Explore the Calvin Klein Audience
Below you'll find more information about the Calvin Klein audience, broken down in different categories based on their digital and physical behaviors. These are 10.9 thousand unique devices whose actions qualify for the Calvin Klein audience.
INTERESTS
The Calvin Klein audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Calvin Klein audience is Ebay Shoppers.
| Interest | Composition | Index |
| Ebay Shoppers | 3.75% | 5.53x |
| Northwestern Wildcats Fans | 7.69% | 5.39x |
| Federal Employees | 5.00% | 4.92x |
| Big & Tall Men | 2.94% | 4.85x |
| Work Visa Researchers | 5.00% | 4.57x |
| College Students | 7.50% | 4.47x |
| Animal Rights Researchers | 3.75% | 4.36x |
| Investment Banking Professionals | 3.75% | 4.25x |
| Insurance Professionals | 3.75% | 4.13x |
| Toy Blogs Readers | 2.70% | 3.98x |
Composition Percentage:
The overlap percentage between the Calvin Klein audience and the Interest attribute.
Index: A comparison of the Calvin Klein audience to the internet population.
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APPAREL RETAILERS
The Calvin Klein audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Calvin Klein audience is Express Outlets.
| Location | Composition | Index |
| Express Outlets | 17.21% | 253.72x |
| Brooks Brothers | 19.94% | 223.14x |
| Ralph Lauren | 12.04% | 171.36x |
| Hugo Boss | 14.27% | 132.22x |
| Levi Strauss | 14.68% | 127.72x |
| Coach | 18.52% | 126.53x |
| Michael Kors | 25.51% | 120.94x |
| Eddie Bauer | 10.32% | 119.26x |
| Columbia | 6.88% | 110.07x |
| The North Face | 5.36% | 90.11x |
Composition Percentage:
The overlap percentage between the Calvin Klein audience and the Location attribute.
Index: A comparison of the Calvin Klein audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Calvin Klein audience is Los Angeles News.
| Content Affinity | Composition | Index |
| Los Angeles News | 3.75% | 4.31x |
| Alabama News | 7.69% | 4.09x |
| Tennessee Cluster | 2.27% | 3.89x |
| Consumer Rewards | 0.13% | 3.88x |
| Home Furnishings | 0.93% | 3.76x |
| Winter Sports & Gear | 0.38% | 3.58x |
| Vegans & Animal Welfare | 0.42% | 3.50x |
| Running & Marathons | 0.87% | 3.26x |
| Assorted Topics (Elderly, Europe, Viral Media) | 0.08% | 3.26x |
| Baltimore Cluster | 2.50% | 3.13x |
Composition Percentage:
The overlap percentage between the Calvin Klein audience and the Content Affinity attribute.
Index: A comparison of the Calvin Klein audience to the internet population.
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DEMOGRAPHICS
The Calvin Klein audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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