Explore the Check n Go Audience
Below you'll find more information about the Check n Go audience, broken down in different categories based on their digital and physical behaviors. These are 344 thousand unique devices whose actions qualify for the Check n Go audience.
INTERESTS
The Check n Go audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Check n Go audience is AT&T Wireless Customers.
| Interest | Composition | Index |
| AT&T Wireless Customers | 0.18% | 2.77x |
| Texas State Fairs | 6.60% | 2.26x |
| Michigan County and Local Fair Visitors | 7.37% | 2.20x |
| Texas Trip Planners | 5.96% | 2.10x |
| Texas Longhorn Fans | 5.31% | 2.07x |
| Online Payroll Services Users | 4.58% | 2.04x |
| T-Mobile Customers | 0.10% | 1.99x |
| Dallas Cowboys Fans | 5.02% | 1.86x |
| Southern Central Voters | 5.06% | 1.84x |
| Texas County and Local Fair Visitors | 5.27% | 1.83x |
Composition Percentage:
The overlap percentage between the Check n Go audience and the Interest attribute.
Index: A comparison of the Check n Go audience to the internet population.
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APPAREL RETAILERS
The Check n Go audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Check n Go audience is Joe's Jeans.
| Location | Composition | Index |
| Joe's Jeans | 0.02% | 4.72x |
| Maurices | 5.32% | 4.70x |
| Buckle | 2.34% | 4.27x |
| Lane Bryant | 2.55% | 4.14x |
| Aeropostale | 1.95% | 3.98x |
| Journeys | 3.20% | 3.92x |
| Charlotte Russe | 0.19% | 3.89x |
| Mens Wearhouse | 3.76% | 3.84x |
| Ralph Lauren | 0.56% | 3.80x |
| Forever 21 | 1.20% | 3.74x |
Composition Percentage:
The overlap percentage between the Check n Go audience and the Location attribute.
Index: A comparison of the Check n Go audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Check n Go audience is Psychology & Social Work.
| Content Affinity | Composition | Index |
| Psychology & Social Work | 0.12% | 3.82x |
| East Texas Cluster | 1.74% | 3.80x |
| Discount Shopping | 0.06% | 3.59x |
| Canadian Healthcare | 0.10% | 3.59x |
| Survey Websites | 0.02% | 3.49x |
| Cuba & Mexico Media | 0.08% | 3.36x |
| Cardiac & Other Health Research | 0.16% | 3.32x |
| Vaping | 0.12% | 3.25x |
| English as a Second Language | 0.08% | 3.21x |
| Chef & Restaurant Resources | 0.12% | 3.11x |
Composition Percentage:
The overlap percentage between the Check n Go audience and the Content Affinity attribute.
Index: A comparison of the Check n Go audience to the internet population.
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DEMOGRAPHICS
The Check n Go audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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