Dstillery Audiences

CADILLAC

Audience Size: 393.9 Thousand Devices

Explore the Cadillac Audience

Below you'll find more information about the Cadillac audience, broken down in different categories based on their digital and physical behaviors. These are 393.9 thousand unique devices whose actions qualify for the Cadillac audience.

Dstillery Crafted Audiences

INTERESTS

The Cadillac audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cadillac audience is Holiday Gift Shoppers.

Interest Composition Index
Holiday Gift Shoppers 0.92% 1.66x
North Midwest State Fair Visitors 4.35% 1.63x
Big Box Store Jewelry Sale Shoppers 0.84% 1.59x
Georgia County and Local Fair Visitors 3.67% 1.55x
Hiking Enthusiasts 2.75% 1.50x
Georgia Trip Planners 3.67% 1.49x
Kansas City Trip Planners 3.91% 1.47x
Essential Oils Enthusiasts 0.16% 1.45x
Sporting Goods Shoppers 1.28% 1.43x
Elite Cycling Gear Shoppers 1.96% 1.43x
Composition Percentage: The overlap percentage between the Cadillac audience and the Interest attribute.
Index: A comparison of the Cadillac audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cadillac audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cadillac audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.04% 9.44x
Maurices 10.06% 4.28x
Buckle 5.75% 3.52x
Carhartt 35.19% 3.32x
The North Face 0.83% 3.23x
Jos A. Bank Clothiers 3.46% 3.22x
Mens Wearhouse 6.44% 3.20x
Chicos 4.22% 3.14x
Express Outlets 0.67% 3.11x
Dressbarn 3.33% 3.09x
Composition Percentage: The overlap percentage between the Cadillac audience and the Location attribute.
Index: A comparison of the Cadillac audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cadillac audience is Online Games for Kids.

Content Affinity Composition Index
Online Games for Kids 0.16% 5.84x
Savannah Georgia News 1.92% 5.41x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.12% 3.86x
Cosmetics Business 0.05% 3.79x
Diet & Weight Loss 0.07% 3.41x
Franchising 0.03% 3.31x
New Parents 0.08% 3.26x
Medical Diagnostics 0.12% 3.10x
Beer, Wine & Alcohol 0.06% 2.92x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 0.12% 2.86x
Composition Percentage: The overlap percentage between the Cadillac audience and the Content Affinity attribute.
Index: A comparison of the Cadillac audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cadillac audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female