Dstillery Audiences

COLDWELL BANKER

Audience Size: 643.5 Thousand Devices

Explore the Coldwell Banker Audience

Below you'll find more information about the Coldwell Banker audience, broken down in different categories based on their digital and physical behaviors. These are 643.5 thousand unique devices whose actions qualify for the Coldwell Banker audience.

Dstillery Crafted Audiences

INTERESTS

The Coldwell Banker audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Coldwell Banker audience is Iowa County and Local Fair Visitors.

Interest Composition Index
Iowa County and Local Fair Visitors 4.21% 1.88x
North West State Fair Visitors 3.86% 1.68x
Burger Enthusiast 0.04% 1.67x
Washington County and Local Fair Visitors 3.53% 1.63x
North Midwest State Fair Visitors 3.73% 1.61x
Quads and ATV Enthusiasts 3.34% 1.54x
Rodeo Enthusiasts 3.34% 1.54x
Tractor Shoppers 3.01% 1.53x
Oregon County and Local Fair Visitors 3.60% 1.53x
Oregon Trip Planners 3.14% 1.52x
Composition Percentage: The overlap percentage between the Coldwell Banker audience and the Interest attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Coldwell Banker audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Coldwell Banker audience is Belk.

Location Composition Index
Belk 1.66% 5.69x
Carhartt 17.74% 4.86x
Columbia 1.21% 4.63x
REI 1.39% 4.50x
Johnston and Murphy 7.54% 4.41x
Buckle 5.36% 4.32x
Joe's Jeans 0.21% 4.31x
Lorna Jane 0.46% 4.31x
Ralph Lauren 1.39% 4.25x
The North Face 1.68% 4.23x
Composition Percentage: The overlap percentage between the Coldwell Banker audience and the Location attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Coldwell Banker audience is Greece Cluster.

Content Affinity Composition Index
Greece Cluster 0.07% 4.73x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.04% 3.87x
Liberal Views on LGBTQ Rights and Pro-Choice 0.09% 3.84x
Survival Guides 0.04% 3.73x
Vietnam Cluster 0.11% 3.67x
Scuba Diving 0.04% 3.66x
London Tourism & Events 0.04% 3.13x
Virginia Athletics 0.08% 2.90x
Law School Research Cluster 0.04% 2.85x
Alternative Movie Streaming 0.09% 2.84x
Composition Percentage: The overlap percentage between the Coldwell Banker audience and the Content Affinity attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Coldwell Banker audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male