Dstillery Audiences

CHICK-FIL-A

Audience Size: 475.5 Thousand Devices

Explore the Chick-Fil-A Audience

Below you'll find more information about the Chick-Fil-A audience, broken down in different categories based on their digital and physical behaviors. These are 475.5 thousand unique devices whose actions qualify for the Chick-Fil-A audience.

Dstillery Crafted Audiences

INTERESTS

The Chick-Fil-A audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chick-Fil-A audience is Sunglasses Shoppers.

Interest Composition Index
Sunglasses Shoppers 0.94% 2.04x
Wellness Enthusiasts 0.24% 1.95x
Austin Trip Planners 1.83% 1.84x
Texas Activity Researchers 2.34% 1.75x
Georgia Activities Researchers 1.72% 1.73x
Texas Longhorn Fans 2.61% 1.63x
Houston Activity Researchers 2.66% 1.61x
Houston Trip Planners 2.15% 1.60x
Small Business Opportunity Researchers 0.56% 1.56x
Texas County and Local Fair Visitors 3.47% 1.51x
Composition Percentage: The overlap percentage between the Chick-Fil-A audience and the Interest attribute.
Index: A comparison of the Chick-Fil-A audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chick-Fil-A audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chick-Fil-A audience is Belk.

Location Composition Index
Belk 1.16% 11.49x
Charlotte Russe 1.23% 11.26x
Hollister 2.05% 10.25x
Buckle 3.98% 9.94x
Express 4.24% 9.87x
Aeropostale 3.66% 9.77x
Journeys 5.61% 9.64x
Lane Bryant 2.12% 9.14x
Abercrombie & Fitch 0.79% 9.12x
Ann Taylor 0.62% 9.04x
Composition Percentage: The overlap percentage between the Chick-Fil-A audience and the Location attribute.
Index: A comparison of the Chick-Fil-A audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chick-Fil-A audience is Cheerleading.

Content Affinity Composition Index
Cheerleading 0.06% 6.41x
Aid Groups 0.08% 5.70x
Recreational Motor Sport Enthusiasts 0.11% 4.01x
Turkey & Iran Cluster 0.02% 3.97x
Assorted Topics (Freebies, Gardens, Jewelry) 0.21% 3.85x
Ireland Cluster 0.11% 3.12x
Film Production 0.02% 3.09x
Book Publishers 0.03% 3.08x
Painting & Renovation 0.02% 3.08x
South Africa News Cluster 0.11% 2.87x
Composition Percentage: The overlap percentage between the Chick-Fil-A audience and the Content Affinity attribute.
Index: A comparison of the Chick-Fil-A audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chick-Fil-A audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female