Dstillery Audiences

CRICKET WIRELESS

Audience Size: 6.9 Million Devices

Explore the Cricket Wireless Audience

Below you'll find more information about the Cricket Wireless audience, broken down in different categories based on their digital and physical behaviors. These are 6.9 million unique devices whose actions qualify for the Cricket Wireless audience.

Dstillery Crafted Audiences

INTERESTS

The Cricket Wireless audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cricket Wireless audience is Readers of Honduran Content.

Interest Composition Index
Readers of Honduran Content 3.02% 1.65x
Readers of Mexican Content 3.06% 1.55x
Readers of El Salvadoran Content 2.81% 1.51x
Readers of Guatemalan Content 2.62% 1.47x
Readers of Belizean Content 2.75% 1.43x
Readers of Caribbean Content 2.86% 1.41x
Readers of South American Content 2.79% 1.37x
Readers of Dominican Republic Content 2.47% 1.37x
Colombia Trip Planners 2.82% 1.34x
Texas Trip Planners 3.56% 1.33x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Interest attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cricket Wireless audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cricket Wireless audience is Topshop.

Location Composition Index
Topshop 0.35% 4.83x
Charlotte Russe 3.19% 4.30x
The Childrens Place 6.05% 4.25x
Forever 21 3.89% 4.14x
Old Navy 6.52% 4.11x
Hollister 3.01% 4.10x
Aeropostale 3.61% 4.06x
Zumiez 4.94% 4.03x
Zara 1.67% 4.00x
Everlane 0.08% 3.94x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Location attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cricket Wireless audience is Texas News.

Content Affinity Composition Index
Texas News 1.74% 2.07x
Memphis News 0.20% 1.91x
Mexico Cluster 0.76% 1.87x
Texas Sporting & Outdoors Cluster 0.04% 1.84x
Franco-African Cluster 0.02% 1.75x
Spain News 1.25% 1.70x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.03% 1.65x
Assorted Topics (Cooking, Games, Viral Media) 0.01% 1.63x
Texas Media 2.54% 1.61x
Spanish Health & Wellness 0.37% 1.60x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Content Affinity attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cricket Wireless audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female