
Explore the Comfort Inn Audience
Below you'll find more information about the Comfort Inn audience, broken down in different categories based on their digital and physical behaviors. These are 205.1 thousand unique devices whose actions qualify for the Comfort Inn audience.

INTERESTS
The Comfort Inn audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Comfort Inn audience is Sprint Customers.
Interest | Composition | Index |
Sprint Customers | 0.06% | 1.96x |
Verizon Wireless Customers | 0.10% | 1.93x |
T-Mobile Customers | 0.10% | 1.91x |
Crypto Market Investors | 3.20% | 1.90x |
Resume Writing Researchers | 2.42% | 1.80x |
Horror Movie and TV Enthusiasts | 3.35% | 1.76x |
Luxury Watch Shoppers | 2.81% | 1.63x |
WWE and Pro Wrestling Fans | 2.88% | 1.60x |
Cininnati Reds Fans | 3.82% | 1.60x |
Dental Hygiene Students | 3.43% | 1.60x |
Composition Percentage:
The overlap percentage between the Comfort Inn audience and the Interest attribute.
Index: A comparison of the Comfort Inn audience to the internet population.
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APPAREL RETAILERS
The Comfort Inn audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Comfort Inn audience is Johnston and Murphy.
Location | Composition | Index |
Johnston and Murphy | 0.02% | 7.79x |
Patagonia | 0.30% | 4.66x |
Maurices | 6.04% | 4.22x |
Topshop | 0.03% | 4.21x |
Ralph Lauren | 0.86% | 3.89x |
Columbia | 0.38% | 3.86x |
Eddie Bauer | 1.41% | 3.85x |
Joe's Jeans | 0.03% | 3.79x |
Supreme | 0.02% | 3.74x |
REI | 0.64% | 3.53x |
Composition Percentage:
The overlap percentage between the Comfort Inn audience and the Location attribute.
Index: A comparison of the Comfort Inn audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Comfort Inn audience is Canada Online Shopping Cluster.
Content Affinity | Composition | Index |
Canada Online Shopping Cluster | 0.07% | 4.25x |
Celebrity Gossip | 0.15% | 3.45x |
London Tourism | 0.03% | 3.35x |
Music Education | 0.12% | 3.20x |
Music Production | 0.23% | 3.18x |
Historical Information - Museums & Libraries | 0.16% | 3.16x |
Lawns & Pest Control | 0.16% | 3.09x |
Hair & Beauty | 0.13% | 3.06x |
Public Policy Media | 0.31% | 3.03x |
Antiques & Auctions | 0.39% | 2.94x |
Composition Percentage:
The overlap percentage between the Comfort Inn audience and the Content Affinity attribute.
Index: A comparison of the Comfort Inn audience to the internet population.
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DEMOGRAPHICS
The Comfort Inn audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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