Dstillery Audiences

CRICKET WIRELESS

Audience Size: 665.5 Thousand Devices

Explore the Cricket Wireless Audience

Below you'll find more information about the Cricket Wireless audience, broken down in different categories based on their digital and physical behaviors. These are 665.5 thousand unique devices whose actions qualify for the Cricket Wireless audience.

Dstillery Crafted Audiences

INTERESTS

The Cricket Wireless audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Cricket Wireless audience is T-Mobile Customers.

Interest Composition Index
T-Mobile Customers 0.10% 2.06x
Readers of Argentinian Content 3.38% 1.78x
Readers of Mexican Content 3.69% 1.73x
Readers of Honduran Content 3.22% 1.68x
Texas Longhorn Fans 4.44% 1.66x
Burger Enthusiast 3.25% 1.65x
Texas Trip Planners 5.21% 1.64x
Texas County and Local Fair Visitors 4.75% 1.62x
Texas State Fairs 4.69% 1.57x
Verizon Wireless Customers 0.08% 1.56x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Interest attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Cricket Wireless audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Cricket Wireless audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.02% 7.61x
Hollister 2.23% 4.62x
Lorna Jane 0.09% 4.61x
Aeropostale 3.21% 4.57x
Buckle 3.50% 4.50x
Abercrombie & Fitch 0.16% 4.48x
Topshop 0.02% 4.45x
Zumiez 2.59% 4.36x
Journeys 4.98% 4.36x
Victoria's Secret 4.81% 4.35x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Location attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Cricket Wireless audience is Writing Resources.

Content Affinity Composition Index
Writing Resources 0.04% 3.88x
Canadian Auto 0.13% 3.84x
Vaping 0.04% 3.83x
Spanish Health & Wellness 0.15% 3.52x
Assorted Topics (Power Trains, Drones, Web Design) 0.08% 3.22x
Canadian Lifestyle 0.02% 3.11x
Work Productivity 0.04% 3.08x
Electrical Engineering 0.05% 3.07x
Startup Investment 0.09% 3.04x
Toys Shopping 0.06% 2.99x
Composition Percentage: The overlap percentage between the Cricket Wireless audience and the Content Affinity attribute.
Index: A comparison of the Cricket Wireless audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Cricket Wireless audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male