Explore the Crate and Barrel Audience
Below you'll find more information about the Crate and Barrel audience, broken down in different categories based on their digital and physical behaviors. These are 78.7 thousand unique devices whose actions qualify for the Crate and Barrel audience.
INTERESTS
The Crate and Barrel audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Crate and Barrel audience is Burger Enthusiast.
| Interest | Composition | Index |
| Burger Enthusiast | 0.41% | 2.93x |
| New York City Events Researchers | 4.97% | 2.87x |
| Ballet Enthusiasts | 5.27% | 2.85x |
| Online Grocery Shoppers | 5.33% | 2.54x |
| Las Vegas Nightlife Researchers | 5.68% | 2.50x |
| Restaurant Menu Researchers | 3.91% | 2.49x |
| Luxury Retail Researchers | 4.50% | 2.46x |
| Mens Business Clothes Shoppers | 4.14% | 2.46x |
| Venture Capitalists | 4.44% | 2.42x |
| Real Estate Decision Makers | 4.85% | 2.42x |
Composition Percentage:
The overlap percentage between the Crate and Barrel audience and the Interest attribute.
Index: A comparison of the Crate and Barrel audience to the internet population.
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APPAREL RETAILERS
The Crate and Barrel audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Crate and Barrel audience is Supreme.
| Location | Composition | Index |
| Supreme | 1.78% | 71.97x |
| Everlane | 1.24% | 54.32x |
| Joe's Jeans | 2.14% | 40.33x |
| Intermix | 5.62% | 34.68x |
| Topshop | 2.85% | 32.34x |
| Madewell | 13.33% | 31.56x |
| Bonobos | 8.39% | 28.23x |
| Saint Laurent Paris | 4.49% | 27.97x |
| Lorna Jane | 2.51% | 27.86x |
| Uniqlo | 8.20% | 27.13x |
Composition Percentage:
The overlap percentage between the Crate and Barrel audience and the Location attribute.
Index: A comparison of the Crate and Barrel audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Crate and Barrel audience is Spanish Lifestyle & Health.
| Content Affinity | Composition | Index |
| Spanish Lifestyle & Health | 0.36% | 6.10x |
| New York City Education & News Cluster | 1.84% | 5.43x |
| Institutional Investing | 0.36% | 5.10x |
| New Hampshire News | 1.42% | 4.63x |
| NYC Tourist Attractions | 2.37% | 4.61x |
| Maine Cluster | 1.66% | 4.39x |
| Art News & Products | 0.30% | 3.83x |
| Canada Shopping - General Commerce | 0.09% | 3.72x |
| European Museums, Restaurants & Events | 0.41% | 3.67x |
| Action Sports | 0.24% | 3.56x |
Composition Percentage:
The overlap percentage between the Crate and Barrel audience and the Content Affinity attribute.
Index: A comparison of the Crate and Barrel audience to the internet population.
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DEMOGRAPHICS
The Crate and Barrel audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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