Explore the Coldwell Banker Audience
Below you'll find more information about the Coldwell Banker audience, broken down in different categories based on their digital and physical behaviors. These are 112.2 thousand unique devices whose actions qualify for the Coldwell Banker audience.
INTERESTS
The Coldwell Banker audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Coldwell Banker audience is Restaurant Supply Shoppers.
| Interest | Composition | Index |
| Restaurant Supply Shoppers | 0.21% | 2.39x |
| AT&T Wireless Customers | 0.15% | 2.29x |
| Oregon County and Local Fair Visitors | 4.81% | 2.16x |
| Oregon Trip Planners | 3.44% | 2.14x |
| Oregon Ducks Fans | 1.51% | 2.09x |
| Minnesota Twins Fans | 3.51% | 2.08x |
| Major Appliance Shoppers | 1.03% | 2.00x |
| Food Delivery Service Users | 0.62% | 1.97x |
| Home Remodelers | 0.69% | 1.92x |
| Green Bay Packers Fans | 3.85% | 1.88x |
Composition Percentage:
The overlap percentage between the Coldwell Banker audience and the Interest attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
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APPAREL RETAILERS
The Coldwell Banker audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Coldwell Banker audience is Maurices.
| Location | Composition | Index |
| Maurices | 4.18% | 4.76x |
| Carhartt | 14.74% | 4.42x |
| Belk | 0.68% | 4.37x |
| Club Monaco | 0.14% | 3.81x |
| The North Face | 0.32% | 3.78x |
| Columbia | 0.26% | 3.75x |
| Calvin Klein | 0.05% | 3.46x |
| Buckle | 1.89% | 3.43x |
| Ralph Lauren | 0.31% | 3.13x |
| REI | 0.30% | 3.06x |
Composition Percentage:
The overlap percentage between the Coldwell Banker audience and the Location attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Coldwell Banker audience is North Dakota Cluster.
| Content Affinity | Composition | Index |
| North Dakota Cluster | 1.58% | 4.94x |
| East Texas Cluster | 0.62% | 4.83x |
| Sewing, Embroidery & Quilting | 0.14% | 4.00x |
| Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) | 0.28% | 3.41x |
| Children's Learning Tools | 0.28% | 3.41x |
| Data, Analytics & Coding | 0.15% | 3.38x |
| Fishing | 0.28% | 3.29x |
| Oregon News | 3.23% | 3.27x |
| Dial-Up Internet | 0.30% | 3.23x |
| Hometown Livability | 0.41% | 3.10x |
Composition Percentage:
The overlap percentage between the Coldwell Banker audience and the Content Affinity attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
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DEMOGRAPHICS
The Coldwell Banker audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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