Explore the Corner Store Audience
Below you'll find more information about the Corner Store audience, broken down in different categories based on their digital and physical behaviors. These are 232.5 thousand unique devices whose actions qualify for the Corner Store audience.
INTERESTS
The Corner Store audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Corner Store audience is Texas County and Local Fair Visitors.
| Interest | Composition | Index |
| Texas County and Local Fair Visitors | 14.69% | 5.63x |
| Texas Longhorn Fans | 11.36% | 4.94x |
| Texas Trip Planners | 12.92% | 4.93x |
| Houston Trip Planners | 12.34% | 4.85x |
| Burger Enthusiast | 8.42% | 4.35x |
| Austin Trip Planners | 9.66% | 4.32x |
| Texas Energy Providers | 9.92% | 4.30x |
| Houston Activity Researchers | 8.16% | 4.22x |
| San Antonio Spurs Fans | 8.09% | 4.16x |
| Houston Astros Fans | 8.42% | 4.06x |
Composition Percentage:
The overlap percentage between the Corner Store audience and the Interest attribute.
Index: A comparison of the Corner Store audience to the internet population.
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APPAREL RETAILERS
The Corner Store audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Corner Store audience is Ann Taylor.
| Location | Composition | Index |
| Ann Taylor | 0.43% | 5.32x |
| Saint Laurent Paris | 0.06% | 5.05x |
| Lane Bryant | 3.03% | 4.98x |
| The Childrens Place | 3.91% | 4.71x |
| Tommy Bahama | 0.54% | 4.58x |
| Aeropostale | 2.10% | 4.34x |
| Michael Kors | 1.18% | 4.28x |
| Zumiez | 1.85% | 4.28x |
| Patagonia | 0.23% | 4.26x |
| Hollister | 1.22% | 3.93x |
Composition Percentage:
The overlap percentage between the Corner Store audience and the Location attribute.
Index: A comparison of the Corner Store audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Corner Store audience is Austin Cluster.
| Content Affinity | Composition | Index |
| Austin Cluster | 8.75% | 7.31x |
| Texas News | 11.42% | 7.27x |
| Northern Texas Cluster | 7.05% | 5.59x |
| Texas News Cluster | 3.33% | 5.34x |
| Texas University Athletics | 4.05% | 5.17x |
| Weather Information | 0.20% | 5.10x |
| Texas Media | 14.88% | 4.53x |
| Pre-Built Home Researchers | 0.20% | 4.17x |
| Cheerleading | 0.09% | 3.84x |
| Spanish Health & Wellness | 0.39% | 3.77x |
Composition Percentage:
The overlap percentage between the Corner Store audience and the Content Affinity attribute.
Index: A comparison of the Corner Store audience to the internet population.
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DEMOGRAPHICS
The Corner Store audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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