Dstillery Audiences

CRICKET WIRELESS

Audience Size: 6.2 Million Devices

Explore the Cricket Wireless Audience

Below you'll find more information about the Cricket Wireless audience, broken down in different categories based on their digital and physical behaviors. These are 6.2 million unique devices whose actions qualify for the Cricket Wireless audience.

Dstillery Crafted Audiences

INTERESTS

The Cricket Wireless audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cricket Wireless audience is Readers of Dominican Republic Content.

Interest Composition Index
Readers of Dominican Republic Content 2.43% 1.74x
Readers of El Salvadoran Content 2.35% 1.73x
Readers of Caribbean Content 2.57% 1.73x
Readers of Mexican Content 2.42% 1.68x
Readers of Honduran Content 4.90% 1.67x
Readers of Guatemalan Content 2.24% 1.64x
Readers of South American Content 2.35% 1.63x
Readers of Belizean Content 2.37% 1.62x
Colombia Trip Planners 2.43% 1.61x
Hip Hop Fans 1.95% 1.58x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Interest attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cricket Wireless audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cricket Wireless audience is Everlane.

Location Composition Index
Everlane 0.09% 7.81x
The Childrens Place 5.15% 6.93x
Hollister 1.67% 6.51x
Zara 1.85% 5.89x
Charlotte Russe 1.56% 5.87x
Zumiez 2.49% 5.85x
Express Outlets 0.32% 5.84x
Journeys 2.52% 5.79x
Aeropostale 2.52% 5.79x
Forever 21 3.04% 5.67x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Location attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cricket Wireless audience is Spanish Lifestyle & Health.

Content Affinity Composition Index
Spanish Lifestyle & Health 0.08% 2.05x
Mexico Cluster 0.52% 2.00x
Latin American Spanish Language News 0.17% 1.97x
Spanish Health & Wellness 0.42% 1.96x
Peru Media 0.15% 1.93x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.05% 1.92x
Caribbean Cluster 0.22% 1.89x
Spain News 0.70% 1.89x
Gossip & Entertainment 0.31% 1.87x
Latin American News 0.21% 1.77x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Content Affinity attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cricket Wireless audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female