Explore the Club Monaco Audience
Below you'll find more information about the Club Monaco audience, broken down in different categories based on their digital and physical behaviors. These are 31.3 thousand unique devices whose actions qualify for the Club Monaco audience.
INTERESTS
The Club Monaco audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Club Monaco audience is United Kingdom News Readers.
| Interest | Composition | Index |
| United Kingdom News Readers | 6.83% | 6.13x |
| School Closings Updates Readers | 3.11% | 5.50x |
| Ivy League College Researchers | 3.73% | 5.16x |
| Yale University Fans | 5.59% | 5.09x |
| New York City Events Researchers | 4.97% | 5.04x |
| Tokyo Trip Planners | 4.97% | 4.86x |
| Executive Travelers | 3.73% | 4.71x |
| Luxury Retail Researchers | 3.73% | 4.58x |
| Media Buying Professionals | 4.35% | 4.47x |
| Post COVID-19 Restaurant Reopening Researchers | 2.48% | 4.43x |
Composition Percentage:
The overlap percentage between the Club Monaco audience and the Interest attribute.
Index: A comparison of the Club Monaco audience to the internet population.
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APPAREL RETAILERS
The Club Monaco audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Club Monaco audience is Intermix.
| Location | Composition | Index |
| Intermix | 8.52% | 126.85x |
| Saint Laurent Paris | 5.15% | 76.71x |
| Armani | 12.93% | 41.88x |
| American Apparel | 16.07% | 41.36x |
| Ann Taylor | 13.90% | 39.29x |
| Hugo Boss | 18.14% | 36.68x |
| Calvin Klein | 1.77% | 34.27x |
| Kate Spade | 19.98% | 30.17x |
| Madewell | 15.57% | 29.43x |
| Joe's Jeans | 0.94% | 28.42x |
Composition Percentage:
The overlap percentage between the Club Monaco audience and the Location attribute.
Index: A comparison of the Club Monaco audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Club Monaco audience is Educational Publishing.
| Content Affinity | Composition | Index |
| Educational Publishing | 3.92% | 8.94x |
| Washington & Northern Virginia | 2.48% | 5.47x |
| Writing Resources | 0.28% | 4.32x |
| Collectibles - Toys & Collectibles | 2.30% | 4.06x |
| Movie Reviews | 2.48% | 3.89x |
| Canadian Homes | 2.48% | 3.88x |
| Beach Vacations | 0.77% | 3.84x |
| Cuba & Mexico Media | 0.11% | 3.67x |
| Graphic Design | 1.24% | 3.32x |
| Running & Marathons | 1.86% | 3.27x |
Composition Percentage:
The overlap percentage between the Club Monaco audience and the Content Affinity attribute.
Index: A comparison of the Club Monaco audience to the internet population.
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DEMOGRAPHICS
The Club Monaco audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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