Explore the Club Monaco Audience
Below you'll find more information about the Club Monaco audience, broken down in different categories based on their digital and physical behaviors. These are 82.4 thousand unique devices whose actions qualify for the Club Monaco audience.
INTERESTS
The Club Monaco audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Club Monaco audience is Online Grocery Shoppers.
| Interest | Composition | Index |
| Online Grocery Shoppers | 8.87% | 3.37x |
| Chicago Trip Planners | 4.21% | 3.28x |
| Executive Travelers | 3.19% | 3.07x |
| New York Trip Planners | 4.04% | 2.96x |
| Venture Capitalists | 2.66% | 2.88x |
| Real Estate Decision Makers | 6.47% | 2.86x |
| United Arab Emirates Trip Planners | 2.79% | 2.75x |
| Luxury Womens Brands Shoppers | 3.50% | 2.66x |
| Last Minute Travelers | 2.88% | 2.56x |
| Men's Shoe Shoppers | 2.53% | 2.51x |
Composition Percentage:
The overlap percentage between the Club Monaco audience and the Interest attribute.
Index: A comparison of the Club Monaco audience to the internet population.
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APPAREL RETAILERS
The Club Monaco audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Club Monaco audience is Free People.
| Location | Composition | Index |
| Free People | 9.27% | 82.75x |
| Uniqlo | 6.26% | 79.98x |
| Michael Kors | 10.74% | 76.68x |
| Banana Republic | 29.45% | 64.04x |
| Kate Spade | 7.39% | 62.38x |
| Patagonia | 4.28% | 60.99x |
| Armani | 7.98% | 60.25x |
| Zara | 9.82% | 59.68x |
| Ann Taylor | 6.46% | 57.74x |
| Lululemon | 17.87% | 57.47x |
Composition Percentage:
The overlap percentage between the Club Monaco audience and the Location attribute.
Index: A comparison of the Club Monaco audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Club Monaco audience is New York City Real Estate Research Cluster.
| Content Affinity | Composition | Index |
| New York City Real Estate Research Cluster | 2.22% | 7.01x |
| New York City Education & News Cluster | 2.31% | 5.37x |
| NYC Tourist Attractions | 3.19% | 5.33x |
| Chicago Cluster | 3.99% | 4.04x |
| LGBTQ Advocacy | 1.51% | 3.52x |
| Fashion Cluster | 1.60% | 3.30x |
| Pacific Northwest Sports & News Cluster | 1.15% | 3.12x |
| Illinois | 0.84% | 2.71x |
| Philadelphia Cluster | 1.51% | 2.70x |
| Tennis, Golf & Boxing | 0.93% | 2.50x |
Composition Percentage:
The overlap percentage between the Club Monaco audience and the Content Affinity attribute.
Index: A comparison of the Club Monaco audience to the internet population.
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DEMOGRAPHICS
The Club Monaco audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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