Dstillery Audiences

CONCENTRA

Audience Size: 543 Thousand Devices

Explore the Concentra Audience

Below you'll find more information about the Concentra audience, broken down in different categories based on their digital and physical behaviors. These are 543 thousand unique devices whose actions qualify for the Concentra audience.

Dstillery Crafted Audiences

INTERESTS

The Concentra audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Concentra audience is Getting Off the Grid Travelers.

Interest Composition Index
Getting Off the Grid Travelers 0.06% 3.79x
Family Adventures Travelers 0.04% 2.15x
Seattle Seahawks Fans 3.97% 1.56x
Seattle Trip Planners 4.30% 1.46x
Work Hard, Play Hard Travelers 0.02% 1.43x
Denver Nuggets Fans 3.19% 1.39x
North West State Fair Visitors 3.54% 1.35x
Houston Trip Planners 3.52% 1.32x
South West State Fair Visitors 3.44% 1.29x
Summer Festivals and Fairs Visitors 3.13% 1.29x
Composition Percentage: The overlap percentage between the Concentra audience and the Interest attribute.
Index: A comparison of the Concentra audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Concentra audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Concentra audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.42% 7.40x
Topshop 0.59% 7.05x
Carhartt 0.70% 7.04x
The North Face 2.20% 6.14x
REI 1.89% 6.11x
Free People 2.27% 5.97x
Levi Strauss 1.84% 5.79x
Jos A. Bank Clothiers 5.40% 5.75x
Express Outlets 1.12% 5.68x
Eddie Bauer 2.67% 5.68x
Composition Percentage: The overlap percentage between the Concentra audience and the Location attribute.
Index: A comparison of the Concentra audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Concentra audience is Chat Rooms.

Content Affinity Composition Index
Chat Rooms 0.08% 4.38x
Airsoft & Paintball Equipment 0.14% 3.75x
International Travel 0.12% 3.44x
Vietnam Cluster 0.10% 3.42x
Romanian News 0.04% 3.35x
Mining & Natural Resources 0.03% 2.94x
Professional Audio Visual 0.08% 2.78x
Custom T-Shirts 0.09% 2.74x
Home Office Products 0.04% 2.65x
Gadgets 0.06% 2.59x
Composition Percentage: The overlap percentage between the Concentra audience and the Content Affinity attribute.
Index: A comparison of the Concentra audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Concentra audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male