Dstillery Audiences

COLDWELL BANKER

Audience Size: 83.4 Thousand Devices

Explore the Coldwell Banker Audience

Below you'll find more information about the Coldwell Banker audience, broken down in different categories based on their digital and physical behaviors. These are 83.4 thousand unique devices whose actions qualify for the Coldwell Banker audience.

Dstillery Crafted Audiences

INTERESTS

The Coldwell Banker audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Coldwell Banker audience is Aspen Trip Planners.

Interest Composition Index
Aspen Trip Planners 4.92% 2.53x
Horse Owners 4.92% 2.49x
COVID Treatment Researchers 3.83% 2.44x
Gastroenterologists 4.92% 2.42x
North Midwest State Fair Visitors 6.56% 2.30x
AT&T Wireless Customers 0.15% 2.29x
Sleep Disorder Researchers 5.19% 2.18x
Michigan County and Local Fair Visitors 7.65% 2.17x
Rock Climbing Enthusiasts 3.55% 2.14x
United Kingdom News Readers 3.28% 2.12x
Composition Percentage: The overlap percentage between the Coldwell Banker audience and the Interest attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Coldwell Banker audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Coldwell Banker audience is Patagonia.

Location Composition Index
Patagonia 0.31% 5.48x
Lorna Jane 0.13% 5.37x
Maurices 6.93% 4.88x
Belk 1.45% 4.63x
LL Bean 0.30% 4.02x
Buckle 3.89% 4.01x
The North Face 0.54% 3.99x
Abercrombie & Fitch 0.17% 3.95x
Ralph Lauren 0.73% 3.73x
Carhartt 35.24% 3.71x
Composition Percentage: The overlap percentage between the Coldwell Banker audience and the Location attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Coldwell Banker audience is Medical Diagnostics.

Content Affinity Composition Index
Medical Diagnostics 0.73% 5.68x
Equestrian Cluster 0.82% 5.37x
Back & Spine 0.57% 5.00x
Tahoe & Reno Tourism 0.73% 4.98x
Assorted Topics (Power Trains, Drones, Web Design) 0.21% 3.88x
Colorado Snow 0.21% 3.61x
Alberta Canada Cluster 0.49% 3.41x
Caribbean Cluster 0.55% 3.29x
Travel Adventure 0.82% 3.17x
Homesteading 0.55% 3.15x
Composition Percentage: The overlap percentage between the Coldwell Banker audience and the Content Affinity attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Coldwell Banker audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female