Explore the Chick-Fil-A Audience
Below you'll find more information about the Chick-Fil-A audience, broken down in different categories based on their digital and physical behaviors. These are 840.3 thousand unique devices whose actions qualify for the Chick-Fil-A audience.
INTERESTS
The Chick-Fil-A audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Chick-Fil-A audience is Georgia Trip Planners.
| Interest | Composition | Index |
| Georgia Trip Planners | 2.56% | 1.91x |
| SEC Fans | 1.91% | 1.74x |
| Tennessee Volunteers Fans | 1.71% | 1.73x |
| Auburn Tigers Fans | 1.96% | 1.71x |
| Atlanta United Fans | 1.75% | 1.70x |
| North Carolina Football Fans | 2.06% | 1.69x |
| South Carolina Gamecocks Fans | 1.44% | 1.66x |
| Smoky Mountains Trip Planners | 1.79% | 1.66x |
| Florida Gulf Coast Travel Researchers | 2.12% | 1.64x |
| Alabama Trip Planners | 5.17% | 1.62x |
Composition Percentage:
The overlap percentage between the Chick-Fil-A audience and the Interest attribute.
Index: A comparison of the Chick-Fil-A audience to the internet population.
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APPAREL RETAILERS
The Chick-Fil-A audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Chick-Fil-A audience is Belk.
| Location | Composition | Index |
| Belk | 2.43% | 16.83x |
| Aeropostale | 2.72% | 9.78x |
| Charlotte Russe | 1.51% | 9.55x |
| Hollister | 1.17% | 9.35x |
| Eddie Bauer | 0.86% | 9.14x |
| Gap | 6.44% | 9.04x |
| Express | 1.62% | 8.72x |
| Journeys | 1.84% | 8.63x |
| Zumiez | 2.00% | 8.48x |
| American Eagle Outfitters | 3.32% | 8.33x |
Composition Percentage:
The overlap percentage between the Chick-Fil-A audience and the Location attribute.
Index: A comparison of the Chick-Fil-A audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Chick-Fil-A audience is Texas Sporting & Outdoors Cluster.
| Content Affinity | Composition | Index |
| Texas Sporting & Outdoors Cluster | 0.06% | 2.34x |
| Savannah Georgia News | 0.37% | 2.19x |
| South Carolina News | 1.43% | 2.12x |
| Alabama News | 2.07% | 2.12x |
| North Carolina | 1.07% | 2.10x |
| North Carolina Education | 0.87% | 2.03x |
| Southeast College Athletics | 0.22% | 1.97x |
| Tennessee Cluster | 1.05% | 1.91x |
| Texas News Cluster | 0.90% | 1.90x |
| Georgia Cluster | 2.81% | 1.87x |
Composition Percentage:
The overlap percentage between the Chick-Fil-A audience and the Content Affinity attribute.
Index: A comparison of the Chick-Fil-A audience to the internet population.
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DEMOGRAPHICS
The Chick-Fil-A audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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