Dstillery Audiences

CINNABON

Audience Size: 1.5 Million Devices

Explore the Cinnabon Audience

Below you'll find more information about the Cinnabon audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Cinnabon audience.

Dstillery Crafted Audiences

INTERESTS

The Cinnabon audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cinnabon audience is Texas County and Local Fair Visitors.

Interest Composition Index
Texas County and Local Fair Visitors 4.68% 1.90x
Dallas Cowboys Fans 4.19% 1.80x
Houston Trip Planners 4.60% 1.70x
Houston Astros Fans 3.70% 1.65x
Texas State Fairs 3.93% 1.63x
Texas Trip Planners 4.28% 1.61x
Texas Energy Providers 3.87% 1.58x
Austin Trip Planners 4.44% 1.57x
Billiards Enthusiasts 3.69% 1.53x
Texas AM Aggies Fans 3.50% 1.51x
Composition Percentage: The overlap percentage between the Cinnabon audience and the Interest attribute.
Index: A comparison of the Cinnabon audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cinnabon audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cinnabon audience is Hollister.

Location Composition Index
Hollister 14.51% 13.61x
Charlotte Russe 8.64% 13.32x
Abercrombie & Fitch 3.81% 11.87x
Aeropostale 16.33% 11.53x
Zumiez 18.47% 11.44x
Buckle 13.64% 11.07x
Gymboree 12.80% 10.90x
Express 15.83% 10.22x
Michael Kors 11.48% 10.12x
The Childrens Place 19.88% 9.76x
Composition Percentage: The overlap percentage between the Cinnabon audience and the Location attribute.
Index: A comparison of the Cinnabon audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cinnabon audience is Malaya.

Content Affinity Composition Index
Malaya 0.03% 4.91x
Local & Travel England - Northern England 0.03% 4.69x
Assorted Topics (Toys, T-Shirts, Volvos) 0.03% 3.69x
Upstate New York State Athletics 0.05% 3.66x
Assorted Topics (Internet Slang, Hoaxes, Photography) 0.07% 3.40x
Canada Shopping - General Commerce 0.03% 3.36x
Holistic Medicine 0.07% 3.28x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.02% 2.98x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.02% 2.89x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.03% 2.87x
Composition Percentage: The overlap percentage between the Cinnabon audience and the Content Affinity attribute.
Index: A comparison of the Cinnabon audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cinnabon audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female