Dstillery Audiences

COLLEGES

Audience Size: 19.7 Million Devices

Explore the Colleges Audience

Below you'll find more information about the Colleges audience, broken down in different categories based on their digital and physical behaviors. These are 19.7 million unique devices whose actions qualify for the Colleges audience.

Dstillery Crafted Audiences

INTERESTS

The Colleges audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Colleges audience is Harvard University Fans.

Interest Composition Index
Harvard University Fans 3.41% 1.63x
College Professors 3.44% 1.57x
Healthcare Thought Leaders 3.16% 1.55x
Yale University Fans 3.10% 1.51x
Clinic & Lab Immunologist Professionals 3.19% 1.50x
Internal Medicine Journal Researchers 2.95% 1.42x
College Students 3.34% 1.42x
College Aspirants 3.22% 1.39x
Sports Medicine Health Care Professionals 3.11% 1.38x
United Nations Donors 2.49% 1.38x
Composition Percentage: The overlap percentage between the Colleges audience and the Interest attribute.
Index: A comparison of the Colleges audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Colleges audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Colleges audience is Everlane.

Location Composition Index
Everlane 0.07% 3.32x
Supreme 0.14% 3.07x
Intermix 0.44% 2.83x
Urban Outfitters 2.52% 2.80x
American Apparel 1.85% 2.78x
Topshop 0.13% 2.78x
Zara 1.19% 2.64x
Club Monaco 0.53% 2.63x
Joe's Jeans 0.23% 2.63x
Uniqlo 0.65% 2.63x
Composition Percentage: The overlap percentage between the Colleges audience and the Location attribute.
Index: A comparison of the Colleges audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Colleges audience is Medical Supplies and Information.

Content Affinity Composition Index
Medical Supplies and Information 0.63% 2.75x
Education Cluster 1.43% 2.41x
University Press 0.89% 2.05x
Law School Research Cluster 0.07% 1.96x
MBA Education 0.99% 1.91x
Nepal News 0.04% 1.91x
Educational Publishing 1.13% 1.90x
Virginia Athletics 0.10% 1.81x
International Development & Health 0.21% 1.75x
University Research 5.05% 1.74x
Composition Percentage: The overlap percentage between the Colleges audience and the Content Affinity attribute.
Index: A comparison of the Colleges audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Colleges audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male