Dstillery Audiences

CHICK-FIL-A

Audience Size: 2 Million Devices

Explore the Chick-Fil-A Audience

Below you'll find more information about the Chick-Fil-A audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Chick-Fil-A audience.

Dstillery Crafted Audiences

INTERESTS

The Chick-Fil-A audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chick-Fil-A audience is Georgia Trip Planners.

Interest Composition Index
Georgia Trip Planners 2.87% 1.90x
Atlanta United Fans 2.14% 1.83x
SEC Fans 1.88% 1.80x
Auburn Tigers Fans 1.90% 1.76x
Tennessee Volunteers Fans 1.70% 1.70x
Smoky Mountains Trip Planners 2.12% 1.69x
Southeastern Voters 1.84% 1.69x
Clemson Tigers Fans 2.03% 1.67x
South Carolina Gamecocks Fans 1.58% 1.67x
North Carolina Football Fans 2.08% 1.66x
Composition Percentage: The overlap percentage between the Chick-Fil-A audience and the Interest attribute.
Index: A comparison of the Chick-Fil-A audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chick-Fil-A audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chick-Fil-A audience is Belk.

Location Composition Index
Belk 2.95% 13.16x
Jos A. Bank Clothiers 4.05% 8.08x
Aeropostale 3.42% 7.85x
Hollister 2.01% 7.83x
Charlotte Russe 2.02% 7.59x
American Eagle Outfitters 5.42% 7.35x
Abercrombie & Fitch 3.04% 7.30x
Journeys 3.17% 7.28x
Eddie Bauer 1.26% 7.25x
Brooks Brothers 3.70% 7.18x
Composition Percentage: The overlap percentage between the Chick-Fil-A audience and the Location attribute.
Index: A comparison of the Chick-Fil-A audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chick-Fil-A audience is Memphis News.

Content Affinity Composition Index
Memphis News 0.19% 2.73x
Southeast College Athletics 0.31% 2.50x
Chat Rooms 0.03% 2.45x
North Carolina Education 0.94% 2.20x
ISPs & Local Services 0.01% 2.15x
Virginia Athletics 0.08% 2.15x
North Carolina 1.15% 2.13x
Alabama News 2.20% 2.12x
South Carolina News 1.36% 2.08x
Savannah Georgia News 0.36% 2.06x
Composition Percentage: The overlap percentage between the Chick-Fil-A audience and the Content Affinity attribute.
Index: A comparison of the Chick-Fil-A audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chick-Fil-A audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female