Dstillery Audiences

BROOKSHIRE BROTHERS

Audience Size: 48 Thousand Devices

Explore the Brookshire Brothers Audience

Below you'll find more information about the Brookshire Brothers audience, broken down in different categories based on their digital and physical behaviors. These are 48 thousand unique devices whose actions qualify for the Brookshire Brothers audience.

Dstillery Crafted Audiences

INTERESTS

The Brookshire Brothers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Brookshire Brothers audience is Houston Trip Planners.

Interest Composition Index
Houston Trip Planners 16.02% 5.87x
Texas County and Local Fair Visitors 16.88% 5.79x
Texas Energy Providers 12.12% 4.84x
Texas State Fairs 14.50% 4.71x
Houston Activity Researchers 7.58% 4.58x
Houston Astros Fans 8.44% 4.28x
Texas AM Aggies Fans 8.66% 4.00x
Texas Longhorn Fans 8.23% 3.69x
Dallas Cowboys Fans 8.66% 3.68x
Texas Activity Researchers 4.55% 3.48x
Composition Percentage: The overlap percentage between the Brookshire Brothers audience and the Interest attribute.
Index: A comparison of the Brookshire Brothers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Brookshire Brothers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Brookshire Brothers audience is Carhartt.

Location Composition Index
Carhartt 19.10% 2.53x
Levi Strauss 0.05% 2.41x
Intermix 0.05% 1.96x
Belk 0.41% 1.74x
Topshop 0.04% 1.65x
Maurices 1.88% 1.62x
Abercrombie & Fitch 0.07% 1.61x
Club Monaco 0.05% 1.56x
Victoria's Secret 1.52% 1.33x
Buckle 0.94% 1.24x
Composition Percentage: The overlap percentage between the Brookshire Brothers audience and the Location attribute.
Index: A comparison of the Brookshire Brothers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Brookshire Brothers audience is East Texas Cluster.

Content Affinity Composition Index
East Texas Cluster 6.93% 22.70x
Texas University Athletics 5.84% 11.27x
Texas Media 16.88% 7.51x
Northern Texas Cluster 5.84% 7.50x
Austin Cluster 6.49% 6.92x
Online Arcade Games 1.08% 5.51x
Texas News Cluster 2.16% 5.38x
Motorsport Equipment 0.65% 4.33x
Equestrian Cluster 0.65% 4.32x
Texas News 3.68% 3.52x
Composition Percentage: The overlap percentage between the Brookshire Brothers audience and the Content Affinity attribute.
Index: A comparison of the Brookshire Brothers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Brookshire Brothers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male