Dstillery Audiences

CHICK-FIL-A

Audience Size: 696.7 Thousand Devices

Explore the Chick-Fil-A Audience

Below you'll find more information about the Chick-Fil-A audience, broken down in different categories based on their digital and physical behaviors. These are 696.7 thousand unique devices whose actions qualify for the Chick-Fil-A audience.

Dstillery Crafted Audiences

INTERESTS

The Chick-Fil-A audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chick-Fil-A audience is True Crime Podcast Listeners.

Interest Composition Index
True Crime Podcast Listeners 0.03% 2.94x
Texas Longhorn Fans 4.85% 2.05x
Houston Astros Fans 4.23% 1.98x
Texas AM Aggies Fans 4.74% 1.96x
Houston Activity Researchers 3.82% 1.92x
SEC Fans 4.41% 1.81x
Houston Trip Planners 4.66% 1.78x
Texas Energy Providers 4.19% 1.76x
Billiards Enthusiasts 4.43% 1.75x
North Carolina Football Fans 4.07% 1.75x
Composition Percentage: The overlap percentage between the Chick-Fil-A audience and the Interest attribute.
Index: A comparison of the Chick-Fil-A audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chick-Fil-A audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chick-Fil-A audience is Belk.

Location Composition Index
Belk 1.28% 6.48x
Hollister 2.27% 6.45x
Abercrombie & Fitch 0.25% 6.36x
Aeropostale 3.36% 6.14x
Buckle 3.51% 5.70x
Journeys 5.06% 5.54x
Express 3.51% 5.53x
Zumiez 2.78% 5.48x
LOFT 2.92% 5.47x
Victoria's Secret 5.06% 5.44x
Composition Percentage: The overlap percentage between the Chick-Fil-A audience and the Location attribute.
Index: A comparison of the Chick-Fil-A audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chick-Fil-A audience is Tattoos & Costumes.

Content Affinity Composition Index
Tattoos & Costumes 0.06% 5.75x
Southeast College Athletics 0.23% 4.54x
Virginia Athletics 0.06% 4.50x
Meeting Planning & Hotels 0.06% 4.50x
Airsoft & Paintball Equipment 0.06% 4.26x
Phone & Computer Game Downloaders 0.14% 4.01x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.04% 3.83x
Feminism 0.20% 3.62x
Audio Clips & Sound Effects 0.04% 3.44x
Germany Cluster 0.03% 3.32x
Composition Percentage: The overlap percentage between the Chick-Fil-A audience and the Content Affinity attribute.
Index: A comparison of the Chick-Fil-A audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chick-Fil-A audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male