Dstillery Audiences

COURTYARD

Audience Size: 325 Thousand Devices

Explore the Courtyard Audience

Below you'll find more information about the Courtyard audience, broken down in different categories based on their digital and physical behaviors. These are 325 thousand unique devices whose actions qualify for the Courtyard audience.

Dstillery Crafted Audiences

INTERESTS

The Courtyard audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Courtyard audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.15% 3.08x
Wireless Headphone Researchers 0.53% 2.59x
Essential Oils Enthusiasts 0.03% 1.92x
Yale University Fans 1.99% 1.89x
Modern Art Museum Researchers 1.70% 1.88x
Fall/Winter 2021 Fashion Trend Researchers 0.53% 1.84x
School Closings Updates Readers 1.13% 1.81x
Readers of Bengali Content 1.49% 1.80x
Executive Travelers 0.78% 1.79x
Italy Trip Planners 1.91% 1.78x
Composition Percentage: The overlap percentage between the Courtyard audience and the Interest attribute.
Index: A comparison of the Courtyard audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Courtyard audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Courtyard audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.04% 7.63x
Bonobos 0.78% 5.98x
Armani 1.25% 5.65x
Madewell 1.94% 5.24x
Club Monaco 0.46% 5.22x
Free People 1.82% 5.21x
Topshop 0.08% 5.18x
The North Face 1.37% 5.13x
Brooks Brothers 2.14% 5.12x
Ann Taylor 1.28% 5.08x
Composition Percentage: The overlap percentage between the Courtyard audience and the Location attribute.
Index: A comparison of the Courtyard audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Courtyard audience is Smart Travel.

Content Affinity Composition Index
Smart Travel 0.18% 5.14x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.02% 4.95x
Personal Finance Researchers 0.11% 4.40x
Alaska Cluster 0.11% 4.33x
Law School 0.11% 3.76x
Southeast College Athletics 0.28% 3.66x
Legal Information Research Cluster 0.25% 3.56x
New England & Ivy League Sports 0.11% 3.39x
International Travel 0.07% 3.38x
New York City Education & News Cluster 0.21% 3.23x
Composition Percentage: The overlap percentage between the Courtyard audience and the Content Affinity attribute.
Index: A comparison of the Courtyard audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Courtyard audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male