Dstillery Audiences

BROOKS BROTHERS

Audience Size: 415.9 Thousand Devices

Explore the Brooks Brothers Audience

Below you'll find more information about the Brooks Brothers audience, broken down in different categories based on their digital and physical behaviors. These are 415.9 thousand unique devices whose actions qualify for the Brooks Brothers audience.

Dstillery Crafted Audiences

INTERESTS

The Brooks Brothers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Brooks Brothers audience is School Closings Updates Readers.

Interest Composition Index
School Closings Updates Readers 0.17% 5.01x
Cape Cod News Readers 3.41% 2.19x
Professional Medical Journal Readers 0.20% 1.90x
Climate Data Researchers 3.81% 1.80x
Real Estate Decision Makers 3.21% 1.77x
Shared Work Space Researchers 3.01% 1.75x
Opera Enthusiasts 3.81% 1.74x
Apartment Furniture Shoppers 2.91% 1.72x
Apartment Hunters 3.21% 1.71x
Boston Trip Planners 2.71% 1.71x
Composition Percentage: The overlap percentage between the Brooks Brothers audience and the Interest attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Brooks Brothers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Brooks Brothers audience is Club Monaco.

Location Composition Index
Club Monaco 6.59% 35.82x
Kate Spade 16.06% 33.72x
Topshop 1.75% 32.96x
The North Face 10.09% 31.38x
Express Outlets 5.58% 30.31x
Ralph Lauren 8.15% 29.23x
Ann Taylor 9.42% 28.01x
Madewell 10.02% 27.52x
Coach 22.21% 27.51x
Intermix 2.94% 27.23x
Composition Percentage: The overlap percentage between the Brooks Brothers audience and the Location attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Brooks Brothers audience is Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science).

Content Affinity Composition Index
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.40% 7.48x
Canada Travel & Tourism 0.14% 6.46x
Canada Job Seekers Cluster 0.06% 5.59x
Mail Order Food 0.30% 4.19x
Canada Business Cluster 0.30% 4.07x
Institutional Investing 0.17% 4.05x
Insurance Cluster 0.30% 3.99x
Canada Shopping - Lifestyle and Mommy Blogs 0.11% 3.96x
Winnipeg Canada News 0.05% 3.92x
Canada Consumer Product Cluster 0.40% 3.73x
Composition Percentage: The overlap percentage between the Brooks Brothers audience and the Content Affinity attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Brooks Brothers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male