Explore the Courtyard Audience
Below you'll find more information about the Courtyard audience, broken down in different categories based on their digital and physical behaviors. These are 638.6 thousand unique devices whose actions qualify for the Courtyard audience.
INTERESTS
The Courtyard audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Courtyard audience is Remdesivir Information Researchers.
| Interest | Composition | Index |
| Remdesivir Information Researchers | 0.21% | 4.13x |
| Verizon Wireless Customers | 0.15% | 3.08x |
| Chloroquine Information Researchers | 0.14% | 2.55x |
| Hulu Users | 0.07% | 1.91x |
| North Carolina Football Fans | 4.51% | 1.85x |
| Online Investors | 2.98% | 1.82x |
| Advertising Professionals | 2.64% | 1.77x |
| Kitchen Stove Shoppers | 2.85% | 1.75x |
| Telemedicine Content Readers | 0.68% | 1.75x |
| Mid Size Sedan Auto Intenders | 2.08% | 1.74x |
Composition Percentage:
The overlap percentage between the Courtyard audience and the Interest attribute.
Index: A comparison of the Courtyard audience to the internet population.
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APPAREL RETAILERS
The Courtyard audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Courtyard audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.10% | 11.31x |
| Johnston and Murphy | 0.01% | 10.24x |
| Topshop | 0.22% | 9.51x |
| Ann Taylor | 1.71% | 9.12x |
| Supreme | 0.08% | 8.60x |
| Uniqlo | 1.17% | 8.48x |
| Zara | 1.97% | 8.38x |
| Saint Laurent Paris | 0.58% | 8.27x |
| Armani | 1.80% | 7.98x |
| Intermix | 0.48% | 7.92x |
Composition Percentage:
The overlap percentage between the Courtyard audience and the Location attribute.
Index: A comparison of the Courtyard audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Courtyard audience is Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding).
| Content Affinity | Composition | Index |
| Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) | 0.02% | 4.95x |
| Chef & Restaurant Resources | 0.28% | 4.44x |
| China Cluster | 0.19% | 3.88x |
| University Press | 0.28% | 3.68x |
| Foreign Language Education | 0.14% | 3.54x |
| National Parks | 0.28% | 3.43x |
| Construction Apparel | 0.14% | 3.36x |
| Korea Cluster | 0.14% | 3.23x |
| Oil & Energy | 0.28% | 3.15x |
| Horse Racing | 0.21% | 3.14x |
Composition Percentage:
The overlap percentage between the Courtyard audience and the Content Affinity attribute.
Index: A comparison of the Courtyard audience to the internet population.
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DEMOGRAPHICS
The Courtyard audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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