Dstillery Audiences

COURTYARD

Audience Size: 465.2 Thousand Devices

Explore the Courtyard Audience

Below you'll find more information about the Courtyard audience, broken down in different categories based on their digital and physical behaviors. These are 465.2 thousand unique devices whose actions qualify for the Courtyard audience.

Dstillery Crafted Audiences

INTERESTS

The Courtyard audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Courtyard audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.15% 3.08x
Yale University Fans 2.11% 1.82x
Duke Blue Devils Fans 3.43% 1.76x
Private Jet Traveler 3.26% 1.76x
Men's Shoe Shoppers 2.54% 1.71x
Swimming Enthusiasts 2.43% 1.71x
Horse Race Enthusiasts 2.83% 1.68x
College Athletic Scholarships Researchers 3.26% 1.61x
Competitive Tri-Athletes 3.36% 1.60x
Surfers 2.72% 1.59x
Composition Percentage: The overlap percentage between the Courtyard audience and the Interest attribute.
Index: A comparison of the Courtyard audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Courtyard audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Courtyard audience is Everlane.

Location Composition Index
Everlane 0.03% 6.59x
Johnston and Murphy 0.02% 5.25x
Bonobos 0.76% 4.27x
Patagonia 0.55% 3.88x
Armani 1.05% 3.80x
American Apparel 1.27% 3.66x
Saint Laurent Paris 0.22% 3.60x
Madewell 1.69% 3.52x
Intermix 0.22% 3.51x
Club Monaco 0.41% 3.41x
Composition Percentage: The overlap percentage between the Courtyard audience and the Location attribute.
Index: A comparison of the Courtyard audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Courtyard audience is Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding).

Content Affinity Composition Index
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.02% 4.95x
Painting & Renovation 0.11% 4.01x
Southeast College Athletics 0.25% 3.98x
Poland Cluster 0.14% 3.88x
Russia Cluster 0.07% 3.45x
Bags & Luggage 0.10% 2.90x
Data, Analytics & Coding 0.18% 2.89x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.11% 2.78x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.02% 2.77x
Mortgages & Insurance 0.07% 2.67x
Composition Percentage: The overlap percentage between the Courtyard audience and the Content Affinity attribute.
Index: A comparison of the Courtyard audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Courtyard audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male