Explore the Crate and Barrel Audience
Below you'll find more information about the Crate and Barrel audience, broken down in different categories based on their digital and physical behaviors. These are 179.1 thousand unique devices whose actions qualify for the Crate and Barrel audience.
INTERESTS
The Crate and Barrel audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Crate and Barrel audience is Venture Capitalists.
| Interest | Composition | Index |
| Venture Capitalists | 3.50% | 2.85x |
| Ballet Enthusiasts | 4.20% | 2.79x |
| New York City Events Researchers | 4.06% | 2.70x |
| Los Angeles Mass Transit Commuters | 4.06% | 2.44x |
| Los Angeles Activities Researchers | 3.22% | 2.43x |
| Home Interior Design Enthusiasts | 3.22% | 2.39x |
| Men's Suit Shoppers | 3.27% | 2.36x |
| Luxury Womens Brands Shoppers | 3.13% | 2.35x |
| Commercial Architects and Designers | 3.27% | 2.34x |
| Luxury Department Store Shoppers | 3.73% | 2.32x |
Composition Percentage:
The overlap percentage between the Crate and Barrel audience and the Interest attribute.
Index: A comparison of the Crate and Barrel audience to the internet population.
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APPAREL RETAILERS
The Crate and Barrel audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Crate and Barrel audience is Everlane.
| Location | Composition | Index |
| Everlane | 1.11% | 77.81x |
| Intermix | 5.60% | 47.61x |
| Supreme | 1.52% | 44.94x |
| Levi Strauss | 6.49% | 43.14x |
| Club Monaco | 5.24% | 41.81x |
| Uniqlo | 6.90% | 37.64x |
| Hollister | 14.60% | 36.87x |
| Topshop | 0.66% | 36.41x |
| Kate Spade | 8.88% | 35.44x |
| Zara | 12.79% | 34.70x |
Composition Percentage:
The overlap percentage between the Crate and Barrel audience and the Location attribute.
Index: A comparison of the Crate and Barrel audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Crate and Barrel audience is New York City Real Estate Research Cluster.
| Content Affinity | Composition | Index |
| New York City Real Estate Research Cluster | 1.63% | 3.36x |
| Los Angeles Tourism | 2.29% | 3.12x |
| NYC Tourist Attractions | 2.29% | 3.08x |
| Fashion Cluster | 1.54% | 2.58x |
| Furniture & Home Improvement | 1.91% | 2.52x |
| San Francisco Bay Area Cluster | 2.15% | 2.07x |
| Los Angeles News | 2.89% | 2.02x |
| Colorado News | 3.22% | 1.94x |
| Israel News | 1.54% | 1.88x |
| Small Business Resources | 4.62% | 1.70x |
Composition Percentage:
The overlap percentage between the Crate and Barrel audience and the Content Affinity attribute.
Index: A comparison of the Crate and Barrel audience to the internet population.
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DEMOGRAPHICS
The Crate and Barrel audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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