Dstillery Audiences

CASINOS

Audience Size: 2.5 Million Devices

Explore the Casinos Audience

Below you'll find more information about the Casinos audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Casinos audience.

Dstillery Crafted Audiences

INTERESTS

The Casinos audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Casinos audience is Las Vegas Trip Planners.

Interest Composition Index
Las Vegas Trip Planners 6.24% 2.38x
Poker Card Game Hobbyists 2.84% 2.15x
Las Vegas Nightlife Researchers 2.81% 1.98x
Hard Rock Hotel & Casino Trip Planners 2.41% 1.94x
Tahoe Skiers and Snowboarders 2.33% 1.90x
California Skiers and Snowboarders 2.40% 1.73x
Horse Race Enthusiasts 1.68% 1.60x
Rodeo Enthusiasts 1.68% 1.59x
Harley Davidson Shoppers 1.84% 1.55x
Santa Cruz Trip Planners 1.92% 1.54x
Composition Percentage: The overlap percentage between the Casinos audience and the Interest attribute.
Index: A comparison of the Casinos audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Casinos audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Casinos audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 0.38% 6.75x
Joe's Jeans 0.16% 6.36x
Hugo Boss 0.51% 5.56x
Calvin Klein 0.34% 4.78x
Tommy Bahama 0.84% 4.61x
Kate Spade 0.54% 4.58x
Lorna Jane 0.15% 4.56x
Express Outlets 0.13% 4.52x
Armani 0.59% 4.49x
Brooks Brothers 1.82% 4.29x
Composition Percentage: The overlap percentage between the Casinos audience and the Location attribute.
Index: A comparison of the Casinos audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Casinos audience is Las Vegas Hotels.

Content Affinity Composition Index
Las Vegas Hotels 3.65% 6.14x
Tahoe & Reno Tourism 0.93% 5.20x
Horse Racing 0.25% 2.83x
Philippines News 0.27% 2.70x
Bowling 0.16% 2.42x
Vietnam Cluster 0.10% 2.36x
New Jersey Travel Location Cluster 0.77% 2.28x
Canada Tax and Finance Research Cluster 0.04% 2.14x
Gadgets 0.06% 1.94x
Rhode Island Cluster 0.27% 1.93x
Composition Percentage: The overlap percentage between the Casinos audience and the Content Affinity attribute.
Index: A comparison of the Casinos audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Casinos audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Male