Dstillery Audiences

CASINOS

Audience Size: 2.9 Million Devices

Explore the Casinos Audience

Below you'll find more information about the Casinos audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Casinos audience.

Dstillery Crafted Audiences

INTERESTS

The Casinos audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Casinos audience is Las Vegas Hotel Researchers.

Interest Composition Index
Las Vegas Hotel Researchers 3.29% 2.49x
Las Vegas Trip Planners 6.99% 2.29x
Poker Card Game Hobbyists 2.74% 2.14x
Sports Gamblers 2.19% 1.93x
Las Vegas Nightlife Researchers 3.36% 1.85x
Horse Race Enthusiasts 1.91% 1.82x
Hard Rock Hotel & Casino Trip Planners 2.18% 1.79x
Tahoe Skiers and Snowboarders 2.21% 1.69x
Oakland Raiders Fans 1.55% 1.60x
Los Angeles Dodgers Fans 1.81% 1.54x
Composition Percentage: The overlap percentage between the Casinos audience and the Interest attribute.
Index: A comparison of the Casinos audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Casinos audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Casinos audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 0.98% 7.62x
Joe's Jeans 0.50% 6.71x
Topshop 0.13% 6.06x
Tommy Bahama 2.11% 5.96x
Lorna Jane 0.47% 5.65x
Hugo Boss 2.30% 5.54x
Calvin Klein 0.68% 5.39x
Armani 2.14% 5.27x
Express Outlets 0.51% 5.12x
Michael Kors 1.56% 4.78x
Composition Percentage: The overlap percentage between the Casinos audience and the Location attribute.
Index: A comparison of the Casinos audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Casinos audience is Las Vegas Hotels.

Content Affinity Composition Index
Las Vegas Hotels 4.08% 5.76x
Tahoe & Reno Tourism 0.95% 4.97x
Flags & Trump 0.02% 3.87x
Horse Racing 0.36% 2.98x
Bowling 0.19% 2.73x
Winnipeg Canada News 0.03% 2.59x
Toronto Tourism 0.01% 2.31x
New Jersey Travel Location Cluster 0.75% 2.23x
Canada Shopping - General Commerce 0.04% 2.21x
Scientology 0.02% 2.18x
Composition Percentage: The overlap percentage between the Casinos audience and the Content Affinity attribute.
Index: A comparison of the Casinos audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Casinos audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male