Dstillery Audiences

BUICK

Audience Size: 463.4 Thousand Devices

Explore the Buick Audience

Below you'll find more information about the Buick audience, broken down in different categories based on their digital and physical behaviors. These are 463.4 thousand unique devices whose actions qualify for the Buick audience.

Dstillery Crafted Audiences

INTERESTS

The Buick audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Buick audience is North Midwest State Fair Visitors.

Interest Composition Index
North Midwest State Fair Visitors 4.71% 1.91x
Tracfone Customers 0.02% 1.76x
Kansas City Trip Planners 4.24% 1.65x
Michigan County and Local Fair Visitors 4.52% 1.59x
Farmers 3.15% 1.52x
Truck Shoppers 3.34% 1.48x
Ohio County and Local Fair Visitors 4.02% 1.47x
Cowboy Boots Shoppers 4.21% 1.47x
Rapid City Trip Planners 2.56% 1.45x
Foreman and Construction Managers 3.37% 1.45x
Composition Percentage: The overlap percentage between the Buick audience and the Interest attribute.
Index: A comparison of the Buick audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Buick audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Buick audience is Maurices.

Location Composition Index
Maurices 7.05% 4.92x
Johnston and Murphy 0.01% 3.89x
Carhartt 37.32% 3.86x
Buckle 3.17% 3.58x
Belk 0.97% 3.38x
Express Outlets 0.45% 3.09x
Eddie Bauer 1.13% 3.07x
American Eagle Outfitters 2.49% 2.93x
Lane Bryant 2.28% 2.86x
Ralph Lauren 0.63% 2.84x
Composition Percentage: The overlap percentage between the Buick audience and the Location attribute.
Index: A comparison of the Buick audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Buick audience is Networking Marketing.

Content Affinity Composition Index
Networking Marketing 0.10% 5.00x
Learning & Development Products 0.09% 4.23x
Oil & Energy 0.09% 3.19x
Canada Culture and Tourism 0.06% 3.18x
Construction Apparel 0.05% 3.10x
Canadian Auto 0.09% 3.01x
Custom Printing 0.12% 3.01x
Healthy Eating Researchers 0.06% 2.89x
Healthcare Jobs 0.04% 2.88x
Garden Power Equipment 0.41% 2.88x
Composition Percentage: The overlap percentage between the Buick audience and the Content Affinity attribute.
Index: A comparison of the Buick audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Buick audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female