Explore the Buick Audience
Below you'll find more information about the Buick audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Buick audience.
INTERESTS
The Buick audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Buick audience is North Midwest State Fair Visitors.
| Interest | Composition | Index |
| North Midwest State Fair Visitors | 4.99% | 1.78x |
| Tracfone Customers | 0.02% | 1.76x |
| Sunglasses Shoppers | 0.79% | 1.71x |
| Iowa County and Local Fair Visitors | 4.85% | 1.65x |
| Minnesota County and Local Fair Visitors | 4.87% | 1.63x |
| Kansas City Trip Planners | 4.28% | 1.60x |
| Wisconsin County and Local Fair Visitors | 4.38% | 1.56x |
| Hunters | 3.81% | 1.55x |
| Tractor Shoppers | 3.35% | 1.51x |
| Michigan County and Local Fair Visitors | 4.33% | 1.50x |
Composition Percentage:
The overlap percentage between the Buick audience and the Interest attribute.
Index: A comparison of the Buick audience to the internet population.
Curious about what else the Buick audience is interested in?
Sign Up
APPAREL RETAILERS
The Buick audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Buick audience is Johnston and Murphy.
| Location | Composition | Index |
| Johnston and Murphy | 0.01% | 3.44x |
| Maurices | 9.85% | 2.90x |
| Carhartt | 37.51% | 2.25x |
| Buckle | 4.52% | 1.99x |
| Levi Strauss | 0.02% | 1.94x |
| Belk | 1.25% | 1.86x |
| Eddie Bauer | 1.60% | 1.78x |
| LL Bean | 0.28% | 1.76x |
| Dressbarn | 2.91% | 1.73x |
| American Eagle Outfitters | 3.28% | 1.72x |
Composition Percentage:
The overlap percentage between the Buick audience and the Location attribute.
Index: A comparison of the Buick audience to the internet population.
Want to find more of the Buick audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Buick audience is Networking Marketing.
| Content Affinity | Composition | Index |
| Networking Marketing | 0.10% | 5.00x |
| Toys Shopping | 0.03% | 3.94x |
| Car Keys, Locks & Remotes | 0.02% | 2.97x |
| Natural Diet & Supplement Researchers | 0.02% | 2.90x |
| Canada Travel & Tourism | 0.03% | 2.89x |
| Beach Vacations | 0.04% | 2.86x |
| North Dakota Cluster | 1.08% | 2.67x |
| Nutrition & Diabetic Living | 0.02% | 2.64x |
| Engineering | 0.02% | 2.63x |
| Sewing, Embroidery & Quilting | 0.11% | 2.57x |
Composition Percentage:
The overlap percentage between the Buick audience and the Content Affinity attribute.
Index: A comparison of the Buick audience to the internet population.
Want to see more of the Content Affinities the Buick audience visits?
Sign Up
DEMOGRAPHICS
The Buick audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
Interested in seeing other characteristics of the Buick audience?
Sign Up