Dstillery Audiences

CRICKET WIRELESS

Audience Size: 1.2 Million Devices

Explore the Cricket Wireless Audience

Below you'll find more information about the Cricket Wireless audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Cricket Wireless audience.

Dstillery Crafted Audiences

INTERESTS

The Cricket Wireless audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cricket Wireless audience is T-Mobile Customers.

Interest Composition Index
T-Mobile Customers 0.10% 2.06x
Arizona Wildcats Fans 2.43% 1.72x
Verizon Wireless Customers 0.08% 1.56x
AT&T Wireless Customers 0.06% 1.53x
Latin TV Enthusiasts 5.92% 1.52x
Phoenix Trip Planners 2.28% 1.49x
Texas County and Local Fair Visitors 3.34% 1.47x
Houston Trip Planners 1.95% 1.47x
Arizona Trip Planners 2.82% 1.46x
Readers of Argentinian Content 5.36% 1.45x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Interest attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cricket Wireless audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cricket Wireless audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 0.55% 4.99x
Buckle 1.90% 4.73x
The Childrens Place 1.05% 4.72x
Aeropostale 1.76% 4.71x
Journeys 2.67% 4.58x
Hollister 0.90% 4.50x
Lane Bryant 0.98% 4.22x
Belk 0.42% 4.19x
Calvin Klein 0.11% 3.99x
Express 1.68% 3.91x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Location attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cricket Wireless audience is Survival Guides.

Content Affinity Composition Index
Survival Guides 0.01% 3.45x
Law School 0.04% 3.21x
Internet Radio 0.02% 3.18x
Video Content Sites 0.05% 3.04x
Children's Health 0.02% 2.85x
Florida College Athletics 0.06% 2.81x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.01% 2.66x
Pakistan Cluster 0.04% 2.53x
London Tourism & Events 0.01% 2.53x
Cakes & Sweets 0.03% 2.49x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Content Affinity attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cricket Wireless audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female