Dstillery Audiences

BURBERRY

Audience Size: 278.6 Thousand Devices

Explore the Burberry Audience

Below you'll find more information about the Burberry audience, broken down in different categories based on their digital and physical behaviors. These are 278.6 thousand unique devices whose actions qualify for the Burberry audience.

Dstillery Crafted Audiences

INTERESTS

The Burberry audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Burberry audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 6.63% 2.62x
Online Grocery Shoppers 6.66% 2.41x
Ballet Enthusiasts 5.93% 2.35x
New York Trip Planners 5.93% 2.21x
Readers of Colombian Content 3.52% 2.04x
Readers of Dominican Republic Content 3.49% 2.03x
Real Estate Decision Makers 5.41% 2.01x
Luxury Womens Brands Shoppers 4.01% 1.98x
Opera Enthusiasts 4.22% 1.95x
Italian Mens National Soccer Team Fans 3.45% 1.94x
Composition Percentage: The overlap percentage between the Burberry audience and the Interest attribute.
Index: A comparison of the Burberry audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Burberry audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Burberry audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 19.99% 134.55x
Calvin Klein 8.33% 93.24x
Topshop 5.42% 75.16x
Armani 30.42% 54.56x
Hugo Boss 32.22% 54.22x
Club Monaco 10.95% 54.06x
Kate Spade 21.69% 49.17x
Joe's Jeans 2.91% 46.83x
Everlane 0.87% 43.10x
Ann Taylor 16.59% 40.87x
Composition Percentage: The overlap percentage between the Burberry audience and the Location attribute.
Index: A comparison of the Burberry audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Burberry audience is Handyman Tools.

Content Affinity Composition Index
Handyman Tools 0.07% 30.87x
Sports - Skiing, Snowboarding 0.03% 29.95x
Watches & Jewelry 0.02% 22.46x
Canadian Construction & Renovation Research Cluster 0.04% 16.41x
Home Décor, Furniture, & Decorating 0.03% 16.30x
Environmental Conservation 0.06% 15.02x
Parenting & Nutrition 0.05% 14.19x
Quinceanera Planning 0.03% 13.34x
Decoration & Fabric 0.02% 13.20x
Barcode Site & App Users 0.04% 12.43x
Composition Percentage: The overlap percentage between the Burberry audience and the Content Affinity attribute.
Index: A comparison of the Burberry audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Burberry audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male