
Explore the Crate and Barrel Audience
Below you'll find more information about the Crate and Barrel audience, broken down in different categories based on their digital and physical behaviors. These are 19.8 thousand unique devices whose actions qualify for the Crate and Barrel audience.

INTERESTS
The Crate and Barrel audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Crate and Barrel audience is Home Interior Design Enthusiasts.
Interest | Composition | Index |
Home Interior Design Enthusiasts | 2.48% | 5.02x |
Online Exercise Class Users | 1.73% | 4.66x |
Internal Medicine Journal Researchers | 3.23% | 4.29x |
Wedding Registrants | 3.31% | 4.18x |
Australia Trip Planners | 1.75% | 3.85x |
Furniture Shoppers | 1.75% | 3.81x |
Travel Researchers | 2.48% | 3.79x |
Italy Trip Planners | 2.48% | 3.69x |
Restaurant Researchers | 1.65% | 3.54x |
Real Estate Decision Makers | 3.31% | 3.48x |
Composition Percentage:
The overlap percentage between the Crate and Barrel audience and the Interest attribute.
Index: A comparison of the Crate and Barrel audience to the internet population.
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APPAREL RETAILERS
The Crate and Barrel audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Crate and Barrel audience is Brooks Brothers.
Location | Composition | Index |
Brooks Brothers | 8.58% | 96.08x |
Madewell | 7.17% | 62.82x |
Anthropologie | 11.73% | 62.18x |
Tommy Bahama | 6.57% | 57.84x |
Ann Taylor | 3.53% | 55.97x |
Hugo Boss | 5.92% | 55.08x |
Abercrombie & Fitch | 4.07% | 49.86x |
Armani | 3.42% | 42.71x |
Lorna Jane | 1.25% | 42.14x |
Urban Outfitters | 14.01% | 40.06x |
Composition Percentage:
The overlap percentage between the Crate and Barrel audience and the Location attribute.
Index: A comparison of the Crate and Barrel audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Crate and Barrel audience is Vitamin Shoppers.
Content Affinity | Composition | Index |
Vitamin Shoppers | 0.54% | 4.28x |
Assorted Topics (Cooking, Recipes, Hollywood, Fantasy Sports, Coupons) | 0.52% | 3.97x |
Poetry Fans | 1.61% | 3.97x |
Winter Sports & Gear | 0.36% | 3.83x |
Canadian Healthcare | 0.21% | 3.82x |
Georgia Cluster | 4.96% | 3.67x |
Assorted Topics (Humor, Diy Crafts, Stay-At-Home Parenting) | 2.48% | 3.56x |
Psychology & Social Work | 0.20% | 3.40x |
Knitting & Crochet | 0.52% | 2.97x |
Fashion Cluster | 1.16% | 2.90x |
Composition Percentage:
The overlap percentage between the Crate and Barrel audience and the Content Affinity attribute.
Index: A comparison of the Crate and Barrel audience to the internet population.
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DEMOGRAPHICS
The Crate and Barrel audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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