Explore the Brookshire Brothers Audience
Below you'll find more information about the Brookshire Brothers audience, broken down in different categories based on their digital and physical behaviors. These are 68.4 thousand unique devices whose actions qualify for the Brookshire Brothers audience.
INTERESTS
The Brookshire Brothers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Brookshire Brothers audience is Texas Energy Providers.
| Interest | Composition | Index |
| Texas Energy Providers | 5.22% | 4.09x |
| Texas AM Aggies Fans | 4.02% | 3.88x |
| Dallas Cowboys Fans | 4.62% | 3.86x |
| Houston Trip Planners | 5.66% | 3.85x |
| Texas Trip Planners | 5.22% | 3.48x |
| Southern Central Voters | 3.58% | 3.45x |
| Houston Activity Researchers | 2.98% | 2.98x |
| Houston Astros Fans | 2.98% | 2.92x |
| Cattle Industry New Readers | 2.38% | 2.75x |
| Texas Activity Researchers | 2.24% | 2.68x |
Composition Percentage:
The overlap percentage between the Brookshire Brothers audience and the Interest attribute.
Index: A comparison of the Brookshire Brothers audience to the internet population.
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APPAREL RETAILERS
The Brookshire Brothers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Brookshire Brothers audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 14.22% | 6.53x |
| Belk | 1.28% | 5.40x |
| Lane Bryant | 2.76% | 3.34x |
| Jos A. Bank Clothiers | 2.39% | 3.32x |
| Buckle | 0.98% | 2.81x |
| Aeropostale | 1.26% | 2.76x |
| Talbots | 1.92% | 2.67x |
| Dressbarn | 1.84% | 2.66x |
| Topshop | 0.06% | 2.64x |
| Journeys | 1.57% | 2.60x |
Composition Percentage:
The overlap percentage between the Brookshire Brothers audience and the Location attribute.
Index: A comparison of the Brookshire Brothers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Brookshire Brothers audience is Northern Texas Cluster.
| Content Affinity | Composition | Index |
| Northern Texas Cluster | 3.28% | 8.00x |
| Texas University Athletics | 3.28% | 8.00x |
| Texas Media | 7.30% | 7.19x |
| Texas News Cluster | 3.28% | 6.93x |
| Texas News | 2.98% | 5.74x |
| Assorted Topics (Conservative News, Politics, Viral Media) | 1.49% | 3.09x |
| Austin Cluster | 1.04% | 2.43x |
| Right Wing Blogs - Pro-gun & Pro-life | 0.60% | 2.35x |
| Shoes & Accessories | 0.89% | 2.34x |
| Addiction & Recovery Reference | 0.60% | 2.31x |
Composition Percentage:
The overlap percentage between the Brookshire Brothers audience and the Content Affinity attribute.
Index: A comparison of the Brookshire Brothers audience to the internet population.
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DEMOGRAPHICS
The Brookshire Brothers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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