Dstillery Audiences

CHRYSLER

Audience Size: 1.3 Million Devices

Explore the Chrysler Audience

Below you'll find more information about the Chrysler audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Chrysler audience.

Dstillery Crafted Audiences

INTERESTS

The Chrysler audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Chrysler audience is Wisconsin County and Local Fair Visitors.

Interest Composition Index
Wisconsin County and Local Fair Visitors 3.75% 1.68x
Tractor Shoppers 3.32% 1.64x
Iowa County and Local Fair Visitors 3.66% 1.64x
Dodge Vehicle Shoppers 3.32% 1.58x
Xtreme Sports Fans 2.96% 1.58x
North Midwest State Fair Visitors 3.44% 1.57x
Diesel Vehicle Shoppers 3.23% 1.56x
Ohio County and Local Fair Visitors 3.54% 1.54x
Pontoon Boat Researchers 2.98% 1.53x
Muscle Car Shoppers 3.22% 1.52x
Composition Percentage: The overlap percentage between the Chrysler audience and the Interest attribute.
Index: A comparison of the Chrysler audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Chrysler audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Chrysler audience is Carhartt.

Location Composition Index
Carhartt 1.72% 4.55x
Eddie Bauer 1.98% 3.93x
LL Bean 0.47% 3.93x
Express Outlets 0.80% 3.88x
Buckle 4.34% 3.83x
Dressbarn 3.59% 3.81x
Lane Bryant 3.55% 3.73x
Belk 0.93% 3.68x
Levi Strauss 1.08% 3.63x
Columbia 1.01% 3.61x
Composition Percentage: The overlap percentage between the Chrysler audience and the Location attribute.
Index: A comparison of the Chrysler audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Chrysler audience is Local & Travel England - North Midlands.

Content Affinity Composition Index
Local & Travel England - North Midlands 0.01% 3.95x
Texas Off-Roading 0.02% 3.21x
Rural Living 0.01% 2.99x
Assorted Topics (Viral Media, Paid Traffic) 0.02% 2.70x
Canadian Seniors Real Estate Research Cluster 0.01% 2.62x
Assorted Topics (Safari, Health, Wellness, Sports) 0.02% 2.23x
Teaching Abroad 0.02% 2.14x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.02% 2.11x
Farming & Agriculture 0.16% 1.96x
Holiday Gifts 0.06% 1.96x
Composition Percentage: The overlap percentage between the Chrysler audience and the Content Affinity attribute.
Index: A comparison of the Chrysler audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Chrysler audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female