Dstillery Audiences

BURBERRY

Audience Size: 20.5 Thousand Devices

Explore the Burberry Audience

Below you'll find more information about the Burberry audience, broken down in different categories based on their digital and physical behaviors. These are 20.5 thousand unique devices whose actions qualify for the Burberry audience.

Dstillery Crafted Audiences

INTERESTS

The Burberry audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Burberry audience is Telemedicine Content Readers.

Interest Composition Index
Telemedicine Content Readers 3.49% 10.91x
Ivy League College Researchers 3.06% 9.55x
New York Trip Planners 6.99% 6.75x
Modern Art Museum Researchers 6.11% 6.62x
Restaurant Researchers 3.06% 6.49x
Ballet Enthusiasts 7.86% 5.97x
Lawyers 4.80% 5.92x
Sightseeing Travelers 3.49% 5.64x
Post COVID-19 Restaurant Reopening Researchers 2.18% 5.37x
Getaways Researchers 3.93% 4.97x
Composition Percentage: The overlap percentage between the Burberry audience and the Interest attribute.
Index: A comparison of the Burberry audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Burberry audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Burberry audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 25.47% 742.64x
Hugo Boss 26.86% 170.52x
Club Monaco 6.16% 169.80x
Armani 11.32% 123.34x
Kate Spade 15.21% 121.97x
Tommy Bahama 12.10% 98.64x
Ann Taylor 8.88% 93.48x
Coach 18.81% 88.25x
The North Face 6.33% 75.82x
Michael Kors 22.20% 73.38x
Composition Percentage: The overlap percentage between the Burberry audience and the Location attribute.
Index: A comparison of the Burberry audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Burberry audience is Asia Travel.

Content Affinity Composition Index
Asia Travel 1.75% 5.53x
New York City Family & Activity Cluster 3.93% 5.46x
Bathrooms & Plumbing 0.43% 5.09x
Vegetarian Diet 0.56% 3.60x
Sports Apparel 0.87% 3.56x
Alternative Movie Streaming 0.10% 3.54x
Assorted Topics (Events, Tickets, Fitness) 0.87% 3.51x
Assorted Topics (Business Support ToolsForm Templates) 0.08% 3.39x
K-12 Teacher Resources 0.61% 3.36x
Farming & Agriculture 0.19% 3.16x
Composition Percentage: The overlap percentage between the Burberry audience and the Content Affinity attribute.
Index: A comparison of the Burberry audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Burberry audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female