Explore the California Pizza Kitchen Audience
Below you'll find more information about the California Pizza Kitchen audience, broken down in different categories based on their digital and physical behaviors. These are 27.6 thousand unique devices whose actions qualify for the California Pizza Kitchen audience.
INTERESTS
The California Pizza Kitchen audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the California Pizza Kitchen audience is Curly Hair Care Shoppers.
| Interest | Composition | Index |
| Curly Hair Care Shoppers | 3.23% | 5.85x |
| Fall/Winter 2021 Fashion Trend Researchers | 3.06% | 4.89x |
| Small Business Opportunity Researchers | 1.69% | 4.24x |
| Animal Rights Researchers | 3.23% | 4.11x |
| Save More Money / Spend Less Money Resolution Intender | 3.23% | 4.10x |
| Online Payroll Services Users | 4.21% | 4.00x |
| Skin Care Researchers | 2.11% | 3.86x |
| Hard Seltzer Aficionados | 2.15% | 3.83x |
| Major Appliance Shoppers | 2.53% | 3.71x |
| Pain Management Researchers | 2.15% | 3.68x |
Composition Percentage:
The overlap percentage between the California Pizza Kitchen audience and the Interest attribute.
Index: A comparison of the California Pizza Kitchen audience to the internet population.
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APPAREL RETAILERS
The California Pizza Kitchen audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the California Pizza Kitchen audience is American Apparel.
| Location | Composition | Index |
| American Apparel | 18.34% | 113.66x |
| LOFT | 14.21% | 54.88x |
| Lorna Jane | 1.55% | 50.09x |
| Abercrombie & Fitch | 3.78% | 43.46x |
| Ann Taylor | 2.87% | 41.21x |
| Tommy Bahama | 4.88% | 40.14x |
| White House Black Market | 11.43% | 36.92x |
| Banana Republic | 5.62% | 36.61x |
| Free People | 3.26% | 34.92x |
| Ralph Lauren | 2.36% | 33.16x |
Composition Percentage:
The overlap percentage between the California Pizza Kitchen audience and the Location attribute.
Index: A comparison of the California Pizza Kitchen audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the California Pizza Kitchen audience is Vancouver British Columbia Research Cluster.
| Content Affinity | Composition | Index |
| Vancouver British Columbia Research Cluster | 0.07% | 5.07x |
| Sewing, Embroidery & Fabrics | 0.44% | 3.99x |
| Phoenix News | 3.23% | 3.77x |
| Connecticut News | 2.15% | 3.75x |
| Free Online Game Players | 0.21% | 3.67x |
| Hometown Livability | 0.44% | 3.64x |
| Israel News | 2.15% | 3.60x |
| Concert Posters | 0.07% | 3.55x |
| Math Education | 0.44% | 3.54x |
| Song Lyrics & Sheet Music | 4.30% | 3.53x |
Composition Percentage:
The overlap percentage between the California Pizza Kitchen audience and the Content Affinity attribute.
Index: A comparison of the California Pizza Kitchen audience to the internet population.
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DEMOGRAPHICS
The California Pizza Kitchen audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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