Dstillery Audiences

CHICK-FIL-A

Audience Size: 2.1 Million Devices

Explore the Chick-Fil-A Audience

Below you'll find more information about the Chick-Fil-A audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Chick-Fil-A audience.

Dstillery Crafted Audiences

INTERESTS

The Chick-Fil-A audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chick-Fil-A audience is Sunglasses Shoppers.

Interest Composition Index
Sunglasses Shoppers 0.94% 2.04x
Texas Longhorn Fans 3.91% 1.75x
Texas AM Aggies Fans 3.80% 1.72x
Clemson Tigers Fans 4.02% 1.65x
Houston Activity Researchers 2.68% 1.65x
College Athletic Scholarships Researchers 3.38% 1.64x
Auburn Tigers Fans 4.07% 1.64x
North Carolina Football Fans 4.29% 1.63x
Houston Trip Planners 4.26% 1.63x
Tennessee Volunteers Fans 4.05% 1.59x
Composition Percentage: The overlap percentage between the Chick-Fil-A audience and the Interest attribute.
Index: A comparison of the Chick-Fil-A audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chick-Fil-A audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chick-Fil-A audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.01% 3.52x
Belk 2.11% 3.51x
Buckle 6.02% 2.92x
Hollister 3.73% 2.87x
Jos A. Bank Clothiers 4.21% 2.86x
Aeropostale 4.98% 2.79x
LOFT 4.72% 2.77x
Madewell 1.31% 2.76x
Lane Bryant 4.90% 2.74x
Abercrombie & Fitch 0.34% 2.73x
Composition Percentage: The overlap percentage between the Chick-Fil-A audience and the Location attribute.
Index: A comparison of the Chick-Fil-A audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chick-Fil-A audience is Meeting Planning & Hotels.

Content Affinity Composition Index
Meeting Planning & Hotels 0.02% 4.47x
Reproductive Health 0.01% 3.56x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.02% 3.51x
Canadian Lifestyle 0.01% 3.40x
Human Resources & Employee Management 0.02% 3.40x
Airsoft & Paintball Equipment 0.01% 3.25x
Eye Health & Vision 0.01% 3.12x
Mobile Phone Networks 0.01% 2.99x
Cheerleading 0.01% 2.77x
Hobby Drones & Remote-Controlled Cars 0.01% 2.67x
Composition Percentage: The overlap percentage between the Chick-Fil-A audience and the Content Affinity attribute.
Index: A comparison of the Chick-Fil-A audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chick-Fil-A audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male