Dstillery Audiences

CRATE AND BARREL

Audience Size: 18.7 Thousand Devices

Explore the Crate and Barrel Audience

Below you'll find more information about the Crate and Barrel audience, broken down in different categories based on their digital and physical behaviors. These are 18.7 thousand unique devices whose actions qualify for the Crate and Barrel audience.

Dstillery Crafted Audiences

INTERESTS

The Crate and Barrel audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Crate and Barrel audience is Online Content Creators.

Interest Composition Index
Online Content Creators 1.70% 3.84x
St Patricks Day Celebrators 1.28% 3.75x
Family Adventures Travelers 1.47% 3.31x
TV Advertising Professionals 1.70% 3.30x
Executive Travelers 0.85% 3.27x
Plant Based & Vegan Food Recipe Shoppers 1.28% 3.26x
Running Enthusiasts 2.13% 3.06x
Office Supply Shoppers 1.28% 3.01x
Georgia Activities Researchers 2.13% 2.98x
Modern Art Museum Researchers 2.55% 2.81x
Composition Percentage: The overlap percentage between the Crate and Barrel audience and the Interest attribute.
Index: A comparison of the Crate and Barrel audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Crate and Barrel audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Crate and Barrel audience is Lorna Jane.

Location Composition Index
Lorna Jane 2.64% 82.77x
Madewell 8.75% 65.21x
LL Bean 2.64% 59.39x
Tommy Bahama 6.87% 56.01x
Abercrombie & Fitch 3.70% 52.81x
Hugo Boss 7.57% 48.09x
Free People 5.34% 44.16x
Brooks Brothers 5.81% 41.79x
Zara 4.05% 41.59x
Anthropologie 9.81% 41.33x
Composition Percentage: The overlap percentage between the Crate and Barrel audience and the Location attribute.
Index: A comparison of the Crate and Barrel audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Crate and Barrel audience is Vegetarian Diet.

Content Affinity Composition Index
Vegetarian Diet 1.13% 5.82x
Wisconsin Local Research Cluster 2.55% 4.43x
Vitamin Shoppers 0.54% 4.28x
Rhode Island Cluster 1.28% 4.10x
Winter Sports & Gear 0.36% 3.83x
Canadian Healthcare 0.21% 3.82x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 0.85% 3.69x
US Cycling 0.98% 3.55x
Assorted Topics (Events, Tickets, Fitness) 0.85% 3.50x
Psychology & Social Work 0.20% 3.40x
Composition Percentage: The overlap percentage between the Crate and Barrel audience and the Content Affinity attribute.
Index: A comparison of the Crate and Barrel audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Crate and Barrel audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female