Dstillery Audiences

CALIFORNIA PIZZA KITCHEN

Audience Size: 69.9 Thousand Devices

Explore the California Pizza Kitchen Audience

Below you'll find more information about the California Pizza Kitchen audience, broken down in different categories based on their digital and physical behaviors. These are 69.9 thousand unique devices whose actions qualify for the California Pizza Kitchen audience.

Dstillery Crafted Audiences

INTERESTS

The California Pizza Kitchen audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the California Pizza Kitchen audience is Freelancers.

Interest Composition Index
Freelancers 4.15% 2.68x
Hair Loss Prevention Researchers 5.14% 2.65x
Cholesterol Researchers 2.77% 2.62x
Luxury Boutique Hotel Researchers 5.34% 2.57x
Western Canada Skiers and Snowboarders 4.35% 2.49x
Work Visa Researchers 3.56% 2.45x
Apple Fans 3.75% 2.38x
Cookie Eaters 5.34% 2.35x
Media Buying Professionals 2.77% 2.33x
Camera Review Readers 3.36% 2.32x
Composition Percentage: The overlap percentage between the California Pizza Kitchen audience and the Interest attribute.
Index: A comparison of the California Pizza Kitchen audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The California Pizza Kitchen audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the California Pizza Kitchen audience is Lorna Jane.

Location Composition Index
Lorna Jane 1.31% 34.86x
Bonobos 1.98% 32.10x
Calvin Klein 0.40% 23.01x
Free People 3.57% 21.40x
Ann Taylor 2.11% 18.73x
Banana Republic 11.66% 18.22x
Abercrombie & Fitch 0.72% 17.12x
The North Face 1.98% 16.77x
Charlotte Russe 0.94% 16.50x
Lululemon 4.59% 16.14x
Composition Percentage: The overlap percentage between the California Pizza Kitchen audience and the Location attribute.
Index: A comparison of the California Pizza Kitchen audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the California Pizza Kitchen audience is India Cluster.

Content Affinity Composition Index
India Cluster 0.79% 7.37x
Teaching Tools for Kids 1.38% 5.15x
Vancouver British Columbia Research Cluster 0.07% 5.07x
Germany Cluster 0.05% 3.87x
NYC Tourist Attractions 0.40% 3.83x
Assorted Topics (Tv Networks, Birthday Cards, Diets, Recipes, Humor, Gambling) 0.40% 3.68x
Low Carb Diets 0.79% 3.67x
Free Online Game Players 0.21% 3.67x
Legal Information Research Cluster 0.79% 3.66x
Concert Posters 0.07% 3.55x
Composition Percentage: The overlap percentage between the California Pizza Kitchen audience and the Content Affinity attribute.
Index: A comparison of the California Pizza Kitchen audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The California Pizza Kitchen audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male