Dstillery Audiences

CADILLAC

Audience Size: 518.4 Thousand Devices

Explore the Cadillac Audience

Below you'll find more information about the Cadillac audience, broken down in different categories based on their digital and physical behaviors. These are 518.4 thousand unique devices whose actions qualify for the Cadillac audience.

Dstillery Crafted Audiences

INTERESTS

The Cadillac audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cadillac audience is Country Music Festivals Enthusiasts.

Interest Composition Index
Country Music Festivals Enthusiasts 2.09% 1.37x
Car Buyers 1.16% 1.35x
Ford Vehicle Shoppers 1.47% 1.34x
Ohio State Buckeyes Fans 1.27% 1.33x
Online Auto Shoppers 1.20% 1.31x
Myrtle Beach Trip Planners 1.27% 1.30x
Commercial Truck Researchers 1.19% 1.30x
Car Enthusiasts 1.12% 1.30x
Dodge Vehicle Shoppers 1.40% 1.30x
In-Market Car Shoppers 1.24% 1.29x
Composition Percentage: The overlap percentage between the Cadillac audience and the Interest attribute.
Index: A comparison of the Cadillac audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cadillac audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cadillac audience is Michael Kors.

Location Composition Index
Michael Kors 0.41% 3.42x
Gymboree 0.93% 3.09x
LL Bean 0.13% 2.79x
Brooks Brothers 1.27% 2.75x
Club Monaco 0.29% 2.72x
Carhartt 0.29% 2.69x
J. Crew 1.10% 2.57x
The North Face 0.66% 2.54x
REI 1.16% 2.49x
Banana Republic 1.22% 2.39x
Composition Percentage: The overlap percentage between the Cadillac audience and the Location attribute.
Index: A comparison of the Cadillac audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cadillac audience is Holiday Gifts.

Content Affinity Composition Index
Holiday Gifts 0.13% 3.18x
Electronic Cabling 0.11% 2.28x
Phoenix News 1.34% 1.95x
Horse Racing 0.18% 1.95x
North Dakota Cluster 0.43% 1.92x
Florida Naples News Cluster 0.67% 1.90x
Assorted Topics #11481 (Tv Networks, Birthday Cards, Diets, Recipes, Humor, Gambling) 0.09% 1.81x
Motorsports 0.11% 1.80x
Instagram Management 0.08% 1.70x
Construction Apparel 0.16% 1.67x
Composition Percentage: The overlap percentage between the Cadillac audience and the Content Affinity attribute.
Index: A comparison of the Cadillac audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cadillac audience resonates most for the following age and income brackets.
Age
Income
$25,000-$49,999