Explore the Church's Chicken Audience
Below you'll find more information about the Church's Chicken audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Church's Chicken audience.
INTERESTS
The Church's Chicken audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Church's Chicken audience is Texas County and Local Fair Visitors.
| Interest | Composition | Index |
| Texas County and Local Fair Visitors | 6.26% | 2.50x |
| Texas Trip Planners | 6.68% | 2.50x |
| Houston Trip Planners | 6.75% | 2.40x |
| Countdown to the Beach Travelers | 0.02% | 2.39x |
| Dallas Cowboys Fans | 5.08% | 2.20x |
| Texas Energy Providers | 5.39% | 2.16x |
| Texas State Fairs | 5.31% | 2.11x |
| Hip Hop Fans | 4.43% | 1.91x |
| Readers of Honduran Content | 3.42% | 1.87x |
| Readers of Mexican Content | 3.61% | 1.83x |
Composition Percentage:
The overlap percentage between the Church's Chicken audience and the Interest attribute.
Index: A comparison of the Church's Chicken audience to the internet population.
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APPAREL RETAILERS
The Church's Chicken audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Church's Chicken audience is Topshop.
| Location | Composition | Index |
| Topshop | 0.47% | 6.51x |
| Buckle | 4.49% | 4.56x |
| Aeropostale | 4.02% | 4.52x |
| Charlotte Russe | 3.35% | 4.51x |
| Journeys | 4.42% | 4.50x |
| Lorna Jane | 0.33% | 4.42x |
| Lane Bryant | 3.90% | 4.33x |
| The Childrens Place | 6.11% | 4.29x |
| Express Outlets | 0.80% | 4.27x |
| Hollister | 3.05% | 4.15x |
Composition Percentage:
The overlap percentage between the Church's Chicken audience and the Location attribute.
Index: A comparison of the Church's Chicken audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Church's Chicken audience is Texas News.
| Content Affinity | Composition | Index |
| Texas News | 4.05% | 4.80x |
| Memphis News | 0.40% | 3.94x |
| East Texas Cluster | 0.89% | 3.69x |
| Texas Media | 5.34% | 3.40x |
| ISPs & Local Services | 0.01% | 3.21x |
| Environmentally Friendly Cars | 0.02% | 3.11x |
| New Mexico News | 1.57% | 2.86x |
| Assorted Topics (Comics, Architecture, Fine Spirits, Sports) | 0.11% | 2.74x |
| Northern Texas Cluster | 1.83% | 2.72x |
| Austin Cluster | 1.60% | 2.71x |
Composition Percentage:
The overlap percentage between the Church's Chicken audience and the Content Affinity attribute.
Index: A comparison of the Church's Chicken audience to the internet population.
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DEMOGRAPHICS
The Church's Chicken audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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