Explore the Coldwell Banker Audience
Below you'll find more information about the Coldwell Banker audience, broken down in different categories based on their digital and physical behaviors. These are 179.7 thousand unique devices whose actions qualify for the Coldwell Banker audience.
INTERESTS
The Coldwell Banker audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Coldwell Banker audience is AT&T Wireless Customers.
| Interest | Composition | Index |
| AT&T Wireless Customers | 0.15% | 2.29x |
| Oregon Trip Planners | 4.73% | 2.11x |
| North West State Fair Visitors | 5.01% | 1.93x |
| Quilting Enthusiasts | 4.66% | 1.86x |
| Farming Real Estate Researchers | 3.84% | 1.83x |
| North Midwest State Fair Visitors | 5.49% | 1.83x |
| Canoeing and Kayaking Enthusiasts | 4.05% | 1.82x |
| Mid-Prestige Luxury Sedan Auto Intenders | 2.06% | 1.81x |
| Oregon Ducks Fans | 3.22% | 1.78x |
| Oregon County and Local Fair Visitors | 4.80% | 1.75x |
Composition Percentage:
The overlap percentage between the Coldwell Banker audience and the Interest attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
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APPAREL RETAILERS
The Coldwell Banker audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Coldwell Banker audience is Club Monaco.
| Location | Composition | Index |
| Club Monaco | 0.18% | 6.36x |
| Maurices | 5.92% | 5.23x |
| Lorna Jane | 0.10% | 5.11x |
| Columbia | 0.37% | 4.83x |
| The North Face | 0.41% | 4.71x |
| Free People | 0.60% | 4.61x |
| Patagonia | 0.24% | 4.35x |
| LL Bean | 0.18% | 4.21x |
| Belk | 0.83% | 4.19x |
| Eddie Bauer | 0.96% | 4.06x |
Composition Percentage:
The overlap percentage between the Coldwell Banker audience and the Location attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Coldwell Banker audience is Colorado Snow.
| Content Affinity | Composition | Index |
| Colorado Snow | 0.27% | 4.12x |
| Internet Radio | 0.21% | 3.69x |
| RPG Games | 0.28% | 3.32x |
| Farming & Agriculture | 0.14% | 3.27x |
| Assorted Topics (Art, Photography, Fashion, Paranormal Activity) | 1.17% | 2.99x |
| Tahoe & Reno Tourism | 0.62% | 2.69x |
| University Press | 0.14% | 2.68x |
| MBA Education | 0.21% | 2.67x |
| Video Content Sites | 0.69% | 2.47x |
| Online Mini Game Players | 0.14% | 2.45x |
Composition Percentage:
The overlap percentage between the Coldwell Banker audience and the Content Affinity attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
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DEMOGRAPHICS
The Coldwell Banker audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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