Dstillery Audiences

COX HEALTH

Audience Size: 10.4 Thousand Devices

Explore the Cox Health Audience

Below you'll find more information about the Cox Health audience, broken down in different categories based on their digital and physical behaviors. These are 10.4 thousand unique devices whose actions qualify for the Cox Health audience.

Dstillery Crafted Audiences

INTERESTS

The Cox Health audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cox Health audience is Kansas City Chiefs Fans.

Interest Composition Index
Kansas City Chiefs Fans 23.08% 10.48x
St. Louis Cardinals Fans 17.95% 7.70x
Milk and Dairy Shoppers 15.38% 7.40x
Kansas City Royals Fans 12.82% 5.52x
Southern Central Voters 12.82% 5.46x
Doctor Who Fans 12.82% 4.52x
Big 12 Fans 10.26% 4.41x
Iowa Hawkeyes Fans 10.26% 4.38x
Child Car Seat Researchers 10.26% 4.38x
Beauty & Skincare Buyers 10.26% 4.35x
Composition Percentage: The overlap percentage between the Cox Health audience and the Interest attribute.
Index: A comparison of the Cox Health audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cox Health audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cox Health audience is Express Outlets.

Location Composition Index
Express Outlets 1.58% 7.26x
Belk 1.58% 5.81x
Dressbarn 3.65% 3.83x
Kate Spade 2.00% 3.41x
Victoria's Secret 8.26% 3.34x
Levi Strauss 0.89% 3.31x
Chicos 3.58% 3.12x
Express 4.06% 2.90x
Coach 3.17% 2.85x
Gymboree 3.17% 2.85x
Composition Percentage: The overlap percentage between the Cox Health audience and the Location attribute.
Index: A comparison of the Cox Health audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cox Health audience is Kansas City News.

Content Affinity Composition Index
Kansas City News 23.08% 14.29x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.30% 5.63x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.22% 5.06x
Custom T-Shirts 0.15% 3.95x
Mining & Natural Resources 0.15% 3.59x
Handyman Tools 0.15% 3.53x
Toronto Tourism 0.15% 3.49x
Medical & Pharmaceutical Scholarship 3.03% 3.37x
Nebraska Cluster 3.03% 3.36x
Movie & Comic Book News 15.38% 2.99x
Composition Percentage: The overlap percentage between the Cox Health audience and the Content Affinity attribute.
Index: A comparison of the Cox Health audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cox Health audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female