Explore the Crate and Barrel Audience
Below you'll find more information about the Crate and Barrel audience, broken down in different categories based on their digital and physical behaviors. These are 47.9 thousand unique devices whose actions qualify for the Crate and Barrel audience.
INTERESTS
The Crate and Barrel audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Crate and Barrel audience is Executive Travelers.
| Interest | Composition | Index |
| Executive Travelers | 7.37% | 5.24x |
| Flooring Shoppers | 8.42% | 4.75x |
| Personal Stock Portfolio Managers | 6.32% | 4.53x |
| Mailing & Shipping Shoppers | 7.37% | 4.48x |
| Italy Trip Planners | 6.32% | 4.44x |
| Office Reopening Researchers | 4.21% | 4.40x |
| Caribbean Destination Reopening Researchers | 4.21% | 4.33x |
| Retired Budget Healthcare Shoppers | 7.37% | 4.30x |
| Hardware Shoppers | 6.32% | 4.19x |
| Country Home Decorators | 7.37% | 4.14x |
Composition Percentage:
The overlap percentage between the Crate and Barrel audience and the Interest attribute.
Index: A comparison of the Crate and Barrel audience to the internet population.
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APPAREL RETAILERS
The Crate and Barrel audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Crate and Barrel audience is Supreme.
| Location | Composition | Index |
| Supreme | 0.91% | 95.66x |
| Topshop | 1.76% | 76.10x |
| Intermix | 2.98% | 48.85x |
| Lorna Jane | 1.85% | 47.40x |
| LL Bean | 3.37% | 47.16x |
| Madewell | 10.85% | 44.42x |
| Joe's Jeans | 0.65% | 43.94x |
| Zara | 9.29% | 39.57x |
| Kate Spade | 11.26% | 39.17x |
| Ann Taylor | 6.40% | 34.04x |
Composition Percentage:
The overlap percentage between the Crate and Barrel audience and the Location attribute.
Index: A comparison of the Crate and Barrel audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Crate and Barrel audience is Canada General Information Seeker Cluster.
| Content Affinity | Composition | Index |
| Canada General Information Seeker Cluster | 3.16% | 5.63x |
| India Bollywood, Weddings & Gossip | 1.75% | 5.62x |
| Spain News - Madrid & Seville | 1.75% | 5.59x |
| Mexico Cluster | 2.34% | 5.32x |
| Finance & Accounting Cluster | 4.21% | 4.68x |
| Texas News Cluster | 3.16% | 4.57x |
| Conscious Living | 3.16% | 4.39x |
| People Search | 4.21% | 4.39x |
| Vitamin Shoppers | 0.54% | 4.28x |
| Smart Travel | 1.17% | 3.94x |
Composition Percentage:
The overlap percentage between the Crate and Barrel audience and the Content Affinity attribute.
Index: A comparison of the Crate and Barrel audience to the internet population.
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DEMOGRAPHICS
The Crate and Barrel audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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