Dstillery Audiences

BROOKS BROTHERS

Audience Size: 559.6 Thousand Devices

Explore the Brooks Brothers Audience

Below you'll find more information about the Brooks Brothers audience, broken down in different categories based on their digital and physical behaviors. These are 559.6 thousand unique devices whose actions qualify for the Brooks Brothers audience.

Dstillery Crafted Audiences

INTERESTS

The Brooks Brothers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Brooks Brothers audience is Work Hard, Play Hard Travelers.

Interest Composition Index
Work Hard, Play Hard Travelers 0.01% 53.00x
Executive Travelers 0.05% 4.82x
Legal News Readers 3.28% 1.76x
Broadway Fans 3.56% 1.68x
New York City Events Researchers 3.92% 1.65x
New York Trip Planners 4.33% 1.63x
Men's Shoe Shoppers 3.88% 1.63x
Private Jet Traveler 3.42% 1.61x
Philadelphia Trip Planners 3.01% 1.61x
Ballet Enthusiasts 3.88% 1.60x
Composition Percentage: The overlap percentage between the Brooks Brothers audience and the Interest attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Brooks Brothers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Brooks Brothers audience is Club Monaco.

Location Composition Index
Club Monaco 6.74% 33.31x
Express Outlets 4.48% 28.86x
The North Face 11.18% 27.69x
Ralph Lauren 6.15% 27.27x
Johnston and Murphy 13.14% 27.09x
Topshop 1.26% 26.29x
Michael Kors 13.06% 24.45x
Columbia 5.81% 24.19x
Saint Laurent Paris 3.66% 23.12x
Kate Spade 7.55% 20.81x
Composition Percentage: The overlap percentage between the Brooks Brothers audience and the Location attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Brooks Brothers audience is Golf & Boats.

Content Affinity Composition Index
Golf & Boats 0.02% 18.34x
Washington D.C. Hotels 0.01% 14.24x
Sports - Skiing, Snowboarding 0.01% 12.95x
Canada News 0.01% 12.59x
Assorted Topics (Elderly, Europe, Viral Media) 0.02% 8.43x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.01% 7.35x
Decoration & Fabric 0.01% 7.23x
Home Décor, Furniture, & Decorating 0.01% 6.98x
Environmental Conservation 0.05% 6.74x
Assorted Topics (Viral Media, Paid Traffic) 0.01% 6.74x
Composition Percentage: The overlap percentage between the Brooks Brothers audience and the Content Affinity attribute.
Index: A comparison of the Brooks Brothers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Brooks Brothers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male