Explore the Crate and Barrel Audience
Below you'll find more information about the Crate and Barrel audience, broken down in different categories based on their digital and physical behaviors. These are 133.4 thousand unique devices whose actions qualify for the Crate and Barrel audience.
INTERESTS
The Crate and Barrel audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Crate and Barrel audience is Seattle Trip Planners.
| Interest | Composition | Index |
| Seattle Trip Planners | 8.18% | 3.88x |
| Commercial Architects and Designers | 5.66% | 3.57x |
| United Arab Emirates Trip Planners | 5.66% | 3.54x |
| Venture Capitalists | 5.35% | 3.37x |
| Burger Enthusiast | 4.17% | 3.10x |
| Investment Banking Professionals | 5.35% | 3.10x |
| Las Vegas Nightlife Researchers | 6.60% | 3.00x |
| Pre-Measured Grocery Shoppers | 5.97% | 2.92x |
| Italian Mens National Soccer Team Fans | 4.72% | 2.75x |
| Vegans | 4.40% | 2.70x |
Composition Percentage:
The overlap percentage between the Crate and Barrel audience and the Interest attribute.
Index: A comparison of the Crate and Barrel audience to the internet population.
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APPAREL RETAILERS
The Crate and Barrel audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Crate and Barrel audience is Supreme.
| Location | Composition | Index |
| Supreme | 1.40% | 80.74x |
| Everlane | 1.19% | 71.65x |
| Topshop | 2.80% | 52.77x |
| Joe's Jeans | 1.30% | 43.05x |
| Intermix | 4.33% | 40.11x |
| Madewell | 13.87% | 38.09x |
| Lorna Jane | 2.48% | 35.38x |
| LL Bean | 3.93% | 34.97x |
| Zara | 12.72% | 32.39x |
| REI | 7.98% | 31.22x |
Composition Percentage:
The overlap percentage between the Crate and Barrel audience and the Location attribute.
Index: A comparison of the Crate and Barrel audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Crate and Barrel audience is New Hampshire News.
| Content Affinity | Composition | Index |
| New Hampshire News | 2.52% | 7.33x |
| Startup Investment | 1.26% | 6.83x |
| Tahoe & Reno Tourism | 1.26% | 6.61x |
| Pacific Northwest Sports & News Cluster | 2.52% | 5.09x |
| California Universities | 0.35% | 5.01x |
| Shoes & Accessories | 0.94% | 4.97x |
| Data, Analytics & Coding | 0.94% | 4.94x |
| New York City Education & News Cluster | 1.26% | 4.70x |
| Vitamin Shoppers | 0.54% | 4.28x |
| Maine Cluster | 1.89% | 4.19x |
Composition Percentage:
The overlap percentage between the Crate and Barrel audience and the Content Affinity attribute.
Index: A comparison of the Crate and Barrel audience to the internet population.
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DEMOGRAPHICS
The Crate and Barrel audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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