Explore the Brookshire Grocery Audience
Below you'll find more information about the Brookshire Grocery audience, broken down in different categories based on their digital and physical behaviors. These are 46.9 thousand unique devices whose actions qualify for the Brookshire Grocery audience.
INTERESTS
The Brookshire Grocery audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Brookshire Grocery audience is Texas Energy Providers.
| Interest | Composition | Index |
| Texas Energy Providers | 5.52% | 6.19x |
| Southern Central Voters | 4.91% | 5.53x |
| Louisiana Trip Planners | 5.45% | 5.51x |
| Dallas Cowboys Fans | 5.59% | 5.27x |
| Texas AM Aggies Fans | 3.90% | 4.28x |
| Waterfront Vacationers | 2.69% | 4.25x |
| Dallas Mavericks Fans | 3.43% | 3.79x |
| Louisiana State University Tigers Fans | 2.76% | 3.62x |
| Texas Trip Planners | 4.10% | 3.39x |
| Arkansas Razorbacks Fans | 3.23% | 3.32x |
Composition Percentage:
The overlap percentage between the Brookshire Grocery audience and the Interest attribute.
Index: A comparison of the Brookshire Grocery audience to the internet population.
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APPAREL RETAILERS
The Brookshire Grocery audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Brookshire Grocery audience is Belk.
| Location | Composition | Index |
| Belk | 1.55% | 10.58x |
| Carhartt | 13.44% | 7.76x |
| Aeropostale | 1.91% | 6.65x |
| Chicos | 1.85% | 5.56x |
| Lane Bryant | 1.46% | 4.28x |
| Dressbarn | 1.30% | 4.20x |
| Old Navy | 1.69% | 3.71x |
| Gymboree | 1.05% | 3.12x |
| Express | 0.57% | 2.97x |
| Victoria's Secret | 1.21% | 2.15x |
Composition Percentage:
The overlap percentage between the Brookshire Grocery audience and the Location attribute.
Index: A comparison of the Brookshire Grocery audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Brookshire Grocery audience is Texas News Cluster.
| Content Affinity | Composition | Index |
| Texas News Cluster | 4.64% | 10.37x |
| New Orleans Cluster | 7.87% | 8.56x |
| Northern Texas Cluster | 3.16% | 8.54x |
| Texas University Athletics | 2.15% | 6.24x |
| Texas News | 2.02% | 4.06x |
| Right Wing Blogs - Conspiracy Theories | 1.08% | 2.83x |
| Christianity - Faith, Charity & Counseling | 1.75% | 2.78x |
| Texas Media | 1.82% | 2.41x |
| Gun Enthusiast - Rifles & Ammo | 1.82% | 2.38x |
| Fox News Content Consumers | 1.01% | 2.31x |
Composition Percentage:
The overlap percentage between the Brookshire Grocery audience and the Content Affinity attribute.
Index: A comparison of the Brookshire Grocery audience to the internet population.
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DEMOGRAPHICS
The Brookshire Grocery audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Female
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