Dstillery Audiences

CHEVROLET

Audience Size: 898 Thousand Devices

Explore the Chevrolet Audience

Below you'll find more information about the Chevrolet audience, broken down in different categories based on their digital and physical behaviors. These are 898 thousand unique devices whose actions qualify for the Chevrolet audience.

Dstillery Crafted Audiences

INTERESTS

The Chevrolet audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chevrolet audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.12% 2.27x
North Midwest State Fair Visitors 5.16% 1.84x
Tractor Shoppers 4.05% 1.80x
Iowa County and Local Fair Visitors 5.01% 1.73x
Hunters 4.18% 1.71x
Diesel Vehicle Shoppers 4.03% 1.69x
Quads and ATV Enthusiasts 4.03% 1.66x
Truck Shoppers 3.94% 1.62x
Outdoors Enthusiasts 3.86% 1.60x
Iowa Hawkeyes Fans 3.41% 1.60x
Composition Percentage: The overlap percentage between the Chevrolet audience and the Interest attribute.
Index: A comparison of the Chevrolet audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chevrolet audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chevrolet audience is Maurices.

Location Composition Index
Maurices 9.16% 2.70x
Carhartt 37.60% 2.26x
Belk 1.20% 1.78x
Buckle 3.99% 1.75x
Eddie Bauer 1.54% 1.71x
Dressbarn 2.71% 1.61x
Express Outlets 0.60% 1.60x
American Eagle Outfitters 3.05% 1.60x
LL Bean 0.24% 1.53x
Old Navy 5.52% 1.50x
Composition Percentage: The overlap percentage between the Chevrolet audience and the Location attribute.
Index: A comparison of the Chevrolet audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chevrolet audience is Foreign Language Education.

Content Affinity Composition Index
Foreign Language Education 0.08% 5.26x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.05% 4.23x
Medical Supplies 0.08% 3.72x
Data Centers 0.10% 3.54x
Pre-Built Home Researchers 0.07% 3.52x
Fire Fighting 0.03% 3.37x
Auto Body Upkeep & Repair Researchers 0.03% 3.37x
RPG Games 0.14% 3.32x
Healthcare Jobs 0.03% 3.22x
Vancouver British Columbia Research Cluster 0.03% 3.15x
Composition Percentage: The overlap percentage between the Chevrolet audience and the Content Affinity attribute.
Index: A comparison of the Chevrolet audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chevrolet audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male