Dstillery Audiences

CINNABON

Audience Size: 833 Thousand Devices

Explore the Cinnabon Audience

Below you'll find more information about the Cinnabon audience, broken down in different categories based on their digital and physical behaviors. These are 833 thousand unique devices whose actions qualify for the Cinnabon audience.

Dstillery Crafted Audiences

INTERESTS

The Cinnabon audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cinnabon audience is Houston Activity Researchers.

Interest Composition Index
Houston Activity Researchers 3.00% 2.41x
Texas County and Local Fair Visitors 6.45% 2.35x
Texas Energy Providers 4.80% 2.21x
Houston Trip Planners 5.64% 2.21x
Texas Longhorn Fans 4.50% 2.12x
Billiards Enthusiasts 4.03% 1.97x
Texas State Fairs 5.57% 1.97x
Houston Astros Fans 3.56% 1.96x
Austin Trip Planners 4.22% 1.93x
Dallas Cowboys Fans 4.24% 1.85x
Composition Percentage: The overlap percentage between the Cinnabon audience and the Interest attribute.
Index: A comparison of the Cinnabon audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cinnabon audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cinnabon audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.03% 6.37x
Hollister 10.01% 5.43x
Zumiez 9.29% 4.11x
Buckle 11.93% 4.08x
Express 11.53% 3.94x
Aeropostale 9.85% 3.88x
Coach 4.95% 3.85x
Charlotte Russe 0.82% 3.82x
Journeys 15.68% 3.81x
Abercrombie & Fitch 0.67% 3.73x
Composition Percentage: The overlap percentage between the Cinnabon audience and the Location attribute.
Index: A comparison of the Cinnabon audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cinnabon audience is Beach Vacations.

Content Affinity Composition Index
Beach Vacations 0.04% 3.83x
Lawns & Pest Control 0.04% 3.72x
Canada Business Cluster 0.05% 3.57x
Watches Retail 0.06% 3.57x
Home Office Products 0.03% 3.25x
Credit Unions & Consumer Protection 0.03% 3.14x
Women Shoppers 0.05% 3.10x
Startup Investment 0.05% 3.10x
Texas News Cluster 1.01% 2.95x
Furniture Shopping 0.05% 2.90x
Composition Percentage: The overlap percentage between the Cinnabon audience and the Content Affinity attribute.
Index: A comparison of the Cinnabon audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cinnabon audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male