Dstillery Audiences

CALIFORNIA PIZZA KITCHEN

Audience Size: 42.4 Thousand Devices

Explore the California Pizza Kitchen Audience

Below you'll find more information about the California Pizza Kitchen audience, broken down in different categories based on their digital and physical behaviors. These are 42.4 thousand unique devices whose actions qualify for the California Pizza Kitchen audience.

Dstillery Crafted Audiences

INTERESTS

The California Pizza Kitchen audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the California Pizza Kitchen audience is Georgia Activities Researchers.

Interest Composition Index
Georgia Activities Researchers 4.48% 5.51x
Georgia County and Local Fair Visitors 11.43% 4.75x
Atlanta United Fans 4.71% 3.89x
Georgia Trip Planners 8.97% 3.68x
Symphony Music Enthusiasts 5.61% 3.65x
Phoenix Trip Planners 4.04% 2.93x
Travel Researchers 1.79% 2.91x
Sinus Researchers 1.59% 2.72x
Eco-Conscious Consumers 0.96% 2.61x
Arizona Trip Planners 3.59% 2.55x
Composition Percentage: The overlap percentage between the California Pizza Kitchen audience and the Interest attribute.
Index: A comparison of the California Pizza Kitchen audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The California Pizza Kitchen audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the California Pizza Kitchen audience is American Apparel.

Location Composition Index
American Apparel 11.97% 68.49x
LOFT 15.34% 36.19x
Lorna Jane 1.15% 36.14x
Abercrombie & Fitch 2.43% 34.66x
Banana Republic 10.87% 28.75x
Free People 3.46% 28.61x
Ann Taylor 2.50% 26.32x
Ralph Lauren 2.26% 23.25x
Coach 4.86% 22.78x
White House Black Market 9.64% 21.06x
Composition Percentage: The overlap percentage between the California Pizza Kitchen audience and the Location attribute.
Index: A comparison of the California Pizza Kitchen audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the California Pizza Kitchen audience is Savannah Georgia News.

Content Affinity Composition Index
Savannah Georgia News 2.69% 9.01x
Georgia Cluster 8.97% 5.35x
Vancouver British Columbia Research Cluster 0.07% 5.07x
Apple Blogs & Hacks 0.68% 3.81x
Canada General Information Seeker Cluster 0.96% 3.76x
Free Online Game Players 0.21% 3.67x
Phoenix News 3.59% 3.57x
Concert Posters 0.07% 3.55x
Math Education 0.44% 3.54x
Assorted Topics (Family, Household Wellness, The Beach) 1.12% 3.42x
Composition Percentage: The overlap percentage between the California Pizza Kitchen audience and the Content Affinity attribute.
Index: A comparison of the California Pizza Kitchen audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The California Pizza Kitchen audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male