Dstillery Audiences

COMFORT INN

Audience Size: 205.1 Thousand Devices

Explore the Comfort Inn Audience

Below you'll find more information about the Comfort Inn audience, broken down in different categories based on their digital and physical behaviors. These are 205.1 thousand unique devices whose actions qualify for the Comfort Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Comfort Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Comfort Inn audience is Sprint Customers.

Interest Composition Index
Sprint Customers 0.06% 1.96x
Verizon Wireless Customers 0.10% 1.93x
T-Mobile Customers 0.10% 1.91x
Crypto Market Investors 3.20% 1.90x
Resume Writing Researchers 2.42% 1.80x
Horror Movie and TV Enthusiasts 3.35% 1.76x
Luxury Watch Shoppers 2.81% 1.63x
WWE and Pro Wrestling Fans 2.88% 1.60x
Cininnati Reds Fans 3.82% 1.60x
Dental Hygiene Students 3.43% 1.60x
Composition Percentage: The overlap percentage between the Comfort Inn audience and the Interest attribute.
Index: A comparison of the Comfort Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Comfort Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Comfort Inn audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.02% 7.79x
Patagonia 0.30% 4.66x
Maurices 6.04% 4.22x
Topshop 0.03% 4.21x
Ralph Lauren 0.86% 3.89x
Columbia 0.38% 3.86x
Eddie Bauer 1.41% 3.85x
Joe's Jeans 0.03% 3.79x
Supreme 0.02% 3.74x
REI 0.64% 3.53x
Composition Percentage: The overlap percentage between the Comfort Inn audience and the Location attribute.
Index: A comparison of the Comfort Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Comfort Inn audience is Canada Online Shopping Cluster.

Content Affinity Composition Index
Canada Online Shopping Cluster 0.07% 4.25x
Celebrity Gossip 0.15% 3.45x
London Tourism 0.03% 3.35x
Music Education 0.12% 3.20x
Music Production 0.23% 3.18x
Historical Information - Museums & Libraries 0.16% 3.16x
Lawns & Pest Control 0.16% 3.09x
Hair & Beauty 0.13% 3.06x
Public Policy Media 0.31% 3.03x
Antiques & Auctions 0.39% 2.94x
Composition Percentage: The overlap percentage between the Comfort Inn audience and the Content Affinity attribute.
Index: A comparison of the Comfort Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Comfort Inn audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male