Dstillery Audiences

BROOKS BROTHERS

Audience Size: 213.5 Thousand Devices

Explore the Brooks Brothers Audience

Below you'll find more information about the Brooks Brothers audience, broken down in different categories based on their digital and physical behaviors. These are 213.5 thousand unique devices whose actions qualify for the Brooks Brothers audience.

Dstillery Crafted Audiences

INTERESTS

The Brooks Brothers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Brooks Brothers audience is Executive Travelers.

Interest Composition Index
Executive Travelers 1.94% 2.10x
New York Trip Planners 2.61% 1.94x
Broadway Fans 1.81% 1.92x
Real Estate Decision Makers 4.27% 1.89x
Miami Trip Planners 2.28% 1.88x
Investment Banking Professionals 1.79% 1.87x
United Arab Emirates Trip Planners 1.76% 1.84x
Venture Capitalists 1.56% 1.81x
Business Travelers 1.45% 1.76x
Travel Reward Points Enthusiasts 1.76% 1.76x
Composition Percentage: The overlap percentage between the Brooks Brothers audience and the Interest attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Brooks Brothers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Brooks Brothers audience is The North Face.

Location Composition Index
The North Face 7.96% 30.84x
Club Monaco 3.24% 30.79x
Banana Republic 11.13% 21.75x
J. Crew 8.85% 20.75x
Lululemon 1.31% 17.97x
Michael Kors 1.83% 15.32x
LL Bean 0.73% 15.32x
Free People 0.48% 14.79x
Patagonia 0.67% 11.11x
Gymboree 2.95% 9.81x
Composition Percentage: The overlap percentage between the Brooks Brothers audience and the Location attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Brooks Brothers audience is LGBTQ Advocacy.

Content Affinity Composition Index
LGBTQ Advocacy 1.15% 2.61x
Caribbean Vacation 0.29% 2.54x
NYC Tourist Attractions 1.45% 2.53x
New York City Real Estate Research Cluster 0.72% 2.40x
Canada General Information Seeker Cluster 0.19% 2.31x
New York City Education & News Cluster 1.03% 2.31x
New England & Ivy League Sports 0.39% 2.12x
Rhode Island Cluster 0.33% 2.11x
Hockey 0.65% 2.09x
India Bollywood, Weddings & Gossip 0.22% 2.09x
Composition Percentage: The overlap percentage between the Brooks Brothers audience and the Content Affinity attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.