Explore the Check n Go Audience
Below you'll find more information about the Check n Go audience, broken down in different categories based on their digital and physical behaviors. These are 285 thousand unique devices whose actions qualify for the Check n Go audience.
INTERESTS
The Check n Go audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Check n Go audience is AT&T Wireless Customers.
| Interest | Composition | Index |
| AT&T Wireless Customers | 0.18% | 2.77x |
| Wisconsin County and Local Fair Visitors | 6.60% | 2.57x |
| Green Bay Packers Fans | 3.90% | 2.35x |
| T-Mobile Customers | 0.10% | 1.99x |
| Milwaukee Bucks Fans | 3.30% | 1.98x |
| Wine Lovers | 0.39% | 1.91x |
| Cabin Rental Researchers | 3.30% | 1.83x |
| Milwaukee Brewers Fans | 3.51% | 1.75x |
| Family Adventures Travelers | 0.21% | 1.74x |
| Online Payroll Services Users | 2.27% | 1.70x |
Composition Percentage:
The overlap percentage between the Check n Go audience and the Interest attribute.
Index: A comparison of the Check n Go audience to the internet population.
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APPAREL RETAILERS
The Check n Go audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Check n Go audience is Lane Bryant.
| Location | Composition | Index |
| Lane Bryant | 1.09% | 4.99x |
| Buckle | 1.89% | 4.97x |
| Maurices | 3.08% | 4.96x |
| Journeys | 2.41% | 4.41x |
| Hollister | 0.81% | 4.36x |
| Mens Wearhouse | 1.70% | 4.36x |
| Aeropostale | 1.49% | 4.24x |
| Charlotte Russe | 0.43% | 4.17x |
| Express Outlets | 0.28% | 4.12x |
| The Childrens Place | 0.86% | 3.97x |
Composition Percentage:
The overlap percentage between the Check n Go audience and the Location attribute.
Index: A comparison of the Check n Go audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Check n Go audience is Wisconsin Local Research Cluster.
| Content Affinity | Composition | Index |
| Wisconsin Local Research Cluster | 5.61% | 10.66x |
| Conservatives & Conspiracies | 0.17% | 4.57x |
| Wisconsin Travel & Tourism Cluster | 2.70% | 3.80x |
| Travel, Food, Fashion & Fitness | 0.09% | 3.80x |
| Survey Websites | 0.02% | 3.49x |
| Custom Printing | 0.03% | 3.46x |
| Legal Information Research Cluster | 0.11% | 3.38x |
| Wisconsin Universities | 1.58% | 3.37x |
| French Canadian Cluster | 0.06% | 3.29x |
| School Curriculum | 0.09% | 3.26x |
Composition Percentage:
The overlap percentage between the Check n Go audience and the Content Affinity attribute.
Index: A comparison of the Check n Go audience to the internet population.
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DEMOGRAPHICS
The Check n Go audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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