Dstillery Audiences

CINNABON

Audience Size: 500.8 Thousand Devices

Explore the Cinnabon Audience

Below you'll find more information about the Cinnabon audience, broken down in different categories based on their digital and physical behaviors. These are 500.8 thousand unique devices whose actions qualify for the Cinnabon audience.

Dstillery Crafted Audiences

INTERESTS

The Cinnabon audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cinnabon audience is Texas County and Local Fair Visitors.

Interest Composition Index
Texas County and Local Fair Visitors 6.18% 2.27x
Houston Activity Researchers 2.36% 2.22x
Texas Activity Researchers 1.20% 2.20x
Texas Longhorn Fans 4.11% 2.02x
Austin Trip Planners 2.82% 1.95x
Texas Energy Providers 4.36% 1.79x
Texas State Fairs 5.10% 1.79x
Houston Trip Planners 4.73% 1.73x
Houston Rockets Fans 2.61% 1.61x
Valentines Day Celebrators 1.33% 1.59x
Composition Percentage: The overlap percentage between the Cinnabon audience and the Interest attribute.
Index: A comparison of the Cinnabon audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cinnabon audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cinnabon audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.05% 6.20x
Hollister 11.20% 5.44x
Zumiez 10.29% 4.15x
Abercrombie & Fitch 0.77% 4.05x
Buckle 13.55% 4.04x
Coach 5.48% 4.00x
Charlotte Russe 0.96% 3.97x
Express 12.78% 3.93x
Journeys 17.63% 3.83x
Aeropostale 10.77% 3.76x
Composition Percentage: The overlap percentage between the Cinnabon audience and the Location attribute.
Index: A comparison of the Cinnabon audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cinnabon audience is Assorted Topics (Television, Origami, Men's Health).

Content Affinity Composition Index
Assorted Topics (Television, Origami, Men's Health) 0.12% 5.95x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 0.21% 4.66x
Watches Retail 0.06% 3.57x
Spanish Lifestyle & Health 0.12% 3.46x
Child Development 0.06% 3.44x
Home Office Products 0.03% 3.25x
Tahoe & Reno Tourism 0.33% 3.21x
Maps & Navigation 0.12% 3.21x
Credit Unions & Consumer Protection 0.03% 3.14x
Austin Cluster 2.28% 2.96x
Composition Percentage: The overlap percentage between the Cinnabon audience and the Content Affinity attribute.
Index: A comparison of the Cinnabon audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cinnabon audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female