Dstillery Audiences

CINNABON

Audience Size: 473.3 Thousand Devices

Explore the Cinnabon Audience

Below you'll find more information about the Cinnabon audience, broken down in different categories based on their digital and physical behaviors. These are 473.3 thousand unique devices whose actions qualify for the Cinnabon audience.

Dstillery Crafted Audiences

INTERESTS

The Cinnabon audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cinnabon audience is Texas Longhorn Fans.

Interest Composition Index
Texas Longhorn Fans 7.81% 3.28x
Texas County and Local Fair Visitors 8.41% 3.19x
Texas State Fairs 8.05% 2.90x
Houston Trip Planners 7.09% 2.84x
Houston Astros Fans 5.65% 2.76x
Texas Trip Planners 7.81% 2.74x
San Antonio Spurs Fans 5.35% 2.65x
Texas AM Aggies Fans 6.13% 2.60x
Texas Energy Providers 6.25% 2.59x
Dallas Cowboys Fans 6.55% 2.54x
Composition Percentage: The overlap percentage between the Cinnabon audience and the Interest attribute.
Index: A comparison of the Cinnabon audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cinnabon audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cinnabon audience is Hollister.

Location Composition Index
Hollister 8.68% 16.07x
Johnston and Murphy 0.02% 13.73x
Zumiez 10.76% 12.54x
Express 11.81% 12.10x
Gymboree 7.19% 12.04x
Buckle 8.45% 11.55x
Charlotte Russe 0.78% 11.08x
Aeropostale 8.51% 11.08x
Journeys 13.78% 10.98x
Michael Kors 5.88% 10.71x
Composition Percentage: The overlap percentage between the Cinnabon audience and the Location attribute.
Index: A comparison of the Cinnabon audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cinnabon audience is Fire Fighting.

Content Affinity Composition Index
Fire Fighting 0.30% 6.32x
Organic Beauty & Skincare Products 0.24% 4.92x
Texas News Cluster 3.36% 4.59x
Quebec Vacations 0.12% 3.96x
Austin Cluster 4.68% 3.93x
California Universities 0.12% 3.82x
East Texas Cluster 1.80% 3.67x
Medical Supplies and Information 0.18% 3.61x
Northern Texas Cluster 4.74% 3.46x
Science Education & Academia 0.24% 3.41x
Composition Percentage: The overlap percentage between the Cinnabon audience and the Content Affinity attribute.
Index: A comparison of the Cinnabon audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cinnabon audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male