Explore the Cadillac Audience
Below you'll find more information about the Cadillac audience, broken down in different categories based on their digital and physical behaviors. These are 105.8 thousand unique devices whose actions qualify for the Cadillac audience.
INTERESTS
The Cadillac audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Cadillac audience is Restaurant Supply Shoppers.
| Interest | Composition | Index |
| Restaurant Supply Shoppers | 0.28% | 2.38x |
| North Midwest State Fair Visitors | 6.61% | 2.30x |
| Online Payroll Services Users | 3.72% | 1.89x |
| Discount Big Box Shoppers | 2.89% | 1.86x |
| Country Music Festivals Enthusiasts | 5.37% | 1.82x |
| Vacation Rental Accommodation Researchers | 2.34% | 1.78x |
| Iowa County and Local Fair Visitors | 5.10% | 1.77x |
| Cattle Industry News Readers | 3.99% | 1.76x |
| Midwestern Voters | 4.41% | 1.73x |
| Rapid City Trip Planners | 3.44% | 1.72x |
Composition Percentage:
The overlap percentage between the Cadillac audience and the Interest attribute.
Index: A comparison of the Cadillac audience to the internet population.
Curious about what else the Cadillac audience is interested in?
Sign Up
APPAREL RETAILERS
The Cadillac audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Cadillac audience is Maurices.
| Location | Composition | Index |
| Maurices | 5.09% | 4.62x |
| Patagonia | 0.18% | 4.59x |
| Bonobos | 0.20% | 4.00x |
| Lorna Jane | 0.10% | 3.88x |
| Buckle | 2.89% | 3.72x |
| REI | 0.48% | 3.72x |
| Mens Wearhouse | 3.00% | 3.69x |
| Gymboree | 1.80% | 3.54x |
| Carhartt | 27.24% | 3.52x |
| Intermix | 0.06% | 3.42x |
Composition Percentage:
The overlap percentage between the Cadillac audience and the Location attribute.
Index: A comparison of the Cadillac audience to the internet population.
Want to find more of the Cadillac audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Cadillac audience is Trucks.
| Content Affinity | Composition | Index |
| Trucks | 0.21% | 5.40x |
| Idaho Cluster | 1.65% | 4.15x |
| North Dakota Cluster | 2.34% | 4.01x |
| Tennis, Golf & Boxing | 0.31% | 3.93x |
| Local & Travel England - East Midlands | 0.09% | 3.86x |
| Cosmetics Business | 0.05% | 3.79x |
| Nutrition & Diabetic Living | 0.10% | 3.72x |
| Scrapbooking & Home Art Projects | 0.41% | 3.41x |
| New Parents | 0.34% | 3.33x |
| Franchising | 0.03% | 3.31x |
Composition Percentage:
The overlap percentage between the Cadillac audience and the Content Affinity attribute.
Index: A comparison of the Cadillac audience to the internet population.
Want to see more of the Content Affinities the Cadillac audience visits?
Sign Up
DEMOGRAPHICS
The Cadillac audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
Interested in seeing other characteristics of the Cadillac audience?
Sign Up