Dstillery Audiences

BROOKSHIRE BROTHERS

Audience Size: 54.9 Thousand Devices

Explore the Brookshire Brothers Audience

Below you'll find more information about the Brookshire Brothers audience, broken down in different categories based on their digital and physical behaviors. These are 54.9 thousand unique devices whose actions qualify for the Brookshire Brothers audience.

Dstillery Crafted Audiences

INTERESTS

The Brookshire Brothers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Brookshire Brothers audience is Houston Trip Planners.

Interest Composition Index
Houston Trip Planners 8.00% 5.96x
Texas Energy Providers 6.44% 5.56x
Texas AM Aggies Fans 5.67% 5.49x
Louisiana Trip Planners 5.00% 4.71x
Houston Astros Fans 4.22% 4.64x
Texas Trip Planners 6.33% 4.48x
Dallas Cowboys Fans 4.56% 4.09x
Houston Texans Fans 2.44% 2.92x
Austin Trip Planners 3.78% 2.91x
Houston Activity Researchers 2.78% 2.88x
Composition Percentage: The overlap percentage between the Brookshire Brothers audience and the Interest attribute.
Index: A comparison of the Brookshire Brothers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Brookshire Brothers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Brookshire Brothers audience is Belk.

Location Composition Index
Belk 1.44% 6.43x
Carhartt 16.82% 6.30x
Jos A. Bank Clothiers 1.73% 3.44x
Lane Bryant 2.00% 3.22x
Aeropostale 1.20% 2.77x
Dressbarn 1.53% 2.76x
LOFT 1.38% 2.60x
Talbots 1.57% 2.53x
Mens Wearhouse 2.17% 2.52x
Old Navy 1.99% 2.44x
Composition Percentage: The overlap percentage between the Brookshire Brothers audience and the Location attribute.
Index: A comparison of the Brookshire Brothers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Brookshire Brothers audience is Northern Texas Cluster.

Content Affinity Composition Index
Northern Texas Cluster 5.11% 13.78x
Texas Media 8.44% 10.16x
Texas University Athletics 3.11% 8.85x
Texas News Cluster 2.89% 6.68x
Texas News 2.67% 5.62x
Austin Cluster 1.78% 4.75x
Right Wing Blogs - Conspiracy Theories 1.22% 3.57x
New Orleans Cluster 3.11% 3.26x
Assorted Topics (Conservative News, Politics, Viral Media) 1.22% 2.93x
Fox News Content Consumers 1.33% 2.87x
Composition Percentage: The overlap percentage between the Brookshire Brothers audience and the Content Affinity attribute.
Index: A comparison of the Brookshire Brothers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Brookshire Brothers audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Female