Dstillery Audiences

CONCENTRA

Audience Size: 45.8 Thousand Devices

Explore the Concentra Audience

Below you'll find more information about the Concentra audience, broken down in different categories based on their digital and physical behaviors. These are 45.8 thousand unique devices whose actions qualify for the Concentra audience.

Dstillery Crafted Audiences

INTERESTS

The Concentra audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Concentra audience is Denver Trip Planners.

Interest Composition Index
Denver Trip Planners 3.12% 2.75x
Gen Z Apparel Shoppers 2.31% 1.64x
Billiards Enthusiasts 1.81% 1.63x
New Orleans Trip Planners 1.43% 1.61x
Project Managers 1.62% 1.60x
Business News Readers 1.31% 1.60x
Restaurant Researchers 1.25% 1.59x
Office Supply Shoppers 1.31% 1.59x
Las Vegas Trip Planners 4.11% 1.59x
Louisiana Trip Planners 1.68% 1.58x
Composition Percentage: The overlap percentage between the Concentra audience and the Interest attribute.
Index: A comparison of the Concentra audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Concentra audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Concentra audience is American Apparel.

Location Composition Index
American Apparel 1.71% 10.52x
Armani 1.11% 8.74x
Lane Bryant 2.48% 7.92x
The North Face 1.83% 7.88x
Urban Outfitters 1.88% 7.79x
Brooks Brothers 3.25% 7.78x
Anthropologie 1.69% 7.77x
Express 1.35% 7.57x
Journeys 1.52% 7.42x
Abercrombie & Fitch 0.94% 7.40x
Composition Percentage: The overlap percentage between the Concentra audience and the Location attribute.
Index: A comparison of the Concentra audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Concentra audience is Colorado News.

Content Affinity Composition Index
Colorado News 3.43% 3.01x
Las Vegas Hotels 1.43% 2.40x
New Mexico News 0.75% 2.34x
Tennis, Golf & Boxing 0.81% 2.20x
Luxury Sneakers 0.93% 1.97x
Detroit News 1.18% 1.93x
Missouri News Content Cluster 0.81% 1.89x
Local Events & Travel Guide 0.69% 1.87x
Collectibles - Toys & Collectibles 1.37% 1.82x
New Orleans Cluster 1.68% 1.79x
Composition Percentage: The overlap percentage between the Concentra audience and the Content Affinity attribute.
Index: A comparison of the Concentra audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Concentra audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male