Dstillery Audiences

COSTCO

Audience Size: 822.7 Thousand Devices

Explore the Costco Audience

Below you'll find more information about the Costco audience, broken down in different categories based on their digital and physical behaviors. These are 822.7 thousand unique devices whose actions qualify for the Costco audience.

Dstillery Crafted Audiences

INTERESTS

The Costco audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Costco audience is Washington Skiers and Snowboarders.

Interest Composition Index
Washington Skiers and Snowboarders 4.95% 2.65x
Western Canada Skiers and Snowboarders 3.87% 2.60x
Oregon Trip Planners 5.11% 2.60x
Food Bank Researchers 1.75% 2.57x
Costco Deal Blog Readers 2.93% 2.47x
United Arab Emirates Trip Planners 2.92% 2.30x
North West State Fair Visitors 5.59% 2.26x
Seattle Trip Planners 5.28% 2.18x
Montana and Idaho Trip Planners 4.06% 2.16x
Seattle Seahawks Fans 4.67% 2.14x
Composition Percentage: The overlap percentage between the Costco audience and the Interest attribute.
Index: A comparison of the Costco audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Costco audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Costco audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.65% 5.48x
REI 1.85% 4.93x
Abercrombie & Fitch 0.51% 3.94x
Topshop 0.08% 3.84x
Joe's Jeans 0.11% 3.62x
Patagonia 0.51% 3.58x
Uniqlo 0.56% 3.45x
Eddie Bauer 2.77% 3.32x
The North Face 1.05% 3.28x
Free People 1.59% 3.27x
Composition Percentage: The overlap percentage between the Costco audience and the Location attribute.
Index: A comparison of the Costco audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Costco audience is Visa & Immigration.

Content Affinity Composition Index
Visa & Immigration 0.06% 7.89x
Nepal News 0.04% 5.78x
Vietnam Cluster 0.08% 5.02x
Malaya 0.06% 4.95x
Engineering 0.04% 4.90x
Crossfit & Obstacle Race Enthusiasts 0.04% 4.44x
Action Sports 0.06% 4.20x
Fire Fighting 0.04% 3.95x
France Online Music & Quiz Content Cluster 0.04% 3.83x
Electronic Cabling 0.04% 3.71x
Composition Percentage: The overlap percentage between the Costco audience and the Content Affinity attribute.
Index: A comparison of the Costco audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Costco audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male