Dstillery Audiences

CHARTER FITNESS

Audience Size: 35 Thousand Devices

Explore the Charter Fitness Audience

Below you'll find more information about the Charter Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 35 thousand unique devices whose actions qualify for the Charter Fitness audience.

Dstillery Crafted Audiences

INTERESTS

The Charter Fitness audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Charter Fitness audience is Chicago Trip Planners.

Interest Composition Index
Chicago Trip Planners 18.75% 6.79x
Chicago Cubs Fans 10.53% 4.80x
Chicago Blackhawks Fans 10.20% 4.66x
Wisconsin County and Local Fair Visitors 10.53% 4.23x
Chicago Bears Fans 7.89% 3.70x
Childrens Museum Visitors 9.21% 3.64x
Auto Show Enthusiasts 8.22% 3.21x
Country Music Festivals Enthusiasts 7.89% 3.00x
Readers of Tamil Content 4.28% 2.52x
Northwestern Wildcats Fans 5.26% 2.24x
Composition Percentage: The overlap percentage between the Charter Fitness audience and the Interest attribute.
Index: A comparison of the Charter Fitness audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Charter Fitness audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Charter Fitness audience is Carhartt.

Location Composition Index
Carhartt 0.63% 6.48x
Eddie Bauer 2.54% 5.80x
Express 6.59% 5.69x
Ralph Lauren 1.34% 5.33x
American Apparel 3.11% 5.28x
Topshop 0.37% 4.92x
Forever 21 4.48% 4.75x
Hugo Boss 2.82% 4.70x
Hollister 3.54% 4.67x
Levi Strauss 1.60% 4.61x
Composition Percentage: The overlap percentage between the Charter Fitness audience and the Location attribute.
Index: A comparison of the Charter Fitness audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Charter Fitness audience is Illinois.

Content Affinity Composition Index
Illinois 6.58% 19.47x
Chicago Cluster 18.09% 9.94x
Illinois News 6.91% 8.48x
Indiana Finance & Business Cluster 4.61% 8.34x
Custom Gifts 0.99% 5.46x
Christians Prosperity Gospel 0.66% 3.92x
Electrical Engineering 0.66% 3.82x
Central & South American News 0.41% 3.35x
Dental Health 0.66% 3.28x
Disease Cluster 0.66% 3.26x
Composition Percentage: The overlap percentage between the Charter Fitness audience and the Content Affinity attribute.
Index: A comparison of the Charter Fitness audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Charter Fitness audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female