Dstillery Audiences

BURGER KING

Audience Size: 11 Million Devices

Explore the Burger King Audience

Below you'll find more information about the Burger King audience, broken down in different categories based on their digital and physical behaviors. These are 11 million unique devices whose actions qualify for the Burger King audience.

Dstillery Crafted Audiences

INTERESTS

The Burger King audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Burger King audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 0.01% 1.45x
Readers of Caribbean Content 2.32% 1.14x
Readers of Honduran Content 2.07% 1.13x
Ohio County and Local Fair Visitors 2.84% 1.13x
Cabin Rental Researchers 2.85% 1.11x
Muscle Car Shoppers 2.58% 1.11x
Automotive Auctions Enthusiasts 2.66% 1.09x
Readers of Dominican Republic Content 2.02% 1.09x
Alabama Trip Planners 2.82% 1.09x
Auto Body Shoppers 2.70% 1.08x
Composition Percentage: The overlap percentage between the Burger King audience and the Interest attribute.
Index: A comparison of the Burger King audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Burger King audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Burger King audience is Levi Strauss.

Location Composition Index
Levi Strauss 1.24% 3.90x
Charlotte Russe 3.26% 3.85x
Express Outlets 0.75% 3.80x
Hollister 3.07% 3.79x
Topshop 0.31% 3.75x
The Childrens Place 5.94% 3.73x
Forever 21 3.58% 3.73x
Aeropostale 3.84% 3.71x
Express 4.20% 3.68x
Zumiez 4.83% 3.67x
Composition Percentage: The overlap percentage between the Burger King audience and the Location attribute.
Index: A comparison of the Burger King audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Burger King audience is Bulgaria Cluster.

Content Affinity Composition Index
Bulgaria Cluster 0.01% 1.44x
General Interest 0.01% 1.42x
Credit Unions & Consumer Protection 0.02% 1.38x
Niche Dating Websites 0.37% 1.35x
Memphis News 0.13% 1.33x
Consumer Rewards 0.02% 1.30x
Chat Rooms 0.02% 1.30x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.06% 1.29x
Central & South American News 0.18% 1.28x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.03% 1.27x
Composition Percentage: The overlap percentage between the Burger King audience and the Content Affinity attribute.
Index: A comparison of the Burger King audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Burger King audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female