Explore the Brooks Brothers Audience
Below you'll find more information about the Brooks Brothers audience, broken down in different categories based on their digital and physical behaviors. These are 608.7 thousand unique devices whose actions qualify for the Brooks Brothers audience.
INTERESTS
The Brooks Brothers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Brooks Brothers audience is Miami Trip Planners.
| Interest | Composition | Index |
| Miami Trip Planners | 2.80% | 1.95x |
| New York City Events Researchers | 2.77% | 1.94x |
| Ballet Enthusiasts | 2.63% | 1.86x |
| Online Grocery Shoppers | 2.90% | 1.82x |
| UConn Huskies Fans | 1.59% | 1.79x |
| Big East Fans | 2.13% | 1.79x |
| Preppy Clothing Shoppers | 2.87% | 1.78x |
| Mens Business Clothes Shoppers | 2.30% | 1.76x |
| Broadway Fans | 2.08% | 1.71x |
| Readers of Italian Content | 2.19% | 1.71x |
Composition Percentage:
The overlap percentage between the Brooks Brothers audience and the Interest attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
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APPAREL RETAILERS
The Brooks Brothers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Brooks Brothers audience is Ralph Lauren.
| Location | Composition | Index |
| Ralph Lauren | 4.78% | 33.76x |
| Express Outlets | 3.31% | 33.05x |
| Saint Laurent Paris | 4.02% | 31.13x |
| Columbia | 5.66% | 30.84x |
| Johnston and Murphy | 6.09% | 28.52x |
| The North Face | 9.39% | 28.44x |
| Michael Kors | 8.88% | 27.22x |
| Club Monaco | 3.43% | 26.40x |
| Tommy Bahama | 9.28% | 26.20x |
| Topshop | 0.52% | 24.33x |
Composition Percentage:
The overlap percentage between the Brooks Brothers audience and the Location attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Brooks Brothers audience is Rhode Island Cluster.
| Content Affinity | Composition | Index |
| Rhode Island Cluster | 0.72% | 4.16x |
| Cosmetics Business | 0.09% | 3.31x |
| Mobile Industry Information | 0.22% | 2.61x |
| European Museums, Restaurants & Events | 0.44% | 2.51x |
| International Travel | 0.13% | 2.37x |
| New York City Education & News Cluster | 1.12% | 2.34x |
| Mexico Travel | 0.08% | 2.34x |
| Bags & Luggage | 0.30% | 2.34x |
| Real Estate Cluster | 0.19% | 2.29x |
| NYC Tourist Attractions | 1.62% | 2.29x |
Composition Percentage:
The overlap percentage between the Brooks Brothers audience and the Content Affinity attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
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DEMOGRAPHICS
The Brooks Brothers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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