Dstillery Audiences

COLLEGES

Audience Size: 6.8 Million Devices

Explore the Colleges Audience

Below you'll find more information about the Colleges audience, broken down in different categories based on their digital and physical behaviors. These are 6.8 million unique devices whose actions qualify for the Colleges audience.

Dstillery Crafted Audiences

INTERESTS

The Colleges audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Colleges audience is Sprint Customers.

Interest Composition Index
Sprint Customers 0.03% 1.73x
Verizon Wireless Customers 0.08% 1.69x
Remdesivir Information Researchers 0.02% 1.61x
Yale University Fans 1.90% 1.60x
College Professors 2.46% 1.53x
United Nations Donors 1.78% 1.51x
Harvard University Fans 2.11% 1.51x
True Crime Podcast Listeners 0.02% 1.50x
GIS Users 2.10% 1.48x
Rock Climbing Enthusiasts 2.40% 1.47x
Composition Percentage: The overlap percentage between the Colleges audience and the Interest attribute.
Index: A comparison of the Colleges audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Colleges audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Colleges audience is Everlane.

Location Composition Index
Everlane 0.04% 4.24x
Topshop 0.10% 3.93x
Supreme 0.04% 3.91x
Urban Outfitters 1.70% 3.77x
American Apparel 1.03% 3.42x
Intermix 0.22% 3.41x
Uniqlo 0.49% 3.28x
Patagonia 0.36% 3.25x
Zara 0.82% 3.24x
Club Monaco 0.35% 3.14x
Composition Percentage: The overlap percentage between the Colleges audience and the Location attribute.
Index: A comparison of the Colleges audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Colleges audience is Teaching Abroad.

Content Affinity Composition Index
Teaching Abroad 0.01% 3.53x
Feminism 0.10% 3.10x
Medical Supplies and Information 0.14% 2.84x
Nepal News 0.03% 2.83x
Education Cluster 0.36% 2.82x
Sports - Golf, Hunting, Fishing 0.03% 2.74x
Bulgaria Cluster 0.02% 2.67x
Franchising 0.01% 2.65x
Paper & Packaging 0.01% 2.65x
Costumes 0.03% 2.54x
Composition Percentage: The overlap percentage between the Colleges audience and the Content Affinity attribute.
Index: A comparison of the Colleges audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Colleges audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male