Explore the Club Monaco Audience
Below you'll find more information about the Club Monaco audience, broken down in different categories based on their digital and physical behaviors. These are 200.3 thousand unique devices whose actions qualify for the Club Monaco audience.
INTERESTS
The Club Monaco audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Club Monaco audience is Executive Travelers.
| Interest | Composition | Index |
| Executive Travelers | 0.08% | 7.53x |
| New York City Events Researchers | 7.02% | 2.80x |
| Online Grocery Shoppers | 7.54% | 2.74x |
| Real Estate Decision Makers | 7.12% | 2.67x |
| Restaurant Menu Researchers | 5.70% | 2.62x |
| New York Trip Planners | 6.83% | 2.57x |
| Ballet Enthusiasts | 6.31% | 2.52x |
| Men's Shoe Shoppers | 5.94% | 2.19x |
| Italian Mens National Soccer Team Fans | 3.86% | 2.18x |
| Philadelphia Trip Planners | 4.24% | 2.16x |
Composition Percentage:
The overlap percentage between the Club Monaco audience and the Interest attribute.
Index: A comparison of the Club Monaco audience to the internet population.
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APPAREL RETAILERS
The Club Monaco audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Club Monaco audience is Topshop.
| Location | Composition | Index |
| Topshop | 5.65% | 78.33x |
| Everlane | 1.54% | 76.32x |
| Intermix | 11.01% | 70.64x |
| The North Face | 19.77% | 57.13x |
| Supreme | 1.51% | 53.61x |
| Bonobos | 13.44% | 53.24x |
| Kate Spade | 20.20% | 45.79x |
| Joe's Jeans | 2.69% | 43.37x |
| Saint Laurent Paris | 6.44% | 43.32x |
| Madewell | 18.47% | 41.39x |
Composition Percentage:
The overlap percentage between the Club Monaco audience and the Location attribute.
Index: A comparison of the Club Monaco audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Club Monaco audience is Golf & Boats.
| Content Affinity | Composition | Index |
| Golf & Boats | 0.04% | 41.69x |
| Assorted Topics (Self Improvement, Easy Money, Digital Currency) | 0.12% | 29.74x |
| Handyman Tools | 0.04% | 28.11x |
| Sports - Skiing, Snowboarding | 0.04% | 28.00x |
| Canadian Construction & Renovation Research Cluster | 0.05% | 26.13x |
| Quinceanera Planning | 0.12% | 25.11x |
| Assorted Topics (Insurance, Travel, Viral Media) | 0.05% | 23.21x |
| Barcode Site & App Users | 0.05% | 21.65x |
| Environmental Conservation | 0.05% | 19.51x |
| ISPs & Local Services | 0.06% | 15.57x |
Composition Percentage:
The overlap percentage between the Club Monaco audience and the Content Affinity attribute.
Index: A comparison of the Club Monaco audience to the internet population.
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DEMOGRAPHICS
The Club Monaco audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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