Dstillery Audiences

CROSSFIT

Audience Size: 722.2 Thousand Devices

Explore the Crossfit Audience

Below you'll find more information about the Crossfit audience, broken down in different categories based on their digital and physical behaviors. These are 722.2 thousand unique devices whose actions qualify for the Crossfit audience.

Dstillery Crafted Audiences

INTERESTS

The Crossfit audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Crossfit audience is Big Box Store Jewelry Sale Shoppers.

Interest Composition Index
Big Box Store Jewelry Sale Shoppers 0.15% 1.84x
Seattle Trip Planners 2.29% 1.80x
Montana and Idaho Trip Planners 2.82% 1.76x
Social Distancing Content Readers 0.97% 1.58x
Washington Skiers and Snowboarders 2.99% 1.58x
Western Canada Skiers and Snowboarders 2.00% 1.56x
Seattle Seahawks Fans 3.26% 1.53x
North West State Fair Visitors 3.91% 1.51x
Oregon Trip Planners 2.54% 1.48x
Modern Art Museum Researchers 1.28% 1.47x
Composition Percentage: The overlap percentage between the Crossfit audience and the Interest attribute.
Index: A comparison of the Crossfit audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Crossfit audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Crossfit audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.02% 3.78x
Topshop 0.03% 3.62x
REI 0.32% 3.33x
Lorna Jane 0.10% 3.14x
Columbia 0.21% 3.08x
Zara 0.29% 3.06x
Uniqlo 0.16% 3.01x
Free People 0.36% 3.01x
Jos A. Bank Clothiers 1.01% 2.97x
Mens Wearhouse 1.66% 2.87x
Composition Percentage: The overlap percentage between the Crossfit audience and the Location attribute.
Index: A comparison of the Crossfit audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Crossfit audience is New Parents.

Content Affinity Composition Index
New Parents 0.07% 4.40x
Italy Cluster 0.03% 4.34x
Idaho Cluster 1.28% 4.11x
Canada Online Shopping Cluster 0.02% 3.83x
Visa & Immigration 0.03% 3.75x
Engineering 0.02% 3.73x
MBA Education 0.02% 3.49x
Turkey & Iran Cluster 0.02% 3.22x
Pacific Northwest Sports & News Cluster 0.44% 3.21x
Lacrosse College Athletics 0.03% 3.00x
Composition Percentage: The overlap percentage between the Crossfit audience and the Content Affinity attribute.
Index: A comparison of the Crossfit audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Crossfit audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male