Dstillery Audiences

CRICKET WIRELESS

Audience Size: 5.1 Million Devices

Explore the Cricket Wireless Audience

Below you'll find more information about the Cricket Wireless audience, broken down in different categories based on their digital and physical behaviors. These are 5.1 million unique devices whose actions qualify for the Cricket Wireless audience.

Dstillery Crafted Audiences

INTERESTS

The Cricket Wireless audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cricket Wireless audience is T-Mobile Customers.

Interest Composition Index
T-Mobile Customers 0.10% 2.06x
Shelf-Stable Food Content Readers 0.05% 1.89x
Texas Trip Planners 4.32% 1.75x
Florida County and Local Fair Visitors 4.85% 1.60x
San Antonio Spurs Fans 2.94% 1.57x
Verizon Wireless Customers 0.08% 1.56x
Readers of Honduran Content 3.24% 1.54x
AT&T Wireless Customers 0.06% 1.53x
Houston Trip Planners 3.55% 1.52x
Texas County and Local Fair Visitors 3.66% 1.52x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Interest attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cricket Wireless audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cricket Wireless audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 1.43% 4.91x
The Childrens Place 8.05% 4.68x
Maurices 0.19% 4.63x
Aeropostale 5.39% 4.50x
Hollister 3.92% 4.46x
Buckle 4.82% 4.42x
Journeys 7.92% 4.38x
Lane Bryant 3.76% 4.38x
Zumiez 5.87% 4.30x
Joe's Jeans 0.13% 4.30x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Location attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cricket Wireless audience is Quebec Real Estate.

Content Affinity Composition Index
Quebec Real Estate 0.01% 3.90x
Mexico Travel 0.05% 3.85x
Texas Off-Roading 0.02% 3.63x
Texas Sporting & Outdoors Cluster 0.03% 3.19x
Men's Fashion Shopping 0.02% 3.10x
Alternative Streaming Services 0.02% 3.10x
Survival Guides 0.03% 2.85x
Environmental Conservation 0.01% 2.81x
Franco-African Cluster 0.02% 2.75x
Gadgets 0.03% 2.73x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Content Affinity attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cricket Wireless audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male