Dstillery Audiences

CADILLAC

Audience Size: 735.1 Thousand Devices

Explore the Cadillac Audience

Below you'll find more information about the Cadillac audience, broken down in different categories based on their digital and physical behaviors. These are 735.1 thousand unique devices whose actions qualify for the Cadillac audience.

Dstillery Crafted Audiences

INTERESTS

The Cadillac audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cadillac audience is GMC Vehicle Shopper.

Interest Composition Index
GMC Vehicle Shopper 1.49% 1.43x
Auto Body Shoppers 1.65% 1.42x
Tractor Shoppers 1.29% 1.42x
Ford Mustang Enthusiasts 1.23% 1.40x
Truck Drivers 1.14% 1.38x
Online Auto Shoppers 1.30% 1.38x
Camaro Enthusiasts 1.34% 1.37x
Quads and ATV Enthusiasts 1.50% 1.36x
Model Building Hobbyists 1.32% 1.35x
Truck Shoppers 1.36% 1.34x
Composition Percentage: The overlap percentage between the Cadillac audience and the Interest attribute.
Index: A comparison of the Cadillac audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cadillac audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cadillac audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 0.55% 5.78x
Hollister 0.68% 5.44x
Express 1.01% 5.41x
American Eagle Outfitters 2.09% 5.24x
Charlotte Russe 0.82% 5.22x
Aeropostale 1.45% 5.21x
Michael Kors 0.73% 5.19x
Chicos 1.67% 5.13x
Gymboree 1.70% 5.09x
Journeys 1.08% 5.06x
Composition Percentage: The overlap percentage between the Cadillac audience and the Location attribute.
Index: A comparison of the Cadillac audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cadillac audience is Florida Naples News Cluster.

Content Affinity Composition Index
Florida Naples News Cluster 0.88% 2.52x
Natural & Healthy Living Researchers 0.08% 1.92x
South Carolina Beach Travel 0.28% 1.84x
Motorsports 0.10% 1.73x
Latin American News 0.19% 1.72x
Private Aviation 0.37% 1.67x
Central & Northwest Ohio Cluster 0.74% 1.64x
Auctions & Repossessions 0.10% 1.63x
Recreational Motor Sport Enthusiasts 0.24% 1.59x
Car Keys, Locks & Remotes 0.45% 1.56x
Composition Percentage: The overlap percentage between the Cadillac audience and the Content Affinity attribute.
Index: A comparison of the Cadillac audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cadillac audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Female