Explore the Check n Go Audience
Below you'll find more information about the Check n Go audience, broken down in different categories based on their digital and physical behaviors. These are 975.9 thousand unique devices whose actions qualify for the Check n Go audience.
INTERESTS
The Check n Go audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Check n Go audience is AT&T Wireless Customers.
| Interest | Composition | Index |
| AT&T Wireless Customers | 0.18% | 2.77x |
| Michigan County and Local Fair Visitors | 6.71% | 2.69x |
| Shelf-Stable Food Content Readers | 0.07% | 2.44x |
| Texas State Fairs | 5.64% | 2.25x |
| Online Payroll Services Users | 3.97% | 2.10x |
| Texas County and Local Fair Visitors | 4.87% | 1.99x |
| T-Mobile Customers | 0.10% | 1.99x |
| Texas Trip Planners | 4.94% | 1.97x |
| Dallas Cowboys Fans | 4.64% | 1.96x |
| Texas Energy Providers | 4.34% | 1.94x |
Composition Percentage:
The overlap percentage between the Check n Go audience and the Interest attribute.
Index: A comparison of the Check n Go audience to the internet population.
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APPAREL RETAILERS
The Check n Go audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Check n Go audience is Maurices.
| Location | Composition | Index |
| Maurices | 0.34% | 8.17x |
| Lane Bryant | 4.64% | 5.40x |
| Buckle | 5.83% | 5.35x |
| Joe's Jeans | 0.16% | 5.32x |
| Charlotte Russe | 1.54% | 5.31x |
| Carhartt | 26.65% | 4.96x |
| Express Outlets | 0.88% | 4.82x |
| Lorna Jane | 0.33% | 4.73x |
| Hollister | 4.12% | 4.69x |
| Aeropostale | 5.54% | 4.62x |
Composition Percentage:
The overlap percentage between the Check n Go audience and the Location attribute.
Index: A comparison of the Check n Go audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Check n Go audience is Assorted Topics (Children'S Activities, Outdoor Play, Viral Media).
| Content Affinity | Composition | Index |
| Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) | 0.10% | 5.31x |
| Vietnam Cluster | 0.10% | 4.57x |
| Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) | 0.13% | 4.39x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.07% | 3.76x |
| East Texas Cluster | 1.40% | 3.67x |
| Roleplay & Fantasy Games | 0.10% | 3.63x |
| Assorted Topics (Comics, Architecture, Fine Spirits, Sports) | 0.07% | 3.57x |
| Survey Websites | 0.02% | 3.49x |
| Construction Apparel | 0.17% | 3.37x |
| Canada Tourism Research Cluster | 0.20% | 3.33x |
Composition Percentage:
The overlap percentage between the Check n Go audience and the Content Affinity attribute.
Index: A comparison of the Check n Go audience to the internet population.
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DEMOGRAPHICS
The Check n Go audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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