Explore the Caseys General Store Audience
Below you'll find more information about the Caseys General Store audience, broken down in different categories based on their digital and physical behaviors. These are 506.3 thousand unique devices whose actions qualify for the Caseys General Store audience.
INTERESTS
The Caseys General Store audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Caseys General Store audience is North Midwest State Fair Visitors.
| Interest | Composition | Index |
| North Midwest State Fair Visitors | 9.53% | 4.02x |
| Kansas City Trip Planners | 9.22% | 4.00x |
| Iowa County and Local Fair Visitors | 10.34% | 3.97x |
| Iowa Hawkeyes Fans | 6.03% | 3.52x |
| St. Louis Trip Planners | 7.04% | 3.09x |
| Wisconsin County and Local Fair Visitors | 6.10% | 2.44x |
| Kansas City Royals Fans | 4.80% | 2.38x |
| Speedway Event Enthusiasts | 4.23% | 2.28x |
| St. Louis Cardinals Fans | 3.80% | 2.25x |
| Chicago Cubs Fans | 3.67% | 2.23x |
Composition Percentage:
The overlap percentage between the Caseys General Store audience and the Interest attribute.
Index: A comparison of the Caseys General Store audience to the internet population.
Curious about what else the Caseys General Store audience is interested in?
Sign Up
APPAREL RETAILERS
The Caseys General Store audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Caseys General Store audience is Johnston and Murphy.
| Location | Composition | Index |
| Johnston and Murphy | 0.03% | 16.53x |
| Maurices | 5.95% | 6.77x |
| Buckle | 2.68% | 4.88x |
| Carhartt | 15.38% | 4.61x |
| Eddie Bauer | 0.73% | 3.64x |
| Dressbarn | 1.11% | 3.19x |
| Mens Wearhouse | 1.78% | 2.96x |
| American Eagle Outfitters | 1.45% | 2.94x |
| Lane Bryant | 1.10% | 2.73x |
| Chicos | 1.22% | 2.70x |
Composition Percentage:
The overlap percentage between the Caseys General Store audience and the Location attribute.
Index: A comparison of the Caseys General Store audience to the internet population.
Want to find more of the Caseys General Store audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Caseys General Store audience is Iowa Cluster.
| Content Affinity | Composition | Index |
| Iowa Cluster | 6.80% | 7.65x |
| Nebraska Cluster | 4.03% | 7.12x |
| Missouri Travel & Outdoors Cluster | 2.83% | 6.04x |
| South Dakota Cluster | 1.59% | 5.86x |
| Illinois News | 3.47% | 4.90x |
| Scuba Diving | 0.02% | 4.85x |
| Kansas City News | 4.92% | 4.19x |
| Canada Tourism Research Cluster | 0.03% | 3.95x |
| Medical & Pharmaceutical Scholarship | 0.03% | 3.78x |
| Mobile Industry Information | 0.03% | 3.29x |
Composition Percentage:
The overlap percentage between the Caseys General Store audience and the Content Affinity attribute.
Index: A comparison of the Caseys General Store audience to the internet population.
Want to see more of the Content Affinities the Caseys General Store audience visits?
Sign Up
DEMOGRAPHICS
The Caseys General Store audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
Interested in seeing other characteristics of the Caseys General Store audience?
Sign Up