Dstillery Audiences

COLDWELL BANKER

Audience Size: 760.3 Thousand Devices

Explore the Coldwell Banker Audience

Below you'll find more information about the Coldwell Banker audience, broken down in different categories based on their digital and physical behaviors. These are 760.3 thousand unique devices whose actions qualify for the Coldwell Banker audience.

Dstillery Crafted Audiences

INTERESTS

The Coldwell Banker audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Coldwell Banker audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 0.02% 1.72x
North Midwest State Fair Visitors 3.65% 1.54x
Oregon County and Local Fair Visitors 3.68% 1.53x
Oregon Trip Planners 3.38% 1.45x
Tractor Shoppers 3.11% 1.38x
North West State Fair Visitors 3.43% 1.33x
Mowing Equipment Shoppers 2.67% 1.33x
Pontoon Boat Researchers 3.04% 1.32x
Washington County and Local Fair Visitors 3.23% 1.30x
Wisconsin County and Local Fair Visitors 3.28% 1.30x
Composition Percentage: The overlap percentage between the Coldwell Banker audience and the Interest attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Coldwell Banker audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Coldwell Banker audience is Belk.

Location Composition Index
Belk 1.20% 5.13x
Carhartt 0.47% 4.74x
Columbia 1.21% 4.45x
Ralph Lauren 1.13% 4.40x
Buckle 4.65% 4.15x
Lorna Jane 0.34% 4.08x
Free People 1.54% 4.05x
Express Outlets 0.79% 4.04x
The North Face 1.43% 4.01x
Intermix 0.64% 4.00x
Composition Percentage: The overlap percentage between the Coldwell Banker audience and the Location attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Coldwell Banker audience is Scotland Travel.

Content Affinity Composition Index
Scotland Travel 0.06% 4.59x
Survival Guides 0.05% 3.75x
Home Printing 0.05% 2.64x
South Carolina Travel 0.03% 2.49x
Franco-African Cluster 0.03% 2.34x
Assorted Topics (Television, Origami, Men's Health) 0.05% 2.25x
North Dakota Cluster 1.05% 2.22x
Los Angeles Cluster 0.04% 2.11x
Upstate New York State Athletics 0.03% 2.06x
Christian Music 0.17% 2.05x
Composition Percentage: The overlap percentage between the Coldwell Banker audience and the Content Affinity attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Coldwell Banker audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female