Dstillery Audiences

CASINOS

Audience Size: 2.8 Million Devices

Explore the Casinos Audience

Below you'll find more information about the Casinos audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Casinos audience.

Dstillery Crafted Audiences

INTERESTS

The Casinos audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Casinos audience is Las Vegas Hotel Researchers.

Interest Composition Index
Las Vegas Hotel Researchers 3.18% 2.70x
Las Vegas Trip Planners 6.60% 2.30x
Poker Card Game Hobbyists 2.59% 2.12x
Las Vegas Nightlife Researchers 3.11% 1.93x
Hard Rock Hotel & Casino Trip Planners 2.60% 1.88x
Tahoe Skiers and Snowboarders 2.48% 1.87x
Rodeo Enthusiasts 2.27% 1.80x
Getting Off the Grid Travelers 0.03% 1.77x
Sports Gamblers 1.73% 1.74x
Work Hard, Play Hard Travelers 0.02% 1.71x
Composition Percentage: The overlap percentage between the Casinos audience and the Interest attribute.
Index: A comparison of the Casinos audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Casinos audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Casinos audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 0.74% 7.05x
Joe's Jeans 0.37% 6.41x
Lorna Jane 0.43% 5.30x
Tommy Bahama 1.60% 5.29x
Calvin Klein 0.60% 5.28x
Express Outlets 0.29% 5.24x
Armani 1.35% 5.17x
Hugo Boss 1.37% 4.92x
Kate Spade 1.07% 4.88x
Columbia 0.60% 4.63x
Composition Percentage: The overlap percentage between the Casinos audience and the Location attribute.
Index: A comparison of the Casinos audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Casinos audience is Tahoe & Reno Tourism.

Content Affinity Composition Index
Tahoe & Reno Tourism 1.14% 5.87x
Las Vegas Hotels 3.54% 5.57x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.01% 2.92x
Horse Racing 0.24% 2.78x
Environmentally Friendly Cars 0.01% 2.71x
Saskatchewan Media & Retail Cluster 0.01% 2.71x
New Jersey Travel Location Cluster 0.81% 2.39x
Bowling 0.15% 2.28x
New Mexico News 0.71% 2.10x
Vancouver British Columbia Research Cluster 0.03% 2.07x
Composition Percentage: The overlap percentage between the Casinos audience and the Content Affinity attribute.
Index: A comparison of the Casinos audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Casinos audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Male