Dstillery Audiences

CRICKET WIRELESS

Audience Size: 7.3 Million Devices

Explore the Cricket Wireless Audience

Below you'll find more information about the Cricket Wireless audience, broken down in different categories based on their digital and physical behaviors. These are 7.3 million unique devices whose actions qualify for the Cricket Wireless audience.

Dstillery Crafted Audiences

INTERESTS

The Cricket Wireless audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cricket Wireless audience is Readers of Honduran Content.

Interest Composition Index
Readers of Honduran Content 2.10% 1.71x
Readers of Mexican Content 2.00% 1.59x
Readers of Guatemalan Content 1.94% 1.59x
Readers of El Salvadoran Content 1.89% 1.54x
Readers of Dominican Republic Content 1.86% 1.53x
Readers of Caribbean Content 1.93% 1.53x
Readers of Belizean Content 1.94% 1.50x
Readers of South American Content 1.96% 1.48x
Readers of Nicaraguan Content 1.65% 1.42x
Colombia Trip Planners 1.99% 1.38x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Interest attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cricket Wireless audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cricket Wireless audience is Topshop.

Location Composition Index
Topshop 0.23% 5.10x
The Childrens Place 5.25% 5.04x
Everlane 0.09% 4.96x
Zara 1.88% 4.74x
Charlotte Russe 2.40% 4.72x
Hollister 2.40% 4.65x
Forever 21 3.91% 4.59x
Aeropostale 2.66% 4.56x
Old Navy 5.73% 4.53x
Zumiez 4.14% 4.51x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Location attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cricket Wireless audience is Quinceanera Planning.

Content Affinity Composition Index
Quinceanera Planning 0.01% 3.37x
Online Learning 0.03% 2.14x
Mexico Cluster 0.71% 1.98x
Gossip & Entertainment 0.43% 1.94x
Spanish Health & Wellness 0.42% 1.81x
Spanish Lifestyle & Health 0.09% 1.78x
Content Streamers & Downloaders 0.01% 1.76x
Memphis News 0.17% 1.76x
Texas Off-Roading 0.01% 1.70x
Latin American Spanish Language News 0.28% 1.70x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Content Affinity attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cricket Wireless audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female