Explore the Chrysler Audience
Below you'll find more information about the Chrysler audience, broken down in different categories based on their digital and physical behaviors. These are 306.9 thousand unique devices whose actions qualify for the Chrysler audience.
INTERESTS
The Chrysler audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Chrysler audience is Verizon Wireless Customers.
| Interest | Composition | Index |
| Verizon Wireless Customers | 0.09% | 1.80x |
| Mowing Equipment Shoppers | 3.85% | 1.64x |
| Iowa County and Local Fair Visitors | 4.39% | 1.62x |
| RV Owners and Upgraders | 3.49% | 1.55x |
| Tractor Shoppers | 3.56% | 1.53x |
| Kansas City Trip Planners | 3.95% | 1.52x |
| Rapid City Trip Planners | 2.84% | 1.51x |
| North Midwest State Fair Visitors | 3.85% | 1.51x |
| Snow Removal Researchers | 3.16% | 1.50x |
| Tattoo Fans | 3.77% | 1.50x |
Composition Percentage:
The overlap percentage between the Chrysler audience and the Interest attribute.
Index: A comparison of the Chrysler audience to the internet population.
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APPAREL RETAILERS
The Chrysler audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Chrysler audience is Maurices.
| Location | Composition | Index |
| Maurices | 6.51% | 4.91x |
| Johnston and Murphy | 0.01% | 4.69x |
| Carhartt | 35.16% | 3.97x |
| LL Bean | 0.26% | 3.82x |
| Buckle | 3.24% | 3.74x |
| Express Outlets | 0.45% | 3.46x |
| Eddie Bauer | 1.14% | 3.34x |
| Columbia | 0.28% | 3.21x |
| Dressbarn | 2.07% | 3.13x |
| Mens Wearhouse | 3.17% | 3.13x |
Composition Percentage:
The overlap percentage between the Chrysler audience and the Location attribute.
Index: A comparison of the Chrysler audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Chrysler audience is Auto Body Upkeep & Repair Researchers.
| Content Affinity | Composition | Index |
| Auto Body Upkeep & Repair Researchers | 0.14% | 4.87x |
| National Parks | 0.07% | 3.96x |
| Hobby Vehicles | 0.11% | 3.88x |
| Startup Investment | 0.11% | 3.79x |
| Canada Culture and Tourism | 0.07% | 3.67x |
| Pool Cleaning | 0.07% | 3.62x |
| Pac 12 Sports | 0.07% | 3.31x |
| Work Productivity | 0.04% | 3.18x |
| Home Remodeling | 0.14% | 3.15x |
| Nepal News | 0.03% | 3.15x |
Composition Percentage:
The overlap percentage between the Chrysler audience and the Content Affinity attribute.
Index: A comparison of the Chrysler audience to the internet population.
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DEMOGRAPHICS
The Chrysler audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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