Explore the Brooks Brothers Audience
Below you'll find more information about the Brooks Brothers audience, broken down in different categories based on their digital and physical behaviors. These are 38.7 thousand unique devices whose actions qualify for the Brooks Brothers audience.
INTERESTS
The Brooks Brothers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Brooks Brothers audience is Shared Work Space Researchers.
| Interest | Composition | Index |
| Shared Work Space Researchers | 4.72% | 2.48x |
| Readers of Italian Content | 3.30% | 2.35x |
| Family Adventures Travelers | 2.83% | 2.16x |
| Charitable Donors | 3.54% | 2.05x |
| Work Comes First Travelers | 2.36% | 1.98x |
| Cape Cod News Readers | 2.83% | 1.98x |
| SMB Commercial Insurance Researchers | 3.30% | 1.91x |
| Miami Trip Planners | 3.30% | 1.89x |
| Trendy Denim Shoppers | 3.07% | 1.88x |
| Flight and Hotel Shoppers | 2.83% | 1.88x |
Composition Percentage:
The overlap percentage between the Brooks Brothers audience and the Interest attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
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APPAREL RETAILERS
The Brooks Brothers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Brooks Brothers audience is Kate Spade.
| Location | Composition | Index |
| Kate Spade | 17.37% | 71.67x |
| Coach | 24.14% | 68.88x |
| Madewell | 9.30% | 65.08x |
| Michael Kors | 22.67% | 55.33x |
| Armani | 4.23% | 51.64x |
| Express Outlets | 6.69% | 51.44x |
| Ralph Lauren | 8.92% | 48.06x |
| Hugo Boss | 7.38% | 46.70x |
| J. Crew | 19.37% | 44.55x |
| Ann Taylor | 4.92% | 42.81x |
Composition Percentage:
The overlap percentage between the Brooks Brothers audience and the Location attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Brooks Brothers audience is Canada Travel & Tourism.
| Content Affinity | Composition | Index |
| Canada Travel & Tourism | 0.14% | 6.46x |
| Canada Job Seekers Cluster | 0.06% | 5.59x |
| Teen Hair | 0.83% | 5.01x |
| Institutional Investing | 0.17% | 4.05x |
| Canada Shopping - Lifestyle and Mommy Blogs | 0.11% | 3.96x |
| Dial-Up Internet | 0.47% | 3.95x |
| Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) | 0.45% | 3.80x |
| Equestrian Cluster | 0.47% | 3.79x |
| Cigars | 0.06% | 3.67x |
| Niche Dating Websites | 0.71% | 3.46x |
Composition Percentage:
The overlap percentage between the Brooks Brothers audience and the Content Affinity attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
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DEMOGRAPHICS
The Brooks Brothers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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