Dstillery Audiences

CHASE

Audience Size: 1.5 Million Devices

Explore the Chase Audience

Below you'll find more information about the Chase audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Chase audience.

Dstillery Crafted Audiences

INTERESTS

The Chase audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chase audience is New York Trip Planners.

Interest Composition Index
New York Trip Planners 2.57% 2.72x
New York City Events Researchers 2.37% 2.56x
Ballet Enthusiasts 2.67% 2.14x
Wireless Headphone Researchers 0.05% 2.11x
Modern Art Museum Researchers 1.82% 2.02x
Food Bank Researchers 0.97% 1.68x
Getaways Researchers 1.51% 1.67x
Restaurant Researchers 0.64% 1.65x
Readers of Jewish Content 1.42% 1.63x
Opera Enthusiasts 3.61% 1.63x
Composition Percentage: The overlap percentage between the Chase audience and the Interest attribute.
Index: A comparison of the Chase audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chase audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chase audience is Topshop.

Location Composition Index
Topshop 0.06% 8.69x
Saint Laurent Paris 0.26% 7.65x
Everlane 0.02% 6.88x
Armani 0.57% 6.20x
Joe's Jeans 0.04% 6.14x
Zara 0.60% 6.07x
Intermix 0.14% 5.88x
Club Monaco 0.21% 5.67x
Lorna Jane 0.18% 5.62x
Anthropologie 1.20% 5.06x
Composition Percentage: The overlap percentage between the Chase audience and the Location attribute.
Index: A comparison of the Chase audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chase audience is NYC Tourist Attractions.

Content Affinity Composition Index
NYC Tourist Attractions 0.54% 3.98x
Home Remodeling 0.01% 3.95x
New York City Education & News Cluster 0.25% 3.78x
Police Gear 0.02% 3.64x
New York City Real Estate Research Cluster 0.46% 3.50x
Marketing Professionals 0.01% 3.46x
Aid Groups 0.06% 3.37x
Vietnam Cluster 0.03% 3.31x
Greece Cluster 0.02% 3.06x
New York City Family & Activity Cluster 2.02% 2.97x
Composition Percentage: The overlap percentage between the Chase audience and the Content Affinity attribute.
Index: A comparison of the Chase audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chase audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male