Dstillery Audiences

CRICKET WIRELESS

Audience Size: 6.9 Million Devices

Explore the Cricket Wireless Audience

Below you'll find more information about the Cricket Wireless audience, broken down in different categories based on their digital and physical behaviors. These are 6.9 million unique devices whose actions qualify for the Cricket Wireless audience.

Dstillery Crafted Audiences

INTERESTS

The Cricket Wireless audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cricket Wireless audience is Readers of Honduran Content.

Interest Composition Index
Readers of Honduran Content 2.98% 1.62x
Readers of Mexican Content 2.90% 1.51x
Readers of El Salvadoran Content 2.83% 1.44x
Readers of Guatemalan Content 2.66% 1.44x
Readers of Caribbean Content 2.82% 1.37x
Readers of Dominican Republic Content 2.53% 1.35x
Readers of Belizean Content 2.67% 1.35x
Texas Trip Planners 3.61% 1.35x
Readers of South American Content 2.62% 1.29x
Texas County and Local Fair Visitors 3.25% 1.28x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Interest attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cricket Wireless audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cricket Wireless audience is Topshop.

Location Composition Index
Topshop 0.40% 4.72x
Charlotte Russe 3.71% 4.38x
The Childrens Place 6.88% 4.33x
Aeropostale 4.32% 4.18x
Hollister 3.37% 4.15x
Forever 21 3.93% 4.09x
Zumiez 5.35% 4.06x
Old Navy 6.93% 4.02x
Levi Strauss 1.28% 4.02x
Buckle 4.44% 3.96x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Location attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cricket Wireless audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 0.01% 2.20x
Texas News 1.79% 2.09x
Memphis News 0.20% 2.01x
Chat Rooms 0.04% 1.98x
Mexico Cluster 0.68% 1.65x
Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) 0.02% 1.63x
Texas Media 2.66% 1.62x
Spanish Health & Wellness 0.34% 1.58x
East Texas Cluster 0.39% 1.57x
New Mexico News 0.86% 1.56x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Content Affinity attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cricket Wireless audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female