Dstillery Audiences

CADILLAC

Audience Size: 105.8 Thousand Devices

Explore the Cadillac Audience

Below you'll find more information about the Cadillac audience, broken down in different categories based on their digital and physical behaviors. These are 105.8 thousand unique devices whose actions qualify for the Cadillac audience.

Dstillery Crafted Audiences

INTERESTS

The Cadillac audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cadillac audience is Restaurant Supply Shoppers.

Interest Composition Index
Restaurant Supply Shoppers 0.28% 2.38x
North Midwest State Fair Visitors 6.61% 2.30x
Online Payroll Services Users 3.72% 1.89x
Discount Big Box Shoppers 2.89% 1.86x
Country Music Festivals Enthusiasts 5.37% 1.82x
Vacation Rental Accommodation Researchers 2.34% 1.78x
Iowa County and Local Fair Visitors 5.10% 1.77x
Cattle Industry News Readers 3.99% 1.76x
Midwestern Voters 4.41% 1.73x
Rapid City Trip Planners 3.44% 1.72x
Composition Percentage: The overlap percentage between the Cadillac audience and the Interest attribute.
Index: A comparison of the Cadillac audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cadillac audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cadillac audience is Maurices.

Location Composition Index
Maurices 5.09% 4.62x
Patagonia 0.18% 4.59x
Bonobos 0.20% 4.00x
Lorna Jane 0.10% 3.88x
Buckle 2.89% 3.72x
REI 0.48% 3.72x
Mens Wearhouse 3.00% 3.69x
Gymboree 1.80% 3.54x
Carhartt 27.24% 3.52x
Intermix 0.06% 3.42x
Composition Percentage: The overlap percentage between the Cadillac audience and the Location attribute.
Index: A comparison of the Cadillac audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cadillac audience is Trucks.

Content Affinity Composition Index
Trucks 0.21% 5.40x
Idaho Cluster 1.65% 4.15x
North Dakota Cluster 2.34% 4.01x
Tennis, Golf & Boxing 0.31% 3.93x
Local & Travel England - East Midlands 0.09% 3.86x
Cosmetics Business 0.05% 3.79x
Nutrition & Diabetic Living 0.10% 3.72x
Scrapbooking & Home Art Projects 0.41% 3.41x
New Parents 0.34% 3.33x
Franchising 0.03% 3.31x
Composition Percentage: The overlap percentage between the Cadillac audience and the Content Affinity attribute.
Index: A comparison of the Cadillac audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cadillac audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female