Dstillery Audiences

BURBERRY

Audience Size: 11.5 Thousand Devices

Explore the Burberry Audience

Below you'll find more information about the Burberry audience, broken down in different categories based on their digital and physical behaviors. These are 11.5 thousand unique devices whose actions qualify for the Burberry audience.

Dstillery Crafted Audiences

INTERESTS

The Burberry audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Burberry audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 7.02% 5.38x
Retail Job Seekers 7.02% 4.19x
Los Angeles Trip Planners 7.02% 3.98x
Readers of Nicaraguan Content 7.89% 3.85x
Teen Girl Clothing Shoppers 7.89% 3.82x
Ecommerce Platform Researchers 7.02% 3.81x
Readers of Mexican Content 7.89% 3.79x
Readers of South American Content 7.02% 3.76x
California Trip Planners 6.14% 3.74x
Home Goods Shoppers 7.02% 3.71x
Composition Percentage: The overlap percentage between the Burberry audience and the Interest attribute.
Index: A comparison of the Burberry audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Burberry audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Burberry audience is Hugo Boss.

Location Composition Index
Hugo Boss 31.52% 193.77x
Club Monaco 7.86% 193.48x
Armani 11.67% 133.49x
Ann Taylor 14.10% 121.30x
Kate Spade 27.23% 109.53x
Free People 16.45% 100.09x
Zara 9.72% 94.09x
Madewell 13.78% 90.25x
The North Face 10.78% 88.62x
Michael Kors 32.98% 78.82x
Composition Percentage: The overlap percentage between the Burberry audience and the Location attribute.
Index: A comparison of the Burberry audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Burberry audience is New York City Family & Activity Cluster.

Content Affinity Composition Index
New York City Family & Activity Cluster 5.26% 8.86x
Hawaii News 2.38% 5.99x
Party Planning & Invitations 3.51% 5.91x
Spain News 2.63% 5.35x
Bathrooms & Plumbing 0.43% 5.09x
Florida College Athletics 0.81% 4.00x
Arabic News 0.17% 3.99x
New Jersey News Cluster 5.26% 3.63x
Engineering 0.28% 3.55x
Alternative Movie Streaming 0.10% 3.54x
Composition Percentage: The overlap percentage between the Burberry audience and the Content Affinity attribute.
Index: A comparison of the Burberry audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Burberry audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female