Dstillery Audiences

CALVIN KLEIN

Audience Size: 85.9 Thousand Devices

Explore the Calvin Klein Audience

Below you'll find more information about the Calvin Klein audience, broken down in different categories based on their digital and physical behaviors. These are 85.9 thousand unique devices whose actions qualify for the Calvin Klein audience.

Dstillery Crafted Audiences

INTERESTS

The Calvin Klein audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Calvin Klein audience is Ballet Enthusiasts.

Interest Composition Index
Ballet Enthusiasts 7.96% 3.33x
Online Grocery Shoppers 7.96% 3.21x
New York City Events Researchers 7.23% 3.10x
New York Trip Planners 7.23% 2.91x
Restaurant Menu Researchers 5.16% 2.66x
United Arab Emirates Trip Planners 5.60% 2.60x
Los Angeles Mass Transit Commuters 6.19% 2.55x
Real Estate Decision Makers 6.34% 2.51x
Venture Capitalists 5.46% 2.42x
Miami Trip Planners 5.60% 2.41x
Composition Percentage: The overlap percentage between the Calvin Klein audience and the Interest attribute.
Index: A comparison of the Calvin Klein audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Calvin Klein audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Calvin Klein audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 21.94% 360.13x
Saint Laurent Paris 16.50% 109.62x
Everlane 1.79% 87.42x
The North Face 27.44% 78.89x
Supreme 2.13% 78.33x
Patagonia 19.02% 73.12x
Kate Spade 30.91% 68.29x
Topshop 4.23% 56.15x
Zara 22.37% 53.58x
Levi Strauss 17.57% 50.74x
Composition Percentage: The overlap percentage between the Calvin Klein audience and the Location attribute.
Index: A comparison of the Calvin Klein audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Calvin Klein audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 3.24% 7.87x
New York City Real Estate Research Cluster 3.83% 7.10x
NYC Tourist Attractions 4.13% 6.22x
Broadway Information 1.62% 4.66x
Mobile Industry Information 0.44% 4.47x
New York City Family & Activity Cluster 3.54% 4.09x
Consumer Rewards 0.13% 3.88x
Las Vegas Hotels 3.24% 3.84x
Writing Resources 0.44% 3.81x
Psychology & Social Work 0.29% 3.80x
Composition Percentage: The overlap percentage between the Calvin Klein audience and the Content Affinity attribute.
Index: A comparison of the Calvin Klein audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Calvin Klein audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male