Dstillery Audiences

CALIFORNIA PIZZA KITCHEN

Audience Size: 565.6 Thousand Devices

Explore the California Pizza Kitchen Audience

Below you'll find more information about the California Pizza Kitchen audience, broken down in different categories based on their digital and physical behaviors. These are 565.6 thousand unique devices whose actions qualify for the California Pizza Kitchen audience.

Dstillery Crafted Audiences

INTERESTS

The California Pizza Kitchen audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the California Pizza Kitchen audience is Los Angeles Mass Transit Commuters.

Interest Composition Index
Los Angeles Mass Transit Commuters 4.76% 2.96x
Los Angeles Trip Planners 4.78% 2.83x
California Skiers and Snowboarders 3.61% 2.74x
California Trip Planners 3.89% 2.48x
Los Angeles Activities Researchers 3.16% 2.42x
Opera Enthusiasts 2.97% 2.38x
Santa Monica Trip Planners 4.37% 2.38x
San Diego Events Researchers 2.72% 2.33x
San Francisco Activities Researchers 2.72% 2.33x
Men's Suit Shoppers 3.14% 2.30x
Composition Percentage: The overlap percentage between the California Pizza Kitchen audience and the Interest attribute.
Index: A comparison of the California Pizza Kitchen audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The California Pizza Kitchen audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the California Pizza Kitchen audience is Lorna Jane.

Location Composition Index
Lorna Jane 2.60% 31.05x
Saint Laurent Paris 3.92% 30.32x
Tommy Bahama 8.41% 23.72x
Express 8.57% 20.48x
Hugo Boss 8.17% 19.69x
Abercrombie & Fitch 9.16% 19.25x
Zara 7.12% 18.75x
Topshop 0.38% 17.86x
Uniqlo 3.36% 17.81x
Club Monaco 2.27% 17.44x
Composition Percentage: The overlap percentage between the California Pizza Kitchen audience and the Location attribute.
Index: A comparison of the California Pizza Kitchen audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the California Pizza Kitchen audience is Los Angeles Cluster.

Content Affinity Composition Index
Los Angeles Cluster 0.16% 5.47x
Southern California Cluster 0.26% 3.76x
Los Angeles Tourism 2.46% 3.52x
California Universities 1.21% 3.50x
Southern California Tourism 0.93% 3.29x
Mexico Travel 0.11% 3.24x
Illinois Education 0.20% 3.24x
Central California Cluster 0.86% 3.14x
Assorted Topics (Business Support ToolsForm Templates) 0.09% 2.92x
Hawaii News 0.93% 2.66x
Composition Percentage: The overlap percentage between the California Pizza Kitchen audience and the Content Affinity attribute.
Index: A comparison of the California Pizza Kitchen audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The California Pizza Kitchen audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male