Explore the Corner Store Audience
Below you'll find more information about the Corner Store audience, broken down in different categories based on their digital and physical behaviors. These are 272.5 thousand unique devices whose actions qualify for the Corner Store audience.
INTERESTS
The Corner Store audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Corner Store audience is Houston Trip Planners.
| Interest | Composition | Index |
| Houston Trip Planners | 6.38% | 5.20x |
| Texas Trip Planners | 6.28% | 4.85x |
| Texas Energy Providers | 4.30% | 4.51x |
| Houston Astros Fans | 3.48% | 3.41x |
| Austin Trip Planners | 3.69% | 3.22x |
| Billiards Enthusiasts | 3.55% | 3.21x |
| Texas AM Aggies Fans | 3.09% | 3.16x |
| Dallas Cowboys Fans | 3.42% | 3.02x |
| San Antonio Spurs Fans | 2.65% | 2.91x |
| Southern Central Voters | 2.65% | 2.78x |
Composition Percentage:
The overlap percentage between the Corner Store audience and the Interest attribute.
Index: A comparison of the Corner Store audience to the internet population.
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APPAREL RETAILERS
The Corner Store audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Corner Store audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.25% | 7.81x |
| Aeropostale | 2.07% | 7.44x |
| Coach | 2.54% | 6.28x |
| Dressbarn | 1.77% | 5.91x |
| Columbia | 0.40% | 5.35x |
| Lane Bryant | 1.70% | 5.18x |
| Gap | 3.41% | 4.79x |
| REI | 1.47% | 4.73x |
| Eddie Bauer | 0.44% | 4.65x |
| Express Outlets | 0.13% | 4.62x |
Composition Percentage:
The overlap percentage between the Corner Store audience and the Location attribute.
Index: A comparison of the Corner Store audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Corner Store audience is Texas News.
| Content Affinity | Composition | Index |
| Texas News | 4.98% | 10.01x |
| Texas Media | 5.83% | 7.71x |
| New Mexico News | 1.50% | 4.80x |
| Austin Cluster | 1.87% | 4.56x |
| Texas News Cluster | 2.02% | 4.51x |
| Texas University Athletics | 1.55% | 4.48x |
| Northern Texas Cluster | 1.56% | 4.21x |
| Oil & Energy | 0.35% | 3.94x |
| Colorado Cluster | 0.84% | 3.33x |
| Pre-Built Home Researchers | 0.54% | 2.95x |
Composition Percentage:
The overlap percentage between the Corner Store audience and the Content Affinity attribute.
Index: A comparison of the Corner Store audience to the internet population.
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DEMOGRAPHICS
The Corner Store audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Female
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