Explore the Charles Schwab Audience
Below you'll find more information about the Charles Schwab audience, broken down in different categories based on their digital and physical behaviors. These are 977.4 thousand unique devices whose actions qualify for the Charles Schwab audience.
INTERESTS
The Charles Schwab audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Charles Schwab audience is Online Grocery Shoppers.
| Interest | Composition | Index |
| Online Grocery Shoppers | 4.74% | 2.31x |
| New York City Events Researchers | 3.86% | 2.27x |
| Ballet Enthusiasts | 4.06% | 2.25x |
| Venture Capitalists | 3.87% | 2.16x |
| Real Estate Decision Makers | 4.10% | 2.09x |
| Shared Work Space Researchers | 3.75% | 2.05x |
| Burger Enthusiast | 0.28% | 2.04x |
| Opera Enthusiasts | 3.41% | 2.04x |
| Investment Banking Professionals | 3.40% | 2.03x |
| Symphony Music Enthusiasts | 3.77% | 2.01x |
Composition Percentage:
The overlap percentage between the Charles Schwab audience and the Interest attribute.
Index: A comparison of the Charles Schwab audience to the internet population.
Curious about what else the Charles Schwab audience is interested in?
Sign Up
APPAREL RETAILERS
The Charles Schwab audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Charles Schwab audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.39% | 17.28x |
| Topshop | 1.27% | 14.37x |
| Calvin Klein | 1.18% | 13.93x |
| Intermix | 2.24% | 13.83x |
| Supreme | 0.34% | 13.74x |
| Anthropologie | 2.89% | 12.91x |
| Bonobos | 3.82% | 12.86x |
| Zara | 5.65% | 12.58x |
| Uniqlo | 3.76% | 12.45x |
| Joe's Jeans | 0.65% | 12.24x |
Composition Percentage:
The overlap percentage between the Charles Schwab audience and the Location attribute.
Index: A comparison of the Charles Schwab audience to the internet population.
Want to find more of the Charles Schwab audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Charles Schwab audience is French News & Gossip Cluster.
| Content Affinity | Composition | Index |
| French News & Gossip Cluster | 0.11% | 3.91x |
| London Tourism & Events | 0.05% | 3.82x |
| Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) | 0.04% | 3.81x |
| Turkey & Iran Cluster | 0.06% | 3.50x |
| France Online Music & Quiz Content Cluster | 0.05% | 3.20x |
| Philanthropy - Nonprofits | 0.09% | 3.11x |
| Retail Industry News | 0.19% | 3.07x |
| Teaching Abroad | 0.02% | 3.04x |
| South Carolina Travel | 0.02% | 3.02x |
| Local & Travel England - East Midlands | 0.04% | 2.91x |
Composition Percentage:
The overlap percentage between the Charles Schwab audience and the Content Affinity attribute.
Index: A comparison of the Charles Schwab audience to the internet population.
Want to see more of the Content Affinities the Charles Schwab audience visits?
Sign Up
DEMOGRAPHICS
The Charles Schwab audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
Interested in seeing other characteristics of the Charles Schwab audience?
Sign Up