Explore the California Pizza Kitchen Audience
Below you'll find more information about the California Pizza Kitchen audience, broken down in different categories based on their digital and physical behaviors. These are 175.6 thousand unique devices whose actions qualify for the California Pizza Kitchen audience.
INTERESTS
The California Pizza Kitchen audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the California Pizza Kitchen audience is Los Angeles Mass Transit Commuters.
| Interest | Composition | Index |
| Los Angeles Mass Transit Commuters | 4.89% | 3.37x |
| Los Angeles Trip Planners | 4.28% | 2.93x |
| Santa Monica Trip Planners | 4.09% | 2.83x |
| California Skiers and Snowboarders | 3.62% | 2.73x |
| California Trip Planners | 3.47% | 2.67x |
| Las Vegas Nightlife Researchers | 3.44% | 2.30x |
| Surfers | 2.00% | 2.26x |
| San Diego Trip Planners | 3.19% | 2.24x |
| Long Beach California Trip Planners | 3.28% | 2.23x |
| Tahoe Skiers and Snowboarders | 2.55% | 2.10x |
Composition Percentage:
The overlap percentage between the California Pizza Kitchen audience and the Interest attribute.
Index: A comparison of the California Pizza Kitchen audience to the internet population.
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APPAREL RETAILERS
The California Pizza Kitchen audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the California Pizza Kitchen audience is Lululemon.
| Location | Composition | Index |
| Lululemon | 1.18% | 16.09x |
| Club Monaco | 1.66% | 15.79x |
| Free People | 0.51% | 15.72x |
| Banana Republic | 7.22% | 14.11x |
| Michael Kors | 1.59% | 13.31x |
| Gymboree | 3.62% | 12.03x |
| Brooks Brothers | 5.43% | 11.73x |
| J. Crew | 4.22% | 9.90x |
| The North Face | 2.37% | 9.17x |
| Patagonia | 0.55% | 9.06x |
Composition Percentage:
The overlap percentage between the California Pizza Kitchen audience and the Location attribute.
Index: A comparison of the California Pizza Kitchen audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the California Pizza Kitchen audience is Central California Cluster.
| Content Affinity | Composition | Index |
| Central California Cluster | 1.63% | 7.31x |
| Southern California Tourism | 1.30% | 4.32x |
| Los Angeles Tourism | 2.06% | 3.81x |
| Hawaii News | 1.21% | 3.24x |
| Philippines News | 0.31% | 3.12x |
| Los Angeles News | 2.29% | 2.96x |
| LGBTQ Advocacy | 1.10% | 2.51x |
| California Universities | 0.84% | 2.49x |
| Southern California Cluster | 0.23% | 2.45x |
| Las Vegas Hotels | 1.45% | 2.43x |
Composition Percentage:
The overlap percentage between the California Pizza Kitchen audience and the Content Affinity attribute.
Index: A comparison of the California Pizza Kitchen audience to the internet population.
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