Dstillery Audiences

CASINOS

Audience Size: 1.8 Million Devices

Explore the Casinos Audience

Below you'll find more information about the Casinos audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Casinos audience.

Dstillery Crafted Audiences

INTERESTS

The Casinos audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Casinos audience is Las Vegas Trip Planners.

Interest Composition Index
Las Vegas Trip Planners 6.66% 2.42x
Poker Card Game Hobbyists 2.87% 2.21x
Las Vegas Nightlife Researchers 3.05% 2.10x
Tahoe Skiers and Snowboarders 2.40% 2.03x
Hard Rock Hotel & Casino Trip Planners 2.55% 2.02x
California Skiers and Snowboarders 2.45% 1.90x
Horse Race Enthusiasts 1.94% 1.85x
Miami Heat Fans 0.02% 1.74x
Oakland Raiders Fans 1.35% 1.49x
Phoenix Trip Planners 1.50% 1.47x
Composition Percentage: The overlap percentage between the Casinos audience and the Interest attribute.
Index: A comparison of the Casinos audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Casinos audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Casinos audience is Brooks Brothers.

Location Composition Index
Brooks Brothers 1.30% 2.81x
Gymboree 0.63% 2.10x
Michael Kors 0.25% 2.10x
J. Crew 0.84% 1.97x
The North Face 0.49% 1.89x
LL Bean 0.09% 1.89x
Free People 0.06% 1.87x
Banana Republic 0.93% 1.83x
Lululemon 0.13% 1.78x
Club Monaco 0.19% 1.78x
Composition Percentage: The overlap percentage between the Casinos audience and the Location attribute.
Index: A comparison of the Casinos audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Casinos audience is Las Vegas Hotels.

Content Affinity Composition Index
Las Vegas Hotels 3.64% 6.21x
Tahoe & Reno Tourism 1.02% 6.07x
Canada Tourism Research Cluster 0.13% 3.56x
Horse Racing 0.27% 2.82x
Canadian Lifestyle 0.09% 2.54x
Canadian Auto 0.04% 2.26x
Canada General Information Seeker Cluster 0.18% 2.23x
Canada Culture and Tourism 0.05% 2.20x
New Jersey Travel Location Cluster 0.83% 2.16x
Canadian Healthcare 0.05% 2.10x
Composition Percentage: The overlap percentage between the Casinos audience and the Content Affinity attribute.
Index: A comparison of the Casinos audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Casinos audience resonates most for the following age and income brackets.
Age
65+
Income
$75,000-$99,999