Explore the Church's Chicken Audience
Below you'll find more information about the Church's Chicken audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Church's Chicken audience.
INTERESTS
The Church's Chicken audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Church's Chicken audience is Houston Activity Researchers.
| Interest | Composition | Index |
| Houston Activity Researchers | 3.67% | 3.12x |
| AT&T Wireless Customers | 0.11% | 3.07x |
| Sprint Customers | 0.06% | 2.85x |
| Houston Trip Planners | 7.11% | 2.79x |
| Texas County and Local Fair Visitors | 6.95% | 2.71x |
| Texas Energy Providers | 5.75% | 2.63x |
| Texas Trip Planners | 7.70% | 2.39x |
| Readers of Mexican Content | 5.59% | 2.29x |
| Fall/Winter 2021 High-End Fashion Brands Content Readers | 0.05% | 2.29x |
| Readers of Argentinian Content | 4.98% | 2.25x |
Composition Percentage:
The overlap percentage between the Church's Chicken audience and the Interest attribute.
Index: A comparison of the Church's Chicken audience to the internet population.
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APPAREL RETAILERS
The Church's Chicken audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Church's Chicken audience is Lane Bryant.
| Location | Composition | Index |
| Lane Bryant | 6.67% | 2.30x |
| Aeropostale | 6.58% | 2.22x |
| Saint Laurent Paris | 0.23% | 2.19x |
| The Childrens Place | 9.60% | 2.18x |
| Express Outlets | 1.09% | 2.10x |
| Hollister | 4.33% | 2.02x |
| Zumiez | 5.14% | 1.97x |
| Journeys | 9.23% | 1.94x |
| Express | 6.50% | 1.93x |
| Buckle | 6.57% | 1.92x |
Composition Percentage:
The overlap percentage between the Church's Chicken audience and the Location attribute.
Index: A comparison of the Church's Chicken audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Church's Chicken audience is Shoes & Accessories.
| Content Affinity | Composition | Index |
| Shoes & Accessories | 0.05% | 4.82x |
| Texas News | 4.36% | 4.40x |
| France Online Music & Quiz Content Cluster | 0.03% | 3.98x |
| Dental Health | 0.03% | 3.79x |
| Medical Supplies and Information | 0.03% | 3.73x |
| Vancouver British Columbia Research Cluster | 0.03% | 3.40x |
| Texas Media | 5.77% | 3.34x |
| Diet & Weight Loss | 0.07% | 3.32x |
| New Mexico News | 1.41% | 3.02x |
| Mexico Cluster | 0.92% | 2.92x |
Composition Percentage:
The overlap percentage between the Church's Chicken audience and the Content Affinity attribute.
Index: A comparison of the Church's Chicken audience to the internet population.
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DEMOGRAPHICS
The Church's Chicken audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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