Explore the Cricket Wireless Audience
Below you'll find more information about the Cricket Wireless audience, broken down in different categories based on their digital and physical behaviors. These are 633.1 thousand unique devices whose actions qualify for the Cricket Wireless audience.
INTERESTS
The Cricket Wireless audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Cricket Wireless audience is T-Mobile Customers.
| Interest | Composition | Index |
| T-Mobile Customers | 0.10% | 2.06x |
| Texas Trip Planners | 4.82% | 1.71x |
| Texas County and Local Fair Visitors | 4.17% | 1.70x |
| Texas Longhorn Fans | 3.99% | 1.68x |
| Houston Trip Planners | 4.03% | 1.62x |
| San Antonio Spurs Fans | 3.00% | 1.59x |
| Dallas Cowboys Fans | 3.78% | 1.56x |
| Houston Activity Researchers | 2.32% | 1.56x |
| Verizon Wireless Customers | 0.08% | 1.56x |
| Houston Astros Fans | 3.27% | 1.55x |
Composition Percentage:
The overlap percentage between the Cricket Wireless audience and the Interest attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
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APPAREL RETAILERS
The Cricket Wireless audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Cricket Wireless audience is Saint Laurent Paris.
| Location | Composition | Index |
| Saint Laurent Paris | 0.19% | 6.49x |
| Lorna Jane | 0.10% | 5.77x |
| Abercrombie & Fitch | 0.26% | 5.77x |
| Johnston and Murphy | 0.01% | 5.72x |
| Hugo Boss | 0.90% | 5.44x |
| Zumiez | 2.84% | 5.38x |
| American Apparel | 0.42% | 5.23x |
| Aeropostale | 3.29% | 5.19x |
| Hollister | 2.23% | 5.17x |
| Buckle | 3.58% | 5.15x |
Composition Percentage:
The overlap percentage between the Cricket Wireless audience and the Location attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Cricket Wireless audience is Writing Resources.
| Content Affinity | Composition | Index |
| Writing Resources | 0.04% | 3.88x |
| Auto Body Upkeep & Repair Researchers | 0.11% | 3.79x |
| National Parks | 0.05% | 3.62x |
| Healthcare Jobs | 0.04% | 3.62x |
| Homemade Jewelry & Crafts | 0.05% | 3.42x |
| Canadian Lifestyle | 0.02% | 3.11x |
| Online Media Converters | 0.04% | 3.08x |
| Work Productivity | 0.04% | 3.08x |
| Russia Cluster | 0.05% | 3.02x |
| Watches Retail | 0.09% | 2.95x |
Composition Percentage:
The overlap percentage between the Cricket Wireless audience and the Content Affinity attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
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DEMOGRAPHICS
The Cricket Wireless audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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