Dstillery Audiences

CADILLAC

Audience Size: 284.2 Thousand Devices

Explore the Cadillac Audience

Below you'll find more information about the Cadillac audience, broken down in different categories based on their digital and physical behaviors. These are 284.2 thousand unique devices whose actions qualify for the Cadillac audience.

Dstillery Crafted Audiences

INTERESTS

The Cadillac audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cadillac audience is Country Music Festivals Enthusiasts.

Interest Composition Index
Country Music Festivals Enthusiasts 4.84% 1.68x
Online Auto Shoppers 3.94% 1.60x
GMC Vehicle Shopper 3.89% 1.55x
North Midwest State Fair Visitors 4.31% 1.55x
Ohio County and Local Fair Visitors 4.68% 1.53x
Compact Car Auto Intenders 2.00% 1.50x
Online Shoppers 2.94% 1.49x
Online Movie Downloaders 2.63% 1.47x
Full Size Pickup Auto Intenders 1.89% 1.47x
Speedway Event Enthusiasts 4.00% 1.46x
Composition Percentage: The overlap percentage between the Cadillac audience and the Interest attribute.
Index: A comparison of the Cadillac audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cadillac audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cadillac audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.02% 4.88x
Maurices 5.08% 4.69x
REI 0.59% 3.81x
Buckle 1.98% 3.70x
Eddie Bauer 0.83% 3.64x
Saint Laurent Paris 0.05% 3.64x
Carhartt 33.16% 3.63x
Ralph Lauren 0.51% 3.62x
Mens Wearhouse 3.44% 3.55x
Armani 0.20% 3.51x
Composition Percentage: The overlap percentage between the Cadillac audience and the Location attribute.
Index: A comparison of the Cadillac audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cadillac audience is Bird Watching.

Content Affinity Composition Index
Bird Watching 0.16% 4.43x
Home Remodeling 0.16% 4.37x
Clean Energy 0.16% 3.97x
Local & Travel England - East Midlands 0.09% 3.86x
Cosmetics Business 0.05% 3.79x
Nutrition & Diabetic Living 0.10% 3.72x
Cub & Girl Scouts 0.11% 3.69x
Germany Cluster 0.05% 3.54x
Canada Tourism Research Cluster 0.15% 3.51x
Franchising 0.03% 3.31x
Composition Percentage: The overlap percentage between the Cadillac audience and the Content Affinity attribute.
Index: A comparison of the Cadillac audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cadillac audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male