Explore the Cinnabon Audience
Below you'll find more information about the Cinnabon audience, broken down in different categories based on their digital and physical behaviors. These are 163.3 thousand unique devices whose actions qualify for the Cinnabon audience.
INTERESTS
The Cinnabon audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Cinnabon audience is Restaurant Supply Shoppers.
| Interest | Composition | Index |
| Restaurant Supply Shoppers | 0.29% | 2.59x |
| Retired Government Employees | 0.79% | 2.32x |
| Telluride Trip Planners | 1.87% | 2.24x |
| Wyoming Cowboys Fans | 1.38% | 2.08x |
| Denver Trip Planners | 2.85% | 2.08x |
| Aspen Trip Planners | 1.28% | 2.04x |
| Discount Big Box Shoppers | 1.67% | 1.97x |
| COVID Vaccine Researchers | 1.18% | 1.92x |
| Beekeeping Enthusiasts | 0.69% | 1.90x |
| Colorado County and Local Fair Visitors | 2.85% | 1.82x |
Composition Percentage:
The overlap percentage between the Cinnabon audience and the Interest attribute.
Index: A comparison of the Cinnabon audience to the internet population.
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APPAREL RETAILERS
The Cinnabon audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Cinnabon audience is Hollister.
| Location | Composition | Index |
| Hollister | 4.76% | 23.78x |
| Express | 9.59% | 22.30x |
| Aeropostale | 8.08% | 21.58x |
| Charlotte Russe | 2.31% | 21.10x |
| Journeys | 11.71% | 20.13x |
| Abercrombie & Fitch | 1.69% | 19.50x |
| Michael Kors | 4.30% | 19.16x |
| Banana Republic | 2.81% | 18.71x |
| Buckle | 7.39% | 18.44x |
| Victoria's Secret | 5.87% | 18.32x |
Composition Percentage:
The overlap percentage between the Cinnabon audience and the Location attribute.
Index: A comparison of the Cinnabon audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Cinnabon audience is Pacific Northwest Sports & News Cluster.
| Content Affinity | Composition | Index |
| Pacific Northwest Sports & News Cluster | 0.59% | 5.04x |
| High-End Audio | 0.29% | 4.64x |
| Online Mini Game Players | 0.40% | 4.42x |
| Utah Cluster | 1.18% | 3.89x |
| China Cluster | 0.20% | 3.79x |
| Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) | 0.19% | 3.67x |
| Trucking | 0.11% | 3.66x |
| Idaho Cluster | 0.98% | 3.55x |
| Homesteading | 0.20% | 3.47x |
| Colorado Cluster | 1.47% | 3.41x |
Composition Percentage:
The overlap percentage between the Cinnabon audience and the Content Affinity attribute.
Index: A comparison of the Cinnabon audience to the internet population.
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DEMOGRAPHICS
The Cinnabon audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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