Dstillery Audiences

CHICK-FIL-A

Audience Size: 513.8 Thousand Devices

Explore the Chick-Fil-A Audience

Below you'll find more information about the Chick-Fil-A audience, broken down in different categories based on their digital and physical behaviors. These are 513.8 thousand unique devices whose actions qualify for the Chick-Fil-A audience.

Dstillery Crafted Audiences

INTERESTS

The Chick-Fil-A audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chick-Fil-A audience is Houston Activity Researchers.

Interest Composition Index
Houston Activity Researchers 1.62% 2.13x
Sunglasses Shoppers 0.94% 2.04x
Fall/Winter 2021 High-End Fashion Brands Content Readers 0.06% 1.76x
Texas Activity Researchers 0.53% 1.74x
Austin Trip Planners 2.23% 1.71x
Holiday Season Sporting Goods Deal Shoppers 1.88% 1.66x
Houston Trip Planners 2.03% 1.65x
Smoky Mountains Trip Planners 2.31% 1.65x
Texas AM Aggies Fans 2.50% 1.65x
Texas Trip Planners 2.80% 1.56x
Composition Percentage: The overlap percentage between the Chick-Fil-A audience and the Interest attribute.
Index: A comparison of the Chick-Fil-A audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chick-Fil-A audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chick-Fil-A audience is Belk.

Location Composition Index
Belk 1.22% 7.82x
Hollister 2.56% 7.79x
Buckle 4.04% 7.36x
The Childrens Place 4.03% 6.99x
Express 4.01% 6.93x
Journeys 5.58% 6.91x
Aeropostale 3.49% 6.88x
Lane Bryant 2.59% 6.43x
Victoria's Secret 4.83% 6.14x
Ann Taylor 0.57% 6.00x
Composition Percentage: The overlap percentage between the Chick-Fil-A audience and the Location attribute.
Index: A comparison of the Chick-Fil-A audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chick-Fil-A audience is Cheerleading.

Content Affinity Composition Index
Cheerleading 0.06% 6.41x
Motorsports 0.07% 4.95x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.04% 3.65x
Personal Finance Researchers 0.06% 3.53x
Public Policy Media 0.08% 3.23x
Film Production 0.02% 3.09x
International Travel 0.04% 3.07x
Unique & Personalized Fashion 0.04% 2.88x
Caribbean Vacation 0.10% 2.87x
Pakistan Cluster 0.06% 2.80x
Composition Percentage: The overlap percentage between the Chick-Fil-A audience and the Content Affinity attribute.
Index: A comparison of the Chick-Fil-A audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chick-Fil-A audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male