Explore the Chrysler Audience
Below you'll find more information about the Chrysler audience, broken down in different categories based on their digital and physical behaviors. These are 842.9 thousand unique devices whose actions qualify for the Chrysler audience.
INTERESTS
The Chrysler audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Chrysler audience is Verizon Wireless Customers.
| Interest | Composition | Index |
| Verizon Wireless Customers | 0.09% | 1.80x |
| Hunters | 4.38% | 1.64x |
| Quads and ATV Enthusiasts | 4.28% | 1.58x |
| North Midwest State Fair Visitors | 4.29% | 1.57x |
| Iowa County and Local Fair Visitors | 4.28% | 1.53x |
| Buick Vehicle Shoppers | 4.06% | 1.52x |
| Tractor Shoppers | 3.74% | 1.51x |
| Xtreme Sports Fans | 3.73% | 1.50x |
| T-Mobile Customers | 0.07% | 1.49x |
| Bigfoot Folklore Enthusiasts | 3.71% | 1.48x |
Composition Percentage:
The overlap percentage between the Chrysler audience and the Interest attribute.
Index: A comparison of the Chrysler audience to the internet population.
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APPAREL RETAILERS
The Chrysler audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Chrysler audience is Maurices.
| Location | Composition | Index |
| Maurices | 4.98% | 4.61x |
| LL Bean | 0.16% | 3.99x |
| Carhartt | 34.66% | 3.79x |
| Eddie Bauer | 0.75% | 3.29x |
| Buckle | 1.71% | 3.19x |
| Express Outlets | 0.28% | 3.01x |
| Dressbarn | 1.63% | 2.97x |
| Old Navy | 3.17% | 2.97x |
| Gymboree | 1.22% | 2.96x |
| The North Face | 0.26% | 2.94x |
Composition Percentage:
The overlap percentage between the Chrysler audience and the Location attribute.
Index: A comparison of the Chrysler audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Chrysler audience is Mid-Atlantic Beaches.
| Content Affinity | Composition | Index |
| Mid-Atlantic Beaches | 0.07% | 4.50x |
| Arts & Crafts | 0.07% | 4.44x |
| Holiday Gifts | 0.07% | 4.39x |
| Right Wing Blogs - Political Activism | 0.05% | 3.98x |
| Cigars | 0.04% | 3.86x |
| Assorted Topics (Business Support ToolsForm Templates) | 0.03% | 3.68x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.05% | 3.54x |
| Nepal News | 0.03% | 3.23x |
| College Sports | 0.17% | 3.17x |
| Vancouver British Columbia Research Cluster | 0.03% | 3.16x |
Composition Percentage:
The overlap percentage between the Chrysler audience and the Content Affinity attribute.
Index: A comparison of the Chrysler audience to the internet population.
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DEMOGRAPHICS
The Chrysler audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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