Dstillery Audiences

CHASE

Audience Size: 8.6 Million Devices

Explore the Chase Audience

Below you'll find more information about the Chase audience, broken down in different categories based on their digital and physical behaviors. These are 8.6 million unique devices whose actions qualify for the Chase audience.

Dstillery Crafted Audiences

INTERESTS

The Chase audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chase audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 3.82% 2.10x
Ballet Enthusiasts 3.73% 2.01x
Online Grocery Shoppers 3.81% 1.99x
New York Trip Planners 3.84% 1.78x
Real Estate Decision Makers 3.16% 1.77x
New York Mets Fans 2.13% 1.67x
Readers of Dominican Republic Content 1.98% 1.61x
Readers of Caribbean Content 2.05% 1.61x
Restaurant Menu Researchers 2.40% 1.59x
Los Angeles Mass Transit Commuters 2.29% 1.58x
Composition Percentage: The overlap percentage between the Chase audience and the Interest attribute.
Index: A comparison of the Chase audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chase audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chase audience is Everlane.

Location Composition Index
Everlane 0.15% 8.57x
Supreme 0.26% 7.53x
Intermix 0.89% 6.72x
Zara 2.65% 6.69x
Topshop 0.30% 6.68x
Lorna Jane 0.52% 6.52x
Lululemon 5.71% 6.19x
American Apparel 3.55% 6.17x
Saint Laurent Paris 0.82% 6.10x
Levi Strauss 1.24% 6.09x
Composition Percentage: The overlap percentage between the Chase audience and the Location attribute.
Index: A comparison of the Chase audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chase audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 1.84% 3.39x
New York City Real Estate Research Cluster 1.93% 3.14x
NYC Tourist Attractions 2.47% 2.83x
Parenting & Nutrition 0.01% 2.81x
New York City Family & Activity Cluster 2.38% 2.61x
Hudson Valley New York Media 1.06% 2.47x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.01% 2.38x
Assorted Topics (Cooking, Games, Viral Media) 0.02% 2.24x
Franco-African Cluster 0.03% 2.17x
Institutional Investing 0.23% 2.07x
Composition Percentage: The overlap percentage between the Chase audience and the Content Affinity attribute.
Index: A comparison of the Chase audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chase audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male