Dstillery Audiences

CADILLAC

Audience Size: 103.7 Thousand Devices

Explore the Cadillac Audience

Below you'll find more information about the Cadillac audience, broken down in different categories based on their digital and physical behaviors. These are 103.7 thousand unique devices whose actions qualify for the Cadillac audience.

Dstillery Crafted Audiences

INTERESTS

The Cadillac audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cadillac audience is F1 Racing Enthusiasts.

Interest Composition Index
F1 Racing Enthusiasts 7.41% 5.86x
RC Helicopters and Drones Hobbyists 7.41% 5.72x
Luxury Womens Brands Shoppers 5.56% 5.28x
Digital Antenna Users 7.41% 5.26x
Florida Trip Planners 7.41% 5.19x
Atlanta United Fans 5.56% 5.13x
Off the Grid Living Enthusiasts 5.56% 5.04x
Discount Big Box Shoppers 5.56% 4.69x
Mercedes-Benz Vehicle Shoppers 5.56% 4.65x
Auburn Tigers Fans 5.56% 4.62x
Composition Percentage: The overlap percentage between the Cadillac audience and the Interest attribute.
Index: A comparison of the Cadillac audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cadillac audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cadillac audience is Maurices.

Location Composition Index
Maurices 6.67% 5.03x
Intermix 0.11% 4.62x
Armani 0.44% 4.37x
Saint Laurent Paris 0.10% 4.36x
Buckle 3.70% 4.26x
Mens Wearhouse 4.20% 4.14x
Free People 0.65% 4.02x
LL Bean 0.27% 3.93x
REI 0.61% 3.82x
Victoria's Secret 4.95% 3.81x
Composition Percentage: The overlap percentage between the Cadillac audience and the Location attribute.
Index: A comparison of the Cadillac audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cadillac audience is Trucks.

Content Affinity Composition Index
Trucks 0.21% 5.40x
Low Budget Shoppers 0.21% 3.94x
Local & Travel England - East Midlands 0.09% 3.86x
Cosmetics Business 0.05% 3.79x
Nutrition & Diabetic Living 0.10% 3.72x
Custom Printing 0.14% 3.67x
Alabama News 5.56% 3.52x
Video Content Sites 0.34% 3.46x
Entertainment & Viral News 3.70% 3.42x
Assorted Topics (Humor, Gossip, Viral Media) 5.56% 3.41x
Composition Percentage: The overlap percentage between the Cadillac audience and the Content Affinity attribute.
Index: A comparison of the Cadillac audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cadillac audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male