Explore the Brooks Brothers Audience
Below you'll find more information about the Brooks Brothers audience, broken down in different categories based on their digital and physical behaviors. These are 112.4 thousand unique devices whose actions qualify for the Brooks Brothers audience.
INTERESTS
The Brooks Brothers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Brooks Brothers audience is Ivy League College Researchers.
| Interest | Composition | Index |
| Ivy League College Researchers | 1.14% | 3.16x |
| Immigration Resource Researchers | 3.61% | 3.09x |
| Immigration Policy Researchers | 3.61% | 3.09x |
| Quarantine Planners | 1.71% | 3.00x |
| Liberal Think Tank Readers | 2.47% | 2.82x |
| School Closings Updates Readers | 1.14% | 2.67x |
| Yale University Fans | 2.66% | 2.58x |
| Home Goods Supercenter Shoppers | 1.71% | 2.54x |
| Medical Science Researchers | 1.52% | 2.49x |
| France Trip Planners | 3.99% | 2.47x |
Composition Percentage:
The overlap percentage between the Brooks Brothers audience and the Interest attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
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APPAREL RETAILERS
The Brooks Brothers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Brooks Brothers audience is Saint Laurent Paris.
| Location | Composition | Index |
| Saint Laurent Paris | 1.94% | 19.52x |
| Kate Spade | 14.49% | 16.95x |
| Madewell | 11.77% | 16.10x |
| Armani | 6.30% | 15.01x |
| Coach | 20.17% | 14.74x |
| Ralph Lauren | 8.11% | 13.70x |
| Express Outlets | 6.31% | 13.46x |
| J. Crew | 20.43% | 12.64x |
| Michael Kors | 21.92% | 12.56x |
| Ann Taylor | 6.08% | 12.23x |
Composition Percentage:
The overlap percentage between the Brooks Brothers audience and the Location attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Brooks Brothers audience is Alberta Canada Cluster.
| Content Affinity | Composition | Index |
| Alberta Canada Cluster | 0.76% | 7.78x |
| Rhode Island Cluster | 1.71% | 6.44x |
| NYC Tourist Attractions | 0.39% | 5.75x |
| Canada Job Seekers Cluster | 0.06% | 5.59x |
| Institutional Investing | 0.17% | 4.05x |
| Canada Shopping - Lifestyle and Mommy Blogs | 0.11% | 3.96x |
| Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) | 0.45% | 3.80x |
| Cigars | 0.06% | 3.67x |
| Assorted Topics (Life Hacks, Housekeeping, Health Tips) | 0.95% | 3.37x |
| Canada Culture and Tourism | 0.20% | 3.24x |
Composition Percentage:
The overlap percentage between the Brooks Brothers audience and the Content Affinity attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
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DEMOGRAPHICS
The Brooks Brothers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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