Dstillery Audiences

COLLEGES

Audience Size: 20.4 Million Devices

Explore the Colleges Audience

Below you'll find more information about the Colleges audience, broken down in different categories based on their digital and physical behaviors. These are 20.4 million unique devices whose actions qualify for the Colleges audience.

Dstillery Crafted Audiences

INTERESTS

The Colleges audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Colleges audience is Harvard University Fans.

Interest Composition Index
Harvard University Fans 2.81% 1.55x
College Professors 2.83% 1.52x
Clinic & Lab Immunologist Professionals 3.16% 1.45x
Healthcare Thought Leaders 2.88% 1.44x
Yale University Fans 2.47% 1.44x
College Students 2.92% 1.39x
Internal Medicine Journal Researchers 2.72% 1.37x
College Aspirants 3.02% 1.36x
Sports Medicine Health Care Professionals 3.00% 1.36x
United Nations Donors 2.20% 1.35x
Composition Percentage: The overlap percentage between the Colleges audience and the Interest attribute.
Index: A comparison of the Colleges audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Colleges audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Colleges audience is Everlane.

Location Composition Index
Everlane 0.07% 3.63x
Supreme 0.10% 3.57x
American Apparel 1.77% 3.07x
Urban Outfitters 2.35% 3.05x
Topshop 0.18% 2.97x
Intermix 0.44% 2.94x
Bonobos 0.63% 2.92x
Joe's Jeans 0.19% 2.91x
Calvin Klein 0.28% 2.85x
Zara 1.18% 2.85x
Composition Percentage: The overlap percentage between the Colleges audience and the Location attribute.
Index: A comparison of the Colleges audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Colleges audience is Medical Supplies and Information.

Content Affinity Composition Index
Medical Supplies and Information 0.53% 2.55x
Education Cluster 1.14% 2.43x
Nepal News 0.03% 2.03x
University Press 0.70% 1.93x
Illinois College Sports 0.07% 1.92x
MBA Education 0.84% 1.83x
Educational Publishing 1.03% 1.82x
Virginia Athletics 0.08% 1.81x
College Sports 0.22% 1.74x
Law School Research Cluster 0.06% 1.74x
Composition Percentage: The overlap percentage between the Colleges audience and the Content Affinity attribute.
Index: A comparison of the Colleges audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Colleges audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male