Dstillery Audiences

CARVEL'S

Audience Size: 185.4 Thousand Devices

Explore the Carvel's Audience

Below you'll find more information about the Carvel's audience, broken down in different categories based on their digital and physical behaviors. These are 185.4 thousand unique devices whose actions qualify for the Carvel's audience.

Dstillery Crafted Audiences

INTERESTS

The Carvel's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Carvel's audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 7.39% 6.40x
New York Trip Planners 8.30% 5.30x
New York Mets Fans 8.45% 4.59x
New York Rangers Fans 8.60% 4.56x
Real Estate Decision Makers 6.94% 4.44x
Ballet Enthusiasts 5.73% 4.39x
Stay-at-Home Parents 7.69% 4.02x
New York Yankees Fans 6.94% 3.65x
UConn Huskies Fans 6.03% 3.61x
Major Airline Customers 6.33% 3.60x
Composition Percentage: The overlap percentage between the Carvel's audience and the Interest attribute.
Index: A comparison of the Carvel's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Carvel's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Carvel's audience is Everlane.

Location Composition Index
Everlane 0.28% 29.40x
Supreme 0.24% 24.26x
Intermix 1.22% 18.81x
Charlotte Russe 1.35% 17.64x
Topshop 0.43% 16.97x
Zara 4.17% 16.45x
Uniqlo 2.46% 16.39x
Calvin Klein 0.60% 14.45x
Armani 3.34% 13.66x
Saint Laurent Paris 0.94% 12.37x
Composition Percentage: The overlap percentage between the Carvel's audience and the Location attribute.
Index: A comparison of the Carvel's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Carvel's audience is New York City Family & Activity Cluster.

Content Affinity Composition Index
New York City Family & Activity Cluster 12.22% 13.32x
New York City Real Estate Research Cluster 4.52% 12.86x
Hudson Valley New York Media 4.98% 10.22x
Central & South American News 1.36% 10.09x
New York City Education & News Cluster 1.36% 9.91x
NYC Tourist Attractions 1.51% 7.60x
Toys Shopping 0.60% 6.52x
Latin American News 2.11% 6.48x
Canada Tourism Research Cluster 0.33% 5.84x
Personal Finance Researchers 0.75% 5.17x
Composition Percentage: The overlap percentage between the Carvel's audience and the Content Affinity attribute.
Index: A comparison of the Carvel's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Carvel's audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male