Explore the Coldwell Banker Audience
Below you'll find more information about the Coldwell Banker audience, broken down in different categories based on their digital and physical behaviors. These are 108.5 thousand unique devices whose actions qualify for the Coldwell Banker audience.
INTERESTS
The Coldwell Banker audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Coldwell Banker audience is Women’s Lifestyle Blogs Researchers.
| Interest | Composition | Index |
| Women’s Lifestyle Blogs Researchers | 0.64% | 3.50x |
| Plant Based & Vegan Food Recipe Shoppers | 0.55% | 2.53x |
| AT&T Wireless Customers | 0.15% | 2.29x |
| Online Grammar Tool Users | 0.38% | 2.24x |
| Family Adventures Travelers | 0.28% | 2.04x |
| Christmas Traditions Researchers | 1.00% | 1.99x |
| Minnesota County and Local Fair Visitors | 5.38% | 1.95x |
| Romance Movie and TV enthusiasts | 0.91% | 1.92x |
| Minnesota Vikings Fans | 3.74% | 1.80x |
| Pressure Cooking Recipe Researchers | 0.82% | 1.75x |
Composition Percentage:
The overlap percentage between the Coldwell Banker audience and the Interest attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
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APPAREL RETAILERS
The Coldwell Banker audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Coldwell Banker audience is Intermix.
| Location | Composition | Index |
| Intermix | 0.16% | 8.20x |
| Club Monaco | 0.14% | 5.14x |
| Calvin Klein | 0.14% | 5.03x |
| Ralph Lauren | 0.35% | 5.01x |
| Columbia | 0.31% | 4.91x |
| The North Face | 0.29% | 4.85x |
| Maurices | 2.99% | 4.80x |
| Buckle | 1.78% | 4.68x |
| Talbots | 0.84% | 4.37x |
| Lululemon | 0.93% | 3.91x |
Composition Percentage:
The overlap percentage between the Coldwell Banker audience and the Location attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Coldwell Banker audience is Quotes & Inspiration.
| Content Affinity | Composition | Index |
| Quotes & Inspiration | 0.36% | 7.01x |
| East Texas Cluster | 0.55% | 4.93x |
| DIY Decoration & Furniture | 0.27% | 4.82x |
| K-Pop | 0.27% | 4.69x |
| North Dakota Cluster | 1.28% | 4.53x |
| Minnesota Local News Cluster | 4.28% | 4.12x |
| China Cluster | 0.18% | 3.91x |
| Equestrian Cluster | 0.19% | 3.69x |
| New York City Education & News Cluster | 0.19% | 3.62x |
| Online Ticket Buyers | 0.12% | 3.33x |
Composition Percentage:
The overlap percentage between the Coldwell Banker audience and the Content Affinity attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
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DEMOGRAPHICS
The Coldwell Banker audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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