Dstillery Audiences

COLD STONE CREAMERY

Audience Size: 254.8 Thousand Devices

Explore the Cold Stone Creamery Audience

Below you'll find more information about the Cold Stone Creamery audience, broken down in different categories based on their digital and physical behaviors. These are 254.8 thousand unique devices whose actions qualify for the Cold Stone Creamery audience.

Dstillery Crafted Audiences

INTERESTS

The Cold Stone Creamery audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cold Stone Creamery audience is Ivy League College Researchers.

Interest Composition Index
Ivy League College Researchers 0.32% 2.61x
Competitive Sports Participants 1.58% 2.57x
Aspen Trip Planners 1.32% 2.32x
Family Adventures Travelers 0.26% 2.14x
Orlando Magic Fans 1.90% 2.09x
Olympics Fans 1.58% 1.94x
Gift Card Researchers 0.79% 1.93x
Soap Shoppers 1.00% 1.93x
At-Home Gym Intenders 1.00% 1.90x
Online Payroll Services Users 2.54% 1.89x
Composition Percentage: The overlap percentage between the Cold Stone Creamery audience and the Interest attribute.
Index: A comparison of the Cold Stone Creamery audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cold Stone Creamery audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cold Stone Creamery audience is Uniqlo.

Location Composition Index
Uniqlo 1.02% 22.52x
Calvin Klein 0.52% 18.32x
The North Face 0.87% 14.66x
Forever 21 2.14% 14.22x
Chicos 4.22% 13.50x
Kate Spade 0.65% 13.36x
White House Black Market 3.86% 13.14x
Hugo Boss 1.33% 12.39x
Mens Wearhouse 4.76% 12.23x
Tommy Bahama 1.35% 11.86x
Composition Percentage: The overlap percentage between the Cold Stone Creamery audience and the Location attribute.
Index: A comparison of the Cold Stone Creamery audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cold Stone Creamery audience is Backpacking.

Content Affinity Composition Index
Backpacking 0.16% 4.55x
Sewing, Embroidery & Quilting 0.16% 4.55x
School Curriculum 0.11% 3.95x
Central & South American News 0.16% 3.49x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.11% 3.35x
Utah Cluster 1.00% 3.30x
Bowling 0.11% 3.30x
Spanish Health & Wellness 0.11% 2.92x
Weight Lifting Enthusiasts 0.11% 2.90x
Assorted Topics (Events, Tickets, Fitness) 0.53% 2.82x
Composition Percentage: The overlap percentage between the Cold Stone Creamery audience and the Content Affinity attribute.
Index: A comparison of the Cold Stone Creamery audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cold Stone Creamery audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male