Dstillery Audiences

CINNABON

Audience Size: 1.5 Million Devices

Explore the Cinnabon Audience

Below you'll find more information about the Cinnabon audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Cinnabon audience.

Dstillery Crafted Audiences

INTERESTS

The Cinnabon audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cinnabon audience is Houston Trip Planners.

Interest Composition Index
Houston Trip Planners 4.35% 1.66x
Texas County and Local Fair Visitors 4.08% 1.63x
Dallas Cowboys Fans 3.76% 1.57x
Texas State Fairs 3.81% 1.46x
Houston Astros Fans 3.14% 1.46x
Texas Trip Planners 3.81% 1.44x
Dallas Mavericks Fans 3.29% 1.44x
Texas AM Aggies Fans 3.20% 1.43x
Texas Energy Providers 3.44% 1.43x
Dallas Trip Planners 3.31% 1.36x
Composition Percentage: The overlap percentage between the Cinnabon audience and the Interest attribute.
Index: A comparison of the Cinnabon audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cinnabon audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cinnabon audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 11.65% 13.76x
Hollister 10.98% 13.55x
Aeropostale 13.97% 13.53x
Zumiez 16.82% 12.79x
Abercrombie & Fitch 6.87% 12.03x
Michael Kors 10.26% 11.88x
Buckle 13.21% 11.79x
Gymboree 10.64% 11.78x
Express 12.49% 10.93x
The Childrens Place 16.32% 10.25x
Composition Percentage: The overlap percentage between the Cinnabon audience and the Location attribute.
Index: A comparison of the Cinnabon audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cinnabon audience is Content Streamers & Downloaders.

Content Affinity Composition Index
Content Streamers & Downloaders 0.02% 3.94x
Bulgaria Cluster 0.02% 3.12x
Assorted Topics (Viral Media, Paid Traffic) 0.02% 2.79x
Texas News Cluster 1.67% 2.57x
Austin Cluster 1.48% 2.52x
Greece Cluster 0.03% 2.44x
General Interest 0.02% 2.36x
Mining & Natural Resources 0.02% 2.23x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.02% 2.20x
Northern Texas Cluster 1.48% 2.18x
Composition Percentage: The overlap percentage between the Cinnabon audience and the Content Affinity attribute.
Index: A comparison of the Cinnabon audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cinnabon audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male