Dstillery Audiences

COLDWELL BANKER

Audience Size: 758.9 Thousand Devices

Explore the Coldwell Banker Audience

Below you'll find more information about the Coldwell Banker audience, broken down in different categories based on their digital and physical behaviors. These are 758.9 thousand unique devices whose actions qualify for the Coldwell Banker audience.

Dstillery Crafted Audiences

INTERESTS

The Coldwell Banker audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Coldwell Banker audience is Work Comes First Travelers.

Interest Composition Index
Work Comes First Travelers 0.01% 13.02x
Essential Oils Enthusiasts 0.01% 2.72x
Countdown to the Beach Travelers 0.02% 1.72x
Oregon County and Local Fair Visitors 3.44% 1.55x
Oregon Trip Planners 3.46% 1.50x
North Midwest State Fair Visitors 3.33% 1.49x
Washington County and Local Fair Visitors 3.27% 1.42x
Tractor Shoppers 3.14% 1.42x
Iowa County and Local Fair Visitors 3.14% 1.42x
RV Owners and Upgraders 2.86% 1.40x
Composition Percentage: The overlap percentage between the Coldwell Banker audience and the Interest attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Coldwell Banker audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Coldwell Banker audience is Belk.

Location Composition Index
Belk 1.12% 5.14x
Carhartt 0.52% 4.96x
Lorna Jane 0.34% 4.54x
Ralph Lauren 1.10% 4.42x
Columbia 1.13% 4.35x
Buckle 4.25% 4.31x
Express Outlets 0.80% 4.25x
Intermix 0.64% 4.11x
Tommy Bahama 1.93% 4.09x
Zumiez 4.92% 4.01x
Composition Percentage: The overlap percentage between the Coldwell Banker audience and the Location attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Coldwell Banker audience is Golf & Boats.

Content Affinity Composition Index
Golf & Boats 0.01% 14.13x
Handyman Tools 0.01% 12.28x
Canada News 0.01% 11.44x
Local & Travel England - North Midlands 0.04% 8.30x
Fashion & Cosmetics 0.01% 6.51x
Decoration & Fabric 0.01% 6.28x
Saskatchewan Media & Retail Cluster 0.03% 6.18x
England Tourism 0.01% 4.90x
Assorted Topics (Animals, Clothing, Events, Education) 0.01% 4.72x
Content Streamers & Downloaders 0.04% 4.50x
Composition Percentage: The overlap percentage between the Coldwell Banker audience and the Content Affinity attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Coldwell Banker audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female