Dstillery Audiences

COLDWELL BANKER

Audience Size: 449.2 Thousand Devices

Explore the Coldwell Banker Audience

Below you'll find more information about the Coldwell Banker audience, broken down in different categories based on their digital and physical behaviors. These are 449.2 thousand unique devices whose actions qualify for the Coldwell Banker audience.

Dstillery Crafted Audiences

INTERESTS

The Coldwell Banker audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Coldwell Banker audience is Burger Enthusiast.

Interest Composition Index
Burger Enthusiast 0.21% 3.64x
AT&T Wireless Customers 0.15% 2.29x
Oregon Trip Planners 4.28% 2.27x
Kansas City Trip Planners 4.69% 1.99x
Oregon Ducks Fans 2.90% 1.89x
Smoking Cessation Intenders 3.79% 1.86x
South Atlantic State Fair Visitors 4.28% 1.86x
Washington County and Local Fair Visitors 3.86% 1.82x
Cattle Industry New Readers 3.24% 1.80x
Keto Receipe Researchers 2.90% 1.79x
Composition Percentage: The overlap percentage between the Coldwell Banker audience and the Interest attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Coldwell Banker audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Coldwell Banker audience is Maurices.

Location Composition Index
Maurices 0.34% 8.26x
Belk 1.62% 6.19x
Carhartt 26.69% 4.97x
Lorna Jane 0.33% 4.79x
Buckle 4.92% 4.51x
Columbia 0.78% 4.39x
Johnston and Murphy 2.50% 4.30x
REI 1.08% 4.28x
Ralph Lauren 1.19% 4.27x
Patagonia 0.67% 4.26x
Composition Percentage: The overlap percentage between the Coldwell Banker audience and the Location attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Coldwell Banker audience is Fire Fighting.

Content Affinity Composition Index
Fire Fighting 0.21% 3.83x
Winter Sports & Gear 0.28% 3.59x
National Parks 0.28% 3.30x
Colorado Snow 0.34% 3.28x
Psychology & Social Work 0.14% 3.25x
Online Mini Game Players 0.21% 3.17x
Action Sports 0.14% 3.16x
West Virginia News 2.21% 3.04x
Amateur Radios 0.41% 3.00x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.14% 2.98x
Composition Percentage: The overlap percentage between the Coldwell Banker audience and the Content Affinity attribute.
Index: A comparison of the Coldwell Banker audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Coldwell Banker audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female