Dstillery Audiences

CROSSFIT

Audience Size: 3.9 Million Devices

Explore the Crossfit Audience

Below you'll find more information about the Crossfit audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Crossfit audience.

Dstillery Crafted Audiences

INTERESTS

The Crossfit audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Crossfit audience is Burger Enthusiast.

Interest Composition Index
Burger Enthusiast 0.04% 1.71x
Seattle Trip Planners 3.88% 1.50x
Washington Skiers and Snowboarders 3.20% 1.39x
Los Angeles Activities Researchers 2.90% 1.39x
Elite Cycling Gear Shoppers 2.85% 1.39x
Western Canada Skiers and Snowboarders 2.09% 1.39x
Opera Enthusiasts 2.91% 1.38x
New York City Events Researchers 3.04% 1.38x
Symphony Music Enthusiasts 3.17% 1.38x
Los Angeles Mass Transit Commuters 3.62% 1.37x
Composition Percentage: The overlap percentage between the Crossfit audience and the Interest attribute.
Index: A comparison of the Crossfit audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Crossfit audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Crossfit audience is Supreme.

Location Composition Index
Supreme 0.21% 9.21x
Everlane 0.20% 8.16x
Topshop 0.60% 7.23x
Joe's Jeans 0.34% 6.95x
Intermix 1.04% 6.45x
Patagonia 1.37% 6.36x
American Apparel 3.67% 6.33x
Club Monaco 1.50% 6.25x
Calvin Klein 0.55% 6.18x
Uniqlo 2.06% 6.10x
Composition Percentage: The overlap percentage between the Crossfit audience and the Location attribute.
Index: A comparison of the Crossfit audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Crossfit audience is Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding).

Content Affinity Composition Index
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.02% 2.89x
Nepal News 0.03% 2.45x
Alternative Streaming Services 0.03% 2.44x
Crossfit & Obstacle Race Enthusiasts 0.42% 2.42x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.02% 2.34x
Online Learning 0.02% 2.24x
Pacific Northwest Sports & News Cluster 0.94% 2.13x
Romanian News 0.02% 2.11x
Franco-African Cluster 0.02% 2.09x
Real Estate Cluster 0.10% 1.88x
Composition Percentage: The overlap percentage between the Crossfit audience and the Content Affinity attribute.
Index: A comparison of the Crossfit audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Crossfit audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male