Explore the California Pizza Kitchen Audience
Below you'll find more information about the California Pizza Kitchen audience, broken down in different categories based on their digital and physical behaviors. These are 473.4 thousand unique devices whose actions qualify for the California Pizza Kitchen audience.
INTERESTS
The California Pizza Kitchen audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the California Pizza Kitchen audience is Los Angeles Mass Transit Commuters.
| Interest | Composition | Index |
| Los Angeles Mass Transit Commuters | 7.86% | 2.82x |
| Los Angeles Trip Planners | 7.09% | 2.60x |
| California Skiers and Snowboarders | 6.50% | 2.48x |
| California Trip Planners | 6.22% | 2.38x |
| Santa Monica Trip Planners | 6.72% | 2.38x |
| Los Angeles Activities Researchers | 5.63% | 2.35x |
| San Diego Trip Planners | 5.91% | 2.27x |
| Symphony Music Enthusiasts | 5.91% | 2.17x |
| Las Vegas Nightlife Researchers | 5.91% | 2.17x |
| Los Angeles Dodgers Fans | 5.23% | 2.13x |
Composition Percentage:
The overlap percentage between the California Pizza Kitchen audience and the Interest attribute.
Index: A comparison of the California Pizza Kitchen audience to the internet population.
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APPAREL RETAILERS
The California Pizza Kitchen audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the California Pizza Kitchen audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 3.35% | 31.66x |
| Joe's Jeans | 1.48% | 31.02x |
| Topshop | 1.74% | 21.76x |
| Tommy Bahama | 9.69% | 19.61x |
| Calvin Klein | 1.64% | 18.88x |
| Abercrombie & Fitch | 5.97% | 18.62x |
| Armani | 8.21% | 17.38x |
| Saint Laurent Paris | 2.98% | 17.37x |
| Uniqlo | 5.73% | 17.31x |
| Madewell | 7.76% | 16.56x |
Composition Percentage:
The overlap percentage between the California Pizza Kitchen audience and the Location attribute.
Index: A comparison of the California Pizza Kitchen audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the California Pizza Kitchen audience is Los Angeles Cluster.
| Content Affinity | Composition | Index |
| Los Angeles Cluster | 0.09% | 5.27x |
| Southern California Cluster | 0.15% | 5.18x |
| Vancouver British Columbia Research Cluster | 0.07% | 5.07x |
| Southern California Tourism | 0.65% | 3.91x |
| Germany Cluster | 0.05% | 3.87x |
| Los Angeles Tourism | 2.82% | 3.73x |
| Mexico Travel | 0.06% | 3.63x |
| Men's Dress Shirt Shopping | 0.15% | 3.60x |
| French Canadian Cluster | 0.12% | 3.44x |
| Hawaii News | 1.52% | 3.41x |
Composition Percentage:
The overlap percentage between the California Pizza Kitchen audience and the Content Affinity attribute.
Index: A comparison of the California Pizza Kitchen audience to the internet population.
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DEMOGRAPHICS
The California Pizza Kitchen audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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