Dstillery Audiences

CARQUEST

Audience Size: 104 Thousand Devices

Explore the Carquest Audience

Below you'll find more information about the Carquest audience, broken down in different categories based on their digital and physical behaviors. These are 104 thousand unique devices whose actions qualify for the Carquest audience.

Dstillery Crafted Audiences

INTERESTS

The Carquest audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Carquest audience is North Midwest State Fair Visitors.

Interest Composition Index
North Midwest State Fair Visitors 6.12% 2.45x
Restaurant Supply Shoppers 0.35% 2.06x
Yellowstone Park Trip Planners 4.97% 1.95x
Kansas City Trip Planners 4.73% 1.87x
Diesel Vehicle Shoppers 4.39% 1.83x
Tractor Shoppers 3.93% 1.73x
California County and Local Fair Visitors 4.39% 1.67x
Competitive Wrestling Enthusiasts 4.50% 1.65x
Disability Insurance Researchers 4.39% 1.62x
Texas State Fairs 4.16% 1.58x
Composition Percentage: The overlap percentage between the Carquest audience and the Interest attribute.
Index: A comparison of the Carquest audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Carquest audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Carquest audience is Maurices.

Location Composition Index
Maurices 6.80% 5.13x
Joe's Jeans 0.03% 4.55x
Carhartt 37.42% 4.22x
Patagonia 0.22% 3.88x
Belk 1.00% 3.59x
The North Face 0.44% 3.45x
Buckle 2.94% 3.40x
Ralph Lauren 0.63% 3.19x
Eddie Bauer 1.08% 3.16x
Columbia 0.26% 2.97x
Composition Percentage: The overlap percentage between the Carquest audience and the Location attribute.
Index: A comparison of the Carquest audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Carquest audience is Scrapbooking & Home Art Projects.

Content Affinity Composition Index
Scrapbooking & Home Art Projects 0.69% 5.09x
Philippines News 0.58% 4.47x
Cakes & Sweets 0.22% 4.33x
Assorted Topics (Green Energy, Photoshop, Tattoos, India Fashion) 0.23% 3.76x
Online Games for Kids 0.35% 3.67x
Mobile Industry Information 0.14% 3.66x
Peru Media 0.23% 3.66x
Cigars 0.05% 3.48x
Mommy Bloggers 1.15% 3.41x
Shoes & Accessories 0.14% 3.41x
Composition Percentage: The overlap percentage between the Carquest audience and the Content Affinity attribute.
Index: A comparison of the Carquest audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Carquest audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female