Dstillery Audiences

COMFORT INN

Audience Size: 127.1 Thousand Devices

Explore the Comfort Inn Audience

Below you'll find more information about the Comfort Inn audience, broken down in different categories based on their digital and physical behaviors. These are 127.1 thousand unique devices whose actions qualify for the Comfort Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Comfort Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Comfort Inn audience is Restaurant Supply Shoppers.

Interest Composition Index
Restaurant Supply Shoppers 0.31% 2.31x
Solar Energy Solution Shoppers 3.91% 2.06x
Sprint Customers 0.06% 1.96x
Federal Employee Benefits Researchers 3.29% 1.96x
Verizon Wireless Customers 0.10% 1.93x
Professional Lacrosse Fans 4.38% 1.93x
T-Mobile Customers 0.10% 1.91x
Retired Government Employees 3.13% 1.84x
Mid-Atlantic Voters 4.23% 1.82x
Federal Employees 4.23% 1.80x
Composition Percentage: The overlap percentage between the Comfort Inn audience and the Interest attribute.
Index: A comparison of the Comfort Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Comfort Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Comfort Inn audience is Columbia.

Location Composition Index
Columbia 0.38% 4.44x
Topshop 0.03% 3.90x
Maurices 5.20% 3.70x
Eddie Bauer 1.29% 3.56x
Ralph Lauren 0.68% 3.50x
Patagonia 0.20% 3.47x
Brooks Brothers 0.87% 3.43x
Express Outlets 0.44% 3.20x
Carhartt 30.00% 3.18x
Dressbarn 2.08% 3.05x
Composition Percentage: The overlap percentage between the Comfort Inn audience and the Location attribute.
Index: A comparison of the Comfort Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Comfort Inn audience is Canada Online Shopping Cluster.

Content Affinity Composition Index
Canada Online Shopping Cluster 0.07% 4.25x
Charity Walks 0.63% 3.98x
Niche Dating Websites 0.94% 3.97x
K-Pop 0.40% 3.75x
Fishing 0.63% 3.66x
Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) 0.31% 3.40x
London Tourism 0.03% 3.35x
Back & Spine 0.40% 3.06x
Hair & Beauty 0.13% 3.06x
Los Angeles Tourism 0.31% 3.05x
Composition Percentage: The overlap percentage between the Comfort Inn audience and the Content Affinity attribute.
Index: A comparison of the Comfort Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Comfort Inn audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male