Dstillery Audiences

CINNABON

Audience Size: 126.5 Thousand Devices

Explore the Cinnabon Audience

Below you'll find more information about the Cinnabon audience, broken down in different categories based on their digital and physical behaviors. These are 126.5 thousand unique devices whose actions qualify for the Cinnabon audience.

Dstillery Crafted Audiences

INTERESTS

The Cinnabon audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cinnabon audience is Houston Activity Researchers.

Interest Composition Index
Houston Activity Researchers 3.89% 2.53x
Restaurant Supply Shoppers 0.50% 2.37x
Texas Longhorn Fans 5.40% 2.33x
Burger Enthusiast 4.25% 2.29x
Houston Astros Fans 4.39% 2.11x
Houston Trip Planners 5.69% 2.11x
Texas AM Aggies Fans 4.61% 2.07x
Texas County and Local Fair Visitors 5.12% 2.04x
Houston Texans Fans 3.82% 1.99x
Texas State Fairs 5.19% 1.96x
Composition Percentage: The overlap percentage between the Cinnabon audience and the Interest attribute.
Index: A comparison of the Cinnabon audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cinnabon audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cinnabon audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.04% 15.57x
Hollister 7.36% 13.04x
Charlotte Russe 0.72% 10.05x
Aeropostale 7.87% 9.63x
Zumiez 6.75% 9.47x
Express 8.66% 9.24x
Ann Taylor 1.21% 9.19x
Buckle 8.06% 9.13x
Gymboree 5.96% 8.94x
Journeys 11.72% 8.78x
Composition Percentage: The overlap percentage between the Cinnabon audience and the Location attribute.
Index: A comparison of the Cinnabon audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cinnabon audience is MBA Education.

Content Affinity Composition Index
MBA Education 0.22% 5.77x
India Cluster 0.29% 4.17x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.36% 4.00x
Mail Order Food 0.13% 3.96x
Auto Tires & Parts Repair Researchers 0.12% 3.80x
Custom Printing 0.14% 3.70x
African-American Hair 0.16% 3.66x
Mobile Industry Information 0.14% 3.46x
Pakistan Cluster 0.22% 3.32x
Caribbean Vacation 0.23% 3.28x
Composition Percentage: The overlap percentage between the Cinnabon audience and the Content Affinity attribute.
Index: A comparison of the Cinnabon audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cinnabon audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male