Dstillery Audiences

CHASE

Audience Size: 3.7 Million Devices

Explore the Chase Audience

Below you'll find more information about the Chase audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Chase audience.

Dstillery Crafted Audiences

INTERESTS

The Chase audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chase audience is New York Trip Planners.

Interest Composition Index
New York Trip Planners 2.44% 1.83x
Online Grocery Shoppers 4.39% 1.70x
Caribbean Trip Planners 2.02% 1.66x
Real Estate Decision Makers 3.66% 1.65x
Readers of Caribbean Content 2.31% 1.63x
Readers of Dominican Republic Content 2.37% 1.59x
Los Angeles Mass Transit Commuters 2.13% 1.57x
Broadway Fans 1.52% 1.56x
Restaurant Menu Researchers 1.76% 1.55x
Readers of South American Content 2.06% 1.55x
Composition Percentage: The overlap percentage between the Chase audience and the Interest attribute.
Index: A comparison of the Chase audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chase audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chase audience is Everlane.

Location Composition Index
Everlane 0.08% 14.82x
Zara 1.72% 10.47x
Lorna Jane 0.34% 10.40x
Lululemon 3.09% 9.95x
Armani 1.30% 9.84x
Supreme 0.12% 9.62x
Hugo Boss 0.86% 9.51x
Levi Strauss 0.67% 9.37x
American Apparel 1.58% 9.31x
Ann Taylor 1.02% 9.14x
Composition Percentage: The overlap percentage between the Chase audience and the Location attribute.
Index: A comparison of the Chase audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chase audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 1.57% 3.69x
New York City Real Estate Research Cluster 1.02% 3.26x
NYC Tourist Attractions 1.65% 2.79x
New York City Family & Activity Cluster 1.25% 2.70x
Hudson Valley New York Media 0.64% 2.63x
Caribbean Cluster 0.25% 2.15x
Institutional Investing 0.10% 2.07x
Turkey & Iran Cluster 0.04% 1.98x
Assorted Topics #11249 (Insurance, Travel, Viral Media) 0.01% 1.90x
Russia Cluster 0.09% 1.84x
Composition Percentage: The overlap percentage between the Chase audience and the Content Affinity attribute.
Index: A comparison of the Chase audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chase audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male