Dstillery Audiences

CHASE

Audience Size: 8.6 Million Devices

Explore the Chase Audience

Below you'll find more information about the Chase audience, broken down in different categories based on their digital and physical behaviors. These are 8.6 million unique devices whose actions qualify for the Chase audience.

Dstillery Crafted Audiences

INTERESTS

The Chase audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chase audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 3.00% 2.09x
Online Grocery Shoppers 3.24% 2.02x
Ballet Enthusiasts 2.82% 1.99x
Real Estate Decision Makers 3.42% 1.80x
New York Trip Planners 2.94% 1.78x
Restaurant Menu Researchers 2.16% 1.73x
New York Mets Fans 1.69% 1.63x
Opera Enthusiasts 2.02% 1.61x
Venture Capitalists 1.86% 1.56x
Broadway Fans 1.90% 1.55x
Composition Percentage: The overlap percentage between the Chase audience and the Interest attribute.
Index: A comparison of the Chase audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chase audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chase audience is Everlane.

Location Composition Index
Everlane 0.14% 9.51x
Supreme 0.27% 7.84x
Club Monaco 0.93% 7.15x
Zara 2.65% 6.98x
Lorna Jane 0.58% 6.91x
Lululemon 5.80% 6.89x
Intermix 0.83% 6.77x
Levi Strauss 1.05% 6.76x
American Apparel 3.26% 6.53x
Topshop 0.14% 6.41x
Composition Percentage: The overlap percentage between the Chase audience and the Location attribute.
Index: A comparison of the Chase audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chase audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 1.58% 3.35x
New York City Real Estate Research Cluster 1.49% 3.26x
NYC Tourist Attractions 1.96% 2.79x
New York City Family & Activity Cluster 1.62% 2.54x
Hudson Valley New York Media 0.75% 2.40x
Institutional Investing 0.18% 2.21x
Greece Cluster 0.03% 2.01x
Russia Cluster 0.08% 1.85x
France Online Music & Quiz Content Cluster 0.02% 1.80x
Turkey & Iran Cluster 0.04% 1.79x
Composition Percentage: The overlap percentage between the Chase audience and the Content Affinity attribute.
Index: A comparison of the Chase audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chase audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male