Explore the Courtyard Audience
Below you'll find more information about the Courtyard audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Courtyard audience.
INTERESTS
The Courtyard audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Courtyard audience is Venture Capitalists.
| Interest | Composition | Index |
| Venture Capitalists | 1.98% | 1.66x |
| Luxury Boutique Hotel Researchers | 3.73% | 1.65x |
| Luxury Hotel Guests | 3.33% | 1.63x |
| Travel Reward Points Enthusiasts | 2.13% | 1.61x |
| Mens Business Clothes Shoppers | 2.07% | 1.58x |
| Men's Shoe Shoppers | 2.36% | 1.57x |
| Jazz Festival Enthusiasts | 1.95% | 1.56x |
| Lacrosse Enthusiasts | 1.90% | 1.56x |
| New York City Events Researchers | 2.23% | 1.55x |
| Vermont Trip Planners | 2.04% | 1.54x |
Composition Percentage:
The overlap percentage between the Courtyard audience and the Interest attribute.
Index: A comparison of the Courtyard audience to the internet population.
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APPAREL RETAILERS
The Courtyard audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Courtyard audience is Levi Strauss.
| Location | Composition | Index |
| Levi Strauss | 1.75% | 11.27x |
| Everlane | 0.17% | 11.27x |
| Uniqlo | 1.79% | 9.48x |
| Zara | 3.40% | 8.96x |
| Club Monaco | 1.15% | 8.87x |
| Intermix | 1.04% | 8.54x |
| Hugo Boss | 3.51% | 8.46x |
| Saint Laurent Paris | 1.06% | 8.21x |
| Topshop | 0.18% | 8.19x |
| Bonobos | 0.67% | 8.06x |
Composition Percentage:
The overlap percentage between the Courtyard audience and the Location attribute.
Index: A comparison of the Courtyard audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Courtyard audience is South Carolina Travel.
| Content Affinity | Composition | Index |
| South Carolina Travel | 0.04% | 2.49x |
| Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) | 0.02% | 2.38x |
| Meeting Planning & Hotels | 0.09% | 2.20x |
| Virginia Athletics | 0.08% | 2.19x |
| Assorted Topics (Toys, T-Shirts, Volvos) | 0.03% | 2.18x |
| Illinois College Sports | 0.07% | 2.16x |
| Upstate New York State Athletics | 0.03% | 2.14x |
| Scuba Diving | 0.03% | 2.14x |
| Human Resources & Employee Management | 0.12% | 2.11x |
| Bulgaria Cluster | 0.01% | 2.01x |
Composition Percentage:
The overlap percentage between the Courtyard audience and the Content Affinity attribute.
Index: A comparison of the Courtyard audience to the internet population.
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DEMOGRAPHICS
The Courtyard audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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