Dstillery Audiences

BROOKSHIRE BROTHERS

Audience Size: 102.3 Thousand Devices

Explore the Brookshire Brothers Audience

Below you'll find more information about the Brookshire Brothers audience, broken down in different categories based on their digital and physical behaviors. These are 102.3 thousand unique devices whose actions qualify for the Brookshire Brothers audience.

Dstillery Crafted Audiences

INTERESTS

The Brookshire Brothers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Brookshire Brothers audience is Houston Activity Researchers.

Interest Composition Index
Houston Activity Researchers 8.13% 6.81x
Houston Trip Planners 17.08% 6.40x
Texas County and Local Fair Visitors 15.70% 6.07x
Texas State Fairs 15.98% 5.95x
Texas Energy Providers 12.26% 5.50x
Houston Astros Fans 7.99% 4.74x
Texas Activity Researchers 2.89% 4.12x
Texas AM Aggies Fans 7.58% 4.02x
Texas Longhorn Fans 7.58% 3.66x
Austin Trip Planners 7.44% 3.59x
Composition Percentage: The overlap percentage between the Brookshire Brothers audience and the Interest attribute.
Index: A comparison of the Brookshire Brothers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Brookshire Brothers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Brookshire Brothers audience is Carhartt.

Location Composition Index
Carhartt 50.23% 2.47x
Levi Strauss 0.05% 2.41x
Aeropostale 5.95% 1.98x
Maurices 9.19% 1.94x
Buckle 6.51% 1.88x
Hollister 3.89% 1.79x
Express Outlets 0.93% 1.74x
Zumiez 4.46% 1.68x
Lane Bryant 4.64% 1.58x
The Childrens Place 6.97% 1.56x
Composition Percentage: The overlap percentage between the Brookshire Brothers audience and the Location attribute.
Index: A comparison of the Brookshire Brothers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Brookshire Brothers audience is East Texas Cluster.

Content Affinity Composition Index
East Texas Cluster 5.79% 25.91x
Texas Media 16.94% 9.22x
Texas University Athletics 3.44% 8.52x
Austin Cluster 5.51% 7.27x
Texas News Cluster 2.20% 6.66x
Northern Texas Cluster 4.96% 6.31x
Equestrian Cluster 0.83% 6.07x
Collectibles - Coins & Sports Cards 0.41% 4.96x
Gossip & Entertainment 0.55% 3.95x
People Search 0.28% 3.88x
Composition Percentage: The overlap percentage between the Brookshire Brothers audience and the Content Affinity attribute.
Index: A comparison of the Brookshire Brothers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Brookshire Brothers audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female