Dstillery Audiences

CALIFORNIA PIZZA KITCHEN

Audience Size: 28 Thousand Devices

Explore the California Pizza Kitchen Audience

Below you'll find more information about the California Pizza Kitchen audience, broken down in different categories based on their digital and physical behaviors. These are 28 thousand unique devices whose actions qualify for the California Pizza Kitchen audience.

Dstillery Crafted Audiences

INTERESTS

The California Pizza Kitchen audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the California Pizza Kitchen audience is Rideshare App Users.

Interest Composition Index
Rideshare App Users 4.85% 4.16x
Telemedicine Content Readers 2.64% 3.31x
New York City Events Researchers 4.41% 3.29x
Spa Goers 7.05% 3.17x
Las Vegas Nightlife Researchers 7.05% 3.07x
Infiniti Vehicle Shoppers 6.17% 3.04x
Ballet Enthusiasts 4.41% 2.93x
Retirement Planning Amid Covid-19 3.52% 2.83x
Dentists 5.73% 2.82x
New York Rangers Fans 5.73% 2.81x
Composition Percentage: The overlap percentage between the California Pizza Kitchen audience and the Interest attribute.
Index: A comparison of the California Pizza Kitchen audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The California Pizza Kitchen audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the California Pizza Kitchen audience is Lorna Jane.

Location Composition Index
Lorna Jane 1.55% 80.50x
Bonobos 2.90% 55.27x
Free People 4.38% 33.95x
Armani 1.88% 31.85x
Ann Taylor 2.60% 31.85x
The North Face 2.41% 27.39x
Banana Republic 13.12% 26.45x
Tommy Bahama 3.10% 26.15x
Club Monaco 0.69% 25.04x
Lululemon 5.54% 23.61x
Composition Percentage: The overlap percentage between the California Pizza Kitchen audience and the Location attribute.
Index: A comparison of the California Pizza Kitchen audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the California Pizza Kitchen audience is Assorted Topics (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews).

Content Affinity Composition Index
Assorted Topics (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews) 1.76% 6.32x
High-End Audio 1.76% 5.77x
Broadway Information 1.32% 5.54x
Vancouver British Columbia Research Cluster 0.07% 5.07x
Female Lifestyle Content Readers 1.36% 4.53x
Smart Travel 0.88% 3.98x
Online Ticket Buyers 1.32% 3.97x
Educational Publishing 0.88% 3.96x
Quotes & Inspiration 1.32% 3.93x
Germany Cluster 0.05% 3.87x
Composition Percentage: The overlap percentage between the California Pizza Kitchen audience and the Content Affinity attribute.
Index: A comparison of the California Pizza Kitchen audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The California Pizza Kitchen audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male