Dstillery Audiences

COURTYARD

Audience Size: 2.3 Million Devices

Explore the Courtyard Audience

Below you'll find more information about the Courtyard audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Courtyard audience.

Dstillery Crafted Audiences

INTERESTS

The Courtyard audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Courtyard audience is Tennessee Volunteers Fans.

Interest Composition Index
Tennessee Volunteers Fans 2.55% 1.30x
Last Minute Travelers 3.41% 1.30x
Luxury Hotel Guests 3.59% 1.29x
Luxury Boutique Hotel Researchers 3.86% 1.28x
Duke Blue Devils Fans 2.90% 1.28x
Preppy Clothing Shoppers 3.50% 1.28x
Miami Trip Planners 3.27% 1.28x
Lacrosse Enthusiasts 3.04% 1.28x
Ballet Enthusiasts 3.27% 1.28x
Travel Reward Points Enthusiasts 3.37% 1.27x
Composition Percentage: The overlap percentage between the Courtyard audience and the Interest attribute.
Index: A comparison of the Courtyard audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Courtyard audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Courtyard audience is Everlane.

Location Composition Index
Everlane 0.19% 9.21x
Topshop 0.62% 8.59x
Uniqlo 2.03% 7.70x
Ann Taylor 3.10% 7.64x
Bonobos 1.93% 7.63x
Zara 3.14% 7.52x
Supreme 0.21% 7.49x
Intermix 1.16% 7.47x
Levi Strauss 2.61% 7.47x
Calvin Klein 0.66% 7.34x
Composition Percentage: The overlap percentage between the Courtyard audience and the Location attribute.
Index: A comparison of the Courtyard audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Courtyard audience is Assorted Topics (Insurance, Travel, Viral Media).

Content Affinity Composition Index
Assorted Topics (Insurance, Travel, Viral Media) 0.01% 5.21x
Canadian Construction & Renovation Research Cluster 0.01% 3.69x
Ontario Canada Cluster 0.03% 2.59x
Flags & Trump 0.01% 2.15x
Italy Cluster 0.03% 2.13x
General Interest 0.03% 2.13x
Law School Research Cluster 0.06% 2.10x
Survival Guides 0.03% 2.05x
Assorted Topics (Television, Origami, Men's Health) 0.02% 1.96x
Cars, Travel & Food 0.05% 1.94x
Composition Percentage: The overlap percentage between the Courtyard audience and the Content Affinity attribute.
Index: A comparison of the Courtyard audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Courtyard audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male