
Explore the Chick-Fil-A Audience
Below you'll find more information about the Chick-Fil-A audience, broken down in different categories based on their digital and physical behaviors. These are 475.5 thousand unique devices whose actions qualify for the Chick-Fil-A audience.

INTERESTS
The Chick-Fil-A audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Chick-Fil-A audience is Sunglasses Shoppers.
Interest | Composition | Index |
Sunglasses Shoppers | 0.94% | 2.04x |
Wellness Enthusiasts | 0.24% | 1.95x |
Austin Trip Planners | 1.83% | 1.84x |
Texas Activity Researchers | 2.34% | 1.75x |
Georgia Activities Researchers | 1.72% | 1.73x |
Texas Longhorn Fans | 2.61% | 1.63x |
Houston Activity Researchers | 2.66% | 1.61x |
Houston Trip Planners | 2.15% | 1.60x |
Small Business Opportunity Researchers | 0.56% | 1.56x |
Texas County and Local Fair Visitors | 3.47% | 1.51x |
Composition Percentage:
The overlap percentage between the Chick-Fil-A audience and the Interest attribute.
Index: A comparison of the Chick-Fil-A audience to the internet population.
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APPAREL RETAILERS
The Chick-Fil-A audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Chick-Fil-A audience is Belk.
Location | Composition | Index |
Belk | 1.16% | 11.49x |
Charlotte Russe | 1.23% | 11.26x |
Hollister | 2.05% | 10.25x |
Buckle | 3.98% | 9.94x |
Express | 4.24% | 9.87x |
Aeropostale | 3.66% | 9.77x |
Journeys | 5.61% | 9.64x |
Lane Bryant | 2.12% | 9.14x |
Abercrombie & Fitch | 0.79% | 9.12x |
Ann Taylor | 0.62% | 9.04x |
Composition Percentage:
The overlap percentage between the Chick-Fil-A audience and the Location attribute.
Index: A comparison of the Chick-Fil-A audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Chick-Fil-A audience is Cheerleading.
Content Affinity | Composition | Index |
Cheerleading | 0.06% | 6.41x |
Aid Groups | 0.08% | 5.70x |
Recreational Motor Sport Enthusiasts | 0.11% | 4.01x |
Turkey & Iran Cluster | 0.02% | 3.97x |
Assorted Topics (Freebies, Gardens, Jewelry) | 0.21% | 3.85x |
Ireland Cluster | 0.11% | 3.12x |
Film Production | 0.02% | 3.09x |
Book Publishers | 0.03% | 3.08x |
Painting & Renovation | 0.02% | 3.08x |
South Africa News Cluster | 0.11% | 2.87x |
Composition Percentage:
The overlap percentage between the Chick-Fil-A audience and the Content Affinity attribute.
Index: A comparison of the Chick-Fil-A audience to the internet population.
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DEMOGRAPHICS
The Chick-Fil-A audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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