Dstillery Audiences

CINNABON

Audience Size: 337.5 Thousand Devices

Explore the Cinnabon Audience

Below you'll find more information about the Cinnabon audience, broken down in different categories based on their digital and physical behaviors. These are 337.5 thousand unique devices whose actions qualify for the Cinnabon audience.

Dstillery Crafted Audiences

INTERESTS

The Cinnabon audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cinnabon audience is Texas County and Local Fair Visitors.

Interest Composition Index
Texas County and Local Fair Visitors 6.77% 2.18x
Texas Longhorn Fans 5.12% 2.15x
Texas Energy Providers 5.71% 2.14x
Houston Activity Researchers 3.51% 1.99x
Houston Trip Planners 5.71% 1.96x
Billiards Enthusiasts 4.85% 1.91x
Houston Astros Fans 3.99% 1.90x
Texas AM Aggies Fans 4.30% 1.86x
Dallas Cowboys Fans 4.57% 1.82x
North Midwest State Fair Visitors 5.71% 1.80x
Composition Percentage: The overlap percentage between the Cinnabon audience and the Interest attribute.
Index: A comparison of the Cinnabon audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cinnabon audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cinnabon audience is Hollister.

Location Composition Index
Hollister 6.50% 13.68x
Charlotte Russe 0.62% 10.79x
Zumiez 5.72% 9.73x
Express 6.96% 9.02x
Buckle 6.76% 8.94x
Journeys 9.37% 8.60x
Abercrombie & Fitch 0.35% 8.38x
Aeropostale 5.38% 8.19x
Gymboree 4.37% 7.97x
Coach 2.64% 7.71x
Composition Percentage: The overlap percentage between the Cinnabon audience and the Location attribute.
Index: A comparison of the Cinnabon audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cinnabon audience is African-American Hair.

Content Affinity Composition Index
African-American Hair 0.14% 5.47x
Beauty & Cosmetics 0.07% 3.94x
Canadian Auto 0.10% 3.47x
Home Office Products 0.03% 3.25x
Music Production 0.28% 3.23x
Credit Unions & Consumer Protection 0.03% 3.14x
Bowling 0.07% 3.03x
East Texas Cluster 1.07% 2.90x
Custom Printing 0.07% 2.87x
Community Planning & Transportation 0.07% 2.79x
Composition Percentage: The overlap percentage between the Cinnabon audience and the Content Affinity attribute.
Index: A comparison of the Cinnabon audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cinnabon audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female