Explore the Check n Go Audience
Below you'll find more information about the Check n Go audience, broken down in different categories based on their digital and physical behaviors. These are 591.1 thousand unique devices whose actions qualify for the Check n Go audience.
INTERESTS
The Check n Go audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Check n Go audience is AT&T Wireless Customers.
| Interest | Composition | Index |
| AT&T Wireless Customers | 0.18% | 2.77x |
| Michigan County and Local Fair Visitors | 7.81% | 2.56x |
| Houston Trip Planners | 5.78% | 2.34x |
| Texas Longhorn Fans | 5.31% | 2.26x |
| Texas State Fairs | 5.90% | 2.15x |
| Online Payroll Services Users | 4.62% | 2.09x |
| Texas County and Local Fair Visitors | 5.28% | 2.03x |
| Detroit Trip Planners | 4.06% | 2.01x |
| Texas Trip Planners | 5.62% | 1.99x |
| T-Mobile Customers | 0.10% | 1.99x |
Composition Percentage:
The overlap percentage between the Check n Go audience and the Interest attribute.
Index: A comparison of the Check n Go audience to the internet population.
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APPAREL RETAILERS
The Check n Go audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Check n Go audience is Maurices.
| Location | Composition | Index |
| Maurices | 2.36% | 8.62x |
| Carhartt | 30.17% | 5.02x |
| Charlotte Russe | 0.35% | 5.01x |
| Lane Bryant | 3.05% | 4.95x |
| Buckle | 3.56% | 4.87x |
| Express Outlets | 0.49% | 4.32x |
| Dressbarn | 2.18% | 4.25x |
| Aeropostale | 3.18% | 4.14x |
| Journeys | 5.06% | 4.03x |
| Hollister | 2.15% | 3.99x |
Composition Percentage:
The overlap percentage between the Check n Go audience and the Location attribute.
Index: A comparison of the Check n Go audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Check n Go audience is Assorted Topics (Children'S Activities, Outdoor Play, Viral Media).
| Content Affinity | Composition | Index |
| Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) | 0.10% | 5.31x |
| Vietnam Cluster | 0.10% | 4.57x |
| Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) | 0.12% | 4.55x |
| Roleplay & Fantasy Games | 0.09% | 4.21x |
| Oil & Energy | 0.34% | 4.01x |
| Men's Dress Shirt Shopping | 0.06% | 3.91x |
| Construction Apparel | 0.16% | 3.89x |
| College Sports | 0.25% | 3.85x |
| Right Wing Blogs - Political Activism | 0.06% | 3.79x |
| East Texas Cluster | 1.78% | 3.69x |
Composition Percentage:
The overlap percentage between the Check n Go audience and the Content Affinity attribute.
Index: A comparison of the Check n Go audience to the internet population.
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DEMOGRAPHICS
The Check n Go audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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