Dstillery Audiences

CADILLAC

Audience Size: 1.2 Million Devices

Explore the Cadillac Audience

Below you'll find more information about the Cadillac audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Cadillac audience.

Dstillery Crafted Audiences

INTERESTS

The Cadillac audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cadillac audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 0.03% 3.34x
Ohio County and Local Fair Visitors 3.36% 1.45x
North Midwest State Fair Visitors 3.18% 1.43x
Midwestern Voters 2.68% 1.26x
Detroit Tigers Fans 2.60% 1.25x
Detroit Lions Fans 2.57% 1.24x
Country Music Festivals Enthusiasts 3.19% 1.23x
Farming Simulator Video Game Fans 2.81% 1.21x
Buick Vehicle Shoppers 2.85% 1.21x
Water Park Visitors 3.11% 1.20x
Composition Percentage: The overlap percentage between the Cadillac audience and the Interest attribute.
Index: A comparison of the Cadillac audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cadillac audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cadillac audience is Topshop.

Location Composition Index
Topshop 0.36% 5.03x
Saint Laurent Paris 0.74% 4.96x
Express Outlets 0.92% 4.93x
Dressbarn 3.89% 4.53x
Belk 0.98% 4.51x
Buckle 4.41% 4.47x
Aeropostale 3.93% 4.41x
Anthropologie 1.60% 4.32x
Armani 2.41% 4.32x
Columbia 1.12% 4.31x
Composition Percentage: The overlap percentage between the Cadillac audience and the Location attribute.
Index: A comparison of the Cadillac audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cadillac audience is Home Décor, Furniture, & Decorating.

Content Affinity Composition Index
Home Décor, Furniture, & Decorating 0.02% 11.02x
Assorted Topics (Viral Media, Paid Traffic) 0.03% 5.01x
Quinceanera Planning 0.02% 4.71x
Content Streamers & Downloaders 0.02% 3.54x
Texas Off-Roading 0.02% 2.68x
France Online Music & Quiz Content Cluster 0.05% 2.62x
Assorted Topics (Cooking, Games, Viral Media) 0.02% 2.42x
Survival Guides 0.04% 2.29x
Scientology 0.02% 2.19x
Chemicals 0.06% 2.17x
Composition Percentage: The overlap percentage between the Cadillac audience and the Content Affinity attribute.
Index: A comparison of the Cadillac audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cadillac audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male