Dstillery Audiences

CRICKET WIRELESS

Audience Size: 43.3 Thousand Devices

Explore the Cricket Wireless Audience

Below you'll find more information about the Cricket Wireless audience, broken down in different categories based on their digital and physical behaviors. These are 43.3 thousand unique devices whose actions qualify for the Cricket Wireless audience.

Dstillery Crafted Audiences

INTERESTS

The Cricket Wireless audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cricket Wireless audience is Readers of Caribbean Content.

Interest Composition Index
Readers of Caribbean Content 2.59% 1.75x
Readers of El Salvadoran Content 2.46% 1.71x
Readers of Dominican Republic Content 2.70% 1.67x
Readers of South American Content 2.21% 1.67x
Readers of Mexican Content 2.39% 1.67x
Readers of Belizean Content 2.50% 1.63x
Readers of Honduran Content 5.68% 1.62x
Readers of Guatemalan Content 2.49% 1.59x
Colombia Trip Planners 2.45% 1.58x
Readers of Panamanian Content 2.00% 1.57x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Interest attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cricket Wireless audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cricket Wireless audience is Carhartt.

Location Composition Index
Carhartt 1.62% 15.17x
Michael Kors 1.05% 8.80x
Lululemon 0.56% 7.64x
Club Monaco 0.63% 5.96x
Banana Republic 2.09% 4.08x
Brooks Brothers 1.68% 3.64x
Patagonia 0.21% 3.54x
J. Crew 1.49% 3.48x
Gymboree 1.03% 3.43x
REI 1.56% 3.34x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Location attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cricket Wireless audience is Latin American Spanish Language News.

Content Affinity Composition Index
Latin American Spanish Language News 0.20% 2.24x
New York City Education & News Cluster 0.94% 2.24x
Vietnam Cluster 0.10% 2.08x
Spanish Health & Wellness 0.54% 2.07x
Mexico Cluster 0.44% 2.03x
Parenting & Nutrition 0.02% 1.98x
Gossip & Entertainment 0.31% 1.96x
France Online Music & Quiz Content Cluster 0.01% 1.95x
Spain News - Madrid & Seville 0.23% 1.94x
Spanish Lifestyle & Health 0.10% 1.92x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Content Affinity attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cricket Wireless audience resonates most for the following age and income brackets.
Age
65+
Income
Under $25,000