Dstillery Audiences

CHECK N GO

Audience Size: 1.5 Million Devices

Explore the Check n Go Audience

Below you'll find more information about the Check n Go audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Check n Go audience.

Dstillery Crafted Audiences

INTERESTS

The Check n Go audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Check n Go audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 0.02% 2.49x
Midwestern Voters 1.65% 1.68x
Work Hard, Play Hard Travelers 0.02% 1.68x
Getting Off the Grid Travelers 0.02% 1.49x
Southern Central Voters 1.61% 1.48x
Texas Trip Planners 2.20% 1.40x
Oklahoma State Cowboys Fans 1.50% 1.36x
Cattle Industry New Readers 1.21% 1.33x
Texas Energy Providers 1.78% 1.33x
Houston Trip Planners 2.05% 1.33x
Composition Percentage: The overlap percentage between the Check n Go audience and the Interest attribute.
Index: A comparison of the Check n Go audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Check n Go audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Check n Go audience is Express Outlets.

Location Composition Index
Express Outlets 0.63% 6.34x
Aeropostale 2.77% 6.18x
Hollister 2.35% 5.63x
Journeys 3.31% 5.60x
Dressbarn 3.76% 5.58x
Carhartt 11.74% 5.49x
Charlotte Russe 1.78% 5.48x
Lane Bryant 4.38% 5.44x
Express 2.26% 5.39x
Gymboree 2.30% 5.38x
Composition Percentage: The overlap percentage between the Check n Go audience and the Location attribute.
Index: A comparison of the Check n Go audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Check n Go audience is East Texas Cluster.

Content Affinity Composition Index
East Texas Cluster 0.52% 3.27x
New Mexico News 1.10% 3.03x
Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) 0.08% 2.65x
Detroit News 1.83% 2.61x
Idaho Cluster 0.53% 2.58x
Survival Guides 0.03% 2.30x
Central California Cluster 0.60% 2.24x
South Dakota Cluster 0.44% 2.18x
Michigan Cluster 2.55% 2.16x
Farming & Agriculture 0.18% 2.14x
Composition Percentage: The overlap percentage between the Check n Go audience and the Content Affinity attribute.
Index: A comparison of the Check n Go audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Check n Go audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female