Dstillery Audiences

CARVEL'S

Audience Size: 241.1 Thousand Devices

Explore the Carvel's Audience

Below you'll find more information about the Carvel's audience, broken down in different categories based on their digital and physical behaviors. These are 241.1 thousand unique devices whose actions qualify for the Carvel's audience.

Dstillery Crafted Audiences

INTERESTS

The Carvel's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Carvel's audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 4.71% 5.43x
Wireless Headphone Researchers 0.27% 5.08x
New York Trip Planners 6.80% 4.76x
New York Rangers Fans 7.00% 4.38x
Ballet Enthusiasts 5.39% 4.35x
Major Airline Customers 5.79% 3.95x
Retail Job Seekers 6.06% 3.75x
Stay-at-Home Parents 6.40% 3.73x
New York Mets Fans 4.92% 3.59x
Caribbean Trip Planners 5.39% 3.31x
Composition Percentage: The overlap percentage between the Carvel's audience and the Interest attribute.
Index: A comparison of the Carvel's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Carvel's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Carvel's audience is Everlane.

Location Composition Index
Everlane 0.11% 18.08x
Supreme 0.04% 8.73x
Intermix 0.69% 7.32x
Charlotte Russe 1.79% 7.14x
Armani 2.67% 6.00x
Uniqlo 1.39% 5.61x
Club Monaco 0.92% 5.03x
Topshop 0.18% 4.91x
Calvin Klein 0.34% 4.85x
Johnston and Murphy 0.01% 4.71x
Composition Percentage: The overlap percentage between the Carvel's audience and the Location attribute.
Index: A comparison of the Carvel's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Carvel's audience is New York City Family & Activity Cluster.

Content Affinity Composition Index
New York City Family & Activity Cluster 7.61% 12.66x
NYC Tourist Attractions 0.81% 12.39x
New York City Real Estate Research Cluster 1.68% 9.64x
New York City Education & News Cluster 0.47% 8.02x
Hudson Valley New York Media 2.36% 8.00x
Central & South American News 0.34% 7.71x
Brazil & Portugal News 0.20% 4.63x
Calendar & Holidays 0.25% 4.16x
K-Pop 0.20% 4.04x
Legal Information Research Cluster 0.34% 3.70x
Composition Percentage: The overlap percentage between the Carvel's audience and the Content Affinity attribute.
Index: A comparison of the Carvel's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Carvel's audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male