Explore the Brooks Brothers Audience
Below you'll find more information about the Brooks Brothers audience, broken down in different categories based on their digital and physical behaviors. These are 526.2 thousand unique devices whose actions qualify for the Brooks Brothers audience.
INTERESTS
The Brooks Brothers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Brooks Brothers audience is New York City Events Researchers.
| Interest | Composition | Index |
| New York City Events Researchers | 2.99% | 2.20x |
| Cleveland Cavaliers Fans | 1.51% | 1.99x |
| New York Trip Planners | 2.68% | 1.95x |
| Broadway Fans | 2.17% | 1.94x |
| Home Interior Design Enthusiasts | 2.42% | 1.93x |
| Ballet Enthusiasts | 2.57% | 1.92x |
| Preppy Clothing Shoppers | 2.72% | 1.90x |
| Travel Reward Points Enthusiasts | 2.25% | 1.89x |
| Luxury Travel Researchers | 1.80% | 1.89x |
| Men's Shoe Shoppers | 2.49% | 1.89x |
Composition Percentage:
The overlap percentage between the Brooks Brothers audience and the Interest attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
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APPAREL RETAILERS
The Brooks Brothers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Brooks Brothers audience is Saint Laurent Paris.
| Location | Composition | Index |
| Saint Laurent Paris | 3.80% | 36.05x |
| Express Outlets | 1.96% | 35.62x |
| Ralph Lauren | 3.55% | 34.22x |
| Columbia | 4.44% | 34.10x |
| Club Monaco | 3.63% | 30.76x |
| The North Face | 9.29% | 29.30x |
| Tommy Bahama | 8.70% | 28.73x |
| Michael Kors | 6.93% | 27.13x |
| Calvin Klein | 2.98% | 26.11x |
| Zara | 8.07% | 25.68x |
Composition Percentage:
The overlap percentage between the Brooks Brothers audience and the Location attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Brooks Brothers audience is Institutional Investing.
| Content Affinity | Composition | Index |
| Institutional Investing | 0.26% | 3.99x |
| Home Office Products | 0.07% | 3.56x |
| Rhode Island Cluster | 0.56% | 3.45x |
| Cleveland News | 2.22% | 2.76x |
| London Tourism | 0.05% | 2.66x |
| Meeting Planning & Hotels | 0.09% | 2.57x |
| European Museums, Restaurants & Events | 0.41% | 2.54x |
| NYC Tourist Attractions | 1.49% | 2.41x |
| LGBTQ Advocacy | 1.03% | 2.37x |
| Smart Travel | 0.86% | 2.36x |
Composition Percentage:
The overlap percentage between the Brooks Brothers audience and the Content Affinity attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
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DEMOGRAPHICS
The Brooks Brothers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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