Dstillery Audiences

CHRYSLER

Audience Size: 766.6 Thousand Devices

Explore the Chrysler Audience

Below you'll find more information about the Chrysler audience, broken down in different categories based on their digital and physical behaviors. These are 766.6 thousand unique devices whose actions qualify for the Chrysler audience.

Dstillery Crafted Audiences

INTERESTS

The Chrysler audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chrysler audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.09% 1.80x
Iowa County and Local Fair Visitors 4.75% 1.66x
Full Size Pickup Auto Intenders 1.52% 1.65x
Tractor Shoppers 4.24% 1.65x
Xtreme Sports Fans 3.94% 1.54x
Kansas City Trip Planners 4.47% 1.53x
Pontoon Boat Researchers 4.29% 1.53x
Hunters 4.31% 1.51x
Classic Car Shoppers 3.92% 1.51x
Snow Removal Researchers 3.32% 1.50x
Composition Percentage: The overlap percentage between the Chrysler audience and the Interest attribute.
Index: A comparison of the Chrysler audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chrysler audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chrysler audience is Maurices.

Location Composition Index
Maurices 6.09% 4.46x
Johnston and Murphy 0.01% 4.45x
Carhartt 36.33% 3.72x
LL Bean 0.21% 3.41x
Eddie Bauer 1.08% 3.28x
Buckle 2.54% 3.27x
Express Outlets 0.39% 2.96x
Dressbarn 1.99% 2.91x
Old Navy 3.87% 2.85x
Belk 0.72% 2.83x
Composition Percentage: The overlap percentage between the Chrysler audience and the Location attribute.
Index: A comparison of the Chrysler audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chrysler audience is Higher Education.

Content Affinity Composition Index
Higher Education 0.05% 5.95x
Networking Marketing 0.07% 4.51x
Discount Shopping 0.05% 4.39x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.04% 3.70x
Hobby Drones & Remote-Controlled Cars 0.05% 3.62x
Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) 0.04% 3.55x
Youth Educational Resources 0.04% 3.40x
Yard Structures 0.09% 3.18x
Nepal News 0.03% 3.15x
Germany Cluster 0.03% 3.15x
Composition Percentage: The overlap percentage between the Chrysler audience and the Content Affinity attribute.
Index: A comparison of the Chrysler audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chrysler audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female