Dstillery Audiences

BURBERRY

Audience Size: 11.4 Thousand Devices

Explore the Burberry Audience

Below you'll find more information about the Burberry audience, broken down in different categories based on their digital and physical behaviors. These are 11.4 thousand unique devices whose actions qualify for the Burberry audience.

Dstillery Crafted Audiences

INTERESTS

The Burberry audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Burberry audience is E-cycling Enthusiasts.

Interest Composition Index
E-cycling Enthusiasts 9.09% 6.60x
Soccer Fans 9.09% 6.30x
College Students 9.09% 6.02x
Readers of Chinese Content 13.64% 5.91x
Online Grocery Shoppers 13.64% 5.45x
United Arab Emirates Trip Planners 11.36% 5.30x
Fall/Winter 2021 Fashion Trend Researchers 6.82% 5.19x
Financial Advisors 6.82% 4.85x
Home Printer Shoppers 6.82% 4.82x
Discount Device Shoppers 6.82% 4.73x
Composition Percentage: The overlap percentage between the Burberry audience and the Interest attribute.
Index: A comparison of the Burberry audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Burberry audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Burberry audience is Kate Spade.

Location Composition Index
Kate Spade 12.94% 247.74x
Hugo Boss 21.63% 184.07x
Armani 14.36% 169.77x
Ann Taylor 9.31% 134.93x
The North Face 8.13% 129.60x
Tommy Bahama 15.31% 127.06x
Coach 13.42% 86.38x
Eddie Bauer 7.42% 81.89x
Ralph Lauren 5.52% 78.03x
Levi Strauss 8.45% 71.23x
Composition Percentage: The overlap percentage between the Burberry audience and the Location attribute.
Index: A comparison of the Burberry audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Burberry audience is Minnesota Local News Cluster.

Content Affinity Composition Index
Minnesota Local News Cluster 9.09% 7.44x
Bathrooms & Plumbing 0.43% 5.09x
Phone & Business Information Searchers 4.55% 3.86x
Conservative Media Cluster 9.09% 3.73x
Alternative Movie Streaming 0.10% 3.54x
Assorted Topics (Events, Tickets, Fitness) 0.87% 3.51x
Assorted Topics (Business Support ToolsForm Templates) 0.08% 3.39x
K-12 Teacher Resources 0.61% 3.36x
Pet Cluster 4.55% 3.20x
Farming & Agriculture 0.19% 3.16x
Composition Percentage: The overlap percentage between the Burberry audience and the Content Affinity attribute.
Index: A comparison of the Burberry audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Burberry audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female