Explore the Crocs Audience
Below you'll find more information about the Crocs audience, broken down in different categories based on their digital and physical behaviors. These are 12.6 thousand unique devices whose actions qualify for the Crocs audience.
INTERESTS
The Crocs audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Crocs audience is Midwestern Voters.
| Interest | Composition | Index |
| Midwestern Voters | 5.16% | 4.81x |
| Detroit Trip Planners | 3.31% | 3.45x |
| Detroit Tigers Fans | 2.95% | 2.98x |
| Country Music Festivals Enthusiasts | 4.60% | 2.95x |
| Florida Gulf Coast Travel Researchers | 3.31% | 2.59x |
| Los Angeles Mass Transit Commuters | 3.31% | 2.46x |
| Antiquing Enthusiasts | 2.21% | 2.28x |
| Santa Monica Trip Planners | 3.50% | 2.27x |
| Tablet Researchers | 2.21% | 2.23x |
| Halloween Enthusiasts | 3.31% | 2.22x |
Composition Percentage:
The overlap percentage between the Crocs audience and the Interest attribute.
Index: A comparison of the Crocs audience to the internet population.
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APPAREL RETAILERS
The Crocs audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Crocs audience is The Childrens Place.
| Location | Composition | Index |
| The Childrens Place | 36.19% | 69.40x |
| Victoria's Secret | 33.12% | 57.19x |
| Anthropologie | 22.06% | 26.98x |
| Coach | 8.95% | 20.91x |
| Gap | 14.84% | 19.31x |
| Banana Republic | 4.95% | 8.81x |
| Brooks Brothers | 3.06% | 7.37x |
| American Eagle Outfitters | 2.67% | 5.98x |
| Old Navy | 2.35% | 5.11x |
| Carhartt | 6.04% | 3.40x |
Composition Percentage:
The overlap percentage between the Crocs audience and the Location attribute.
Index: A comparison of the Crocs audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Crocs audience is Michigan Cluster.
| Content Affinity | Composition | Index |
| Michigan Cluster | 9.39% | 8.85x |
| Los Angeles News | 2.95% | 2.98x |
| Alabama News | 1.66% | 1.75x |
| Cooking Blog Content Enthusiasts | 3.68% | 1.70x |
| Fashion & Retail | 2.03% | 1.64x |
| Cooking Recipe & Ingredient Researchers | 2.76% | 1.54x |
| Plants & Gardening | 1.84% | 1.40x |
| Country Living & Home Recipes | 7.55% | 1.39x |
| Finance & Accounting Cluster | 2.76% | 1.39x |
| Liberal Media | 1.47% | 1.38x |
Composition Percentage:
The overlap percentage between the Crocs audience and the Content Affinity attribute.
Index: A comparison of the Crocs audience to the internet population.
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DEMOGRAPHICS
The Crocs audience resonates most for the following age bracket and gender.
Age
18-24
Gender
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