audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 2.99% 2.20x
Cleveland Cavaliers Fans 1.51% 1.99x
New York Trip Planners 2.68% 1.95x
Broadway Fans 2.17% 1.94x
Home Interior Design Enthusiasts 2.42% 1.93x
Ballet Enthusiasts 2.57% 1.92x
Preppy Clothing Shoppers 2.72% 1.90x
Travel Reward Points Enthusiasts 2.25% 1.89x
Luxury Travel Researchers 1.80% 1.89x
Men's Shoe Shoppers 2.49% 1.89x
Composition Percentage: The overlap percentage between the Brooks Brothers audience and the Interest attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Brooks Brothers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Brooks Brothers audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 3.80% 36.05x
Express Outlets 1.96% 35.62x
Ralph Lauren 3.55% 34.22x
Columbia 4.44% 34.10x
Club Monaco 3.63% 30.76x
The North Face 9.29% 29.30x
Tommy Bahama 8.70% 28.73x
Michael Kors 6.93% 27.13x
Calvin Klein 2.98% 26.11x
Zara 8.07% 25.68x
Composition Percentage: The overlap percentage between the Brooks Brothers audience and the Location attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Brooks Brothers audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 0.26% 3.99x
Home Office Products 0.07% 3.56x
Rhode Island Cluster 0.56% 3.45x
Cleveland News 2.22% 2.76x
London Tourism 0.05% 2.66x
Meeting Planning & Hotels 0.09% 2.57x
European Museums, Restaurants & Events 0.41% 2.54x
NYC Tourist Attractions 1.49% 2.41x
LGBTQ Advocacy 1.03% 2.37x
Smart Travel 0.86% 2.36x
Composition Percentage: The overlap percentage between the Brooks Brothers audience and the Content Affinity attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Brooks Brothers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male