Explore the Club Monaco Audience
Below you'll find more information about the Club Monaco audience, broken down in different categories based on their digital and physical behaviors. These are 216.5 thousand unique devices whose actions qualify for the Club Monaco audience.
INTERESTS
The Club Monaco audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Club Monaco audience is Online Grocery Shoppers.
| Interest | Composition | Index |
| Online Grocery Shoppers | 9.11% | 3.96x |
| Ballet Enthusiasts | 6.99% | 3.53x |
| New York City Events Researchers | 6.44% | 3.38x |
| Burger Enthusiast | 0.61% | 3.31x |
| Philadelphia Trip Planners | 5.59% | 3.18x |
| Real Estate Decision Makers | 7.11% | 3.15x |
| United Arab Emirates Trip Planners | 5.41% | 3.02x |
| Restaurant Menu Researchers | 5.29% | 3.01x |
| New York Trip Planners | 6.44% | 3.01x |
| Venture Capitalists | 5.47% | 2.95x |
Composition Percentage:
The overlap percentage between the Club Monaco audience and the Interest attribute.
Index: A comparison of the Club Monaco audience to the internet population.
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APPAREL RETAILERS
The Club Monaco audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Club Monaco audience is Topshop.
| Location | Composition | Index |
| Topshop | 6.91% | 77.97x |
| Everlane | 1.70% | 71.88x |
| Intermix | 11.48% | 69.85x |
| Supreme | 1.63% | 63.32x |
| The North Face | 21.27% | 55.02x |
| Bonobos | 16.24% | 53.51x |
| Joe's Jeans | 2.46% | 46.48x |
| Saint Laurent Paris | 7.44% | 45.04x |
| Calvin Klein | 3.70% | 42.78x |
| Kate Spade | 22.99% | 41.45x |
Composition Percentage:
The overlap percentage between the Club Monaco audience and the Location attribute.
Index: A comparison of the Club Monaco audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Club Monaco audience is Institutional Investing.
| Content Affinity | Composition | Index |
| Institutional Investing | 0.61% | 9.02x |
| New York City Education & News Cluster | 2.49% | 7.08x |
| Meeting Planning & Hotels | 0.24% | 7.01x |
| Visa & Immigration | 0.30% | 6.50x |
| NYC Tourist Attractions | 3.40% | 6.40x |
| Philadelphia Cluster | 5.71% | 6.16x |
| Philanthropy - Nonprofits | 0.18% | 5.61x |
| New York City Real Estate Research Cluster | 2.37% | 5.56x |
| Aid Groups | 0.36% | 5.55x |
| Art News & Products | 0.43% | 5.45x |
Composition Percentage:
The overlap percentage between the Club Monaco audience and the Content Affinity attribute.
Index: A comparison of the Club Monaco audience to the internet population.
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DEMOGRAPHICS
The Club Monaco audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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