Dstillery Audiences

COACH

Audience Size: 388.5 Thousand Devices

Explore the Coach Audience

Below you'll find more information about the Coach audience, broken down in different categories based on their digital and physical behaviors. These are 388.5 thousand unique devices whose actions qualify for the Coach audience.

Dstillery Crafted Audiences

INTERESTS

The Coach audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Coach audience is Miami Trip Planners.

Interest Composition Index
Miami Trip Planners 1.89% 1.63x
Readers of Panamanian Content 2.00% 1.61x
New York Trip Planners 2.09% 1.55x
Preppy Clothing Shoppers 1.89% 1.55x
Colombia Trip Planners 2.34% 1.55x
Luxury Womens Brands Shoppers 1.98% 1.52x
Readers of Caribbean Content 2.16% 1.51x
Readers of South American Content 2.02% 1.50x
Men's Shoe Shoppers 1.49% 1.49x
Luxury Department Store Shoppers 2.24% 1.49x
Composition Percentage: The overlap percentage between the Coach audience and the Interest attribute.
Index: A comparison of the Coach audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Coach audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Coach audience is Abercrombie & Fitch.

Location Composition Index
Abercrombie & Fitch 7.29% 54.12x
Ralph Lauren 3.49% 53.02x
Hugo Boss 4.60% 50.56x
Eddie Bauer 4.59% 48.59x
Uniqlo 3.71% 47.36x
Columbia 3.50% 46.30x
Saint Laurent Paris 2.45% 43.38x
LL Bean 2.05% 43.35x
Michael Kors 5.97% 42.60x
Calvin Klein 2.88% 40.99x
Composition Percentage: The overlap percentage between the Coach audience and the Location attribute.
Index: A comparison of the Coach audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Coach audience is Maine Cluster.

Content Affinity Composition Index
Maine Cluster 0.82% 3.31x
Hipster Clothing 0.11% 2.75x
Art News & Products 0.20% 2.25x
Central & South American News 0.17% 2.13x
China Cluster 0.24% 2.12x
Community Planning & Transportation 0.08% 2.09x
Vietnam Cluster 0.09% 2.09x
LGBTQ Advocacy 0.86% 2.01x
Higher-End Fashion Brands 0.21% 2.00x
Arabic News 0.14% 1.94x
Composition Percentage: The overlap percentage between the Coach audience and the Content Affinity attribute.
Index: A comparison of the Coach audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Coach audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male