Dstillery Audiences

CHASE

Audience Size: 6.1 Million Devices

Explore the Chase Audience

Below you'll find more information about the Chase audience, broken down in different categories based on their digital and physical behaviors. These are 6.1 million unique devices whose actions qualify for the Chase audience.

Dstillery Crafted Audiences

INTERESTS

The Chase audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chase audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 5.68% 2.14x
Ballet Enthusiasts 5.67% 2.04x
Online Grocery Shoppers 5.51% 2.00x
Real Estate Decision Makers 4.91% 1.87x
New York Trip Planners 4.96% 1.84x
Opera Enthusiasts 4.69% 1.83x
Los Angeles Mass Transit Commuters 5.01% 1.79x
Restaurant Menu Researchers 4.44% 1.77x
Los Angeles Trip Planners 4.74% 1.73x
Burger Enthusiast 0.05% 1.72x
Composition Percentage: The overlap percentage between the Chase audience and the Interest attribute.
Index: A comparison of the Chase audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chase audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chase audience is Supreme.

Location Composition Index
Supreme 0.21% 9.58x
Everlane 0.22% 9.22x
Topshop 0.67% 8.42x
Joe's Jeans 0.36% 7.53x
Saint Laurent Paris 1.28% 7.45x
Intermix 1.15% 7.32x
Zara 3.61% 7.25x
Armani 3.42% 7.24x
American Apparel 4.06% 7.13x
Uniqlo 2.30% 6.94x
Composition Percentage: The overlap percentage between the Chase audience and the Location attribute.
Index: A comparison of the Chase audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chase audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 1.48% 4.13x
New York City Real Estate Research Cluster 1.54% 3.62x
NYC Tourist Attractions 1.92% 3.55x
Cosmetics Business 0.04% 2.69x
Home Office Products 0.03% 2.64x
New York City Family & Activity Cluster 1.88% 2.58x
London Tourism & Events 0.03% 2.51x
Hudson Valley New York Media 0.97% 2.39x
Russia Cluster 0.08% 2.38x
Institutional Investing 0.13% 2.19x
Composition Percentage: The overlap percentage between the Chase audience and the Content Affinity attribute.
Index: A comparison of the Chase audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chase audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male