Explore the Church's Chicken Audience
Below you'll find more information about the Church's Chicken audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Church's Chicken audience.
INTERESTS
The Church's Chicken audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Church's Chicken audience is Houston Trip Planners.
| Interest | Composition | Index |
| Houston Trip Planners | 3.92% | 2.65x |
| Texas Trip Planners | 3.48% | 2.28x |
| Texas Energy Providers | 2.72% | 2.10x |
| Louisiana Trip Planners | 2.51% | 2.04x |
| Hip Hop Fans | 2.37% | 1.97x |
| Dallas Cowboys Fans | 2.29% | 1.93x |
| Houston Activity Researchers | 1.82% | 1.80x |
| Southern Central Voters | 1.89% | 1.75x |
| San Antonio Spurs Fans | 1.55% | 1.65x |
| Readers of Honduran Content | 4.10% | 1.65x |
Composition Percentage:
The overlap percentage between the Church's Chicken audience and the Interest attribute.
Index: A comparison of the Church's Chicken audience to the internet population.
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APPAREL RETAILERS
The Church's Chicken audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Church's Chicken audience is Topshop.
| Location | Composition | Index |
| Topshop | 0.11% | 6.22x |
| Belk | 1.23% | 5.40x |
| Aeropostale | 2.32% | 5.29x |
| Express Outlets | 0.49% | 5.22x |
| Lane Bryant | 3.84% | 4.99x |
| Journeys | 2.81% | 4.97x |
| Charlotte Russe | 1.54% | 4.92x |
| Lorna Jane | 0.40% | 4.83x |
| Express | 1.93% | 4.78x |
| Michael Kors | 1.44% | 4.58x |
Composition Percentage:
The overlap percentage between the Church's Chicken audience and the Location attribute.
Index: A comparison of the Church's Chicken audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Church's Chicken audience is Texas News.
| Content Affinity | Composition | Index |
| Texas News | 2.02% | 3.71x |
| Texas Media | 3.36% | 3.23x |
| New Orleans Cluster | 2.76% | 2.55x |
| Alabama News | 1.97% | 1.82x |
| African American Celebrity Gossip | 5.79% | 1.66x |
| Hip-Hop Enthusiast | 3.38% | 1.47x |
| Career Cluster A | 3.48% | 1.25x |
| Georgia Cluster | 1.99% | 1.15x |
| Chain Restaurants | 1.79% | 1.15x |
| Latest Sports News | 3.10% | 1.03x |
Composition Percentage:
The overlap percentage between the Church's Chicken audience and the Content Affinity attribute.
Index: A comparison of the Church's Chicken audience to the internet population.
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DEMOGRAPHICS
The Church's Chicken audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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